How to set up Google Analytics 4 for ecommerce with Enrico Pavan

The Marketing Intelligence Show

Looking to move your ecommerce store to Google Analytics? In this episode, Enrico Pavan will show you how to do so.

Tune in to learn:

  • How marketers should change their mindset to adapt to using GA4
  • How the new GA's exploration mode can be used for ecommerce
  • What kind of insights can one get from GA4

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