Hooked -- Nir Eyal

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Podcast of the book Hooked.

30/08/2025

Identifying Habit-Forming Opportunities

A set of strategic approaches and mindsets to find new habit-forming product ideas and areas for innovation in response to user needs, nascent behaviors, and emerging technologies.
29/08/2025

Habit Testing

A process and framework for product teams to measure, validate, and improve the habit-forming potential of their products using real user behavior.
28/08/2025

Mission, Meaning, and Ethical Product Design

Reflects on how purpose-driven products, like The Bible App, align habit formation with deeper personal or communal meaning, and highlights the importance of ethical intention in designing for engagement.
27/08/2025

User Investment and Stored Value in Digital Habits

Shows how user actions—making notes, bookmarks, and shares—create accumulating value and personal attachment that deepen engagement and reduce switching.
27/08/2025

Variable Rewards and Emotional Connection

Details how the app provides both predictable and variable rewards—including emotional resonance, surprise, and social affirmation—to strengthen user engagement.
26/08/2025

Lowering Barriers to Action

Examines how The Bible App reduces the effort required for meaningful engagement by simplifying user actions and offering multiple pathways to daily use.
25/08/2025

Triggers: Designing Effective Cues for Engagement

Explores how The Bible App employs both external and relationship-based triggers to encourage consistent user engagement.
24/08/2025

Applying the Hook Model to The Bible App

This concept analyzes how The Bible App (YouVersion) successfully implemented all four phases of the Hook Model to create a habit-forming digital product.

Podcast of the book Hooked.

Criado por

Memrbl.com
Anos de atividade

2025
Episódios

32
Classificação

Livre
Copyright

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Hooked -- Nir Eyal