Podcasting Made Simple

Alex Sanfilippo, PodMatch.com

Podcasting Made Simple is the premier podcast about podcasting! We’re here to help podcast guests and podcast hosts reach more listeners and grow their income so they can change more lives! Join Alex Sanfilippo and other podcasting industry experts as they share how you can level up on either side of the mic! (Show notes and resources: https://PodMatch.com/episodes)

  1. Getting Sponsors for Your Podcast | Justin Moore

    5D AGO

    Getting Sponsors for Your Podcast | Justin Moore

    Most podcasters think that landing a sponsor for their show is out of reach or that they don't qualify. This couldn't be further from the truth! In this episode, Justin Moore breaks down exactly how to write a pitch that brands can’t ignore. He shares the four parts you need to include and how to stand out to decision-makers who control budgets. Get ready to start landing real sponsorships without needing to be famous! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/364 Chapters 00:00 Unlocking Sponsorship Opportunities 05:22 Crafting the Perfect Pitch 11:11 Building Long-Term Relationships with Brands Takeaways Brand sponsorships can turn creative visions into reality. Crafting a compelling pitch is essential for success. Relevant pitches increase the likelihood of brand collaboration. Organic content can illustrate audience affinity for brands. Proof of past success can strengthen your pitch. Building relationships with brands is a long-term strategy. Persistence is key in following up with brands. The pitch is about starting a conversation, not just closing a deal. You are not just a podcaster; you are a bridge to brands. 77% of creators rely on brand collaborations for revenue. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/364 🎟️ UPCOMING EVENT: Podcasting Made Simple Live, our virtual event for podcast guests and hosts! See the details: https://podmatch.com/event. Enter code PMLIVE for free VIP access!

    13 min
  2. Getting Paid from Podcast Guesting | Shayna Davis

    12/23/2025

    Getting Paid from Podcast Guesting | Shayna Davis

    Most podcast guests believe that the visibility gained from their interviews will lead to paid opportunities. However, visibility and podcast guest appearances alone don't drive revenue! In this episode, Shayna Davis explains how to treat guest appearances as business assets that attract real corporate contracts. You’ll learn how to shift your positioning, speak to decision-makers, and package your expertise for serious deals. Get ready to make your podcast guesting a profitable experience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/363 Chapters 00:00 Introduction to Leveraging Podcast Appearances 02:47 Understanding Corporate Opportunities 06:02 Positioning for Corporate Success 08:50 Monetizing Guest Appearances Takeaways Visibility does not always equal profitability. Most podcast guests do not treat their appearances as business assets. Corporations spend trillions on goods and services every year. You can leverage your current expertise for corporate contracts. Positioning is key to attracting corporate buyers. Demonstrate how you solve real business problems for corporations. Upgrade your guest bio to highlight business results. Create a corporate worthy authority page to attract sponsors. Your influence should be bankable, not just visible. These corporate deals are more achievable than you think. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/363 🎟️ UPCOMING EVENT: Podcasting Made Simple Live, our virtual event for podcast guests and hosts! See the details: https://podmatch.com/event. Enter code PMLIVE for free VIP access!

    10 min
  3. Growing Your Show Through Listener Engagement | Jerry Potter

    12/16/2025

    Growing Your Show Through Listener Engagement | Jerry Potter

    Most podcasters struggle to keep listeners engaged until the end and to take action after listening. Thankfully, there are steps hosts can take to change this! In this episode, Jerry Potter introduces a simple idea you can add to your next episode that will help your show grow. You'll learn how to keep listeners engaged longer, increase action-taking, and grow your audience, all without changing your podcast format or spending extra time creating new content. Get ready to grow your show faster with less effort! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/362 Chapters 00:00 Identifying Podcasting Challenges 02:28 The Power of Modcasting 04:47 Introducing the TSL Module 06:13 Enhancing Engagement and Action 08:33 Leveraging Short Form Content 10:26 Creating Effective TSL Modules 12:50 Simplifying the TSL Workflow Takeaways We shouldn't wait for our show to grow; we need to grow it ourselves. Downloads alone don't equate to listener engagement. The TSL module can significantly increase episode retention. Modcasting allows for strategic podcast design using modules. The TSL module can be added to any existing podcast. Enticing content at the end of episodes keeps listeners engaged. Short form videos are essential for reaching new audiences. Creating TSL modules can save time in content promotion. Don't overthink the editing of short form video clips. Keep the TSL module simple and relevant to the episode's topic. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/362 🎟️ UPCOMING EVENT: Podcasting Made Simple Live, our virtual event for podcast guests and hosts! See the details: https://podmatch.com/event. Enter code PMLIVE for free VIP access!

    15 min
  4. Using AI to Prepare for Podcast Interviews | Mike Montague

    12/09/2025

    Using AI to Prepare for Podcast Interviews | Mike Montague

    As podcast guests, showing up unprepared, overly scripted, or simply repeating yourself in every podcast interview can quickly lead to burnout and a lack of results. But, there's a quick way to ensure you're always uniquely prepared for every podcast interview! In this episode, Mike Montague explains how to utilize AI to help with preparation and positioning for upcoming interviews. Get ready to tailor your message uniquely for every host and their audiences in a way that gets you remembered! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/361 Chapters 00:00 Harnessing AI for Podcast Preparation 02:53 Crafting Your Podcast Persona 05:45 Sharpening Your Talking Points 09:04 Connecting Through Storytelling Takeaways AI can help you show up sharper and more relevant. Great guests package their ideas well for hosts. Context builds trust, and AI can give you that context. Be interesting and memorable, not just prepared. AI can be the best brainstorming partner you've ever had. Use AI to save time in your prep and promotion. Know the show, know the host, and know the audience. Don't let AI make you sound more robotic. Treat AI like a coach, not a crutch. Find fresh stories and personal insights with AI. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/361 🎟️ UPCOMING EVENT: Podcasting Made Simple Live, our virtual event for podcast guests and hosts! See the details: https://podmatch.com/event. Enter code PMLIVE for free VIP access!

    10 min
  5. Booking Podcast Guests That Add Real Value | Olajumoke Fatoki

    11/18/2025

    Booking Podcast Guests That Add Real Value | Olajumoke Fatoki

    Most podcast host pick their guests based on popularity alone. Sadly, most of the time, those guests disappoint on all levels, and it damages the show's credibility. Thankfully, there's a superior alternative approach you can take! In this episode, Olajumoke Fatoki shares a five-step system to help you book the right guests every time. Get ready to elevate your interviews and make your podcast unforgettable for the people who matter most, your listeners! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/358 Chapters 00:00 The Importance of Choosing the Right Guest 02:48 Framework for Guest Selection 06:03 Steps to Enhance Podcast Interviews 08:56 Creating Value for Your Audience Takeaways Choosing guests based on popularity can backfire. A guest's value reflects on the podcast's credibility. Guest interviews can elevate a podcast when done right. Define your audience's needs before selecting guests. Create an ideal guest profile to guide selection. Research potential guests within your network. Look for rising stars instead of just big names. Vet guests by consuming their previous content. Prepare guests thoroughly for a successful interview. Focus on providing value to your audience. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/358 🎟️ UPCOMING EVENT: Podcasting Made Simple Live, our virtual event for podcast guests and hosts! See the details: https://podmatch.com/event. Enter code PMLIVE for free VIP access!

    11 min
  6. Getting Your Studio Setup Right as a Guest | Junaid Ahmed

    11/11/2025

    Getting Your Studio Setup Right as a Guest | Junaid Ahmed

    Most podcast guests are prepared to share their message on as many podcasts as possible. But trust is won or lost before the first word is ever spoken. Your video, audio, and environment matter! In this episode, Junaid Ahmed shares how to create a guest setup that builds credibility on sight and sound. From your microphone and lighting to your camera and backdrop, you’ll learn how to ensure your presence reflects your expertise so your message actually lands. Get ready to stand out by showing up like a professional podcast guest! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/357 Chapters 00:00 The Importance of First Impressions 04:54 Building the Sine Framework 10:15 Transforming Presence for Impact Takeaways Your mic, lighting, and video quality build trust. Initial impressions are formed within the first 7 seconds. Quality audio is the foundation of trust. Your background frames your expertise. The biggest source of noise is internal dissonance. Focus on connection rather than performance. Good lighting shows respect for the audience. Your environment should enhance your message. Transform your presence to create opportunities. Your presence is inseparable from the expertise you share. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/357 🎟️ UPCOMING EVENT: Podcasting Made Simple Live, our virtual event for podcast guests and hosts! See the details: https://podmatch.com/event. Enter code PMLIVE for free VIP access!

    13 min
5
out of 5
680 Ratings

About

Podcasting Made Simple is the premier podcast about podcasting! We’re here to help podcast guests and podcast hosts reach more listeners and grow their income so they can change more lives! Join Alex Sanfilippo and other podcasting industry experts as they share how you can level up on either side of the mic! (Show notes and resources: https://PodMatch.com/episodes)

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