The GenXpert Show

Laura Zavelson
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The go-to show for smart solopreneurs who want to be the go-to in their niche. On this show we talk about how to grow your business by building know/like/trust, actively managing your referral network and leveraging AI so you don't get stuck spending nights and weekends glued to your laptop.

  1. 25 de jun.

    Claude Projects Instructions: This Template Will Save You Hours

    Your next client is checking you out online with AI. What will they find?→Get the AI Brand Intelligence Report. Master Claude project instructions to get better output. If you're using projects in Claude without instructions, you're wasting hours getting to a useable draft. Because when the AI doesn't have enough detail about your project - it just makes things up.In this video I'm going to prove it to you with a before/after demo and then walk you through the template I use to write project instructions for all my business tasks. HIGHLIGHTS:00:00 Why Projects Fall Flat00:33 Demo Without Instructions00:58 Demo With Instructions01:35 Instructions As Standing Prompt02:02 ACTOR Template Overview06:25 Sample Project Instructions (sales email)Make a copy of the Claude Project Instructions Template CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠ 😍⁠Instagram

    9 min

  2. 18 de jun.

    Claude Projects Tutorial: 3 Admin Handoffs | Ep. 60

    Find out what your potential clients (and AI) think about you. Get the AI Brand Intelligence Report Stop wasting time re-explaining tasks and uploading files to Claude over and over. In this masterclass, I show you how to leverage  claude projects to start handing off 3 high-value admin tasks - managing client files, drafting proposals and building workshops.Whether you’re a consultant, fractional executive, or solopreneur, I demonstrate how to use  claude projects right in your browser to streamline complex workflows, manage multiple clients, and generate consistent deliverables. You'll learn the exact steps to define project instructions and which files to upload . Stop chatting and start building an AI-powered system that actually gets work done.Highlights:00:36 Create Your First Project01:53 Write Instructions 03:38 Upload The Right Files05:57 How to create a .md file06:28 Client Workflow Hand Offs08:50 Client Project Best Practices09:56 Proposal Writer Setup12:03 Proposal Workflow Hand Offs13:57 Workshop Project Wizard Setup16:56 Workshop Project Hand Offs17:57 More Use Cases CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠ 😍⁠Instagram

    19 min

  3. 11 de jun.

    Use Claude Connectors to Improve Tools You Already Know | Ep. 59

    Want to know what AI is saying about you? → Get the AI Brand Intelligence Report Are you tired of adding new AI tools to your stack, only to feel more overwhelmed? The secret to AI leverage isn't more software—it's connecting AI to the tools you already use. In this video, we’re shifting from a "tool stack" to a "problem stack" mindset. Learn how to plug Claude directly into your existing workflow (Gmail, Canva, your note-taker) to automate the tasks that are eating up your solopreneur sanity. Stop worrying you're missing out and start making your current apps work harder for you. 00:00 Tool Stack Trap 00:39 Build a Problem Stack 01:27 Where Problems Live 02:15 Use What You Have 03:08 Connect Apps in Claude 03:40 Practice to Get Results 03:56 Canva Search Demo 04:40 Email and Notes Summary 05:13 Start Here Checklist 05:35 What Connectors Cannot Fix CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠ 😍⁠Instagram If this episode was helpful, I’d love it if you could leave a review and share it with a friend! See you next time.

    6 min

  4. 4 de jun.

    The Top AI Content Strategy for Solopreneurs | Ep. 58

    The math on content marketing just doesn't work for solopreneurs without the right leverage. But what if you could train an ai marketing assistant to handle 80% of the workload while keeping your unique voice?In this video, I’m breaking down the exact 10/80/10 framework I use to scale content without burning out. We’re moving past generic "AI hacks" to build a real business system.Here’s the roadmap for this video:00:00 Why Content Marketing Fails Solopreneurs01:33 Why You Quit Posting03:08 The 10 80 10 Method04:20 Set Up Your AI Assistant05:25 Choose Platforms And Cadence07:38 POV Framework Overview07:58 Three Content Types

    10 min

  5. 7 de mai.

    Turn Your Half Finished Courses Into an AI Business Coach | Ep. 56

    NotebookLM is the perfect tool to turn your unfinished courses, saved PDFs, YouTube Watch Later list and scattered screenshots into a personalized AI business coach. Stop wasting money on more business courses and squeeze the value out of the ones you already bought. The advice you need to grow your solo business is probably already on your computer. You just need a better way to access it.What you'll learn:00:00 Hidden Business Gold00:55 Meet Notebook LM01:09 Screenshot Saver Story02:03 Create Your Notebook02:14 Upload And Organize02:42 Mind Map Your Sources03:42 Ask Better Questions03:56 Turn Courses Into Plans05:27 Why Not Claude GPT06:07 Next Steps Workflow

    7 min

  6. 30 de abr.

    Claude Projects Instructions That Make AI Sound Like You

    So what exactly goes in Claude Projects instructions to make AI sound like you? Everyone tells you to make an about.me file or a brandvoice.md file but nobody actually tells you what to put in it. Until now. Get ready to be able to get AI content that actually sounds like you inside Claude Projects.Want to save even more time? Here's a 5 minute AI Handoff that will save you 5 hours a week. 00:00 What goes in about.me or brandvoice.md01:05 Section One 01:59 Section Two 03:24 Section Three 04:34 Section Four 05:15 Fast Ways To Write It09:22 Turn It Into Markdown10:33 Use Claude Projects

    13 min

  7. 24 de abr.

    ChatGPT vs. Claude: The Switch Every Solopreneur Needs to Make | Ep. 54

    If you're running your business on ChatGPT, you might be missing out on better results. This episode explains why solopreneurs need Claude in order to get the biggest impact from using AI. See how they both stack up in the ChatGPT vs. Claude showdown. And then hang for for less than 2 minutes as I walk you step by step on exactly how to make the switch from ChatGPT to Claude without losing any memory or context.Cut through the AI noise. Practical AI for solo business owners delivered to your inbox every week. What you'll learn:00:00 Why ChatGPT Falls Short00:30 Content Creation Leverage01:22 New SEO Through LLMs02:13 Four Content Buckets02:45 Brainstorming Goes to?04:02 Long Form Winner is?05:51 Social Posts are best with ?07:36 Marketing Strategy Showdown?09:38 How to Import ChatGPT Memory to Claude10:56 Final Recommendation Next Steps CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠ 😍⁠Instagram

    12 min

  8. 23 de abr.

    Most Solopreneurs Are Already Behind on AI (new data) | Ep. 53

    There's a growing AI gap — and new research from Anthropic shows most solopreneurs are already on the wrong side of it. Here's exactly what the data says, and what you can do about it starting today. → Got 5 minutes? Try this low-tech AI handoff that saves you 5+ hours a week. A recent Anthropic study found something every solopreneur, coach, consultant, and fractional exec needs to hear: it takes about six months of consistent, integrated AI use to build a real working relationship with these tools. In this episode of The GenXpert Show, you'll learn:✅ The AI Gap framework — where you actually fall on the spectrum (Doomer? Dabbler? Leaper? Leader?)✅ Why obsessing over prompts is the wrong focus✅ The 2 business questions every solopreneur should be asking right now✅ How to reframe your expertise to solve the new problems AI is creating for your clients✅ What "execution friction" is — and how eliminating it can dramatically improve your client outcomes✅ How building AI-powered tools positions you as a strategic advisor (and changes your pricing conversation entirely)If you're ready to stop watching from the sidelines and start the clock on your six months — this is the episode to watch first.🕐 Timestamps00:00 The AI Gap Warning00:50 Doomers to Leaders01:33 Six Months to Mastery02:49 Two Business Questions03:13 Client Problems Reframed04:17 Opportunities by Niche05:09 AI Removes Friction07:07 Become a Niche Leader08:07 Build Tools That Sell08:47 Next Steps and Videos CONNECT WITH ME:  🌐 ⁠LauraZavelson.com⁠  📲⁠ LinkedIn⁠ 🎥 ⁠YouTube⁠ 😍⁠Instagram

    9 min
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Sobre

The go-to show for smart solopreneurs who want to be the go-to in their niche. On this show we talk about how to grow your business by building know/like/trust, actively managing your referral network and leveraging AI so you don't get stuck spending nights and weekends glued to your laptop.

Informações

  • Criado por
    Laura Zavelson
  • Anos de atividade
    2025 - 2026
  • Episódios
    61
  • Classificação
    Livre
  • Copyright
    © Laura Zavelson
  • Site do podcast
    The GenXpert Show