better. with Jerred Moon

Jerred Moon
  • 5.0 (236)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY
better. with Jerred Moon

Feel like you’re capable of more—but tired of the noise? This podcast is for builders. The ones designing businesses, lives, and systems that actually work. I’m Jerred Moon—entrepreneur, operator, and systems-first thinker. I’ve built multiple 7- and 8-figure companies, helped hundreds of founders scale real businesses (not just followers), and I’ve done it all while staying present with my family and far away from hustle-culture BS. In this show, I break down what it really takes to grow—personally and professionally. No fluff. No ego. Just stories, frameworks, and straight-up strategy from the trenches. Each episode helps you think clearer, execute faster, and build a life that’s not just bigger—but better.

  1. 1D AGO

    My Honest Advice To Someone Who Wants Financial Freedom | 224

    Want to GROW your newsletter? Join mine to learn how it’s done: https://better.biz/newsletter Want real financial freedom as an entrepreneur? In this episode, I break down three essential rules that have helped me eliminate financial anxiety, avoid lifestyle creep, and build a moat around my family—so I can stay creative and take risks without stressing about money. If you want a clear path to entrepreneur-focused financial safety, this is it. Here’s what I cover: How financial stress crushes creativity and business growth Why my main goal isn’t luxury—it’s a safety net for my family 3 simple (but not easy) financial rules that protect your business and future ✅ The 3 Rules for Entrepreneur Financial Freedom: Do NOT finance luxury: If you can’t buy the Bentley in cash, don’t buy it. Financing luxury only increases stress and risk—and it’s not how wealthy people actually play the game. Your net worth should be greater than your mortgage: Build a balance sheet where, if you liquidated your assets, you could wipe out your mortgage. It’s about more than money—it’s mental space to stay calm and creative. Ensure your cash flow exceeds your debt payments: Whether through rentals, dividends, or your business—own income-producing assets that cover your total debt payments. Then your active income is all upside. 🚫 Avoid Lifestyle Creep: Don’t let growing income lock you into massive expenses. Too many entrepreneurs start pulling more out of their business, cutting crucial investments like marketing or mentorships, and end up stuck. Keep your business lean and growing. ⏱️ Chapters: 00:00 Why Financial Anxiety Crushes Entrepreneurs 03:15 Rule #1: Never Finance Luxury 09:45 Rule #2: Net Worth > Mortgage 16:20 Rule #3: Cash Flow Beats Debt 22:40 How Lifestyle Creep Strangles Growth 27:15 Build Your Financial Moat—Try Harder The bottom line? These rules might take years to achieve (they did for me). But if you want to build a durable business and protect your family—while keeping your mind clear to create and grow—you’ll need to try harder and stick to them. Connect with me: Instagram: https://www.instagram.com/jerred.moon/ My site: https://better.biz Get my book: https://bit.ly/killingcomfort #entrepreneurfinance #financialfreedom #cashflow #avoidlifestylecreep #tryharder #betterhumanbusiness

    13 min

  2. 6D AGO

    The Collapse of the Online Fitness Coach (And What to Do About It) | 223

    Want to GROW your newsletter? Join mine to learn how it’s done: https://better.biz/newsletter Is the fitness industry dying? In this episode, I break down why the traditional large-scale fitness business model is on its last legs—and what the future looks like for fitness, health, and coaching professionals. Spoiler: it’s not about chasing huge audiences. It’s about niching down, building a small but engaged list, and working with people who value effort over easy buttons. Here’s what I cover: Why Ozempic, TRT, AI meal plans, and easy buttons are killing mass market fitness Why the future isn’t about thousands of clients—it’s about 15 to 20 high-quality ones The critical shift from broad fitness niches (like kettlebells or CrossFit) to an “effort” niche How small, deeply engaged audiences are now more profitable than massive followings Why scalable might not be the future—and why that’s perfectly okay 🔥 The Big Shift: Easy buttons vs. effort: Most people will always choose the shortcut. Your future customers are the rare few who still value doing the work. Tiny, rich niches: A handful of dedicated clients can pay you more than thousands chasing fads. Keep it small, keep it engaged: A tight-knit, responsive email list beats a bloated, disengaged one every time. ✅ The New Playbook: Focus your content on actions and effort—not just tools or modalities. Build and nurture a small email list. Don’t grow for growth’s sake. Engage your list deeply. Create real relationships, get replies, solve actual problems. ⏱️ Chapters: 00:00 Why the Fitness Industry is Screwed 02:45 Easy Buttons: Ozempic, TRT & AI Programs 05:30 Why Big Fitness Models Are Dinosaurs 08:15 The Power of a Tiny Client Base 11:00 Niche by Effort, Not Just Modality 14:30 The Email List: Keep it Small & Engaged 17:45 Maybe It’s Not About “Scaling” After All The bottom line? The future belongs to fitness and health pros who go deep, not wide—serving people willing to do hard things, building micro-communities, and thriving on high trust and real results. That’s how you outlast the wave of easy buttons. Try harder. Connect with me: Instagram: https://www.instagram.com/jerred.moon/ My site: https://better.biz Get my book: https://bit.ly/killingcomfort #fitnessbusiness #healthcoaching #nichemarketing #nosilverbullets #tryharder #betterhumanbusiness

    6 min

  3. JUL 1

    I've made this mistake a lot. 😅 | 222

    Want to GROW your newsletter? Join mine to learn how it’s done: https://better.biz/newsletter Is chasing traffic and viral content actually hurting your business? In this episode, I share a story from my early days as a blogger—when I drove hundreds of thousands of visitors to my site and made exactly $0—and the huge lessons learned that still shape how I create content and build businesses today. Here’s what I cover: The “Bulletproof Coffee” mistake that got me traffic but zero customers Why my “Double Unders” article brought fewer views but 100x more sales The danger of chasing vanity metrics and viral trends Why revenue is the only real metric that matters How to make sure your content aligns directly with your offer 💡 Key Lessons: Vanity metrics don’t pay the bills: Traffic and views mean nothing if they don’t convert to customers. Entertainment vs. education: Know the difference. A viral video may go nowhere if it doesn’t tie to what you sell. Revenue is king: If your content doesn’t lead to sales, it’s just an expensive hobby. Always start with your offer: Build content backward from what you’re actually trying to sell. ✅ The Takeaway: Stop creating content hoping it might work. Instead, reverse engineer your messaging from your actual offer. Solve real pain points that lead people directly into becoming customers. ⏱️ Chapters: 00:00 Why Massive Traffic Can Still Equal $0 02:15 The Bulletproof Coffee Blog: My Big Miss 05:45 The Double Unders Article: Aligned & Profitable 08:30 Stop Chasing Vanity Metrics 10:15 Money Is the Only Metric That Matters 12:45 Content Must Match Your Offer 15:00 Build From Pain Points, Not Just Trends If your content isn’t tied to your business goals, you’re just making noise. Make it count, make it profitable—and always try harder. Connect with me: Instagram: https://www.instagram.com/jerred.moon/ My site: https://better.biz Get my book: https://bit.ly/killingcomfort #contentmarketing #businessgrowth #avoidvanitymetrics #tryharder #betterhumanbusiness

    6 min

  4. JUN 26

    How To Start Something New (Like An Online Fitness Business) | 221

    Want to GROW your newsletter? Join mine to learn how it’s done: https://better.biz/newsletter Feeling stuck trying to launch something new? In this episode, I break down how to actually gain clarity—not by sitting around planning endlessly—but by taking messy, imperfect action. Whether you're starting a new product, personal brand, or business venture, clarity comes through doing. Here’s what I cover: Why clarity only comes after action, not before Why it’s okay (and necessary) for your launch to be messy How I used writing and content to discover my audience Why genuinely helping people builds long-term success How feedback loops shape what you create 🧭 Action Triggers for Gaining Clarity: Start creating now: Write, post, and publish without waiting for perfection Be messy on purpose: Pivot, change your mind, rebrand—and be okay with it Help others first: Build real conversations and solve real problems Feedback is the shortcut: Clarity comes through interaction, not isolation 📌 Real Talk: You don’t need a perfect plan—you need motion Most people don’t notice your “messy” anyway There’s no hands-off business model—help first, monetize later ⏱️ Chapters: 00:00 Struggling with Clarity? Do This Instead 01:45 The Myth of Niching vs. Messaging 04:30 Why You Must Create Before You’re Clear 07:15 My Messy Email Course Launch Story 10:00 Helping People Is the Fastest Path to Clarity 13:30 The Juggling Analogy: Why You Need to Start 18:45 There’s No “Set and Forget” Online Business Clarity isn’t something you plan for—it’s something you EARN through action. If you’re stuck, start messy, help people, and let the feedback shape what you build. Connect with me: Instagram: https://www.instagram.com/jerred.moon/ My site: https://better.biz Get my book: https://bit.ly/killingcomfort #startmessy #claritythroughaction #newslettergrowth #tryharder #betterhumanbusiness

    12 min

  5. JUN 24

    How Stoicism is Ruining Your Life | 220

    Want to GROW your newsletter? Join mine to learn how it’s done: https://better.biz/newsletter Does stoicism make you depressed? In this episode, I dig into the pros and cons of stoicism—especially for entrepreneurs—and how to avoid falling into the dark side of the philosophy. Stoicism can build emotional resilience and clarity… or if misunderstood, lead to apathy, isolation, and depression. Let’s break that down. Here’s what I cover: Why stoicism is powerful—but potentially dangerous if misapplied The difference between naive stoicism vs. authentic stoicism 4 traps to avoid that can spiral you into emotional burnout A checklist to keep your stoic practice emotionally healthy 📉 Study Highlights: +13.3% mood improvement: A 2024 Stoic Week study found guided stoic exercises reduce depression and anxiety. 2.32x higher suicide risk: Another 2024 study showed men self-identifying as “stoic” had significantly higher lifetime suicide attempt risk. ⚠️ 4 Stoic Traps That Can Harm You: Emotional suppression: Bottling up feelings instead of processing them rationally. Chronic negative visualization without gratitude: Always planning for the worst without mental bounce-back. Self-reliance to the point of isolation: Rejecting support systems or peer community. Refusing to ask for help: Wearing the “tough guy” mask at the cost of mental health. ✅ A Checklist for Practicing Healthy Stoicism: Dichotomy of control, not of feelings: Feel what you feel—then act on what you can control. Daily review with data: Morning intentions, evening audits. Focus on one virtue at a time. Build a community of equals: Don’t isolate. Find your iron to sharpen iron. Test the effect: Track your mood (0–10 scale) for 30 days and look for patterns. Know the red line: Watch for apathy. If you stop caring, you’ve gone too far. ⏱️ Chapters: 00:00 Is Stoicism Dangerous or Powerful? 01:25 Two Conflicting Studies on Stoicism 03:30 Naive vs. Authentic Stoicism 06:15 My Military Story: Apathy vs. Composure 08:45 Four Stoic Traps That Spiral Mental Health 16:50 Practicing Real Stoicism: Daily Checklist 22:00 The Goal: Self-Mastery, Not Suppression Stoicism can strengthen your mindset—but only if practiced properly. This episode helps you walk the line between emotional regulation and emotional suppression. Use the philosophy to master yourself—not mute yourself. Connect with me: Instagram: https://www.instagram.com/jerred.moon/ My site: https://better.biz Get my book: https://bit.ly/killingcomfort #stoicism #entrepreneurmentalhealth #selfmastery #emotionalresilience #tryharder #betterhumanbusiness

    13 min

  6. JUN 19

    The Most Counterintuitive Business Advice That Actually Works | 219

    Want to GROW your newsletter? Join mine to learn how it’s done: https://better.biz/newsletter In this episode, I share the unscalable actions that actually helped me scale my business—and why more new entrepreneurs should embrace them. If you're in the early stages and wondering how to build real momentum, this is the game plan. We always hear about leverage, scaling, and buying back your time. But what gets lost is what it actually takes to reach that level—and it’s often doing work others avoid. Here’s what I cover: The mindset shift of valuing your time at zero (at first) 3 unscalable activities I did to build early traction How free work, SEO, and strategic relationship-building compound 🛠️ 3 Unscalable Activities That Scale Your Business: 1. Work for Free (Strategically): Provide high-value services or content in exchange for testimonials or exposure. Early blog writing, free coaching for testimonials—always with a strategic purpose. 2. Learn SEO: Don’t ignore search engine optimization. It compounds, it persists, and even AI tools (like ChatGPT) now reference search-indexed content. Your website and YouTube videos are your digital assets. 3. Harvest Social Engagement: If someone likes your content—thank them. Build relationships. Don’t pitch right away. Just show up, be human, and offer value. Over time, it pays off massively. ⏱️ Chapters: 00:00 Why “Do Things That Don’t Scale” Still Works 01:50 Strategic Free Work That Led to Real Momentum 05:10 Why SEO Still Matters—And Why It’s the Future 08:45 The Power of YouTube, Website, and Search-Optimized Content 10:40 Social Harvesting: Build Community Before Selling 13:25 Playing the Long Game as a Beginner Entrepreneur If you're overwhelmed by scale advice but just starting out, take heart. You’re in the season of sowing—not harvesting. And the way you plant matters more than you think. Connect with me: Instagram: https://www.instagram.com/jerred.moon/ My site: https://better.biz Sign up for my newsletter: https://better.biz/newsletter #earlyentrepreneurship #startups #founderjourney #scalingtips #tryharder #betterhumanbusiness

    10 min

  7. JUN 17

    Brand World Building: The Untapped Strategy for 2025 | 218

    Want to GROW your newsletter? Join mine to learn how it’s done: https://better.biz/newsletter In this episode, I break down how to build a world for your brand—something far more powerful than logos or hex colors. If only one company can be the cheapest, the rest need strong branding. And branding is about the gut feeling people have about your business. You shape that feeling by building a consistent, immersive world your customers want to be part of. Here’s what I cover: The 6 elements you need to create a branded world people believe in Why Garage Gym Athlete succeeded through identity, language, and mission How to define your hero and enemy (and why both matter) The power of rituals, jargon, beliefs, and mission in community building 🌍 The 6 Steps to Build a Brand World: Name the Hero: Don’t just say your customer is the hero—give them an identity (e.g., “Athletes,” “Builders”) Define Your Role: Are you the coach, guide, mentor? What do you represent in their journey? Use Jargon Intentionally: Sprinkle in unique terms and language that bond your community together (e.g., “Depth Sequence,” “Meet Yourself Saturday”) Define the Enemy: Whether it’s toxic culture, comfort, or mindless consumption—your brand needs something to stand against Clarify Beliefs: What principles are central to your movement? What must your community believe to thrive? Set the Mission: Where are you all going together? Make it compelling, authentic, and bigger than just money ⏱️ Chapters: 00:00 Why Most Brands Rely on Branding (Not Pricing) 01:45 What Made Garage Gym Athlete a Lasting Community 03:30 Step 1: Naming the Hero and Giving Them Identity 05:00 Step 2: Who Are You—Mentor, Coach, or Guide? 06:00 Step 3: Creating Jargon That Binds 08:45 Step 4: Choosing and Naming the Enemy 11:45 Step 5: Declaring Your Core Beliefs 13:40 Step 6: Making the Mission Clear and Inspiring 15:30 Recap: Why This Is More Than Just Marketing Branding is not about being trendy. It’s about being timeless—building a world where your audience feels like they belong. That’s what people want now more than ever. Connect with me: Instagram: https://www.instagram.com/jerred.moon/ My site: https://better.biz Sign up for my newsletter: https://better.biz/newsletter #branding #marketingstrategy #communitybuilding #betterbiz #betterhumanbusiness

    12 min

  8. JUN 12

    transform your life: self development basics | 217

    Start by mastering yourself. Here’s a breakdown of how I approach lifelong self-improvement—and why your mindset is still the lever that moves everything else. This is the episode I hope my kids find someday. Because it’s not about tactics, hacks, or hot takes. It’s about how real self-development happens: slowly, quietly, and consistently. I walk through the forgotten roots of personal growth and the daily disciplines that will shape the next version of you—not the internet’s version. Here’s what I cover: Why mindset is the 80% that most people skip The surprising origin of the self-development movement (hint: Great Depression) The best historical resources for building belief, not hype How improvement eventually becomes “boring”—and why that’s a good sign The 5 practices I use to stay sharp without burning out Core Concepts: Mindset as the Foundation: Before skills or strategy, belief and perspective drive growth Learn → Move → Practice → Create → Teach: A 5-part daily loop for compounding improvement The Quiet Path: Growth isn’t loud—it’s structured repetition done privately Pursue Mastery, Not Dopamine: Why depth beats novelty in long-term fulfillment Teach to Learn Deeper: Passing knowledge sharpens your own thinking This isn’t about motivation. It’s about doing the slow work. Every day. Forever. Try harder. Then try in silence. Timestamps: 00:00 A message for my kids (and you) 00:30 How I stumbled into self-development 01:00 What self-improvement really means 02:00 Why mindset is 80–90% of the game 03:00 The Great Depression and the birth of self-help 03:45 Dale Carnegie and Napoleon Hill's lasting impact 04:30 Belief as the true force behind success 05:00 The power of positive thinking (literally) 06:00 Jim Rohn, Zig Ziglar, Tony Robbins — who actually matters 07:00 Stephen Covey and the 7 Habits revolution 08:00 Why personal development exploded post-1990s 08:30 Self-improvement gets boring… and that’s good 09:00 The 5 disciplines that keep you growing 10:00 Move: physical momentum creates mental momentum 10:45 Practice: pursuing mastery in a single domain 11:30 Create: why you need to output, not just consume 12:00 Teach: the highest form of understanding 13:00 Final advice: don’t get stuck on mindset—build habits that last

    14 min
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5
out of 5
236 Ratings

About

Feel like you’re capable of more—but tired of the noise? This podcast is for builders. The ones designing businesses, lives, and systems that actually work. I’m Jerred Moon—entrepreneur, operator, and systems-first thinker. I’ve built multiple 7- and 8-figure companies, helped hundreds of founders scale real businesses (not just followers), and I’ve done it all while staying present with my family and far away from hustle-culture BS. In this show, I break down what it really takes to grow—personally and professionally. No fluff. No ego. Just stories, frameworks, and straight-up strategy from the trenches. Each episode helps you think clearer, execute faster, and build a life that’s not just bigger—but better.

Information

  • Creator
    Jerred Moon
  • Years Active
    2015 - 2025
  • Episodes
    459
  • Rating
    Clean
  • Copyright
    © 2025 Better Human Business
  • Show Website
    better. with Jerred Moon

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