My Amazon Guy

Steven Pope
  • 5.0 (38)
  • Entrepreneurship
  • Updated Daily

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

  1. 1d ago

    Why AI Shopping Agents Are Changing Your Amazon Strategy

    Send us Fan Mail Agentic commerce and AI shopping agents are changing how buyers search, compare, and buy products online. This ecommerce podcast covers Amazon AI shopping, retail media, consumer insights, buyer intent, and product recommendations. Learn how brands can prepare for the future of retail as AI agents reshape search, shopping, loyalty, and online sales. Follow Trevor Sumner on LinkedIn: https://www.linkedin.com/in/trevorsumner/ Or check i-Genie.ai Stop guessing how AI shopping will affect your sales. Get a real Amazon growth plan before your competitors adapt first: https://bit.ly/4jMZtxu #AgenticCommerce #AIShopping #EcommerceAI #AmazonAI #RetailMedia Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - AI Shopping Agents and Buyer Intent 01:42 - Ecommerce, AI, and Consumer Insights 02:23 - How i-Genie Tracks Consumer Signals 04:32 - Brand Lessons from F1 and Red Bull 06:02 - Why Surveys Miss Real Buyer Intent 07:02 - Amazon For You and AI Preferences 08:12 - Agentic Commerce and AI Shopping Growth 09:41 - Why Retailers Protect the Shopping Experience 10:30 - Why AI Agents May Not Replace Buyers Yet 12:35 - Amazon Rufus, Alexa, and Agent Shopping 13:37 - Retail Therapy and Human Shopping Habits 14:24 - Useful AI Agents for Gifts and Product Alerts 16:11 - Amazon Dash, Subscribe and Save, and Reorders 18:20 - Unprompted AI Shopping and Amazon’s Edge 19:51 - Future of Retail, Branding, and AI Data 20:26 - Better Store Data and Retail Media 22:17 - Why Retail Is a Hard Business 23:41 - Coca-Cola, Shelf Presence, and Brand Reach 24:51 - Advice on Saying No in Business 27:19 - Where to Find Trevor Sumner ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    28 min

  2. 3d ago

    Amazon PPC Budgets Are a Guess Until Data Proves Otherwise

    Send us Fan Mail Stop guessing your Amazon PPC budget. In this session, Noah Wickham from My Amazon Guy explains why there is no perfect starting bid or budget, why Amazon suggested bids are often misleading, and how sellers should use real campaign data to make smarter PPC decisions. Noah breaks down why PPC does not create sales by itself. It only gets your product in front of shoppers. Your click-through rate, conversion rate, listing quality, product fit, price, and reviews all decide whether that ad spend turns into profit. You’ll learn how to start with a testing budget, adjust bids based on impressions and spend, avoid blindly trusting Amazon’s suggestions, and know when you have enough data to make a decision. Get help from My Amazon Guy to grow your Amazon sales: https://bit.ly/4jMZtxu #AmazonPPC #AmazonAds #AmazonFBA #AmazonSellers #amazonmarketing  Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - How to Start an Amazon PPC Budget 01:07 - Why Sales Matter More Than Budget 01:45 - Cost Per Click Changes by Product Type 02:05 - PPC Needs Better Clicks and Conversions 03:00 - Fix the Listing Before Blaming Ads 03:42 - Click Rate Changes After Listing Work 04:37 - Why Amazon Suggested Bids Can Be Wrong 05:38 - Placement Types and Bad Search Term Data 06:33 - Why Bid Costs Depend on Competition 07:23 - Starting Bids and Budgets Are Tests 08:32 - Dynamic Down Only Bidding for New Sellers 09:19 - Spend Thresholds and Buying Data 09:59 - Why Relevance Still Matters in Ads ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    11 min

  3. 4d ago

    Amazon PPC Strategy: When to Adjust Your Bids

    Send us Fan Mail Amazon PPC bid optimization should be based on data, not random changes, especially for fast-growing brands. Learn when to change Amazon PPC bids, how to review 30-day and 60-day data, and how to spot wasted ad spend. This video explains Amazon PPC bid changes, bleeding keywords, Campaign Manager reports, ACoS, and spend with no sales. Stop guessing with Amazon ad spend. Get a PPC plan built around real data before more budget goes to bad keywords: https://bit.ly/3ZlHh6G  #AmazonPPC #AmazonAds #AmazonFBA #PPCStrategy #AmazonSellers Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - How Often to Change Amazon PPC Bids 00:30 - Weekly Bid Checks for Growing Campaigns 01:05 - Use 30-Day and 60-Day PPC Data 01:40 - Amazon Reports and Longer Data Windows 02:10 - Find Bleeding Keywords in Campaign Manager 02:41 - Lower or Pause Bad Amazon PPC Keywords ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    3 min

  4. 5d ago

    See the Difference in Amazon Payout Cashflow With DD+7 Before Payday Hurts

    Send us Fan Mail Amazon DD+7 cash flow problems can delay payouts, strain PPC budgets, and leave sellers short before credit card bills hit. This video explains the Amazon DD+7 payout policy, delivery date reserve, deferred transactions, and payday lag cycle. See how Amazon seller cash flow, PPC costs, credit card payments, and working capital gaps can stack up under DD+7. Stop guessing where your Amazon cash is going. Get a cash flow and PPC review before DD+7 turns payday into damage control: https://bit.ly/4jMZtxu #AmazonFBA #AmazonSeller #AmazonPPC #AmazonCashFlow #SellerCentral Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Why Amazon DD+7 Hurts Sellers 00:32 - DD+7 Lag Cycle and Cash Flow 00:47 - Amazon Payday Calendar Example 01:20 - Delivery Date Plus Seven Explained 02:05 - Orders Missing the Current Payday 03:16 - PPC Costs Before Amazon Payouts 04:29 - Why the First Lag Is Not the Only Problem 05:18 - Credit Card Payments and PPC Spend 06:25 - How Sellers Fall Behind on Payments 07:02 - Payday 2 and the Working Capital Gap 08:54 - DD+7 Can Set Cash Flow Back 14 Days 09:23 - Questions About DD+7 and Amazon Cash Flow ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    10 min

  5. 6d ago

    Amazon’s Massive May Update: Everything Sellers Need to Know!

    Send us Fan Mail Amazon seller updates May 2026 cover Alexa for Shopping, auto-buy, seller fees, and Subscribe & Save dashboard changes. This recap explains how Amazon AI shopping, Rufus replacement, pricing rules, and Seller Central data may affect Amazon sellers. Learn what changed across Amazon product pages, subscriptions, AI search, and seller costs before these updates impact sales. Amazon changes are moving fast. Get a real account review before fees, AI search, and product page shifts start eating your sales:  #AmazonSeller #AmazonFBA #AmazonNews #AmazonAI #sellercentral  Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - Amazon Seller Updates May 2026 Recap 00:38 - Amazon Fees and Seller Cost Pressure 01:38 - Amazon Auto-Buy Button on Product Pages 02:51 - Subscribe and Save Dashboard Data Changes 04:03 - Alexa for Shopping Replaces Rufus ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    6 min

  6. May 29

    The Future of Work: Why Your Job Might Disappear in 18 Months

    Send us Fan Mail Cannes Lions 2026 brings executive community, AI career growth, marketing leaders, and insights professionals into one timely conversation. This podcast episode covers how business growth executives can stay useful, build better connections, and respond as AI changes roles. Learn why leadership, emotional intelligence, and cross-team business knowledge matter more as companies rethink jobs and growth. Want access to the Cannes Lions executive sessions and future business growth events? Join Insights Lighthouse and get in the room before the best connections are gone: https://insights-lighthouse.com/events/62/event-application If AI, hiring shifts, and messy growth goals are hitting the business at once, get expert help before small gaps turn into expensive problems: https://bit.ly/4jMZtxu #CannesLions2026 #AICareerGrowth #ExecutiveLeadership #MarketingLeaders #FutureOfWork Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - AI Job Risk for Insights Professionals 00:49 - Mad Growth Podcast Guest Introduction 01:41 - What Insights Lighthouse Does 02:44 - Executive Community During AI Change 04:37 - Cannes Lions 2026 and Marketing Leaders 06:19 - Insights Lighthouse Event at Martinez Hotel 08:19 - AI Career Growth in the Next 6 to 12 Months 09:26 - Why Companies Need New Professional Skills 10:20 - 60% of Insights Roles at Risk 11:07 - Take a Leadership Role at Work 12:28 - Human Intelligence and Emotional Intelligence 13:10 - Learn the Whole Business to Grow Faster 14:05 - Where to Find Insights Lighthouse 15:01 - Membership, Mentorship, and Event Access 15:29 - Cannes Lions Event Dates and Registration ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    16 min

  7. May 28

    The Agency SOP System That Stops Client Churn

    Send us Fan Mail Agencies lose clients when teams miss details, skip updates, and make people chase answers. This video breaks down how  @MyAmazonGuy   builds systems to prevent that, from hiring people without agency experience to onboarding new hires, using SOPs, auditing accounts, training brand managers, and keeping clients updated before they have to ask. It also explains why checklists, team structure, and a 48-hour client communication rule can help agencies stay organized as they grow. Get better sales and grow your brand with  @MyAmazonGuy : https://bit.ly/4jMZtxu #AmazonAgency #AgencyGrowth #ClientCommunication #SOPs #ProjectManagement Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Hiring Employees Who Wear Many Hats 00:48 - Why Onboarding New Hires Matters 01:23 - Building an HR Process for New Employees 01:38 - Using Job Sites Instead of Only Referrals 02:10 - New Hire Checklist and Tool Setup 02:45 - Better Onboarding for Agency Growth 03:20 - SOPs and Audits for Client Accounts 04:13 - Regular Account Audits and PPC Checks 04:54 - Cadence Sheets and KPI Reviews 05:28 - Training Teams to Deliver Client Results 05:44 - Brand Strategist Playbook for Amazon Accounts 07:01 - Using Strategy Across Client Accounts 08:18 - High Impact Work for PPC, SEO, and Catalog 08:48 - Project Management for Agency Teams 09:04 - Team Structure That Helps Agencies Scale 09:45 - Dedicated Account Teams and QA Layers 10:53 - Client Communication Process 11:12 - 48 Hour Client Communication KPI 12:09 - CRM Tracking for Client Updates 12:45 - Why Clients Leave When They Wonder ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    13 min

  8. May 27

    Confused About DD+7? Amazon Sellers Need To Know This

    Send us Fan Mail Amazon DD+7 payout policy delays seller payments after delivery and affects cash flow, reserves, and deferred transactions. This video explains how delivery date plus 7 works, why a January 1 order may not pay out until January 23, and how Amazon’s two-week payout cycle changes the timing. Amazon sellers will learn why account-level reserves, payment reports, biweekly statements, ad spend, fees, and payout schedules now feel harder to track. Stop letting delayed Amazon payouts wreck inventory, ads, and cash flow planning, get an expert review before the next payout cycle hits: https://bit.ly/4jMZtxu #AmazonSeller #AmazonFBA #AmazonPayouts #SellerCentral #AmazonBusiness Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - What Amazon DD+7 Means 00:30 - Why A January 1 Order Pays Later 01:15 - How DD+7 Hurts Amazon Seller Cash Flow 01:58 - Why DD+7 Is Common But Still Stressful 02:33 - Account-Level Reserves And Deferred Transactions 03:08 - Why Payment Issues Tie Back To DD+7 ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    3 min
See All (1.9K)

5
out of 5
38 Ratings

About

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

Information

  • Creator
    Steven Pope
  • Years Active
    2020 - 2026
  • Episodes
    1.9K
  • Rating
    Clean
  • Copyright
    © 2026 My Amazon Guy
  • Show Website
    My Amazon Guy

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