My Amazon Guy

Steven Pope

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

  1. 6h ago

    How to Launch a New Product on Amazon (2026 Strategy)

    Send us Fan Mail How to launch a product on Amazon in 2026 with a smart Amazon FBA product launch strategy, PPC campaigns, pricing tips, and first sales. Learn Amazon PPC launch strategy using auto, broad, phrase, and exact match campaigns, competitor targeting, launch discounts, and Buy Box pricing. See how Amazon FBA fees, advertising costs, profit margins, and the Amazon revenue calculator affect new product sales and long-term growth. A product launch can burn through cash before the first sale. Get an Amazon launch plan built around pricing, PPC, and real profit margins before spending another dollar: https://bit.ly/43N1bZD #AmazonProductLaunch #AmazonFBA #AmazonPPC #AmazonSellingTips #AmazonSellers Want free resources? Dowload our Free Amazon guides here: Our  Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47 Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps Timestamp Search-focused chapter 00:00 How to Launch a New Product on Amazon 00:44 Amazon Product Launch Pricing Strategy 01:29 Why New Amazon Sellers Get No Sales 02:36 Amazon FBA Product Pricing and Profit Margins 03:13 How to Calculate Amazon FBA Fees and PPC Costs 04:05 Amazon New Seller Incentives and Launching in 2026 ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

  2. 1d ago

    What is the difference between case packs and individual units on Amazon?

    Send us Fan Mail Choosing the wrong packing method for Amazon FBA inventory can cause confusion when creating shipments in Seller Central. This step-by-step tutorial explains the difference between case packs and individual units, showing how to ship 2,000 units in eight boxes of 250. Follow the Send to Amazon workflow to enter box quantities, weights, and dimensions correctly and complete the packing information for multiple boxes. Need help with your Amazon FBA shipments? Book a call with us: https://bit.ly/4jMZtxu #AmazonFBA #AmazonSellerCentral #AmazonShipping #AmazonSellers #FBAShipping Want free resources? Dowload our Free Amazon guides here: Our  Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47 Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Amazon FBA Case Packs vs Individual Units 00:46 - How to Set Up Case Packs in Seller Central 01:53 - When to Use Individual Units Instead of Case Packs 02:18 - How to Pack 2,000 Units into 8 Boxes 03:05 - Entering Box Weights and Dimensions 03:48 - Case Packs vs Individual Units Explained 04:10 - How to Ask an Amazon FBA Shipping Question ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

  3. 2d ago

    Amazon Q4 Masterclass: How to Prepare for Black Friday & Cyber Monday

    Send us Fan Mail  Black Friday can bring record Amazon sales, but one inventory mistake or unexpected FBA fee can eat into profits fast. This Amazon Q4 prep checklist covers inventory planning, listing health, holiday keywords, Black Friday deals, and PPC strategies to help sellers prepare for peak shopping traffic. Learn how My Amazon Guy uses quality checks, audits, and checklists to manage Q4 preparation, reduce costly mistakes, and use Amazon Marketing Cloud retargeting to reach shoppers who showed interest but didn't buy. Get your Amazon store ready for Black Friday and Q4 sales. Book a call today: https://bit.ly/4jMZtxu #AmazonFBA #AmazonSeller #BlackFriday2026 #AmazonPPC #CyberMonday Want free resources? Dowload our Free Amazon guides here: Our  Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47 Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Amazon Q4 Mistakes That Can Cost Sales 00:37 - Amazon Q4 Preparation Checklist 01:56 - FBA Inventory Planning and Restock Deadlines 05:34 - Amazon FBA Fees and Profit Margins 07:47 - Listing Health and Suppressed Products 08:57 - Holiday Keywords and Listing Optimization 11:39 - A+ Content and Amazon Brand Store Updates 12:49 - Black Friday Deals and Pricing Strategy 16:25 - Amazon PPC and Advertising Strategy 18:32 - Amazon Marketing Cloud Retargeting 19:57 - Tracking Sales, Conversion Rates, and Inventory 21:53 - Final Amazon Q4 Checklist ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw  Support the show

  4. 5d ago

    Why Profit Doesn't Matter When Scaling on Amazon ft. Abir Syed

    Send us Fan Mail Amazon profit margin depends on more than fees—it comes down to ad spend, CAC, pricing, and how the brand is built to grow across channels. Growing an ecommerce brand means knowing when to invest, when to break even, and how Amazon costs compare with customer acquisition on other platforms. This video covers Amazon profit margins, growth strategy, ROI, ad spend targets, and the financial decisions that can help a brand scale without losing control of cash flow. Connect with Abir Syed for ecommerce finance, profit margin, and CFO support: https://upcounting.com/ Fix the margin, CAC, and ad spend math behind your growth: https://bit.ly/4jMZtxu #AmazonVsShopify #EcommerceStrategy #AmazonSeller Want free resources? Dowload our Free Amazon guides here: Our  Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47 Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Amazon vs Shopify Costs, Margins, and ROI 01:26 - Ecommerce CFO Strategy for Growing Brands 03:57 - How to Set CAC and Ad Spend Targets 05:49 - How Far Meta Ads Can Scale 07:31 - Creative Testing for Ecommerce Ad Growth 09:59 - Branded Search Strategy for Amazon and Google 11:29 - Amazon vs Shopify Fees and Profit Margins 14:10 - Why Early Profit Is Not the Only Goal 15:58 - Break-Even Goals for New Ecommerce Brands 18:16 - Why Comparing Brand Growth Can Mislead Founders 20:11 - When Paid Coaching Can Speed Up Learning 22:12 - Where to Find UpCounting CFO Support ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

  5. 6d ago

    Amazon Seller Central UI Change Doesn't Make Any Sense

    Send us Fan Mail  Amazon Seller Central changed its interface and moved familiar tools into new menu sections. Business Reports, Brand Analytics, inventory settings, and other daily seller tools are now harder to find. This video breaks down the new Seller Central navigation, shows where important tools moved, and explains how to use the Site Map and Custom Analytics to find what you need faster. Get expert help with your Amazon account. Book a call with our team today. https://bit.ly/4jMZtxu #AmazonSeller #SellerCentral #AmazonFBA #AmazonSellers #AmazonSelling Want free resources? Dowload our Free Amazon guides here: Our  Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47 Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Why the New Seller Central UI Is Frustrating 00:43 - What Changed in the Main Navigation Menu 01:29 - Missing Sections: Products vs. Supply Chain 02:30 - Where Did Business Reports Go? 03:18 - Using the Sitemap to Locate Buried Tools 04:12 - Deprecated Bookmarks & Custom Analytics 04:52 - What Happened to Brand Analytics and Management? 06:13 - Upcoming Navigation Walkthrough Series ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw  Support the show

  6. Oct 7

    Are These Two Amazon Seller Decisions Costing You Profit?

    Send us Fan Mail  Growing on Amazon is not just about sales. It is also about protecting your margins. In this video covers two decisions that can affect profitability: how to make low-priced products work through pricing, bundling, or larger sizes, and when profitable PPC search terms should stay running instead of being negated. Need help fixing profit leaks in your Amazon account? Book a call with My Amazon Guy: https://bit.ly/4jMZtxu #AmazonSeller #AmazonPPC #AmazonFBA #AmazonAdvertising #AmazonSales Want free resources? Dowload our Free Amazon guides here: Our  Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47 Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 0:00 – Making Low-Price Products Profitable 0:49 – Bundles, Bigger Sizes, and Better Margins 1:20 – Should Profitable Search Terms Be Negated? 1:54 – Move Winning Terms Into Manual Campaigns ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw  Support the show

  7. Oct 6

    Type "Steven Pope" + "Amazon problem" into Any AI to Solve Seller Central Woes

    Send us Fan Mail How to use AI for Amazon selling starts with asking better questions about SEO, PPC, CTR, conversion, and sales growth. I’ve published thousands of Amazon seller resources, so tools like Perplexity, Grok, and Claude can pull from my content to help sellers find answers faster. I use AI to make Amazon knowledge easier to search, whether the problem is traffic, conversion, ads, listings, or figuring out what to do next. Get a clear Amazon growth plan built for the problems holding sales back: https://bit.ly/4jMZtxu #AmazonSeller #SellOnAmazon #AmazonFBA ------------------------------------------------------------------------------------------ Want free resources? Dowload our Free Amazon guides here: Our  Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47 Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps  00:00 - How to Sell on Amazon With Free Seller Content 00:44 - How AI Finds Amazon Seller Answers Fast 01:17 - Amazon CTR, SEO, PPC, and Conversion Tips 02:06 - Comparing Grok, Perplexity, and Claude for Content 03:37 - Building 2,000 Amazon Seller Content Pages 04:48 - Starting to Sell on Amazon Again 05:03 - Selling Supplements on Amazon From Scratch 06:17 - Finding Amazon Seller Help With AI 06:35 - Requesting New Amazon Seller Content ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

  8. Oct 5

    Amazon Accelerate Breakdown: Real Updates or Recycled News?

    Send us Fan Mail Amazon Accelerate 2026 seller updates cover Seller Assistant AI, Claude integration, global selling, Prime delivery, and multichannel tools. Amazon sellers can connect Seller Assistant data with Claude while new Seller Central tools cover eBay, Shopify, TikTok, Walmart, and global sales. See which Amazon Accelerate announcements are actually new, which sound familiar, and what these seller tools could mean for day-to-day operations. Amazon keeps adding seller tools, but tools do not fix a weak account plan, get the ads, listings, inventory, and growth plan reviewed before adding more software: https://bit.ly/4jMZtxu #AmazonAccelerate #AmazonSeller #AmazonSellerCentral ------------------------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Our  Amazon Turkey 12 Benchmark and War Room Guide is here: https://bit.ly/4yg8Z47 Your $1M Roadmap is here!: https://bit.ly/3SBO7Vk Download the 2026 Amazon AI Operating Manual: https://bit.ly/3SLmusP Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps  0:00 – Amazon Accelerate 2026 Seller Assistant Updates 0:47 – Amazon Seller Assistant Claude Integration 1:39 – Seller Assistant Automated Tasks and Workflows 2:40 – Amazon Prime Delivery and Global Selling Tools 4:00 – Amazon Global Selling From Day One 5:14 – Why Global Expansion Costs Sellers More 6:50 – Why Amazon Seller Tools Take Years to Launch 7:45 – Seller Central Multichannel Selling Tools 8:28 – Amazon Seller Central vs ChannelAdvisor and ShipStation ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

5
out of 5
38 Ratings

About

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

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