14 episodes

Beyond Influence is hosted by Kwame Appiah, a content creator and member of the Netflix show Love is Blind, and Scott Sutton, CEO of Later, a leading social media management and influencer marketing app with 500K+ users. 
We’re diving into the future of social and why influencer marketing is at the center of it all. Hear from the industry’s best creators & brand marketers about their personal and professional journeys. Plus, get a behind-the-scenes look at the ins and outs of influencer marketing, including industry secrets and expert advice.
Whether you’re a fan, an aspiring influencer, a social content creator, or run influencer campaigns for a brand — this podcast is for you. 

Beyond Influence Kwame Appiah & Scott Sutton

    • Society & Culture
    • 4.8 • 22 Ratings

Beyond Influence is hosted by Kwame Appiah, a content creator and member of the Netflix show Love is Blind, and Scott Sutton, CEO of Later, a leading social media management and influencer marketing app with 500K+ users. 
We’re diving into the future of social and why influencer marketing is at the center of it all. Hear from the industry’s best creators & brand marketers about their personal and professional journeys. Plus, get a behind-the-scenes look at the ins and outs of influencer marketing, including industry secrets and expert advice.
Whether you’re a fan, an aspiring influencer, a social content creator, or run influencer campaigns for a brand — this podcast is for you. 

    Episode 13: Avori

    Episode 13: Avori

    Join us as we talk with Netflix personality and gaming influencer, Avori, as she discusses staying true to herself while navigating the world of content creation. In this episode, Avori shares her insights on understanding brand safety as a creator and maintaining authenticity in your work. Listen to her story of fighting through doubt and building a strong, supportive community within the world of gaming — all while seeking to empower women in the space. We also discuss the importance o...

    • 47 min
    Episode 12: Izzy Zapata

    Episode 12: Izzy Zapata

    Join us as we discuss self-love and resilience with Izzy Zapata — Love is Blind and Perfect Match star turned content creator. In this episode, Izzy shares his journey of maintaining morale amid the relentless hustle of social media and the occasional challenge of online trolls. He reveals his strategies for knowing your worth and not selling yourself short — all while learning to make fun of yourself along the way. Tune in for a candid discussion filled with humor, practical tips, and i...

    • 45 min
    Episode 11: James Pendergrass

    Episode 11: James Pendergrass

    Join us as we talk with Netflix reality star and budding influencer, James Pendergrass, about expanding your creator skill set and staying relatable above all. In this episode, James chats about persevering through the slow periods that every creator faces, and emerging stronger by being true to yourself. We also discuss the importance of using your social platforms to make a positive impact and help the world around you. Tune in for inspiring anecdotes and a refreshing perspective on wh...

    • 45 min
    Episode 10: Kay Brown

    Episode 10: Kay Brown

    We chat with the dynamic Kay Brown of Betches and The Betchelor podcast about her journey to becoming a well known content creator. Kay talks about the importance of connecting with your audience one-on-one to build community. We discuss her growth from content creation as a hobby to a career, including how she dedicated more time and energy to her craft. We also explore how your personal brand can guide your career choices, as Kay shares why staying true to your personality — even at th...

    • 55 min
    Episode 9: Tezza and Cole

    Episode 9: Tezza and Cole

    Cole and Tezza, the visionary duo behind the Tezza app, created a seamless platform for content creation. Originating from a tight-knit bond as childhood friends, their relationship blossomed into romance and eventually dating and marriage. Combining Tezza's artistic flair in photography and art direction with Cole's experience in product development, they started their entrepreneurial journey from their New York apartment in 2018. What began as a humble endeavor has grown into the success st...

    • 39 min
    Episode 8: Mixoloshe/SMASHD - Nicole Wingard & Mike Chambers

    Episode 8: Mixoloshe/SMASHD - Nicole Wingard & Mike Chambers

    Tune in to our chat with Nicole The Intern, where we cover her journey and the significant steps she took that led to Mixoloshe’s upcoming rebrand to SMASHD. Plus, learn why her account is known as having "the best marketing strategy ever".In this episode, we talk with CMO Mike Chambers and Nicole about the importance of consistent content creation and following through to see tangible results. Discover tips on how to stay motivated — even when you don’t have immediate success. Learn about th...

    • 50 min

Customer Reviews

4.8 out of 5
22 Ratings

22 Ratings

Shannonbubblebub ,

Great work!

Good stuff and informative especially for someone working in influencer marketing - really valuable stuff here!

Carlos Meinhard ,

Great content!

A great listen for all people who enjoy marketing and those in the social media/influencer business!

OneAsante ,

Good Listen

Listening to it now. Really solid, easy listen!

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