100 episodes

We are putting a shoulder into the fitness industry and pushing it forward into the modern digital age. Eric Malzone, co-founder of Fitness Marketing Alliance, interviews the brightest movers and shakers in the fitness industry. Topics will vary covering best business practices, marketing secrets, technological advances and much more. If you're a fitness professional, this is how you keep your edge sharp.

Future of Fitness Eric Malzone: Co-Founder of Fitness Marketing Alliance

    • Health & Fitness
    • 5.0 • 42 Ratings

We are putting a shoulder into the fitness industry and pushing it forward into the modern digital age. Eric Malzone, co-founder of Fitness Marketing Alliance, interviews the brightest movers and shakers in the fitness industry. Topics will vary covering best business practices, marketing secrets, technological advances and much more. If you're a fitness professional, this is how you keep your edge sharp.

    Growson Edwards: Cipio.AI & Solving Fitness Business Problems with Data

    Growson Edwards: Cipio.AI & Solving Fitness Business Problems with Data

    Growson Edwards is the Founder & CEO at CIPIO.ai. He is a technical expert and a true professional. He has a unique sense of business objectives and the latest technology and knows how to blend both. Growson is a highly trusted resource and advisor when it comes to leveraging technology to achieve strategic business objectives.
     
    Connect with him: https://www.linkedin.com/in/growsonedwards/
    https://cipio.ai/
     
    Connect with us: www.futureoffitness.co 

    • 46 min
    Eamon Lloyd: Modern Approaches to Corporate Health & Wellbeing

    Eamon Lloyd: Modern Approaches to Corporate Health & Wellbeing

    Eamon Lloyd is the Senior Director - Head of Partnerships UK, Ireland & Netherlands at Gympass. They are on a mission to make Wellbeing Universal, and with it forge long-term operator partnerships, which see true mutual benefits. They are the UK leaders in corporate fitness sales, uniting employees from their corporate partners with a curated network of fitness facilities.
    He works side by side with our operator partners to achieve outstanding results. Every partnership is bespoke and all marketing and attention is focused on the inactive employee so rather than taking from the existing pool we attract new members to facilities.
    Like his colleagues at Gympass, he is extremely passionate about getting more inactive people to exercise and believe we have the best solution on the market to positively impact the membership penetration rate.
    Links:
    https://site.gympass.com/us/corporate
    Connect with Eamon
     
    Connect with us: https://www.futureoffitness.co/

    • 42 min
    Jonathan Puskas: Exos & An Appetite For Innovation

    Jonathan Puskas: Exos & An Appetite For Innovation

    Jonathan Puskas is a former World Record holder (cycling) and accomplished Operations and Human Resources executive with two decades of experience in Human Performance supporting organizations ranging from non-profit start-ups to Fortune 100 companies including Intel, Microsoft, Nike, adidas, Google, and the U.S. Navy.
     
    Connect with us: www.futureoffitness.com

    • 42 min
    David Freeman: Layering The Digital Experience

    David Freeman: Layering The Digital Experience

    David Freeman is a health and fitness professional that has been in the fitness industry for 15 years. He is the National Digital Performer Brand Manager| LT Inclusion Council Director with Life Time The Healthy Way of Life Company. He has been featured on the cover of Experience Life Magazine as an innovator within the health and fitness industry, and was featured in Men’s Health and Men’s Journal, as the subject matter expert in helping change lives around the world and grow Life Time’s performance brand, Alpha. David attended the University of Richmond where he played football, and went on to play professionally overseas where he first found his calling and purpose as a fitness professional
     
    Connect with us: www.futureoffitness.co

    • 38 min
    Andy Peat: Attention On Data-Driven Retention

    Andy Peat: Attention On Data-Driven Retention

    This week we have Andy Peat, he has had an extraordinary journey in fitness. He's been a franchisee, sales manager and CEO at Lift Brands, which manages the Snap Fitness franchise chain. While he admits franchising has its challenges, he's an advocate for a business model that provides easy access to business opportunities.
     
    connect with us: www.futureoffitness.co

    • 42 min
    Juliet Starret: Work Pain Tolerance & Keeping Kids Moving

    Juliet Starret: Work Pain Tolerance & Keeping Kids Moving

    Juliet Starrett is an entrepreneur, attorney, author, and podcaster. She is co-founder and CEO of TheReadyState.com, which has revolutionized how athletes think about human movement and athletic performance as well as former CEO of San Francisco CrossFit, one of the first 50 CrossFit affiliates. She is the co-author of the Wall Street Journal Bestseller, Deskbound and co-host of The Ready State Podcast. Before turning her attention to The Ready State and San Francisco CrossFit full-time, Juliet had a successful career as an attorney, practicing complex commercial litigation at Reed Smith for nearly eight years.
     
    In recent months, Juliet and Kelly have taken a stand for kids’ health with StandUpKids.org, which seeks to get stand-up desks into schools across the country and promote healthy movement, exercise and lifestyle in today’s youth with goals of combating the obesity epidemic, and instilling healthy lifestyle and diet practices. She also talks about their mission to help - to Relieve Pain, Prevent Injury, Improve Physical Performance

    • 51 min

Customer Reviews

5.0 out of 5
42 Ratings

42 Ratings

cmarzarella ,

Great hosts and informative

Love this podcast. It’s fast becoming one of my go-to podcasts s soon as it is released. Good, insightful content.

Dave S. / GFM&D ,

The Gym of 2025

Great resource for insight on the future of fitness! Eric’s interviewing style and range of guests makes this a must subscribe for any fitness facility owner or trainer that wants to know about what lies ahead.

Coach Ola from BeFit4Akhirah ,

Bright future! :) The Future of Fitness!

I love this podcast so much and love listening to Eric as he always has fresh insights as well as feels welcoming to listen to! There are other podcasters who I listen to and sometimes I feel like they're too preachy sometimes in their tones. But Eric sounds super friendly person and approachable which makes the show even more valuable. I have gained so much from it, and it's on my list of recommended podcasts for fitness professionals!

Thank you Eric for elevating the fitness industry to the next level and for speaking your voice!

Keep on inspiring us!

Coach Ola with BeFit4Akhirah

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