9 episodes

Podcast by FMCG Gurus

FMCG Gurus FMCG Gurus

    • Business

Podcast by FMCG Gurus

    Brain Health: The next major issue in the FMCG industry

    Brain Health: The next major issue in the FMCG industry

    This podcast examines the issue of brain health and the implications and opportunities for the FMCG industry.

    For more information contact: info@FMCGGurus.com or visit www.fmcggurus.com

    • 11 min
    The Dangers Of Gender Stereotyping

    The Dangers Of Gender Stereotyping

    This podcast examines consumer attitudes to advertising and marketing in the FMCG Industry

    For more information email Info@FMGCGurus.com or visit www.fmcggurus.com

    • 10 min
    Combining Nutrition And Energy

    Combining Nutrition And Energy

    This podcast examines how consumers want grocery products that are natural and nutritious.

    • 9 min
    What Next For Clean Label?

    What Next For Clean Label?

    This Podcast examines the trend of clean label in the food and drink market.

    • 13 min
    Understanding consumer attitudes towards environmentally friendly grocery products

    Understanding consumer attitudes towards environmentally friendly grocery products

    "Environmentally friendly" is a popular product claim when it comes to grocery products. However, are consumers actually motivated by such claims - and what needs to be done to make environmentally friendly products more appealing. For more information contact: info@fmcggurus.com

    • 11 min
    What Next For The Convenience Trend?

    What Next For The Convenience Trend?

    Convenience is seen as a major trend within the FMCG industry. Yet, many perceptions associated with consumers suffering from time-scarcity are misleading. As such, grocery brands need to explore new opportunities when it comes to the issue of convenience. For more information contact info@fmcggurus.com

    • 13 min

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