7 episodes

Brave New Words takes listeners on a journey around the globe with renowned communications researcher and campaign advisor Anat Shenker-Osorio as she unpacks real-world narrative shifts that led to real-world victories. From electing the dynamic Jacinda Ardern Prime Minister of New Zealand, to repealing a national ban on abortion in Ireland, to beating back right-wing race baiting in Minnesota, Anat and her guests explore what made it possible to engage the base, persuade the middle, send the naysayers packing, and win!

Brave New Words Anat Shenker-Osorio

    • News
    • 5.0, 90 Ratings

Brave New Words takes listeners on a journey around the globe with renowned communications researcher and campaign advisor Anat Shenker-Osorio as she unpacks real-world narrative shifts that led to real-world victories. From electing the dynamic Jacinda Ardern Prime Minister of New Zealand, to repealing a national ban on abortion in Ireland, to beating back right-wing race baiting in Minnesota, Anat and her guests explore what made it possible to engage the base, persuade the middle, send the naysayers packing, and win!

Customer Reviews

5.0 out of 5
90 Ratings

90 Ratings

Girl0227 ,

Reasons for optimism

During the run up to 2020 with everyone debating which candidates “can win” — often the person who spews the most pablum— this reminds me that anyone / anything is possible.

DanAncona ,

Deeper understanding - and hope

One of the things that's been heartening about the Trump era is how quickly so many people's political analysis has sharpened and their engagement has deepend. While this show is certainly helpful to people working directly on campaigns, it's really for anyone who wants a more sophisticated understanding of the shocking effect different words and stories have on shaping our reality. And hearing stories of victories? That just plain feels good.

javimorillo ,

The progressive messaging advice we’ve longed for

Progressives, this is the messaging advice and philosophy we’ve been waiting for. Anat Shenker is freaking brilliant & has worked around the world on underdog campaigns that saw victories traditional political consultants thought were impossible. Curious how the amazing Jacinda Arden became prime minister of New Zealand? There’s an episode for that!

And, Minnesotans, there is an episode dedicated to the 2018 Greater Than Fear campaign.

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