Contractor Marketing Tips And Tricks

Footbridge Media
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Contractor Marketing Tips And Tricks

"Contractor Marketing Tips & Tricks" is a podcast by Footbridge Media - a marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you. We offer practical marketing and business development advice for small businesses in the construction space - to help them to grow and develop their own presence. Our goal is that your business can be successful and attract customers without being overly dependent on only buying leads or any single lead stream. Your Success Is Our Business. Hosted by Chris Lonergan

  1. 6D AGO

    Why 66% of Contractors Are LOSING MONEY Right Now

    Most contractors are making these two mistakes, and it’s costing them leads and wasting their time. Are you one of them? We ran the numbers, and it’s worse than you think. Let’s talk about these two small business problems and how to fix them. Every year, Footbridge Media runs a contractor survey. We use this data to help educate our home service pros, identify strengths and weaknesses, and create a more well-rounded marketing plan. After analyzing our latest survey data, two surprising problems stood out—issues that are quietly costing contractors hours and lost revenue. Full Text of this episode: https://www.footbridgemedia.com/marketing-tips/two-common-mistakes-lose-contractor-leads-hours --- Get more leads and improve your business with help from Footbridge Media - https://www.footbridgemedia.com/get-started Claim your 100% FREE Marketing Stuff From Footbridge Media - https://www.footbridgemedia.com/free --- Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

    8 min

  2. MAR 12

    Call to Action and Why Your Website Isn't Converting

    "Call To Action" Is Key To Not Wasting Your Marketing And Advertising Spend If you are spending time and money to getting customers to knock on your door – why wouldn't you be concerned with how to best get them to step over the threshold can convert from looker to buyer. While there are many components that can make or break a user's experience on your website, today we're focusing on one element – your Call To Action. Full Text Of This Episode: https://www.footbridgemedia.com/marketing-tips/call-to-action-and-why-your-website-isnt-converting --- Get more leads and improve your business with help from Footbridge Media - https://www.footbridgemedia.com/get-started Claim your 100% FREE Marketing Stuff From Footbridge Media - https://www.footbridgemedia.com/free --- Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

    5 min

  3. MAR 5

    Maxing Out ROI on Google Local Service Ads (LSAs)

    Getting the most out of your advertising investment Have you been tempted to try out Google Local Service Ads? Or maybe you’ve started up with LSAs before, but you quit because the return on investment didn’t work for you. Let’s take a look at what Google Local Service Ads are, see if they are right for your business, learn how to max out your ROI, and plan out how to create a steady stream of leads and jobs for your business. Read The Full Text: https://www.footbridgemedia.com/marketing-tips/google-local-service-ads-max-roi 🛠️👷 Local Services Ads Management for home service providers: https://www.footbridgemedia.com/services/google-local-service-ads-contractors Google LSA Estimate Calculator: https://ads.google.com/intl/en_us/home/local-services-ads/#:~:text=Stay%20in%20control%20of%20your%20spending --- Get more leads and improve your business with help from Footbridge Media - https://www.footbridgemedia.com/get-started Claim your 100% FREE Marketing Stuff From Footbridge Media - https://www.footbridgemedia.com/free --- Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

    9 min

  4. FEB 26

    Getting More Customers In A Target Local Market: EDDM Postcards

    You might be missing out on one of the easiest ways to get new customers in your ideal market. And no—it’s not some complicated digital marketing tactic. It’s Every Door Direct Mail (EDDM) from the United States Postal Service. But here’s the thing—most people do it wrong. Let’s talk about how to use EDDM the right way as part of a complete marketing strategy so that you can minimize your costs and maximize your local customers in the right neighborhoods. Full Text: https://www.footbridgemedia.com/marketing-tips/new-customer-target-area-eddm --- Get more leads and improve your business with help from Footbridge Media - https://www.footbridgemedia.com/get-started Claim your 100% FREE Marketing Stuff From Footbridge Media - https://www.footbridgemedia.com/free --- Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

    7 min

  5. FEB 19

    How Your Home Service Company Can Outperform 99% of Your Competitors

    Most contractors think doing great work is all it takes to win. The truth? That’s just the start. Today, let’s talk about what steps you need to take to outperform 99% of your competition. I’ll show you what separates the top 1% of contractors from the rest—and how you can join them. Full text for this episode: https://www.footbridgemedia.com/marketing-tips/home-service-company-outperform-competitors --- Get more leads and improve your business with help from Footbridge Media - https://www.footbridgemedia.com/get-started Claim your 100% FREE Marketing Stuff From Footbridge Media - https://www.footbridgemedia.com/free --- Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

    5 min

  6. FEB 12

    Google Says These 3 Things Will Make You Rank In Maps

    Rank faster in Google Maps and get more leads with these three known local ranking factors.The Map Pack - the top three local Google Business Profile results that get triggered for most home service-related search terms - is ideal placement for a contractor. Being number one on the map pack usually means you’re getting more leads and more jobs. And while Google usually doesn’t reveal a whole lot about how their search algorithm works, Google Maps is a different story. Full text for this episode:https://www.footbridgemedia.com/marketing-tips/google-local-ranking-factors --- Get more leads and improve your business with help from Footbridge Media -https://www.footbridgemedia.com/get-started Claim your 100% FREE Marketing Stuff From Footbridge Media -https://www.footbridgemedia.com/free --- Podcast byFootbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

    8 min

  7. FEB 5

    Turn Your Contracting Side Hustle into a Business

    Right now, your contracting side hustle is bringing in some extra cash. But what if it could be your full-time business? Most contractors start small—working weekends, relying on word-of-mouth, and doing everything themselves. But at some point, you hit a wall. If you’re tired of grinding just to make ends meet and want to turn your side gig into a real, thriving company, you need a plan. Let’s talk about the key steps to scaling your side hustle into a real business. Full Text For This Episode: https://www.footbridgemedia.com/marketing-tips/turn-contracting-side-hustle-business --- Get more leads and improve your business with help from Footbridge Media - https://www.footbridgemedia.com/get-started Claim your 100% FREE Marketing Stuff From Footbridge Media - https://www.footbridgemedia.com/free --- Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

    5 min

  8. JAN 29

    How You Can Grow Your Business Faster In 2025

    Running a business is not just doing the work - day in and day out. Aside from taking care of today’s customers, you need to have active plans and processes that grow your business to be bigger. We have four proven strategies that can help you boost revenue, lock down more leads, and create long-term success. Let’s talk about a few simple tactics you can start today so you can grow your business FASTER in 2025 Full Text: https://www.footbridgemedia.com/marketing-tips/grow-business-faster-2025 --- Get more leads and improve your business with help from Footbridge Media - https://www.footbridgemedia.com/get-started Claim your 100% FREE Marketing Stuff From Footbridge Media - https://www.footbridgemedia.com/free --- Podcast by Footbridge Media - A marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you.

    7 min
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    "Contractor Marketing Tips & Tricks" is a podcast by Footbridge Media - a marketing agency with 20+ years of experience exclusively helping contractors and home service providers just like you. We offer practical marketing and business development advice for small businesses in the construction space - to help them to grow and develop their own presence. Our goal is that your business can be successful and attract customers without being overly dependent on only buying leads or any single lead stream. Your Success Is Our Business. Hosted by Chris Lonergan

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