How CCC Reached 99% Returning Podcast Users

In this episode, we are joined with John Buckner and Craig Stevens from CCC Information Services as they discuss their podcasting strategy and how their amount of returning listeners reached 99% in just a few months post-launch. From implementing video podcasting during COVID-19, converting pre-existing assets into podcasts, creating podcast "move trailers" and more, their strategy is filled with unique tactics that are sure to take your program to the next level.