Code Story | Startup Podcast for CTOs, CEOs and Technical Founders

Noah Labhart | Podcast for Technical Founders & Startups
  • 5.0 (213)
  • Entrepreneurship
  • Weekly

Code Story is a startup podcast for technical founders building and scaling software products. Each episode features SaaS founders, engineers, and product leaders sharing how they built their product, found product market fit, and navigated early-stage growth. We explore: Early engineering decisions and MVP developmentLanding the first customersPricing and go-to-market experimentsScaling challenges and infrastructure bottlenecksHiring the first teamLessons learned from growing a startupFrom first commit to first scale, Code Story focuses on the critical transition from building software to building a scalable business. If you’re a founder, engineer, or product leader interested in SaaS, startups, and scaling technology companies, this podcast breaks down how great products are built — and how they grow. lucid-verify-1b0cfb160d10a834d3e885ce90f433fbe7aa539970eecb90

  1. 15h ago ·  Bonus

    S13 Bonus: Scaling Tech Teams: Unlocking Elite LATAM Engineering Talent with Brian Samson, Founder & CEO of Plugg Technologies

    Brian Samson grew up in Chicago and eventually... just kept going west. Though he spent plenty of his life de-icing windows and shoveling snow off his driveway, he lived in SoCal for a bit, then San Francisco, then Argentina, and now Hawaii. He's been in a mixture of different businesses, from startups to agencies. But outside of technology, he and his wife are licensed foster parents, and are raising their adopted child in Oahu. They are in the water a lot - either the pool or the ocean - year round.  In the past, Brian co-founded a company and raised money to get stuff done. What he realized was that the money didn't get him very far, after hiring people. After convincing his wife to move to Buenos Aires, in the hopes of taking advantage of the good people, and solid talent. Eventually, they decided to cut the layers - and offer Latin American staff augmentation.  This is the creation story of Plugg Technologies.  Links https://plugg.tech/ https://plugg.tech/2027-latin-america-hiring-report/ https://www.linkedin.com/in/briansamson/ Current Sponsors: Tiger Data Protected Harbor Render Fitnexa Perplexity Entelligence Checkout our Stacklist! https://stacks.codestory.co/ Check out our Patreon! Hosted by Noah Labhart | Technical Founder & Startup Mentor. Our Sponsors: * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

    S13 Bonus: Scaling Tech Teams: Unlocking Elite LATAM Engineering Talent with Brian Samson, Founder & CEO of Plugg Technologies

  2. 16h ago

    Introducing Leap Forward

    The Leap Forward podcast hosted by David Rusenko explores how great companies are actually built. It is a great show for our listeners who want to hear founders and the people who knew them before success discuss the pivotal decisions and unexpected challenges they faced. I hope you enjoy!

    Introducing Leap Forward

  3. 1d ago

    S13 E12: Replacing Human Personal Trainers with Adaptive Computer Vision & AI with Anton Marchanka, Co-founder & CEO of Zing Coach

    Anton Marchanka is originally from Belarus in Eastern Europe, but now lives in Poland, and spends a lot of time in New York. Almost seven years ago, the birth of his first child sparked his personal fitness journey. As his son grew bigger month after month, Anton realized he needed to build the physical strength required to keep lifting him - so he got into working out. Outside of tech, he is a dedicated family man — caring for his kid and dogs. He stays active by working out, playing tennis, golf, and rock climbing. In his downtime, he is an avid fan of sci-fi, specifically enjoying cyberpunk and classic '80s and '90s anime like Ghost in the Shell. Anton noticed that 80% of gym members never receive any sort of personal training, as this traditional 1 on 1 coaching was expensive and unscalable. They built an AI coaching engine for this type of training, but eventually transformed their platform into flexible B2B infrastructure for fitness brands.  This is the creation story of Zing Coach.  Links https://partner.zing.coach/ https://www.linkedin.com/in/anton-marchanka/ Current Sponsors: Tiger Data Protected Harbor Render Fitnexa Perplexity Entelligence Checkout our Stacklist! https://stacks.codestory.co/ Check out our Patreon! Hosted by Noah Labhart | Technical Founder & Startup Mentor. Our Sponsors: * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

    S13 E12: Replacing Human Personal Trainers with Adaptive Computer Vision & AI with Anton Marchanka, Co-founder & CEO of Zing Coach

  4. 6d ago ·  Bonus

    S13 Bonus: Building Generative AI Tools & Multiplayer Engines for Game Developers with Anupam Singh, Chief Platform Officer at Roblox

    Today, we have a special guest on the podcast, Anupam Singh, Chief Platform Officer at Roblox. As you all may know, Roblox is a gaming platform with millions of different games within it, allowing players to immerse themselves in gameplay, watch interactive clips, chat with their friends, and even build worlds of their own. In today's episode, Anupam is going to illuminate his career journey, which has landed him at Roblox - along with the incredible tech he and his team are building in Foundational AI & Infrastructure.  Questions:  Your career spans Oracle, Sybase, Informix, two startup co-founders, and Cloudera — and now Roblox. What's the through-line?You met the CEO of Roblox after a year off, were you planning to found a company or did you always intend to join a company? How did you end up joining as SVP of Engineering? What happened in that conversation with Dave?What surprised you most about Roblox once you were inside?What does Foundation AI & Infrastructure actually do — and what was it when you started?What's the biggest technical barrier that's fallen for creators?What does the future of creation on Roblox look like — and what role does your team play in making it possible?Tell me about you outside of being involved in tech (your path to this point, influences, hobbies, family).As you step out on the balcony and look across what you have built, what are you most proud of?Let’s flip the script a little bit... Tell me about a mistake you made, and how you and your team responded to it?Who influences the way that you work? Name a person, or many persons, or something you look up to and why.You’re getting on a plane, and sitting next to a young entrepreneur who has built the next big thing. What advice would you give to someone just getting started on this road?Links https://www.roblox.com/ https://www.linkedin.com/in/anupamvsingh Current Sponsors: Tiger Data Protected Harbor Render Fitnexa Perplexity Entelligence Checkout our Stacklist! https://stacks.codestory.co/ Check out our Patreon! Hosted by Noah Labhart | Technical Founder & Startup Mentor. Our Sponsors: * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

    S13 Bonus: Building Generative AI Tools & Multiplayer Engines for Game Developers with Anupam Singh, Chief Platform Officer at Roblox

  5. Nov 4 ·  Bonus

    S13 Bonus: Eliminating Friction in Digital Market Discovery & Deal Flow with Demetrie King, Founder & CEO of MarketMatch

    Demetrie King grew up in Forney TX, but spent most of his life in Waxahachie. He is a Texas man through and through - and an avid side hustler, owning vending machines, buying and flipping things online, and partnering with companies that dispute property taxes. Outside of tech, he likes to hang out with his friends and travel. He has a unique hobby as well, performing standup comedy in the local DFW clubs.  Demetrie owned a vending machine business in the past. He began asking his consumers to rate the items he was putting in the machine, so he could stock it with the winners. As this progressed, he decided to make this into something bigger, with the main goal of creating a large, virtual focus group - with a "swipe-able" survey.  This is the creation story of Market Match.  Links https://marketmatch.app/ https://www.linkedin.com/in/demetrie-king-65936074 Current Sponsors: Tiger Data Protected Harbor Render Fitnexa Perplexity Entelligence Checkout our Stacklist! https://stacks.codestory.co/ Check out our Patreon! Hosted by Noah Labhart | Technical Founder & Startup Mentor. Our Sponsors: * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

    S13 Bonus: Eliminating Friction in Digital Market Discovery & Deal Flow with Demetrie King, Founder & CEO of MarketMatch

  6. Nov 3

    S13 E11: Optimizing Deep Sleep Cycles Through Intelligent Biometric Hardware with Igor Me, Founder & CEO of Neera Sleep

    Igor Me is originally from Ukraine, but now lives in Portugal with deep connections to the US. He has been an entrepreneur for a long as he can remember, and tends to dig into the rabbit hole to make things happen. For example, he was into music in the past, which led him to want to be a DJ, which led him to opening a night club so he could DJ. His through-line happened 25 years ago, when he was driven to start helping people be more healthy. Outside of tech, he is married to his co-founder, raising one kid. He likes to cook steaks, of which his friends tell him they are the best in town.  Igor and his team noticed that health wearables only track specific data points, but don't do anything to help the wearer to break of out of a high stress state. Rather than just displaying data on a screen, he and his team built a closed loop nervous system modulation device - with real time sensing, and active interventions - and, with the goal of turning biofeedback into immediate physical regulation.  This is the creation story of Neera.  Links https://neerasleep.com/ https://www.linkedin.com/in/igorme/ Current Sponsors: Tiger Data Protected Harbor Render Fitnexa Perplexity Entelligence Checkout our Stacklist! https://stacks.codestory.co/ Check out our Patreon! Hosted by Noah Labhart | Technical Founder & Startup Mentor. Our Sponsors: * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

    S13 E11: Optimizing Deep Sleep Cycles Through Intelligent Biometric Hardware with Igor Me, Founder & CEO of Neera Sleep

  7. Oct 29 ·  Bonus

    S13 Bonus: Storage to Inference: Powering High-Speed AI & NVMe Infrastructure with Eran Kirzner, CEO of Lightbits

    Eran Kirzner born and raised in south Israel, then moved to Tel Aviv to be close to the technology center of the country. He isn't able to see himself outside of technology, no matter how far he looks. He's spent 20+ years in compute storage and networking, building things to help scale data centers - IE deep tech. Outside of work, he is married with 3 kids, a cat, and a dog. His startup and family life blend together in a beautiful way, and there is no real border as his family provides him tremendous support. For hobbies, he enjoys mountain biking and running 10-20 kilometers at a time.  In 2016, Eran was approached by one of his co-founders, Avigdor Willenz, to start something new together. They realized that connecting drives across a network was flawed, built off top of an old model - so they invented a new standard. After successfully pioneering this technology across the globe, they started to lean into AI inference, and how to break the GPU memory wall.   This is the creation story of Lightbits.  Links https://www.lightbitslabs.com/ https://www.linkedin.com/in/erankirzner/ Current Sponsors: Tiger Data Protected Harbor Render Fitnexa Perplexity Entelligence Checkout our Stacklist! https://stacks.codestory.co/ Check out our Patreon! Hosted by Noah Labhart | Technical Founder & Startup Mentor. Our Sponsors: * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

    S13 Bonus: Storage to Inference: Powering High-Speed AI & NVMe Infrastructure with Eran Kirzner, CEO of Lightbits

  8. Oct 28 ·  Bonus

    S13 Bonus: The Edge Vision Shift: Privacy-First Computer AI for Smart Security & Eldercare with Mike Link, VP of Kami Vision

    Mike Link grew up in Rochester, New York, and had no intention in getting into technology... but he loves it now. His educational background was in neuroscience, as he found the brain absolutely fascinating. As he looked into western medicine, he figured out that it wasn't that attractive to him, nor the life style he wanted. He got into building his won things, including a trip to India and a return into sales. Outside of professional life, he lives in San Diego and loves to travel, visiting Mexico City often. He's a huge fan of cooking as well, and when he travels, he enjoys experiencing different cultures through the actual people living there.  Mike was found by his current venture, as he had past experience in elder care. He joined the team to help with the go to market planning, sales, etc. - to be the Swiss Army knife at the company. When they started digging into senior care and the problem around fall detection, he led the group in how they took on this market.  This is Mike's creation story at KamiVision.  Links https://kamivision.com/en-us https://kamivision.com/en-us/fall-detection/assisted-living-kamicare https://www.linkedin.com/in/mikelink1/ Current Sponsors: Tiger Data Protected Harbor Render Fitnexa Perplexity Entelligence Checkout our Stacklist! https://stacks.codestory.co/ Check out our Patreon! Hosted by Noah Labhart | Technical Founder & Startup Mentor. Our Sponsors: * Check out Granola and use my code granola.ai/CODESTORY for a great deal: https://granola.ai Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

    S13 Bonus: The Edge Vision Shift: Privacy-First Computer AI for Smart Security & Eldercare with Mike Link, VP of Kami Vision
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About

Code Story is a startup podcast for technical founders building and scaling software products. Each episode features SaaS founders, engineers, and product leaders sharing how they built their product, found product market fit, and navigated early-stage growth. We explore: Early engineering decisions and MVP developmentLanding the first customersPricing and go-to-market experimentsScaling challenges and infrastructure bottlenecksHiring the first teamLessons learned from growing a startupFrom first commit to first scale, Code Story focuses on the critical transition from building software to building a scalable business. If you’re a founder, engineer, or product leader interested in SaaS, startups, and scaling technology companies, this podcast breaks down how great products are built — and how they grow. lucid-verify-1b0cfb160d10a834d3e885ce90f433fbe7aa539970eecb90

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