Founder In Progress

2C Media Inc.

Founders In Progress is a documentary-style podcast that captures the raw, real, and often messy journey of building something from nothing. Formerly known as The Filming In Progress Podcast, this rebrand deepens our commitment to the core idea: that the founder’s journey is never a clean highlight reel—it’s a work in progress. Each episode features intimate, long-form conversations with entrepreneurs, creatives, and small business leaders. Through unscripted storytelling and unfiltered dialogue, guests share not just their wins but their doubts, pivots, and personal evolution. We unpack the emotional insights behind bold decisions and the business pragmatism required to keep going when no one’s watching. This is a podcast for those building with heart, leading with honesty, and chasing mastery in both business and life. Whether you're a seasoned founder, an aspiring builder, or someone who simply values the truth behind success, Founders In Progress offers stories that resonate, questions that matter, and moments that remind you: you're not alone in the process.

  1. The Strategic Power of Intuition: Building Value-Driven Companies from Zero

    MAY 4

    The Strategic Power of Intuition: Building Value-Driven Companies from Zero

    In Episode 106, filmed in Monterrey, Mexico, Stella Jimenez shares her journey as an innovation strategist, entrepreneur, designer, and builder who has spent her career creating at the edge of the unknown. Stella talks about how intuition has guided her through business, leadership, motherhood, creativity, technology, and personal transformation. From falling in love with tech through design to building companies in AR, VR, AI, tourism, hospitality, and innovation strategy, she explains why the earliest stage of creation, going from zero to one, is where she feels most alive. The conversation also explores the human side of entrepreneurship: knowing when to stop, protecting your energy, building trust-based partnerships, and using fear as a tool rather than letting it control you. Stella opens up about her 2023 cancer diagnosis, the uncertainty that came with it, and how that experience reshaped her understanding of legacy, relationships, and what truly matters. This is a thoughtful conversation about creativity, resilience, intuition, and what it means to build something meaningful while staying true to yourself. LEARN MORE about Stella Instagram - https://www.instagram.com/stellajimenezinnovation LinkedIn - https://www.linkedin.com/in/stella-jimenez/ Website - https://www.stellajimenez.com/ FOLLOW US on social media Instagram - https://instagram.com/2cmadeit/ Facebook - https://facebook.com/2CMadeIt LinkedIn - https://www.linkedin.com/company/2cmadeit/ Vimeo - https://vimeo.com/2cmediainc Website - https://2cmedia.ca Want to raise a ruckus? Send us a message at https://www.2cmedia.ca/contact

    1h 5m
  2. The Startup That Became Essential to Gig Drivers

    APR 27

    The Startup That Became Essential to Gig Drivers

    In Episode 105 of Founder In Progress, filmed in Monterrey, Mexico, we sit down with Dagoberto Cedillos, founder of Punto, a mobility platform built for gig economy drivers. Dagoberto shares how he went from working in energy and electric mobility in London to returning to Mexico to build a company focused on solving real-world transportation challenges. After COVID shut down his first startup, Dagoberto partnered with a local transportation group and launched Punto—starting with just 10 vehicles and growing to a fleet of 400+ serving thousands of drivers. By focusing on reducing costs, minimizing risk, and improving the driver experience, Punto has created a more flexible and sustainable way for people to earn income through platforms like Uber and Didi. This episode dives into the realities of building in emerging markets, balancing growth with profitability, and navigating the operational complexity of a physical + digital business. We also explore partnerships, the future of mobility (including electric and autonomous vehicles), and what it takes to build something that actually works in the real world. LEARN MORE about Dagoberto LinkedIn - https://www.linkedin.com/in/dagocedillos/ - https://www.linkedin.com/company/drivepunto/ Website - https://www.punto.app/ FOLLOW US on social media Instagram - https://instagram.com/2cmadeit/ Facebook - https://facebook.com/2CMadeIt LinkedIn - https://www.linkedin.com/company/2cmadeit/ Vimeo - https://vimeo.com/2cmediainc Website - https://2cmedia.ca Want to raise a ruckus? Send us a message at https://www.2cmedia.ca/contact

    59 min
  3. Why Some Founders Only Discover Their True Drive Years Later

    APR 20

    Why Some Founders Only Discover Their True Drive Years Later

    In episode 104, we sit down with Hugo — a lifelong creator who has built, lost, and rebuilt across construction, real estate, entrepreneurship, music, and global leadership. Filmed in Monterrey, Mexico, this conversation explores the deeper thread behind all of it: Hugo’s love of creating from zero. He opens up about failure, losing confidence, rebuilding his identity, and the personal breakthroughs that helped him reconnect with himself, his work, and the kind of life he actually wanted to build. We also dive into Burning Man, therapy, alchemy, music, and the mindset shifts that shaped his newest creative projects. From learning how to trust himself again to creating spaces for others to express their art, Hugo shares a perspective on entrepreneurship that goes far beyond business. This episode is about flow, transformation, reinvention, and what it means to keep creating — even after life forces you to start over. LEARN MORE about Hugo Instagram - https://www.instagram.com/elespacio.io/following/ - https://www.instagram.com/hugoasalinas/ LinkedIn - https://www.linkedin.com/in/hugo-a-salinas-75a71024/ Website - https://elespacio.io/ FOLLOW US on social media Instagram - https://instagram.com/2cmadeit/ Facebook - https://facebook.com/2CMadeIt LinkedIn - https://www.linkedin.com/company/2cmadeit/ Vimeo - https://vimeo.com/2cmediainc Website - https://2cmedia.ca Want to raise a ruckus? Send us a message at https://www.2cmedia.ca/contact

    1h 3m
  4. From Collapse to Reinvention: Building Through Adversity

    APR 6

    From Collapse to Reinvention: Building Through Adversity

    In Episode 102 of Founder In Progress, filmed in Monterrey, Mexico, we sit down with Ivan Garza—an entrepreneur building across marketing, music, and venture-backed startups—to unpack what it really looks like to build companies with purpose in today’s world. Ivan shares his journey from growing up in an entrepreneurial family to launching a live events company that worked with 150+ emerging artists across Mexico—before losing it all during COVID. From there, we dive into how he rebuilt, transitioning into marketing, sound branding, and now a venture studio model focused on building and scaling startups from the ground up. This conversation covers the reality of building in LATAM, why many industries are still outdated, how to pivot when everything falls apart, and how to know when to walk away and start again. At its core, this episode is about resilience—because entrepreneurship isn’t glamorous, and success isn’t just business, it’s the life you build alongside it. LEARN MORE about Ivan De La Garza Instagram - https://www.instagram.com/ivandelagarzamx/ LinkedIn - https://www.linkedin.com/in/ivandelagarzamx/ - https://www.linkedin.com/company/abetterworldventures/ Website - https://abetterworld.ventures/ FOLLOW US on social media Instagram - https://instagram.com/2cmadeit/ Facebook - https://facebook.com/2CMadeIt LinkedIn - https://www.linkedin.com/company/2cmadeit/ Vimeo - https://vimeo.com/2cmediainc Website - https://2cmedia.ca Want to raise a ruckus? Send us a message at https://www.2cmedia.ca/contact

    59 min
  5. Beyond Profit: Building a Real Community

    MAR 30

    Beyond Profit: Building a Real Community

    In Episode 101, filmed in Monterrey, Mexico, we sit down with Luisa, the founder of Pico Norte, to explore how she built more than a climbing gym — she built a people-centered community rooted in vulnerability, purpose, and personal growth. From accidentally discovering climbing to leading Pico Norte with a vision of inclusion, conscious leadership, and authentic connection, Luisa shares how the sport transformed her life and how that same mindset now shapes her business. This conversation dives into sustainable growth, community building, and why putting people before profit creates lasting impact. Luisa opens up about leadership, self-doubt, creating safe spaces, and what it means to grow a business without losing its soul. If you’re a founder, operator, or anyone interested in business with purpose, this episode offers a thoughtful and refreshing perspective. LEARN MORE about Luisa Instagram - https://www.instagram.com/piconorte/ - https://www.instagram.com/riosluisafer/ LinkedIn - https://www.linkedin.com/in/luisa-fernanda-r%C3%ADos-su%C3%A1rez-b8885baa/ - https://www.linkedin.com/company/piconorte/ Website - https://piconorte.mx/ FOLLOW US on social media Instagram - https://instagram.com/2cmadeit/ Facebook - https://facebook.com/2CMadeIt LinkedIn - https://www.linkedin.com/company/2cmadeit/ Vimeo - https://vimeo.com/2cmediainc Website - https://2cmedia.ca Want to raise a ruckus? Send us a message at https://www.2cmedia.ca/contact

    1h 4m

About

Founders In Progress is a documentary-style podcast that captures the raw, real, and often messy journey of building something from nothing. Formerly known as The Filming In Progress Podcast, this rebrand deepens our commitment to the core idea: that the founder’s journey is never a clean highlight reel—it’s a work in progress. Each episode features intimate, long-form conversations with entrepreneurs, creatives, and small business leaders. Through unscripted storytelling and unfiltered dialogue, guests share not just their wins but their doubts, pivots, and personal evolution. We unpack the emotional insights behind bold decisions and the business pragmatism required to keep going when no one’s watching. This is a podcast for those building with heart, leading with honesty, and chasing mastery in both business and life. Whether you're a seasoned founder, an aspiring builder, or someone who simply values the truth behind success, Founders In Progress offers stories that resonate, questions that matter, and moments that remind you: you're not alone in the process.