Contributor Wednesday

Bridge the Gap Network
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Welcome to the Contributor Wednesday series on the Bridge the Gap Network. Each week, you'll hear from a thought leader, discussing topics that are relevant and impactful to the senior living industry. Sponsored by Peak Senior Living Powered by Solinity Marketing

  1. How to Build an Employee Retention Ecosystem

    1D AGO

    How to Build an Employee Retention Ecosystem

    Employee retention isn’t broken because of one issue; it’s broken because organizations keep treating it like a single-issue problem. In this episode of Contributor Wednesday, contributor host Cara Silletto continues the discussion around the Employee Retention Ecosystem. Listeners will learn how to assess whether their organization is thriving, surviving, or wilting through an 18-point retention audit, and why leadership teams must stop throwing money at disconnected initiatives and start prioritizing change strategically, quarter by quarter. Cara Discusses: Why retention must be addressed as an ecosystem, not a single initiativeStaff responsibilities: taking root and growing in the roleLeader responsibilities: acclimating new hires and cultivating teamsExecutive responsibilities: environment, capacity, and resourcesHow burnout, overload, and poor org design drive turnover Meet Our Contributor Cara Silletto Learn more about the Employee Retention Ecosystem employeeretentionecosystem.com magnetvault.com Listen to More BTG https://www.btgvoice.com/shows Produced by Grit & Gravel Marketing

    28 min
  2. This is Why Your Team is Quitting | Cara Silletto

    JAN 28

    This is Why Your Team is Quitting | Cara Silletto

    In this episode of Contributor Wednesday, Cara Silletto, President and Chief Retention Officer of Magnet Culture, shares a timely update on how the workforce has evolved and what leaders must understand to retain employees today. Drawing from over a decade of experience in generational dynamics and retention strategy, Cara walks listeners through updated workforce demographics heading into 2026, highlighting the shifting influence of Baby Boomers, Gen X, Millennials, and Gen Z. Cara introduces a powerful new leadership analogy, trees vs. houseplants, to help leaders rethink how they support and retain today’s workforce. While long-tenured employees may be deeply rooted and stable, new hires require individualized care, communication, and flexibility. She challenges one-size-fits-all leadership models and encourages leaders to “water their plants” by adapting their support to each team member’s needs. Key Ideas: Why retention strategies must evolve with the workforceMillennials and Gen Z expectations at workThe end of the workaholic era“Trees vs. houseplants”Individualized employee care vs. equal treatment Meet Our Contributor Cara Silletto Learn more about the Employee Retention Ecosystem employeeretentionecosystem.com magnetvault.com Sponsored by Aline, NIC MAP, Procare HR, Sage, Hamilton CapTel, Service Master, The Bridge Group Construction and Solinity. Produced by Grit and Gravel Marketing. Watch More BTG https://www.btgvoice.com/shows Connect with BTG on social media: YouTube Instagram Facebook Twitter LinkedIn a href="https://www.tiktok.com/@btgvoice"

    26 min
  3. Contributor Wednesday is Back!

    JAN 14

    Contributor Wednesday is Back!

    Contributor Wednesday is officially back on Bridge the Gap, and Lucas McCurdy and Josh Crisp are kicking off an exciting new chapter for the BTG Network. In this episode, we cover why the Contributor Wednesday series was so impactful in the past, why listeners asked for its return, and how it will evolve in 2026. Unlike the traditional Monday episodes that focus on high-level thought leadership, Contributor Wednesday episodes dive deep into the operational, marketing, sales, and leadership realities facing senior living operators today. These monthly solo episodes feature respected industry voices delivering actionable insights leaders can take straight back to their teams. Key Topics: Why Contributor Wednesday is returning in 2026How Contributor Wednesday differs from Monday episodesThe value of solo thought-leader episodesFeatured contributors and what listeners can expect Meet Our Contributors Cara Silletto: https://www.linkedin.com/in/carasilletto/ Christy Van Der Westhuizen: https://www.linkedin.com/in/christyvdw/ Watch More BTG https://www.btgvoice.com/shows Sponsored by Aline, NIC MAP, Procare HR, Sage, Hamilton CapTel, Service Master, The Bridge Group Construction and Solinity. Produced by Solinity Marketing. Become a sponsor of the Bridge the Gap Network. Connect with BTG on social media: YouTube Instagram Facebook Twitter LinkedIn TikTok

    10 min
  4. CW 136: Recruitment, Teams and Mindset with Chris Heinz

    12/28/2022

    CW 136: Recruitment, Teams and Mindset with Chris Heinz

    In this episode from recruiting expert Chris Heinz, learn how to make next year the best year ever! Join Bridge the Gap in thanking Chris for his outstanding contributions this year as a Contributor Wednesday host. Meet the BTG Contributors. Powered by Peak Senior Living by Functional Pathways. Connect with us on social media: YouTube  Instagram Facebook Twitter LinkedIn Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com. Produced by Solinity Marketing. Mentioned in this episode: NIC Spring Conference Register for NIC Spring Conference here. NIC Spring Registraition

    18 min
  5. CW 135: Sales & Marketing with Christy Van Der Westhuizen

    12/21/2022

    CW 135: Sales & Marketing with Christy Van Der Westhuizen

    Creating “Magic” First Impressions Host Christy Van Der Westheuizen shares how first impressions play a HUGE role in the sales outcomes of senior living.   “It will be someone’s first time to Disneyland every single day.” - Walt Disney How does this inspire your commitment to creating positive first impressions in your own community?  Here’s what Disney does to create magical first impressions and a immeasurable customer experience: 1. Create immersive and magical experiences 2. Details, details, details (even the trash can is important!) 3. Involve every team member 4. Personalization (“where’s the WOW factor?”) is key 5. Leverage technology For more information, read the entire inspiration article here. Become a BTG Network Sponsor.  Meet the BTG Contributors. Powered by Peak Senior Living by Functional Pathways. Connect with us on social media: YouTube  Instagram Facebook Twitter LinkedIn Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com. Produced by Solinity Marketing. Mentioned in this episode: NIC Spring Conference Register for NIC Spring Conference here. NIC Spring Registraition

    24 min
  6. CW 129: Executive Coaching: Solving the Occupancy Puzzle with Julie Podewitz

    12/14/2022

    CW 129: Executive Coaching: Solving the Occupancy Puzzle with Julie Podewitz

    Solving the Office Puzzle In this episode, Julie Podewitz takes us from The Office to Las Vegas!  During this series, Julie takes a deep dive into how to solve the occupancy puzzle by identifying the problem, determining strategy, what actions to take, and how to get there. These episodes narrow in on a key area of the occupancy puzzle, what contributes to the outcome, what action to put in place, and how to coach others.  For this episode on making calls, Julie visits her Uncle Georgie's house and travels to Las Vegas.  Meet the BTG Contributors. Powered by Peak Senior Living by Functional Pathways. Connect with us on social media: YouTube  Instagram Facebook Twitter LinkedIn Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com. Produced by Solinity Marketing. Mentioned in this episode: NIC Spring Conference Register for NIC Spring Conference here. NIC Spring Registraition

    15 min
  7. Developing Emerging Leaders: How Organizations Can Set New Leaders Up for Success

    12/07/2022

    Developing Emerging Leaders: How Organizations Can Set New Leaders Up for Success

    Mentorship program organizers only need a handful of tools to get metrics in place that measure success. In this episode, Anthony discusses the impact the Kirkpatrick Model has on mentorship programs and how leaders can use this as a tool to measure the program’s ROI. Learn more at Kirkpatrick Partners and Magnet Culture. Listen to more Contributor Wednesday episodes here. Meet the BTG Contributors. Powered by Peak Senior Living by Functional Pathways. Connect with us on social media: YouTube  Instagram Facebook Twitter LinkedIn Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com. Produced by Solinity Marketing. Mentioned in this episode: NIC Spring Conference Register for NIC Spring Conference here. NIC Spring Registraition

    12 min
  8. CW 132: Kathryn Wyatt of Peak Senior Living

    11/30/2022

    CW 132: Kathryn Wyatt of Peak Senior Living

    Improving health and longevity in aging adults is key, and there is great importance in providing occupational, speech, and physical therapy for seniors. Kathryn Wyatt, Division VP of Senior Living at Peak Senior Living by Functional Pathways, discusses the focus on wellness and the impact it produces. Meet the BTG Contributors. Powered by Peak Senior Living by Functional Pathways. Connect with us on social media: YouTube  Instagram Facebook Twitter LinkedIn Tune in each Wednesday for a new episode of the Contributor Wednesday series! Visit our website for more episodes and information at BTGvoice.com. Produced by Solinity Marketing.

    16 min
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Welcome to the Contributor Wednesday series on the Bridge the Gap Network. Each week, you'll hear from a thought leader, discussing topics that are relevant and impactful to the senior living industry. Sponsored by Peak Senior Living Powered by Solinity Marketing

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