Bee Formless™ Flow Driven CEO

Bee (Belinda) Murray

This isn’t your typical podcast. No pre-interviews. No rigid scripts. Just raw, unfiltered connection and fluid conversation with bold, dynamic minds. Founders, CEOs, VCs, and visionary leaders reshaping life, leadership, and business from the inside out. Embracing high flow states. Leading with soul and conscious impact in the 21st century. We dive into the formless cycle behind real transformation. Where intuition meets strategy, structure meets fluidity, and Soulful, High Flow Conscious Leadership™ is leading the next gen.

  1. Spiritual awakening, pattern disruption & feminine power | Janelle Bridge

    1d ago

    Spiritual awakening, pattern disruption & feminine power | Janelle Bridge

    In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Janelle Bridge, Psychic Pattern Disruptor, author of The Process of Breaking Open and host of The Inner Know Podcast, to explore life, leadership, motherhood, learnings from a being a celebrant spirituality, feminine power, intuition, pattern disruption and what happens when we stop looking outside ourselves for permission. Janelle helps women reconnect with their inner knowing and uncover the patterns keeping them disconnected from who they truly are. What makes Janelle’s work so powerful is that she does not use psychic guidance to take people’s power away, it's about them getting it back. Janelle shared how motherhood became one of her greatest awakenings. As the mother of two neurodivergent children, including a son with ADHD and a daughter who is autistic, she found herself questioning everything she had been told a “good mother” should be. The more she tried to follow outside advice, expert opinions and social expectations, the more disconnected she felt from herself and from what her children actually needed. What stood out most was Janelle’s honesty about wanting people to see how hard she was trying, not because she wanted praise, because she wanted people to know it was not her fault. Janelle’s reminder was simple and profound: sometimes the first step is not to fix, force or find the answer. Sometimes it is to sit in the unknown long enough to hear what is actually being shown. THE SHAPE SHIFT IN MOTION At the heart of this conversation was a shift from external validation towards deep self-trust, inner knowing and the courage to stop pretending. This is how that shift unfolded through the Bee Formless™ methodology: LEARN (LETTING GO) ✨ The belief that being a good mother, leader or woman means getting it right in everyone else’s eyes ✨ The pressure to perform strength, success or certainty when we are actually breaking open ✨ The habit of looking outside ourselves for permission, validation or prediction UNLEARN (CREATE, REIMAGINE & RESHAPE) ✨ Reimagine intuition as a form of self-trust, not something separate from everyday life ✨ Create space to sit in the void instead of rushing to fix what is shifting ✨ Reshape power through softness, honesty, vulnerability and feminine wisdom RELEARN (TEST & IMPLEMENT) ✨ Trust what feels true, even when outside advice says otherwise ✨ Notice the patterns that keep repeating and ask what they are trying to show you ✨ Let breaking open become the beginning of a more honest way to live, lead and build ACTIVE RECOVERY (REFLECT & RESET) ✨ Where are you still performing for external validation? ✨ What pattern keeps repeating because it has not yet been seen? ✨ What might shift if you stopped pretending and trusted what you already know? 🔗 https://www.linkedin.com/in/janelle-bridge-03996ab8/ 🌐 https://www.janellebridge.com 📖 The Process of Breaking Open 💭 What changes when we stop pretending and start trusting what we already know? If something is shifting in your life, leadership, business journey, start with a Strategic Shape Shift Diagnostic: https://calendly.com/beeformless/strategicshapeshiftdiagnostic #beeformless #flowdrivenceo #janellebridge #spiritualawakening #patterninterrupt #femininepower #intuition #love #neurodivergent

    41 min
  2. Building what matters | Conscious venture capital & founder alignment | Bryce Gilleland

    2d ago

    Building what matters | Conscious venture capital & founder alignment | Bryce Gilleland

    In this episode of the Bee Formless™ Flow Driven CEO & VC Podcast, I connected with Bryce Gilleland, Managing Partner at California Innovation Fund, to explore life, leadership, venture capital, founder alignment, innovation, energy, spirituality, purpose and what happens when performance is no longer enough on its own. Bryce’s career has included leading the world’s top performing hedge fund in 2020. From the outside, it is a story that could easily be framed around achievement, performance and investment success. He spoke openly about the point in his career where everything looked right on paper and that led him to step away, take a six-month sabbatical, travel, explore spirituality, spend time in Bali and begin asking deeper questions about purpose, identity and the life he actually wanted. Bryce now brings that lens into venture capital and what stood out was how much he values not only technical excellence, as well as founder alignment: the difference between someone building because a market looks hot and someone building because they are deeply connected to the problem they are solving. Bryce’s perspective is a reminder that capital still needs discernment. The strongest founders are grounded, curious, diligent, coachable and connected to the work they are choosing to give the next five to ten years of their lives to. I love how Bryce, captured in our chat; If you know the exact path you are on, you may not be open enough to what else wants to emerge. THE SHAPE SHIFT IN MOTION At the heart of this conversation was a shift from pursuing success for its own sake towards building a life, business and investment philosophy that is deeply aligned with purpose, curiosity and the impact we want to create. This is how that shift unfolded through the Bee Formless™ methodology: LEARN (LETTING GO) ✨ The belief that success on paper means the path is right ✨ The assumption that capability is enough without clarity of why ✨ The idea that venture capital should only measure markets, numbers and momentum UNLEARN (CREATE, REIMAGINE & RESHAPE) ✨ Reimagine performance as something that needs purpose underneath it ✨ Create space to hear what is actually aligned before choosing the next path ✨ Reshape founder-market fit around lived connection, curiosity and deep commitment RELEARN (TEST & IMPLEMENT) ✨ Back founders who are grounded, diligent and connected to the problem ✨ Build from expertise rather than chasing any good deal ✨ Let intuition, analysis and purpose work together when making decisions ACTIVE RECOVERY (REFLECT & RESET) ✨ Where are you performing well but feeling misaligned? ✨ What path might reveal itself if you created more space to listen? ✨ Is your current ambition connected to your deeper why? 🔗 https://www.linkedin.com/in/bryce-gilleland-574b74a/ 🌐 https://www.linkedin.com/company/californiainnovationfund/ 💭 What changes when performance is guided by purpose, not just achievement? If something is shifting in your life, leadership, business or growth journey, start with a Strategic Shape Shift Diagnostic: https://calendly.com/beeformless/strategicshapeshiftdiagnostic #beeformless #flowdrivenvc #californiainnovationfund #founderalignment #purpose #innovation #consciouscapital #insideouttransformation

    41 min
  3. Confidence, human performance & sports tech | Women in VC | CiCi Bellis

    2d ago

    Confidence, human performance & sports tech | Women in VC | CiCi Bellis

    In this episode of the Bee Formless™ Flow Driven CEO & VC Podcast, I connected with CiCi Bellis, Founder and General Partner of Cartan Capital, former professional tennis player and Forbes 30 Under 30 honouree, to explore life, leadership, venture capital, human performance, women in VC, confidence, reinvention and what happens when one high performance chapter ends and another begins. CiCi reached a career-high ranking of World No. 35 as a professional tennis player before injuries forced her to step away. I loved the way CiCi has carried the discipline, antifragility, preparation and competitive intelligence from tennis into venture capital. As Founder and General Partner of Cartan Capital, CiCi now invests in sports, health and performance technology companies helping people move, recover, perform and live healthier lives. CiCi knows what it feels like to train, compete, recover, manage pressure, work through injury and rebuild when the path changes. We discussed how performance shifts when the scoreboard changes, why confidence matters in sport, business and investing, and how the habits built through elite competition can become powerful foundations for company building and capital allocation. CiCi spoke about the underrepresentation of women across VC, the early analyst and associate levels where many leave before reaching leadership positions. She also reflected on the strength of female founders, the importance of backing women, and why more pathways are needed for young women to see venture capital as a place where they can lead, invest and shape the future. THE SHAPE SHIFT IN MOTION At the heart of this conversation was a shift from elite athlete to investor, and the realisation that performance, confidence and identity can move with us into new arenas. This is how that shift unfolded through the Bee Formless™ methodology: LEARN (LETTING GO) ✨ The belief that one identity defines the whole journey ✨ The assumption that starting again means starting from nothing ✨ The idea that performance only belongs in sport UNLEARN (CREATE, REIMAGINE & RESHAPE) ✨ Reimagine confidence as something built through preparation and repetition ✨ Create new pathways for women in venture capital and capital allocation ✨ Reshape performance around movement, recovery, health and long-term human potential RELEARN (TEST & IMPLEMENT) ✨ Carry discipline from one arena into the next ✨ Trust the skills built through pressure, competition and reinvention ✨ Keep learning when the field, rules and scoreboard change ACTIVE RECOVERY (REFLECT & RESET) ✨ What strengths are you carrying from a previous chapter into your next arena? ✨ Where are you underestimating the discipline you have already built? ✨ What would shift if confidence came from preparation rather than certainty? 🔗 https://www.linkedin.com/in/cici-bellis-750926182/ 🌐 https://www.cartancapital.com/ 💭 What strengths are you already carrying into your next chapter? If something is shifting in your life, leadership, business or growth journey, start with a Strategic Shape Shift Diagnostic: https://calendly.com/beeformless/strategicshapeshiftdiagnostic #beeformless #flowdrivenvc #cartancapital #womeninvc #humanperformance #sportstech #reinvention #eliteperformance #confidence #founderjourney #insideouttransformation

    33 min
  4. Identity, self-trust & becoming who you were always meant to be | Dani Wallace

    3d ago

    Identity, self-trust & becoming who you were always meant to be | Dani Wallace

    In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Dani Wallace, Founder of The BIG Festoon and known as The Queen Bee, to explore life, leadership, identity, visibility, community, speaking, self-trust and what happens when the business you have built asks you to become someone new. As two self-confessed "queen bees" meeting across opposite sides of the world, our conversation began with laughter, honey, hives and the role bees play in building energetic ecosystems. Dani shared the meaning behind The BIG Festoon, drawn from the way bees link arms and use themselves as a unit of measurement when building something new: businesses linking arms, communities building together, and founders remembering that success is not meant to be a solo performance. On the outside, everything looked like a huge milestone, yet on the inside, it cost her deeply and led to what she described as a tower moment, where old structures, old patterns and old ways of building began to fall away. Sounded very formless to me.. For years, she had been helping people become more visible, use their voice and show up authentically, while also recognising that much of her own growth had been driven by survival, achievement, validation and the need to keep moving. When the pace finally slowed, she found herself facing the deeper question underneath it all: do I actually like myself when I am no longer performing, producing or proving? I loved how Dani shared about learning to sit with herself, rebuild self-trust, receive support, soften into her feminine energy and separate who she is from what she has built. THE SHAPE SHIFT IN MOTION At the heart of this conversation was a shift from performing confidence towards real self-trust, community and voice. This is how that shift unfolded through the Bee Formless™ methodology: LEARN (LETTING GO) ✨ The belief that success means constantly pushing forward ✨ The idea that visibility requires performance rather than presence ✨ The assumption that the founder and the business are the same thing UNLEARN (CREATE, REIMAGINE & RESHAPE) ✨ Reimagine confidence as self-knowledge ✨ Create community by linking arms rather than building alone ✨ Reshape visibility around connection, truth and identity RELEARN (TEST & IMPLEMENT) ✨ Build structures that support the next version of the business ✨ Use your voice as a vehicle for impact, influence and income ✨ Let the business become the vehicle, not the whole identity ACTIVE RECOVERY (REFLECT & RESET) ✨ Where are you performing confidence instead of trusting yourself? ✨ What part of your identity is ready to evolve? ✨ Who are you linking arms with as you build what comes next? 🔗 https://www.linkedin.com/in/iamthequeenbee/ 📸 @iamqueenbee 🌐 https://thebigfestoon.co.uk 💭 What changes when confidence stops being something we perform and becomes something we know from within? If something is shifting in your life, leadership or business journey, start with a Strategic Shape Shift Diagnostic: https://calendly.com/beeformless/strategicshapeshiftdiagnostic #beeformless #flowdrivenceo #thebigfestoon #queenbee #visibility #identity #selftrust #publicspeaking #community #confidence #presence #womeninbusiness #insideouttransformation #soulfulhighflowconsciousleadership #lifeleadershipbusiness

    51 min
  5. Jing, Qi & Shen | Building vitality, leadership & business that lasts | Mason Taylor

    3d ago

    Jing, Qi & Shen | Building vitality, leadership & business that lasts | Mason Taylor

    In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Mason Taylor, Founder and CEO of SuperFeast, to explore life, leadership, longevity, tonic herbs, medicinal mushrooms, business essence, founder identity and what it means to build a company around vitality rather than extraction. What began as a passion project has grown into one of Australia’s leading suppliers of Di Tao tonic herbs and mushrooms, built around traditional wisdom, flourishing health and the belief that vitality is something we can consciously cultivate over time. Mason spoke openly about stepping back into the CEO role, moving people and agencies on, and recognising where the business had drifted away from its core intent. He described SuperFeast as something far more alive than a product company. It is a vessel for education, longevity, traditional wisdom and helping people build enough energy, awareness and vitality to move through life with more presence and less degeneration. We explored the Taoist framework of Jing, Qi and Shen, and how Mason uses it not only to understand health, but also to understand business. Jing as the vessel and foundation, Qi as the animation and movement, and Shen as the spirit, direction and deeper destination. That framework opened up a powerful way of looking at organisations as living systems, where the health of the individual, the team and the business are all interconnected. What I loved most was Mason’s refusal to separate vitality from business. For him, longevity is not just about living longer. It is about becoming someone with enough energy, wisdom and clarity to arrive in elderhood as a better human, not a burdened, depleted or disconnected version of ourselves. THE SHAPE SHIFT IN MOTION At the heart of this conversation was a shift from growth as extraction towards growth as vitality, essence and long-term regeneration. This is how that shift unfolded through the Bee Formless™ methodology: LEARN (LETTING GO) ✨ The belief that growth should be driven by outside agendas ✨ The assumption that business strategy can be separated from essence ✨ The idea that longevity is only about avoiding disease UNLEARN (CREATE, REIMAGINE & RESHAPE) ✨ Reimagine business as a living system with its own health, rhythm and direction ✨ Create strategy from the original essence of why the business exists ✨ Reshape longevity around vitality, wisdom and elderhood RELEARN (TEST & IMPLEMENT) ✨ Build from Jing, Qi and Shen: foundation, movement and spirit ✨ Use education as a pathway for deeper transformation ✨ Protect the soul of the business while still learning how to scale ACTIVE RECOVERY (REFLECT & RESET) ✨ Where has outside advice pulled you away from the essence of what you are building? ✨ What part of your business needs more vitality, not more pressure? ✨ Who are you becoming through the way you are leading, building and growing? 🌐 https://www.superfeast.com.au 📸 Instagram: @superfeast 💭 What changes when we stop building for endless growth and start building for vitality, wisdom and the long game? If something is shifting in your life, leadership or business journey, start with a Strategic Shape Shift Diagnostic: https://calendly.com/beeformless/strategicshapeshiftdiagnostic #beeformless #flowdrivenceo #superfeast #longevity #tonicherbs #medicinalmushrooms #vitality #founderjourney #businessessence #regenerativebusiness #taoism #insideouttransformation

    47 min
  6. Operational clarity | human judgement, attention & the future of work | Robert Hangu

    3d ago

    Operational clarity | human judgement, attention & the future of work | Robert Hangu

    In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Robert Hangu, Founder of NextOps Agency and Host of the Operational Clarity Podcast, to explore life, leadership, operational clarity, human judgement, AI, founder resilience and what happens when technology starts taking on more of the repetitive work that quietly consumes our time, focus and energy. Robert helps body corporates, strata managers and community organisations through AI-powered communication systems. His work sits inside AI automation, the deeper thread was really about energy, attention and where human beings create the most value in a world that is becoming increasingly automated. Robert shared his journey from big tech into entrepreneurship, the challenges of introducing new technology into traditional industries, and the realities of building something that many people do not yet fully understand. We explored the friction that exists inside organisations when repetitive work dominates the day, not only slowing responsiveness and decision-making, but draining focus, creating frustration and leaving teams stuck solving the same problems over and over again. Robert spoke candidly about rejection, self-doubt, resilience and the emotional reality of building a business from the ground up. He reflected on the challenge of continuing forward when the market says no, when timing is uncertain and when results take longer than expected. I related to what Robert said..“What is this trying to teach me?” THE SHAPE SHIFT IN MOTION At the heart of this conversation was a shift from friction to clarity, from reaction to intention, and from constant activity to more meaningful use of human energy. This is how that shift unfolded through the Bee Formless™ methodology: LEARN (LETTING GO) ✨ The belief that humans should carry every repetitive task ✨ The assumption that rejection means failure ✨ The idea that working harder is always the answer UNLEARN (CREATE, REIMAGINE & RESHAPE) ✨ Reimagine automation as a tool that supports people rather than replaces them ✨ Create systems that reduce friction and improve responsiveness ✨ Reshape rejection into information, feedback and learning RELEARN (TEST & IMPLEMENT) ✨ Focus human attention where judgement creates the greatest value ✨ Build businesses that create clarity rather than complexity ✨ Use setbacks as opportunities to refine, adapt and improve ACTIVE RECOVERY (REFLECT & RESET) ✨ Where is repetitive work draining energy from your business? ✨ What are you taking personally that may simply be timing or feedback? ✨ Where would greater clarity create greater momentum? 🔗 https://www.linkedin.com/in/robert-hangu/ 🌐 https://nextops.agency 🎙️ https://www.youtube.com/@OperationalClarityHOA 💭 Where is your energy leaking, and what becomes possible when you redirect it towards what matters most? If something is shifting in your life, leadership or business journey, start with a Strategic Shape Shift Diagnostic: https://calendly.com/beeformless/strategicshapeshiftdiagnostic #beeformless #flowdrivenceo #operationalclarity #humanjudgement #antifragile #automation #entrepreneurship #attentioneconomy #insideouttransformation #founderstartup

    45 min
  7. Founder readiness, due diligence & building companies that endure | Paul Claxton

    4d ago

    Founder readiness, due diligence & building companies that endure | Paul Claxton

    In this episode of the Bee Formless™ Flow Driven CEO & VC Podcast, I connected with Paul Anthony Claxton, Founder and General Partner of Digerati Investments and Managing Partner at Reciprocity ROI, to explore life, leadership, venture capital, founder readiness, diligence, discipline and what it takes to build companies that can withstand pressure. Paul’s perspective is shaped by far more than capital markets. As a former United States Marine and combat veteran, he brings a unique lens to leadership, accountability, risk and decision-making under uncertainty. It is a perspective forged through experience, where performance matters, pressure reveals character and preparation often determines survival. Paul stated that capital should never exist in isolation from discipline. Too often, founders are taught that raising money is the next milestone. Paul challenges that assumption. He believes the real question is not whether a company can raise capital, but whether it is ready for it. One concept that I loved was what Paul calls “money with muscle”, capital that helps founders gain customers, strengthen strategy, attract the right partners and build from a position of clarity rather than urgency. There was also a strong thread around disclosure, trust and diligence. Paul spoke openly about why founders should never hide their challenges, why investors need to understand the reality beneath the pitch deck and why enduring businesses are often built through transparency rather than performance. We discussed the difference between businesses built for momentum and businesses built to last. Paul continually returned to the same underlying principle: pressure has a way of revealing what is real. THE SHAPE SHIFT IN MOTION At the heart of this conversation was a shift from capital as momentum towards capital as discipline, alignment and long-term endurance. This is how that shift unfolded through the Bee Formless™ methodology: LEARN (LETTING GO) ✨ The belief that raising capital is always the next right move ✨ The assumption that hype creates durable companies ✨ The idea that investors should only assess the upside UNLEARN (CREATE, REIMAGINE & RESHAPE) ✨ Reimagine capital consciously as structure, not just funding ✨ Create founder readiness before institutional pressure arrives ✨ Reshape diligence around disclosure, risk and alignment RELEARN (TEST & IMPLEMENT) ✨ Build with disciplined priorities, not endless urgency ✨ Match the right capital structure to the right stage ✨ Invest in founders who can pivot, execute and lead under pressure ACTIVE RECOVERY (REFLECT & RESET) ✨ Are you raising capital because the business is ready, or because the pressure feels urgent? ✨ Where does your company need more discipline before more money? ✨ What risks need to be disclosed before they become liabilities? 🔗 https://www.linkedin.com/in/businessmanathletemarine/ 🌐 https://www.paulclaxton.io/ 💭 What changes when capital is deployed with discipline, not hype? If something is shifting in your business, leadership, investment or growth journey, start with a Strategic Shape Shift Diagnostic: https://calendly.com/beeformless/strategicshapeshiftdiagnostic #beeformless #flowdrivenvc #venturecapital #founderreadiness #duediligence #ainative #startupfounder #discipline

    42 min
  8. The matriarchal Eeconomy | Power, identity & regenerative business | Lindsay LaShell

    4d ago

    The matriarchal Eeconomy | Power, identity & regenerative business | Lindsay LaShell

    In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Lindsay LaShell, Founder and Lead Navigator of Buffalo Collective, to explore life, leadership, regenerative business, matriarchal economics, integrated leadership and what's possible when business is rebuilt from relationship rather than extraction. Lindsay describes herself as a doula for the matriarchal economy, her work challenges the idea that professionalism, finance, leadership and business systems are neutral, asking instead who they were built to serve, who they continue to protect and what needs to be reshaped if we want businesses that are more human, regenerative and alive. We spoke about power, not as something to avoid, instead as something that can be used with more ethics, care, clarity and shared purpose. Lindsay challenged the old dynamics of leadership, delegation, sales and finance, showing how many of the systems we accept as “just business” are actually built on extraction, control and scarcity. We discussed the difference between sustainability and regeneration, why business needs to be treated as a living system, and how abundance changes the way we think about value, growth, capital and relationships. Lindsay also shared the thinking behind her work on regenerative term sheets, including business finance models that protect the founder, the business and the investor rather than prioritising extraction or exit above all else. We reflected on what it means to stop shrinking big ideas, especially as a woman, and to build from the wholeness of lived experience, values, power and purpose. I loved this: “Pretending not to have big crazy ideas actually was a lot harder.” THE SHAPE SHIFT IN MOTION At the heart of this conversation was a shift from business as extraction towards business as regeneration, relationship and integrated leadership. This is how that shift unfolded through the Bee Formless™ methodology: LEARN (LETTING GO) ✨ The belief that business systems are neutral ✨ The assumption that professionalism requires separation from self ✨ The idea that finance should prioritise extraction, control or exit above mission UNLEARN (CREATE, REIMAGINE & RESHAPE) ✨ Reimagine power as something that can be wielded with care and shared purpose ✨ Create business models built from abundance, reciprocity and regeneration ✨ Reshape leadership around integration, not performance RELEARN (TEST & IMPLEMENT) ✨ Build practical systems that reflect regenerative values ✨ Treat the business as a living system, not just a vehicle for return ✨ Lead from wholeness, identity and relationship ACTIVE RECOVERY (REFLECT & RESET) ✨ Where are you separating who you are from how you lead? ✨ What parts of your business are still built on extraction rather than regeneration? ✨ How might your leadership change if power became something to steward, not suppress? 🔗 https://www.linkedin.com/in/lindsaylashell/ 🌐 https://buffalocollective.co/ 💭 What becomes possible when business is rebuilt from relationship rather than extraction? If something is shifting in your business, leadership or growth journey, start with a Strategic Shape Shift Diagnostic: https://calendly.com/beeformless/strategicshapeshiftdiagnostic #beeformless #flowdrivenceo #regenerativebusiness #matriarchaleconomy #integratedleadership

    47 min

About

This isn’t your typical podcast. No pre-interviews. No rigid scripts. Just raw, unfiltered connection and fluid conversation with bold, dynamic minds. Founders, CEOs, VCs, and visionary leaders reshaping life, leadership, and business from the inside out. Embracing high flow states. Leading with soul and conscious impact in the 21st century. We dive into the formless cycle behind real transformation. Where intuition meets strategy, structure meets fluidity, and Soulful, High Flow Conscious Leadership™ is leading the next gen.