Mintel Little Conversation

Mintel Little Conversation
  • 4.9 (69)
  • MARKETING
  • CADA DOS SEMANAS

Little Conversation brings you fresh ideas and new perspectives on how consumers eat, drink, shop, groom and think. From the rise of veganism to the future of social media and the urgency of sustainability in beauty, Mintel experts discuss key topics affecting today’s consumers in a fun, entertaining and informal way.

  1. HACE 10 H

    Rewarding Car Payments: Interview with Fasten founder Jacob Zachs

    Host Andrew Davidson speaks with Jacob Zachs, founder and CEO of Fasten Rewards, about the innovative Fasten Rewards Visa credit card, which uniquely offers points on auto-related expenses such as loans, leases, insurance, and maintenance. Jacob discusses the card's target market, early adoption insights and the challenges of launching a new financial product. Listen to the conversation and find out more about marketing strategies, dealer partnerships, and the competitive landscape, highlighting Fasten's unique value proposition in the auto financing space. Download Comperemedia’s FREE 2025 Global Financial Services Trends and get in touch with our consultants to learn more about how the trends apply to your brand. Head over to Mintel’s LinkedIn to let us know what you think of this discussion about rewarding car payments, and visit mintel.com to become a member of our free Spotlight community. Host: Andrew Davidson, SVP/Chief Insights Officer, Comperemedia. Guest: Jacob Zachs, Founder and CEO, Fasten Rewards

    28 min

  2. 18 SEP

    Inside Subprime Credit: Interview with David Johnson, CEO of Vervent

    Host Andrew Davidson is joined by David Johnson, CEO of Vervent, to explore the company’s journey from a specialist provider to a global force in financial services. They unpack how economic uncertainty is reshaping consumer needs — particularly among subprime audiences — and how Vervent is responding with innovation, agility and a consumer-first mindset. David shares his perspective on building trust in financial services, the evolving role of brand strategy, and how AI is shaping the future of the industry. Download Comperemedia’s FREE 2025 Global Financial Services Trends and get in touch with our consultants to learn more about how the trends apply to your brand. Head over to Mintel’s LinkedIn to let us know what you think of this discussion about subprime credit, and visit mintel.com to become a member of our free Spotlight community. Host: Andrew Davidson, SVP/Chief Insights Officer, Comperemedia. Guest: David Johnson, CEO & Founder, Vervent.

    28 min

  3. 11 SEP

    Building Brands with Purpose: Interview with Tati Lindenberg from Unilever

    Mintel experts speak with Tati Lindenberg, Chief Brand Officer of Unilever's Dirt is Good brand, about leadership, consumer trends & purpose-driven branding in FMCG. Tati shares insights on adapting to local markets while maintaining a global brand identity and the future of fabric care in a technology-driven world. Listen to the conversation to find out more about consumer trends in fabric care, sustainability efforts, and the significance of storytelling in advertising.  Head over to Mintel’s LinkedIn to let us know what you think of this thought-provoking conversation about leadership in FMCG. Download Mintel's FREE 2025 Global Consumer Trends and get in touch with our consultants to learn more about how the trends apply to your brand.  Coming this October: Mintel’s 2026 Global Consumer Predictions—insights to shape the year ahead; visit mintel.com to become a member of our free Spotlight community to get our latest updates. Host: Andrew McDougall, Director, Mintel Beauty and Personal Care. Guests:  Tati Lindenberg, Chief Brand Officer, Dirt is Good, Unilever. David Jago, Principal Consultant, Mintel Consulting.

    42 min

  4. 28 AGO

    Inside the Upgrade Card: Interview with Sumit Agarwal, Head of Cards at Upgrade

    Host Andrew Davidson speaks with Sumit Agarwal, Head of Cards at Upgrade, about the innovative financial products offered by Upgrade, including the unique Upgrade Card and the new OneCard. They discuss the company's mission to provide responsible credit solutions and the challenges of marketing these products. Listen to find out more about the future of financial services, particularly the role of AI in transforming the industry.  Download Comperemedia’s FREE 2025 Global Financial Services Trends and get in touch with our consultants to learn more about how the trends apply to your brand. Head over to Mintel’s LinkedIn to let us know what you think of the discussion, and visit mintel.com to become a member of our free Spotlight community. Host: Andrew Davidson, SVP/Chief Insights Officer, Comperemedia. Guest: Sumit Agarwal, Head of Cards, Upgrade.

    41 min

  5. 13 AGO

    Credit Card Transformation: Interview with Adam Boyd, Head of Consumer Lending at Citizens

    Host Andrew Davidson speaks with Adam Boyd, Head of Consumer Lending at Citizens, about the bank's strategic shift in its credit card offerings. The discussion covers the rationale behind the overhaul and the bank's approach to marketing and customer engagement. Listen to find out more about the importance of understanding customer needs and why it's crucial to remain committed to maintaining a relationship-focused strategy in a competitive market. Download Comperemedia’s FREE 2025 Global Financial Services Trends and get in touch with our consultants to learn more about how the trends apply to your brand. Head over to Mintel’s LinkedIn to let us know what you think of the discussion about relationship-focused strategies in banking, and visit mintel.com to become a member of our free Spotlight community. Host: Andrew Davidson, SVP/Chief Insights Officer, Comperemedia. Guest: Adam Boyd, Head of Consumer Lending, Citizens.

    38 min

  6. 23 JUL

    Building Financial Futures for Gen Z: Interview with CJ MacDonald, Founder and CEO of Step

    Host Andrew Davidson speaks with CJ MacDonald, Founder and CEO of Step, a fintech company focused on providing financial services tailored for Gen Z. They discuss the inspiration behind Step, the challenges faced in the highly regulated financial services space, and the innovative products offered. Listen to find out more about the importance of building credit for young consumers and how Step aims to grow with its users as they transition into adulthood. Download Comperemedia’s FREE 2025 Global Financial Services Trends and get in touch with our consultants to learn more about how the trends apply to your brand. Head over to Mintel’s LinkedIn to let us know what you think of the discussion about providing financial services to Gen Z, and visit mintel.com to become a member of our free Spotlight community. Host: Andrew Davidson, SVP/Chief Insights Officer, Comperemedia. Guest: CJ MacDonald, Founder and CEO, Step.

    55 min

  7. 18 JUL

    Talking Tariffs: The New Rules of Marketing Under Pressure

    Mintel Little Conversation's new mini-series explores the impact of tariffs worldwide. In this series’ third episode, our experts explore consumer sentiment surrounding US brands, and how they may need to rethink their marketing strategies. Are brands going to cut back on marketing spend? Listen to find out more! Get in touch with our Consultants to learn about how shifting global trends apply to your brand. Head over to Mintel’s LinkedIn and let us know how tariffs are impacting your purchasing decisions. Don't forget to visit mintel.com to become a member of our free Spotlight community. Host: Lynn Dornblaser, Client Advisor, Mintel. Guests:  Nicole Bond, Director of Marketing Strategy, Comperemedia. Paris Hogan, Principal Consultant.

    29 min

  8. 9 JUL

    Membership and trust in disruptive financial products

    Host Andrew Davidson speaks with Meera Iyer, CMO of SoFi Lending, about the innovative strategies and products that SoFi is implementing to disrupt the financial services industry. Listen to find out more about how SoFi is helping members achieve financial independence, and the role of education and trust in marketing disruptive financial products.  Download Comperemedia’s FREE 2025 Global Financial Services Trends and get in touch with our consultants to learn more about how the trends apply to your brand. Head over to Mintel’s LinkedIn to let us know what you think of the discussion, and visit mintel.com to become a member of our free Spotlight community. Host: Andrew Davidson, SVP/Chief Insights Officer, Comperemedia. Guest: Meera Iyer, CMO, SoFi Lending.

    33 min
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Little Conversation brings you fresh ideas and new perspectives on how consumers eat, drink, shop, groom and think. From the rise of veganism to the future of social media and the urgency of sustainability in beauty, Mintel experts discuss key topics affecting today’s consumers in a fun, entertaining and informal way.

Información

  • Creador
    Mintel Little Conversation
  • Años de actividad
    2019 - 2025
  • Episodios
    169
  • Clasificación
    Apto
  • Copyright
    © All rights reserved
  • Mostrar sitio web
    Mintel Little Conversation

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