26 episodes

We all lead lives, work, people, or organizations. Even great leaders get stuck while others thrive. Bold Encounters is a series of interviews with great leaders that offers steps on a path forward, plus revenue and innovative problem-solving tools. Listen and get a free e-guide on how to solve problems with rapid innovation at MarkSpencerCook.com/Follow.

Mark is President of Windfall Partners, a NYT bestselling author with turnaround, startup, and corporate CEO success. Mark's research includes leading the largest-ever study of award-winning pivots, global leaders, plus 4000+ client wins.

Bold Encounters: Get Unstuck and Thrive‪!‬ Mark Spencer Cook

    • Business
    • 5.0 • 14 Ratings

We all lead lives, work, people, or organizations. Even great leaders get stuck while others thrive. Bold Encounters is a series of interviews with great leaders that offers steps on a path forward, plus revenue and innovative problem-solving tools. Listen and get a free e-guide on how to solve problems with rapid innovation at MarkSpencerCook.com/Follow.

Mark is President of Windfall Partners, a NYT bestselling author with turnaround, startup, and corporate CEO success. Mark's research includes leading the largest-ever study of award-winning pivots, global leaders, plus 4000+ client wins.

    Beat Challenges: Difficult Decisions + Conversations, Pres. Roger Knecht, Universal Accounting

    Beat Challenges: Difficult Decisions + Conversations, Pres. Roger Knecht, Universal Accounting

    Dive into an exciting journey of transformation with Roger Knecht, also an expert accounting leader. Drawing from over two decades of experience in marketing, sales, HR, and operations, Roger brings a wealth of knowledge to the table. From pioneering solution-driven sales approaches to spearheading growth strategies, Roger's leadership has propelled Universal Accounting to the forefront of the industry. Join him as he shares his insights on building successful firms and unlocking the potential for profit and growth. Experience the thrill of innovation with Roger Knecht as your guide, and discover the secrets to creating a business worth more than you ever imagined.



    Watch Bold Encounters at MarkSpencerCook.com/Podcast, YouTube.com/MarkSpencerCook, Spotify, or Listen on Apple and most other podcast platforms. Go to: Interview Page.



    Unlock the power of compassionate leadership. Learn from Roger Knecht's profound experiences to transform tough decisions into opportunities. Gain practical strategies to navigate separations and foster growth. Elevate your leadership, turning adversity into triumph for lasting success.

    Embark on a profound journey with Roger Knecht, President of Universal Accounting. Unlock the power of compassionate leadership. Tune in for actionable insights. Start today by reflecting on past decisions. Take decisive steps towards fostering empathy and integrity in your organization. Your future leadership awaits.



    Roger Knecht, President of Universal Accounting, boasts an impressive track record:

    • Grew Universal Accounting tenfold, earning Inc 500 and 5000 recognition.

    • Developed sales processes generating millions in revenue.

    • Spearheaded seminars and conferences, amplifying brand presence.

    • Transformed operational departments, driving efficiency and profitability.



    Roger's newest offering, the Universal Business Builder engagement and online program, is revolutionizing success strategies for entrepreneurs in business.



    Roger holds the secret to transforming business firms into profit powerhouses. Roger Knecht challenges:

    "Discover how to unlock your firm's full potential and get paid what you truly deserve.”

    "Elevate your business's worth by creating significant value in every aspect."

    "Learn to embrace failure as a strategic asset and turn it into your greatest success."



    Roger shares the ultimate secret to transforming your business firm's success.



    See: MarkSpencerCook.com/Podcast



    Questions Explored:

    • What strategies does Roger employ to help start successful firms?

    • How does Roger assist in client acquisition and retention for firms?

    • What are the core principles behind Roger's coaching and training programs?

    • How does Roger define the secret to firm success?

    • What insights does Roger provide on increasing revenue for firms?

    • How does Roger help professionals understand the nuances of marketing and sales?

    • What role does Roger play in developing confident and competent professionals?

    • How does Roger's collaborative approach create outcomes for employees and clients?



    Lessons Learned:

    • Identify the key components of successful firm management.

    • Learn the importance of client acquisition and retention strategies.

    • Understand the difference between marketing and sales in firms.

    • Implement deliberate profit-improvement strategies for businesses.

    • Build value in your firm to exceed client expectations.

    • Recognize the significance of confident and competent professionals.

    • Develop effective communication strategies for employee and client engagement.

    • Prioritize collaborative efforts to achieve reliable outcomes for all stakeholders.



    MarkSpencerCook.com | WindfallPartners.com

    • 54 min
    Top Leaders See “Designer” Followers vs. Needy | Madhavi Adimulam, Ananya & Global Top 20 Goldman Sachs Fellow

    Top Leaders See “Designer” Followers vs. Needy | Madhavi Adimulam, Ananya & Global Top 20 Goldman Sachs Fellow

    Get ready for an inspiring conversation! Joining us is Madhavi Adimulam, Autism Consultant and Founder of Ananya CDC, currently serving as the Co-Founder & Director at Kidsens. Madhavi, a Global Top 20 Goldman Sachs Fellowship Winner, has revolutionized child development with groundbreaking technology. Welcome, Madhavi!



    Watch Bold Encounters at MarkSpencerCook.com/Podcast, YouTube.com/MarkSpencerCook, Spotify, or Listen on Apple and most other podcast platforms.



    Leading a team has so much overlap with leading demanding family members. Obvious differences exist, but… Guardians and entrepreneurs with special-needs children often face the daunting challenge of limited solutions. Madhavi Adimulam, Autism Consultant and Founder of Ananya CDC, strives to eradicate this gap, revolutionizing child development and providing inclusive solutions for families.



    Discover how to lead better as you read parallels between difficult encounters and unleashing the power of inclusive education and empowerment. In this episode, you will learn the transformative impact of Madhavi Adimulam's journey, gaining insights on breaking down barriers and creating Ananya School, offering a tailored solution for navigating the complexities of supporting children with special needs.



    Embark on a transformative journey with Madhavi Adimulam. Tune in now to gain your guide for supporting children with special needs. Take the first step today: explore Ananya School's principles of inclusive education. Your commitment starts now—be the change for a brighter future.



    Madhavi Adimulam, a beacon of transformative leadership, has achieved so much:

    • Established Ananya School for Inclusive Education

    • Co-founded Kidsens for Child Development

    • Global Top 20 Goldman Sachs Fellowship Winner

    • RCI Certified Professional and TEDx Speaker



    Explore Kidsens by Madhavi Adimulam: Revolutionizing leadership in child development for a brighter future. Transformative!



    Madhavi Adimulam's unwavering commitment to breaking barriers and leveraging technology transforms lives, revealing the hidden power of inclusive education and empowerment for children with special needs.



    "Designer people execute without hesitation."

    "Children who choose their parents."

    "Obstacles are perceived, not real."



    Madhavi Adimulam's extraordinary journey challenges conventional beliefs, inspiring change beyond most people’s wildest dreams.



    Contact Madhavi:

    LinkedIn: https://in.linkedin.com/in/madhaviadimulam

    Kidsens/Alphamutech: https://www.alphamutech.com/

    Ananya School: https://www.asap.org.in/about-us/



    Contact Mark: MarkSpencerCook.com/Schedule/



    Questions Explored in This Discussion:

    • Which childhood challenges, pursuit of education, match challenges at work?

    • How does one elegantly overcome societal norms and pursue a career in tech?

    • What challenges did Madhavi face in raising a child with autism?

    • How does one find the right school for her child and what obstacles arise?

    • Why did Madhavi move to England and how did it impact her opportunities?

    • What is the philosophy behind the creation of Ananya School?

    • What unique abilities did Varun display, particularly in youth?

    • How does communication differ that could help all leaders parenting special needs children?



    Lessons Learned:

    • Embrace uniqueness in workers; celebrate diversity in parenting special needs children.

    • Leverage technology for inclusive support and education.

    • Provide opportunities without expecting specific outcomes for children's development.

    • Communicate with flexibility and adaptability for effective leadership.

    • Challenge preconceived notions about others’ potential, especially with special needs.

    • Routines can be empowering for individuals that struggle or with special needs.

    • Break down complex ideas into practical, relatable steps for better communication.

    • Support and guide, rather than control, others’ w

    • 1 hr 1 min
    Unlock the Power of Failure: From Setbacks to Success | Mark Coopersmith, CEO & UC Berkeley

    Unlock the Power of Failure: From Setbacks to Success | Mark Coopersmith, CEO & UC Berkeley

    Discover the Hidden Power in Failure. Turn Your Setbacks into Successes with Mark Coopersmith, Silicon Valley CEO, Senior Fellow and Faculty Director, UC Berkeley.

    Embark on a profound innovative adventure with Mark Coopersmith of Haas School of Business at UC Berkeley and co-author of The Other F-Word. Borrow the actions he shares from his journey as a Silicon Valley CEO, founder of startup ventures, executive at global enterprises, and as founding e-commerce leader of Sony consumer product brands. Plus get inside the head of this founding CEO of WebOrder (acquired by Google) and the $350-million Global Technology Products at Newell Rubbermaid.

    Watch Bold Encounters at MarkSpencerCook.com, YouTube.com/MarkSpencerCook, Spotify, or Listen on Apple and most other podcast platforms. Go to: Interview Page.

    Incredibly challenging obstacles appear as obstacles to fostering innovation and entrepreneurship in those around you, partners and customers. Leaders often get stalled in this demanding task. Mark Coopersmith offers critical insights to overcome this hurdle. 

    Discover how to transform challenges into triumphs, gaining invaluable insights from Mark’s specific Silicon Valley examples. Navigate the complexities of leadership, turning obstacles into opportunities. Gain a strategic roadmap to revitalize your approach and thrive in the competitive landscape of little, local, or global enterprises. 

    Dive into the wisdom with Mark Coopersmith, UC Berkeley's Senior Fellow and C-suite innovator. Don't miss this episode promising transformative leader insights. Tune in and kickstart your journey as the entrepreneur of your career and the other master of your life. Begin today by implementing one key lesson: Begin today by turning failure into a strategic resource. Propel your leader skills. Act now; the first step to your success starts here. 

    Mark Coopersmith, renowned Senior Fellow at UC Berkeley, is a Silicon Valley luminary with achievements spanning diverse sectors:


    E-commerce pioneer, founder, and leader of Sony division
    Founding CEO of WebOrder, acquired by Google
    Led $350mm Global Tech. Brands at Newell Rubbermaid
    Award-winning teacher, author, advisor, and investor

    Also, explore Mark Coopersmith's book, THE OTHER "F" WORD, for invaluable insights into leadership, innovation, and turning failure into a strategic resource. Gain actionable wisdom to propel your journey to success. 

    Find hidden power in any failure: turn setbacks into success with Mark Coopersmith, Silicon Valley CEO:

    "Transform regret into new strategy for innovation, growth, and engaging people."

    "Entrepreneurs, create innovation, broaden connections, and execute right now."

    "Run your company like a startup, foster entrepreneurship in large organizations."

    In Silicon Valley, Mark found one hidden breakthrough to reshape your life’s work.

    See: MarkSpencerCook.com/Podcast”

    Questions Explored in the Interview:


    What are key lessons Mark shares as a Silicon Valley CEO?
    How does Mark guide startups at the SkyDeck Accelerator?
    How has Mark contributed to early-stage venture funds?
    How does Mark drive business growth through innovation?

    Lessons Learned:


    Embrace failure as a resource for innovation and strategy.
    Extract insights from failures to drive innovation execution.
    Navigate the entrepreneurial process with clarity.
    Run large organizations with an entrepreneurial spirit.
    Understand the three "sets" of entrepreneurship innovation.
    Learn six pillars of startup ecosystems in Silicon Valley.
    Drive results in global enterprises through entrepreneurship.

    MarkSpencerCook.com |  WindfallPartners.com

    • 55 min
    Tommaso Cardullo, Italian Sensory & Clothier Artisan, Works w/ Barbie Clothier. Add Passion & Pleasure to What You Do!!

    Tommaso Cardullo, Italian Sensory & Clothier Artisan, Works w/ Barbie Clothier. Add Passion & Pleasure to What You Do!!

    Level up what you offer. Add beauty, share the best tastes, cook meals together, add great sensory pleasures visually and in your dress in creative ways as you do for others what you do. See more at: MarkSpencerCook.com/Podcast, www.YouTube.com/MarkSpencerCook, and on all podcast platforms.

    Become more of an artisan with whatever you do. The more senses you touch the more memorable your service, work, and influence. Find a way to add sensory pleasures. Tommaso Cardullo, beauty and taste extraordinaire joins Mark S. Cook, who is in sweats to emphasize the comfort of rest and recovery. Purpose can always become more passionate for the doer and receiver if creative additions go well with your primary purpose and delivery. Thank you to Tommaso (tommasocardullo.com) and Taste117 (taste117.com) in Provo, UT.

    See more at: MarkSpencerCook.com/Podcast, www.YouTube.com/MarkSpencerCook, and on all podcast platforms. Tommaso talks with award-winning speaker and consultant, Mark S. Cook. Among 600 acts of leaders, Cook discovered a “passion for purpose” was the #1 predictor of outstanding outcomes. Sensory pleasure is one of our primary pursuits in life, even on the job.

    See www.MarkSpencerCook.com/Purpose/ to clarify your purpose, among the most meaningful needs and desires people have in life. Find your primary purpose: the "big why" you fulfill part of another’s work and life. Most importantly, a leader must engender a passion in purpose and transmit a couple other essentials.

    Cook’s Bold Encounters are interviews with award-winning leaders to always sharpen his advanced method of leading that helps people get unstuck and thriving. The Tommaso Cardullo focuses directly on one of the twelve cardinal purposes and passions in all of human existence, especially when other’s consume our work—sensory pleasure.

    Tommaso Cardullo, raised in Italy, succeeded in the US by bringing beauty, every sensory pleasure, and joy into people’s lives. Cardullo and Cook delve into the importance of adding sensory pleasure to whatever you bring to work and life. At the heart of any bold encounter is a shared experience, often encounters with multi-sensory pleasures. Give joy through innate, unexpected intangibles and more. Tommaso’s insights touch on purposeful design, overcoming challenges, embracing change, and approaching tasks with both intelligence and beauty.

    Build meaningful connections and infuse passion and purpose in each experience you create:

    "Life is about finding joy and joy can be found in unexpected places."

    "Experience is the investment and return-on-experience is the ultimate reward."

    "Connections are essential; we are here to walk each other home."

    A couple came to Tommaso. He made the wife look incredible. Yet she was confused. Then…

    See the full interview at: MarkSpencerCook.com/Vodcast, YouTube, and all podcast platforms.

    Links for Tommaso Cardullo:

    • LinkedIn: Tommaso Cardullo

    • Website: TommasoCardullo.com

    • Instagram: @TommasoCardullo

    Links for Mark S. Cook:

    • Podcast: MarkSpencerCook.com/Podcast

    • LinkedIn: Mark S. Cook

    • Social Media: @MarkSpencerCook

    • 1 hr 5 min
    Amy Cerruti, Chief Growth Officer, Koha Health: Reshape Perspective for Great Business Relationships

    Amy Cerruti, Chief Growth Officer, Koha Health: Reshape Perspective for Great Business Relationships

    Amy Cerruti joins Mark S. Cook, an award-winning speaker
    and consultant, to get leaders unstuck and thriving. Bold Encounters is a method of leading, based on rigorous research, client execution, and iconic, leader interviews.

    See full interviews at MarkSpencerCook.com/Podcast, youtube or on podcast platforms.

    An interview with Amy Cerruti revealed that she’s an expert at leading sales and strategic relationships for the “coolest” company in her industry: Koha Health. Amy shares her relationship-centric growth strategy.

    Forge the beginning of a meaningful business bond today before you finish work:

    “Integrity opens doors for genuine connections, while avoidance casts shadows on the path to seeking guidance.”

    “True success is nurtured by both giving generously and knowing when to gracefully let go.”

    “Nurturing connections with consistent engagement and genuine curiosity creates solid groundwork”

    Hear Amy Cerruti's best secrets on nurturing success through relationships.

    More episodes at MarkSpencerCook.com Click “Podcast” or
    follow Bold Encounters on any platform. Please “like” and comment to help others find us. :-)

    See: ⁠Amy Cerruti, Chief Growth Officer at Koha Health⁠



    PS Also, find out why Amy Cerruti is a big believer in the Power of Gratitude.

    • 43 min
    Lead Waves of Success; Befriend Everyone: Mark Paul, Bus. Builder and Recent President, Stryker Neurovascular, Now with U of U.

    Lead Waves of Success; Befriend Everyone: Mark Paul, Bus. Builder and Recent President, Stryker Neurovascular, Now with U of U.

    Powerful Practices to Transmit and Engender a Passion for Purpose from an Extraordinary Leader

    Mark Paul, Builder and Recent President, Stryker Neurovascular, Now Executive Director, Center of Medical Innovation, University of Utah Health.

    See more at: MarkSpencerCook.com/Podcast/ and subscribe.

    Mark Paul spoke with surprising expertise about leading people and brains to success.

    "Unleashing curiosity's fire ignites a path to extraordinary success."

    "Unlocking the power of focus transforms lives, one purposeful step at a time."

    "A symphony of innovation awaits as the baton is passed to the future's brilliant minds."

    "Build bridges of care. Friendships heal beyond borders."

    -Mark Paul

    Find: ⁠Mark Paul⁠ at https://www.linkedin.com/in/mark-paul-7a650463/

    In this episode of Bold Encounters, Mark Paul shares his career journey from Procter & Gamble through the medical device industry. He discovered his mission-oriented nature, desire to help people, and how to relieve suffering and save families and lives.

    Mark Paul values human connection. He leads others with genuine care and interest. He builds lifelong friendships with colleagues and emphasizes long-term investment and care in relationships. His expertise is stunning.

    Mark Paul approach to his career involved embracing new opportunities and continuously learning. He recognized that a college degree should not limit one's potential, and the skills and experiences gained over time hold incredible value.

    Mark Paul’s success was driven by curiosity, passion, and the ability to deliver results. He took on challenging projects and products that others overlooked, finding creative ways to make them successful and interesting. Purpose, for Mark, was deeply connected to the patients he served.

    Mark Paul is focused on making a difference in stroke victims’ lives, especially among women. While recognizing the importance of broader causes, Mark chose to prioritize his efforts where he could directly impact lives and families.

     Mark highlights the prevalence of stroke among women and its significant impact on families. Mark's deep purpose lies in saving the lives of stroke patients and enabling them to regain their independence and help care, not require it, for their loved ones.

    Mark Paul works so that everyone in the organization shares a passion for the patient's well-being, regardless of their role. Mark also briefly discusses the symptoms of stroke, emphasizing the acronym "FAST" (Face, Arm, Speech, Time) to identify potential stroke symptoms and act quickly.

    Mark’s team conducted clinical trials, including the groundbreaking Dawn study, which extended the treatment window for stroke patients, leading to a worldwide shift in treatment guidelines.

    Mark is committed to engendering camaraderie among team members as a crucial factor in achieving success.

    Mark Paul envisions a future where the Neurovascular division continues to make significant advancements in saving stroke patients and improving patient outcomes. He believes that the division is just starting and considers it in the golden era of the medical device industry. With the convergence of technologies such as nano-level design, imaging, artificial intelligence, and robotic assist. Mark remains excited about the future of healthcare and medical devices.

    Mark retired from Stryker but not from working. He has accepted a position at the University of Utah Medical Center as the Center of Medical Innovation director. In this role, he will work with physicians, engineering, business, and legal students to bring medical device ideas to life. Mark believes that the younger generation, who have grown up surrounded by innovation, will develop more innovations than ever before.

    Watch more episodes and find a transcript at: MarkSpencerCook.com/Podcast. Please, comment and subscribe.

    • 56 min

Customer Reviews

5.0 out of 5
14 Ratings

14 Ratings

Burninator Trogdor ,

Compelling and Heartwarming

I’ve heard Mark Cook present to a group of accountants and he made accounting interesting. I downloaded his podcast thinking, if he could make CPE compelling, his podcast is sure to be that and more! Sure enough, it is!

I’m excited to hear more of Mark’s anecdotes.

cantholdusback ,

Bold Breakthroughs

This podcast opened our eyes to new possibilities and horizons which we had not yet tapped into! Mark Spencer Cook is an innovative stepping stone to accelerate our company's climb out of the slumps of mind and business stagnation’s. Thanks Mark!

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