44 episodes

Closing sales in the HVAC industry can be overwhelming and high pressure. Every episode we will break apart the components of a sales call and walk you through all the way to the close. We will cover everything from the basic structure of a great appointment to how to overcome all the objections that con be thrown at you. Whether you are a rookie or a seasoned expert, this show is for you!

HVAC Sales Training. Close It Now! Sam Wakefield

    • Education
    • 4.6, 14 Ratings

Closing sales in the HVAC industry can be overwhelming and high pressure. Every episode we will break apart the components of a sales call and walk you through all the way to the close. We will cover everything from the basic structure of a great appointment to how to overcome all the objections that con be thrown at you. Whether you are a rookie or a seasoned expert, this show is for you!

    How To Get Out Of The Slump

    How To Get Out Of The Slump

    Life has its ups and downs, but you only succeed in sales if you have more ups than you have downs. Avoiding a sales slump is, therefore, of utmost importance to every salesperson. Not every day is a jolly day in sales. We all feel burnout. We sometimes feel complacent or uninspired. How do we get out of those situations and stay on top of our game? Believe it or not, none of this has anything to do with the mechanics of sales. Sam Wakefield explains why.

    • 15 min
    Playing The Mental Chess Game In Sales

    Playing The Mental Chess Game In Sales

    Making sales is more than just giving an offer to others and waiting for them to take it. To be a successful closer, you need to learn how to read between the lines of what your customer is saying or showing you. That is why a necessary skill to have is learning how to do mental chess. In today's show, Sam Wakefield helps us maneuver into this mental chess game with our buyers. He taps into the importance of integrity, follow-ups, taking things at face value, and understanding more than just asking. Dive deep into this great episode to know why people are buying or are not buying from you and how to get them off the fence that holds them back.

    • 32 min
    Paint The Picture Part 2: Getting Inside Your Clients’ Heads And Understanding Them Better

    Paint The Picture Part 2: Getting Inside Your Clients’ Heads And Understanding Them Better

    Effective sales pitching is more about knowing the client rather than just being an expert on product specifications. In this closing episode of a two-part series, Sam Wakefield shifts to the sellers' point of view – how they can paint the picture for themselves by getting inside their clients’ heads and seeing things from their perspective. Using some examples in HVAC sales, Sam shows how you can dig deeper into why people aren’t buying your product and how you can reverse the situation. He teaches you the art of asking questions and listening between the lines to get to the bottom of what is holding your client from taking positive action. Listen and learn more about using customer psychology to pitch sales more successfully.

    • 24 min
    Paint The Picture Part 1: Painting An Emotional Picture For Your Client

    Paint The Picture Part 1: Painting An Emotional Picture For Your Client

    People don’t buy from someone who simply reads from a product’s spec sheet; they either buy from someone who sells the product cheaper or from someone who really connects with them emotionally. An exceptional salesperson knows how to paint the picture for their clients, touch their pain points and lead them to the realization that they are giving their clients the solution to their problem. In this first episode of a two-part series, Sam Wakefield teaches you some ways to connect emotionally with your clients by using imagery, gap-building and future-casting. Using some examples in HVAC sales, Sam shows the power that words have over people’s emotions when chosen with care. Listen and learn how to get your clients to see the value of your offerings and move them to action.

    • 21 min
    The Client-First Experience With Mike Claudio (Part Two)

    The Client-First Experience With Mike Claudio (Part Two)

    The cumulative client experience you create throughout all the jobs that your company does will ultimately make or break your market share. Part of putting yourself out there is making sure everything is consistent in a positive sense in order to show that yours is the right company for a job that needs to be done. Mike Claudio is an expert business coach, sales trainer, and the owner of WinRate Consulting. Mike joins Sam Wakefield to talk about creating a consistent and appealing client experience. Social media, guerrilla marketing, and referrals play a big part in today's market landscape. Let Mike and Sam guide you through creating a client experience that will draw people in when complemented by these differing platforms.

    • 46 min
    How To Become A Successful Relationship Builder With Mike Claudio (Part One)

    How To Become A Successful Relationship Builder With Mike Claudio (Part One)

    Success leaves clues. In this episode, Sam Wakefield interviews Mike Claudio of WinRate Consulting to ask about some of his guerilla philosophies to become a relationship builder. He discusses the four pillars that he applies to qualify leads, and that can help grow your business more sustainably. Emphasizing the importance of building relationships, Mike then talks about how you can hunt for leads by creating good content and showcasing your background. By creating a good experience and communicating professionally, Mike has sold over $100 million in projects. Get to know his approach deeper in this conversation, and learn how to leverage it to your own success.

    • 47 min

Customer Reviews

4.6 out of 5
14 Ratings

14 Ratings

Name Taken-AQ ,

Heard a Lot of these Strategies Before

I just really liked the way Sam Presented the information. I like the idea of unpacking the strategies with specific examples. You can hear him on the road at the same time, I’m out on the road. Also, I’m a younger sales consultant and its nice hearing this stuff from someone I can relate too. Thanks Sam

hvacbossman ,

Podcast review

Good podcast, quality wish was better! Also you say learning from guest I have not heard any guest but yourself talk. Lol

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