Dear Art Producer

Heather Elder
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Dear Art Producer connects the photography and video community with art producers in the advertising community. This podcast introduces you to different art producers, share the stories of their diverse career paths, explore what it means to stay relevant and examine industry topics such as marketing, estimating, directing, websites and more.

  1. APR 21

    122. Ali Berk, Head of Creative and Production

    In this episode of Dear Art Producer, host Heather Elder sits down with Ali Berk, Head of Creative and Production at Billie, to talk about building a career that blends creative vision with production leadership.   Ali shares her journey from menswear design at Tommy Hilfiger to editorial, then into agency life at 72andSunny and Wieden+Kennedy, working with brands like HBO, Google, and Adidas, all before stepping into her current in-house role at Billie. She unpacks what it really means to lead both creative and production, from shaping brand storytelling across touchpoints to producing work within the realities of annual budgets.   The conversation dives into how she approaches collaboration, why strong creative partnerships matter, and how thoughtful planning sets great work up for success. Ali also offers a clear-eyed perspective on AI's practical role, how she discovers and evaluates talent, and why transparency around budgets and usage is non-negotiable.   Plus: her take on skipping unnecessary triple bids and why the best artists know how to protect spontaneity on set.   Connect with our guest: Website: https://www.helloaliberk.com/  LinkedIn: https://www.linkedin.com/in/alison-berk-9010636/     More about your host: Heather Elder's Bio Heather Elder's Blog Heather Elder on Instagram Heather Elder on Twitter Heather Elder on LinkedIn Heather Elder on Facebook https://www.linkedin.com/in/alison-berk-9010636/

    40 min

  2. MAR 2

    121. AI Is Already in the Room: Protecting Rights, Pricing Access, Preserving Future Work

    In this episode of Dear Art Producer, host Heather Elder welcomes Kelly Montez (apostrophe) and Jen Jenkins (Giant Artists) to discuss AI's rapidly accelerating impact on artist representation and production, drawing on their work on the Artist Management Association's AI committee. The episode covers why slowing down to be intentional matters, the difference between walled gardens and open systems, and challenges around access, traceability, and work migrating from internal to external use. They also outline AI usage tiers and related fees (including upload fees), highlight the importance of restricting data learning, and discuss indemnification, likeness risks, and negotiating confidently without seeming difficult through checklists, collaboration, and bringing business affairs into discussions.     Connect with our Guests: Giant Artists  Apostrophe       In an industry where the rules are always changing, it's helpful to hear from those on the front lines. Heather Elder is the visionary behind NotesFromARepsJournal.com; visit HeatherElder.com for industry updates, stunning photography and video, and the artists behind the work.   More about our guests: Connect with Jen Jenkins: https://www.linkedin.com/in/jen-jenkins-0b25364/  Connect with Kelly Montez: https://www.linkedin.com/in/kelly-montez-610b11/   More about your host: Heather Elder's Bio Heather Elder's Blog Heather Elder on Instagram Heather Elder on Twitter Heather Elder on LinkedIn Heather Elder on Facebook

    51 min

  3. JAN 30

    Rue Payne, Executive Producer

    In this episode of Dear Art Producer, host Heather Elder interviews freelance executive producer Rue Payne, who brings over 15 years of experience in producing integrated campaigns for top global brands. They discuss Rue's unique career trajectory, starting from high school television production to her current executive role. The conversation covers the dynamic nature of the producer's role, the importance of organization and communication, and the shifting landscape of the industry with the rise of AI. They also touch on industry trends, the importance of building long-term relationships, and how creatives can effectively market themselves.      In an industry where the rules are always changing, it's helpful to hear from those on the front lines. Heather Elder is the visionary behind NotesFromARepsJournal.com; visit HeatherElder.com for industry updates, stunning photography and video, and the artists behind the work.   More about our guest: Connect with Hannah Wolfert: https://www.linkedin.com/in/hwolfert/  Connect with Kim Roemer: https://www.linkedin.com/in/kim-roemer-2026a570/    More about your host: Heather Elder's Bio Heather Elder's Blog Heather Elder on Instagram Heather Elder on Twitter Heather Elder on LinkedIn Heather Elder on Facebook

    51 min

  4. 10/15/2025

    Community Table: Ogilvy

    Heather and Kelly sit down with producers from Ogilvy to discuss  the work, the challenges, and the changes creatives in the advertising industry are navigating: from AI and evolving client relationships to the way content is being created, consumed, and valued. Season 1, Episode 1 of Community Table.

    37 min

  5. 06/30/2025

    Hannah Wolfert and Kim Roemer

    In this episode of Dear Art Producer' host Heather Elder sits down with Hannah Wolfert, a Senior Content Producer at Syneos Health, and Kim Roemer, a Content Production Business Manager, who have collaborated for nearly 17 years. The discussion delves into their unique career paths, spanning from art history classes to diverse roles in content production and business management. They reflect on their early professional encounters, the importance of industry relationships, and the evolving landscape marked by AI and integrated media projects. The conversation also touches on the complexities of licensing, the relevance of advances in production, and the integral role of business affairs in streamlining workflow. Tune in for insights on staying adaptable in a rapidly changing industry and the blend of creative and administrative skills required to thrive.   In an industry where the rules are always changing, it's helpful to hear from those on the front lines. Heather Elder is the visionary behind NotesFromARepsJournal.com; visit HeatherElder.com for industry updates, stunning photography and video, and the artists behind the work.   More about our guests: Connect with Hannah Wolfert: https://www.linkedin.com/in/hwolfert/  Connect with Kim Roemer: https://www.linkedin.com/in/kim-roemer-2026a570/    More about your host: Heather Elder's Bio Heather Elder's Blog Heather Elder on Instagram Heather Elder on Twitter Heather Elder on LinkedIn Heather Elder on Facebook

    58 min

  6. 06/26/2025

    Kathleen Candelaria, Freelance Senior Art / Integrated Producer

    In this episode of Dear Art Producer' host Heather Elder welcomes back freelance art producer Kathleen Candelaria. Discussing the shifts in the art production world, including the impact of the global pandemic, the rise of AI-generated content, and the changing dynamics of work and production, the duo discuss Kathleen's extensive experience working with renowned clients and her new journey as a freelancer. Kathleen shares her insights on the evolving roles of art producers, the importance of mentoring, and offers valuable tips for artists on marketing themselves, navigating the bidding process, and the significance of creative calls and treatments. The episode also touches on the integration of AI in art production, the complexities of CGI, and trends in the industry.   In an industry where the rules are always changing, it's helpful to hear from those on the front lines. Heather Elder is the visionary behind NotesFromARepsJournal.com; visit HeatherElder.com for industry updates, stunning photography and video, and the artists behind the work.   More about our guest: Connect with Kathleen Candelaria : https://www.linkedin.com/in/kathleen-candelaria-0a13546/    More about your host: Heather Elder's Bio Heather Elder's Blog Heather Elder on Instagram Heather Elder on Twitter Heather Elder on LinkedIn Heather Elder on Facebook

    53 min

  7. 05/09/2025

    John Ancona, Senior Producer

    In this episode of Dear Art Producer, host Heather Elder welcomes John Ancona, a Senior Producer at PXP Studios, who shares his decade-long journey in creative and agency operations, experience with healthcare accounts, and insights into producing groundbreaking motion media campaigns. John emphasizes the importance of communication, the evolving role of AI in creative processes, and how to effectively connect with artists and clients. He also discusses the significance of detailed treatments, budget transparency, and offers advice on landing jobs in the creative field.    In an industry where the rules are always changing, it's helpful to hear from those on the front lines. Heather Elder is the visionary behind NotesFromARepsJournal.com; visit HeatherElder.com for industry updates, stunning photography and video, and the artists behind the work.   More about our guest: Connect with John Ancona:    More about your host: Heather Elder's Bio Heather Elder's Blog Heather Elder on Instagram Heather Elder on Twitter Heather Elder on LinkedIn Heather Elder on Facebook

    58 min

  8. 05/02/2025

    Jessica Mirolla, Freelance Senior Producer

    In this episode of Dear Art Producer, host Heather Elder is joined by freelance senior producer Jessica Mirolla. The conversation covers Jessica's extensive experience in production, her passion for art, and her insights on the ever-evolving nature of the industry. They discuss the importance of being multifaceted in today's market, the impact of AI and CGI in creative roles, and the value of treatments and creative calls in the bidding process. Jessica shares her thoughts on current trends, especially in automotive photography, and stresses the need for artists to stay culturally relevant and inspired. The episode concludes with personal reflections and aspirations in the realm of production, making it a must-listen for anyone interested in art production and the dynamic changes within the industry.   In an industry where the rules are always changing, it's helpful to hear from those on the front lines. Heather Elder is the visionary behind NotesFromARepsJournal.com; visit HeatherElder.com for industry updates, stunning photography and video, and the artists behind the work.   More about our guest: Connect with Jessica Mirolla: jessica@10centdiamond.com    More about your host: Heather Elder's Bio Heather Elder's Blog Heather Elder on Instagram Heather Elder on Twitter Heather Elder on LinkedIn Heather Elder on Facebook

    55 min
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4.9
out of 5
48 Ratings

About

Dear Art Producer connects the photography and video community with art producers in the advertising community. This podcast introduces you to different art producers, share the stories of their diverse career paths, explore what it means to stay relevant and examine industry topics such as marketing, estimating, directing, websites and more.

Information

  • Creator
    Heather Elder
  • Years Active
    2019 - 2026
  • Episodes
    124
  • Rating
    Clean
  • Copyright
    © Dear Art Producer
  • Show Website
    Dear Art Producer

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