274 episodes

In a world full of business “Gurus” and “marketing experts” one man seeks the latest marketing techniques that are actually working, plus finds the real stories of triumph and failure from those REALLY doing it. Guests like #1 Marketer Neil Patel, Tucker Max, Ryan Deiss from Digital Marketer, Michael Port and many, many more… Ian Garlic has hands on helped hundreds of businesses with marketing strategy and execution. As CEO of authenticWEB, Ian launched hundreds of websites, produced even more online videos, and also been through the ringer a few times. Mr.Garlic knows the online marketing techniques that work for REAL businesses and will help to save time and money on the road to happiness. Inspiring stories of business triumph and failure, cutting edge video marketing techniques, secrets to global domination and a sexy voice all rolled into... The Garlic Marketing Show.. PS There might be some food talk but it’s not guaranteed... PPS Garlic doesn’t really stink. Neither should your marketing..... PPPS I don’t like when people overuse Post Scripts. And #hashtags.

Garlic Marketing Show Video Marketing Expert Ian Garlic discusses whats working RIGHT now with top marketers, their stories of failure and success. Ian also works live to create video marketing strategies.

    • Education

In a world full of business “Gurus” and “marketing experts” one man seeks the latest marketing techniques that are actually working, plus finds the real stories of triumph and failure from those REALLY doing it. Guests like #1 Marketer Neil Patel, Tucker Max, Ryan Deiss from Digital Marketer, Michael Port and many, many more… Ian Garlic has hands on helped hundreds of businesses with marketing strategy and execution. As CEO of authenticWEB, Ian launched hundreds of websites, produced even more online videos, and also been through the ringer a few times. Mr.Garlic knows the online marketing techniques that work for REAL businesses and will help to save time and money on the road to happiness. Inspiring stories of business triumph and failure, cutting edge video marketing techniques, secrets to global domination and a sexy voice all rolled into... The Garlic Marketing Show.. PS There might be some food talk but it’s not guaranteed... PPS Garlic doesn’t really stink. Neither should your marketing..... PPPS I don’t like when people overuse Post Scripts. And #hashtags.

    Learn How to Grow a $100 Million Business with Simple Marketing Strategies and “Free PR”

    Learn How to Grow a $100 Million Business with Simple Marketing Strategies and “Free PR”

    In this week's episode of the Garlic Marketing Show, we have an amazing talk with Cameron Herold, the marketing genius behind 1-800-GOT-JUNK? and countless other 9-figure business. His marketing strategies are so sound and effective that even monarchs trust him with their PR. 
    Cameron started his entrepreneurial journey at just 21 with only 14 employees. Since then, he’s been at the helm leading teams of upwards 3,000 people. This guy knows how to turn a modest business into a monolith. And he doesn’t keep all this knowledge to himself. Cameron has authored five books about business marketing and operations, one of which is the international best-seller “Double Double.” He also founded the COO Alliance in 2016 as a hub for second-in-commands to talk shop and trade tips.
    Listen to the full Garlic Marketing Show episode with Cameron to learn more about growing your business into a $100 million beast to be reckoned with.
    What You’ll Learn:
    Why you should be calling journalists daily to get “free PR”Qualities you need to look for in a chief operating officerThe crucial importance of not dreaming too bigHuge mistakes businesses make when marketing their productsTactics any business owner can use to drive up traffic

    • 31 min
    An E-Com Lawyer Explains How To Succeed As An Online Retailer in the Amazon Age

    An E-Com Lawyer Explains How To Succeed As An Online Retailer in the Amazon Age

    In this week's episode of the Garlic Marketing Show, we talk with Paul Rafelson, an e-commerce lawyer who’s hungry to fight back against Amazon and their increasingly shady online retail tactics.
    Paul has served as in-house legal counsel for massive global corporations including Microsoft and Walmart. While working as a tax lawyer for General Electric, he started taking on numerous Amazon clients who were being crushed by taxes. Paul’s dedication to fighting against Amazon has led him to the Online Merchants Guild, a nonprofit trade association that advocates for fair e-commerce laws and policies. 
    Listen to the full Garlic Marketing Show episode with Paul to learn more about navigating complex tax laws and what you can do to prevent Amazon from destroying your e-commerce business.
    What You'll Learn:
    How the Supreme Court’s Wayfair decision will impact online retailersWhat Amazon is doing to avoid taxes and legal liabilitiesThe shady tactics driving the Amazon Basics product lineWhy you shouldn’t listen to any self-confessed Amazon “gurus”The reason you absolutely need to enforce your IP rights

    • 48 min
    The 6 Essential Traits Every True Entrepreneur Should Have with Gino Wickman

    The 6 Essential Traits Every True Entrepreneur Should Have with Gino Wickman

    Are you an entrepreneur or want to become one? Do you have a vision with no discernable path for execution? Do you have what it takes? 
    On this week’s episode of the Garlic Marketing Show take the ‘Entrepreneurial Leap’ with best selling author and founder EOS Worldwide, Gino Wickman and discover your true potential.
    What You’ll Learn: 
    The 6 essential traits every entrepreneur should have (and what to do if you have them)What it means to be a “responsible” entrepreneurWhat it means to be a "risk taker" Why you should stop thinking about 7 figures and start thinking about the next 10 years

    • 39 min
    Learn the Best Video Methods to Increase Email Engagement by 80 Percent

    Learn the Best Video Methods to Increase Email Engagement by 80 Percent

    In this week’s episode of the Garlic Marketing Show, Ethan Beute of BombBomb joins us to talk about the growing importance of adding video to emails.
    BombBomb is a unique company that specializes in helping business owners easily record and distribute videos through email, text, and social media. As BombBomb’s chief evangelist and VP of marketing, Ethan has a lot to say about how much of a game changer videos are to email marketing.
    Listen to the full episode of the Garlic Marketing Show today on Spotify, iTunes, and StoryCrews!
    What You'll Learn:
    Essential elements of a great email videoHow video can rehumanize customer experienceHow you can improve using video and email marketingBuilding your business with word of mouth referralsSurprising statistics showing the effect of video on email engagementWhy you shouldn’t use scripts when shooting video for emails

    • 40 min
    How to increase video engagement on LinkedIn and other platforms by 1,200 percent with this easy tool

    How to increase video engagement on LinkedIn and other platforms by 1,200 percent with this easy tool

    In this week's episode of the Garlic Marketing Show, we talk with Headliner co-founder Oliver Wellington about the cutting edge app they've created to promote podcasts on social media.
    As an online video platform, Headliner helps its users create video clips from existing content such as audio files. The app seamlessly guides content creators through the process of producing short promotional videos with captions and graphics. With its incredibly easy workflow and superb customer service, Headliner has emerged as the premier online video platform used by the Economist, Audible, NYT Magazine, Sirius XM and CNN Podcasts.
    Listen to the full Garlic Marketing Show episode with Oliver to learn more about Headliner and its role in streamlining audiogram video production and distribution.
    What You'll Learn:
    Why adding captions to video clips is vital nowHow Headliner streamlined the process of making audiogram videosThe different video production features of HeadlinerHow you can increase engagement up to 1200 percent with videoShifting the focus to listeners who want to share audio clips

    • 34 min
    The Do’s and Don’ts of App Development and Marketing with Christopher White

    The Do’s and Don’ts of App Development and Marketing with Christopher White

    In this week’s episode of the Garlic Marketing Show, mobile app extraordinaire Christopher White talks with Ian about the current landscape of app development. The New York-based entrepreneur launched Sneakers Agency seven years ago and has established himself as a leading figure in the marketing world. Christopher developed the Sneakers Agency Innovative Framework to help brands build their digital products and solidify their strategies for maximum growth.
    Over 50 brands have entrusted Sneakers Agency to lead them through the challenging, but rewarding process of developing a digital product. His company closely works with startups, enterprises, and agencies to achieve small milestones that evolve into huge achievements over time.
    Listen to the full Garlic Marketing Show episode with Christopher to learn more about developing mobile apps and things you should avoid in the process.
    What You’ll Learn:
    Who’s taking space in the app marketWhat makes an app successfulHow augmented reality integrates with appsThe process of building an app from the ground upEssential elements you need for a great landing page

    • 37 min

Customer Reviews

Brooke Craven ,

Awesome Podcast!!

Ian, host of the Garlic Marketing Show, highlights all aspects of marketing and more in this can’t miss podcast! The host and expert guests offer insightful advice and information that is helpful to anyone that listens!

helpmethere ,

Motivation

You doing a great job

Autumn Shultz ,

Love it!

Ian Garlic is a top tier host and marketer in this incredible podcast. He and his guests offer concise, actionable insights throughout each episode. I would definitely recommend this for any marketers looking to learn more about the industry.

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