Not Your Average Investor Show

Gregg Cohen (JWB) & Pablo Gonzalez

Rental Income Property investing doesn't need to be as difficult as you think it is. Why do we say this? Studies have shown that most Americans believe real estate is the best tool to accumulate wealth, yet only a minority of them use that tool... simply because it seems too complicated. The Not Your Average Investor show will show you how JWB has made it easy for people like you to invest in rental income properties by showing you the fundamentals that make rental income investments succesfull- cash flow, market dynamics, and (most importantly) people.We're glad you've decided you are NOT average!

  1. 1d ago

    505 | Q3 2026 Jacksonville Real Estate Market Outlook by JWB

    Get a clear breakdown of the Q3 2026 Jacksonville Real Estate Market Outlook by JWB with Gregg Cohen, Co-Founder of JWB Real Estate Capital. The headlines say the housing market is struggling. But is that actually what's happening in Jacksonville? Here's what we'll cover: ✅ What's actually happening with Jacksonville home prices, home sales, and rents right now ✅ Why Jacksonville's housing shortage isn't going away—and what it means for future home values and rents ✅ An update on the proposed institutional investor ban—and what it means for home prices, competition, and everyday investors ✅ Why the headlines may be misleading and how to read the data the right way This episode gives you a clear, data-driven view of the Jacksonville real estate market straight from one of JWB's owners. Whether you're already investing or considering your next move, this quarterly market update will help you cut through the noise, understand what's really driving the market, and make more informed investment decisions. Listen NOW! Chapters: 00:00 Q3 Market Kickoff 01:52 Why Boring Wins 02:55 Show Format and Disclaimers 04:11 Jacksonville Sales Snapshot 06:14 Home Prices and Appreciation 12:48 Days on Market and Inventory 16:17 Foreclosures and Market Health 18:56 Rent and Portfolio Metrics 21:20 Property Management Performance 28:25 Rent Growth and Renewals 34:58 Normalization Trendline Explained 36:53 2019 vs 2026 Comparison 40:22 Housing Act Timeline 42:07 Institutional Ban Reality 43:52 Seven-Year Rule Fallout 46:01 House Fix And Reconciliation 48:10 Florida Property Tax Push 50:03 Pros, Cons, and Unknowns 53:34 Local Budget Impact 56:07 Checking Past Predictions 58:25 Featured Properties Webinar 01:01:18 Key Takeaways Recap 01:04:44 Jacksonville Tour Invite 01:06:43 Q And A Profit Centers 01:13:47 Market Cycle And Insurance 01:18:32 Refi Strategy And Wrap Up Stay connected to us!  Join our real estate investor community LIVE:  https://jwbrealestatecapital.com/nyai/ Schedule a Turnkey strategy call:  https://jwbrealestatecapital.com/turnkey/  *Get social with us:* Subscribe to our channel  @notyouraverageinvestor   Subscribe to  @JWBRealEstateCompanies   🌐 Facebook Group - https://www.facebook.com/groups/rentalpropertyinvesting 📸 Instagram - https://www.instagram.com/nyai_community 📸 Instagram - https://www.instagram.com/jwbrealestatecompanies

    1h 23m
  2. Jun 15

    504 | The Top 10 Markets for Rookie Investors in 2026

    BiggerPockets just shared a list of the top 10 markets for rookie investors, and Jacksonville came in at the top! That sounds like good news if you are thinking about buying your first rental property. But choosing the right city is only one part of making a smart first investment. That’s why this week on the Not Your Average Investor Show, JWB Co-Founder Gregg Cohen and host Pablo Gonzalez are breaking down the list and talking about what first-time investors should really look for before they buy. You’ll learn: ✅ Why Jacksonville stands out as a market for new investors ✅ Why your first investment should be about avoiding big mistakes before chasing the biggest return ✅ How to think about the market, the property, and the team helping you invest ✅ What makes Jacksonville worth considering beyond one ranking Your first rental property can shape how you think about investing for years to come. The goal is not just to buy in a market that made a list. It is to make a decision that gives you a strong foundation for building long-term wealth. Listen NOW! Chapters: 00:00 Show Kickoff 01:57 Inc Best Workplaces Win 03:40 Why Awards Matter 06:09 Five Million Cash Flow 08:23 Top 10 Rookie Markets 11:11 What Makes a Rookie Market 11:53 Survivability Comes First 14:32 The Right Team Matters 17:39 Affordability And Cash Flow 23:20 Rental Demand And Runway 26:24 Diversified Economy Teaser 26:34 Job Base and Anchors 28:02 Fortune 500 vs Industry Mix 29:51 Negative Cash Flow Explained 32:44 Incentives and Trust 36:37 Market Evaluation Prism 38:20 Appreciation First Cities 41:32 Cheap Cash Flow Traps 45:22 Population Growth and Perception 49:14 Goldilocks Markets Texas Florida 51:45 Why Jacksonville Wins 54:57 Operator First Takeaway 58:17 Wrap Up and Next Show Stay connected to us!  Join our real estate investor community LIVE:  https://jwbrealestatecapital.com/nyai/ Schedule a Turnkey strategy call:  https://jwbrealestatecapital.com/turnkey/  *Get social with us:* Subscribe to our channel  @notyouraverageinvestor   Subscribe to  @JWBRealEstateCompanies   🌐 Facebook Group - https://www.facebook.com/groups/rentalpropertyinvesting 📸 Instagram - https://www.instagram.com/nyai_community 📸 Instagram - https://www.instagram.com/jwbrealestatecompanies

    1h 1m
  3. Jun 8

    503 | Why The Smartest Investors Are Expanding Their Portfolio Right Now w/ Leslie Wilson

    Interest rate and monthly payment? We all know those numbers. But what about the total interest you could pay over the full life of the loan? One investor recently looked at that number across 14 mortgages, and the results were hard to ignore. Some loans showed total interest percentages as high as 133%! That’s why this week on the Not Your Average Investor Show, host Pablo Gonzalez is sitting down with Leslie Wilson, known in the community as The Real Estate Maven, to talk about what she found, why it changed how she looks at her mortgages, and the financing strategy she is now researching. You’ll learn: - where to find the total interest percentage on your mortgage paperwork - what Leslie discovered after reviewing 14 mortgages - exploring HELOCs and lines of credit to pay down mortgage debt faster - what to consider before changing the way you use debt and equity in your portfolio Sometimes one small number on a loan statement can change how you think about your whole portfolio. Listen NOW! Chapters: 00:00 Meet The Maven 02:26 From Plan B to Plan A 04:25 Early Rentals and Hard Lessons 06:01 Crash Opportunity in Denver 09:06 Finding JWB and Scaling Up 12:51 Why Jacksonville Now 14:27 Funding Deals with Refinances 17:46 Appraisals and Investor Mindset 21:24 Bundle to Ten and DSCR Loans 24:22 Asset Protection and LLC Setup 27:35 Infinite Banking Explained 33:47 Using Policy Loans for Down Payments 36:58 Audience Q and Tax Treatment 37:27 Mutual vs Stock Insurers 38:12 Tax Free Policy Loans 39:20 Replace Your Mortgage 41:48 HELOC Cashflow Method 45:34 Snowball vs Avalanche Payoff 48:18 Why Keep Optimizing 52:00 Portfolio Pac Man Breakdown 55:06 Why Jacksonville Works 58:03 Tactical Q and A 01:00:16 Termites and Repairs 01:03:49 Plant the Tree Today 01:05:32 Final Send Off Stay connected to us!  Join our real estate investor community LIVE:  https://jwbrealestatecapital.com/nyai/ Schedule a Turnkey strategy call:  https://jwbrealestatecapital.com/turnkey/  *Get social with us:* Subscribe to our channel  @notyouraverageinvestor   Subscribe to  @JWBRealEstateCompanies   🌐 Facebook Group - https://www.facebook.com/groups/rentalpropertyinvesting 📸 Instagram - https://www.instagram.com/nyai_community 📸 Instagram - https://www.instagram.com/jwbrealestatecompanies

    1h 8m
  4. Jun 1

    502 | BREAKING: New 2026 Jacksonville Data Is Out!

    The new State of Downtown Jacksonville Report just dropped, and the numbers tell a bigger story for real estate investors. There’s always a lot of talk about downtown Jacksonville, but this report gives us actual numbers to work with. And as real estate investors, that’s where the conversation gets more useful. That’s why this week on the Not Your Average Investor Show, JWB Co-Founder Gregg Cohen and show host Pablo Gonzalez are breaking down what’s new, what’s interesting, and what matters from the latest State of Downtown Jacksonville report. They’ll talk about: - the biggest single-family trends from the report - what the multifamily numbers reveal about downtown demand - how Jacksonville compares to national market trends - which data points matter most for long-term rental investors - what the report suggests about downtown Jacksonville’s next phase Don’t just read the report. Come get the data with perspective, ask your questions, and see what these numbers could mean for investors. Listen NOW! Chapters: 00:00 Downtown Report Teaser 01:20 Show Intro and Setup 02:14 What Is Downtown Vision 04:28 Downtown Vision vs DIA 06:22 Why Downtown Matters Investors 09:08 18 Hour Downtown Thesis 12:26 Jacksonville Macro Highlights 13:27 10K Residents Tipping Point 15:39 Population Surge and Projections 23:48 Grocery Stores Signal Momentum 27:08 Defining Downtown Neighborhoods 28:14 Downtown Economic Impact Stats 30:14 Seven Billion Development Pipeline 32:59 Under Construction vs In Review 35:04 Big Projects Spotlight 35:22 Pearl Square Momentum 38:38 Jobs And UF Campus 41:36 Three Downtown Nodes 44:11 Eds And Meds Growth 46:26 Office Vacancy Reality 50:18 Visits Events Nightlife 54:36 Public Spaces Flywheel 57:43 Community Q&A Roundup 01:04:33 Final Takeaways Signoff Stay connected to us!  Join our real estate investor community LIVE:  https://jwbrealestatecapital.com/nyai/ Schedule a Turnkey strategy call:  https://jwbrealestatecapital.com/turnkey/  *Get social with us:* Subscribe to our channel  @notyouraverageinvestor   Subscribe to  @JWBRealEstateCompanies   🌐 Facebook Group - https://www.facebook.com/groups/rentalpropertyinvesting 📸 Instagram - https://www.instagram.com/nyai_community 📸 Instagram - https://www.instagram.com/jwbrealestatecompanies

    1h 7m
  5. May 25

    501 | Building Confidence Before Your First Deal with Reggie Faunce

    Everybody wants to feel more confident before making a big investing decision. But for a lot of people, that confidence does not show up all at once. It builds over time through learning, listening, asking questions, and seeing what actually works in the real world. This week on Not Your Average Investor, Gregg Cohen sits down with Reggie Faunce to talk about what it looked like to go from learning about real estate investing to finally taking action, and why that journey became about much more than just buying a property. Here’s what we’ll dive into: - how real investors think about building wealth in a changing market - what people learn once they are actually in the journey - how investors handle uncertainty, setbacks, and surprises - what lessons may help you make your own next move with more confidence If you have ever thought to yourself, "I need a little more confidence before I make my next move," this is a conversation worth hearing. Listen NOW! Chapters: 00:00 Welcome and Setup 02:33 Meet Reggie Faunce 03:24 Community and First Win 04:55 Reggie Background Story 05:34 First Property and Education 09:06 Using a 1031 Exchange 12:33 Why Buy and Hold 15:00 Legacy and Family Wealth 16:46 Summit Cardboard Cutouts 18:48 Teaching the Next Generation 24:04 Rentership Trend and Roll Call 25:46 Overcoming Challenges 32:06 Three to Five Year Plan 34:03 VA Loan House Hacking Plan 36:26 House Hacking On Steroids 38:44 Equity Harvesting And Legacy 40:39 Portfolio Numbers Breakdown 42:23 Choosing New Build Vs Rehab 48:01 Five Profit Centers Explained 49:24 Incentives And Refinance Upside 52:02 Q&A 1031 Exchange Timing 56:23 Incentives Questions And Wrap 57:45 Final Thanks And Sendoff Stay connected to us!  Join our real estate investor community LIVE:  https://jwbrealestatecapital.com/nyai/ Schedule a Turnkey strategy call:  https://jwbrealestatecapital.com/turnkey/  *Get social with us:* Subscribe to our channel  @notyouraverageinvestor   Subscribe to  @JWBRealEstateCompanies   🌐 Facebook Group - https://www.facebook.com/groups/rentalpropertyinvesting 📸 Instagram - https://www.instagram.com/nyai_community 📸 Instagram - https://www.instagram.com/jwbrealestatecompanies

    1 hr
  6. May 18

    500 | 500 Episode Celebration! What We’ve Learned Investing Together

    We’ve officially hit 500 episodes of the Not Your Average Investor Show. What started as a conversation about real estate investing turned into something more. A place where investors could find clarity, ask better questions, and stay grounded through every market cycle. Along the way, there were challenges. Moments of uncertainty. Big decisions in real time. And conversations that helped shape how investors think and act. In this special 500th episode, show host Pablo Gonzalez and JWB Co-Founder Gregg Cohen take a look back at the journey. Not just the highlights, but the moments that defined the experience of investing through it all. Here’s what we’re diving into: - What it felt like to invest through uncertainty and changing markets - The real-time decisions and conversations that shaped outcomes - How this community became a place for long-term thinking - The lessons that still guide investors today When you take a step back, you start to see how each moment connects. This episode is about the journey we’ve all been on together and what it means moving forward. Listen NOW! Chapters: 00:00 500th Episode Kickoff 01:40 Intro Montage Madness 04:18 GC Nicknames and Roll Call 06:54 Humble Origins at Coop303 09:20 The Social Proof Bet 10:38 COVID Changes Everything 15:32 Leading Through Uncertainty 20:55 Celebrity Guest Highlights 26:04 Network Power and Takeaways 29:02 Jacksonville Future Teasers 31:14 Community Guest Investors 36:55 Investor Story Nuggets 38:25 Overcoming Investor Obstacles 39:51 Tacit Knowledge Exchange 41:45 Fan Appreciation With Greg 43:38 Going IRL With Meetups 47:17 Summit Origins And Vision 53:38 Downtown Jax Q&A 58:27 GC Market Update Receipts 01:06:36 How Market Updates Evolved 01:10:44 Final Takeaways And Thanks Stay connected to us!  Join our real estate investor community LIVE:  https://jwbrealestatecapital.com/nyai/ Schedule a Turnkey strategy call:  https://jwbrealestatecapital.com/turnkey/  *Get social with us:* Subscribe to our channel  @notyouraverageinvestor   Subscribe to  @JWBRealEstateCompanies   🌐 Facebook Group - https://www.facebook.com/groups/rentalpropertyinvesting 📸 Instagram - https://www.instagram.com/nyai_community 📸 Instagram - https://www.instagram.com/jwbrealestatecompanies

    1h 22m
  7. May 11

    499 | Do Property Taxes Really Hurt Long-Term Rental Property Returns?

    Property taxes have been one of the biggest investor concerns in Florida. They rose sharply over the past few years, headlines have been everywhere, and now there’s talk about eliminating them altogether. But are they actually hurting rental property investors? In this episode of the Not Your Average Investor Show, Gregg Cohen and Pablo Gonzalez break down what’s really happening with property taxes, and more importantly, where they actually fit in your investment decision. You’ll learn: - What really happened to property taxes since 2020—and why that spike isn’t the norm - How rent growth, cash flow, and equity gains have offset rising taxes over time - What typical property tax increases look like in a more stable market - What to make of Florida’s proposed property tax changes—and what’s real vs speculation Smart investing requires understanding what truly moves the outcome over time. Listen NOW! Chapters: 01:33 Welcome to First Draft 02:56 Roll Call in Studio 04:19 New JWB Headquarters 05:08 500 Episodes Reflection 06:27 Why Property Taxes Matter 07:59 DeSantis Tax Headlines 10:47 House vs Senate Plan 13:14 Who Pays the Bill 19:38 Investor Upside and Risks 21:48 Myth of Florida Tax Pain 22:48 GC Data Breakdown 27:14 Jacksonville Numbers 2020-Now 29:39 Sticker Shock Taxes 31:07 Rents Beat The Hike 32:59 Net Gains Breakdown 35:40 High Floor High Upside 38:49 Normal Tax Reality 41:20 Pro Forma Math Explained 42:47 Forecasting The Future 45:29 Long Term Investor Lens 49:04 What Matters Most 53:05 Pay Yourself First 59:01 Reserves Reduce Pain 01:00:43 Tax Cut Q&A 01:03:36 Episode Wrap Up Stay connected to us!  Join our real estate investor community LIVE:  https://jwbrealestatecapital.com/nyai/ Schedule a Turnkey strategy call:  https://jwbrealestatecapital.com/turnkey/  *Get social with us:* Subscribe to our channel  @notyouraverageinvestor   Subscribe to  @JWBRealEstateCompanies   🌐 Facebook Group - https://www.facebook.com/groups/rentalpropertyinvesting 📸 Instagram - https://www.instagram.com/nyai_community 📸 Instagram - https://www.instagram.com/jwbrealestatecompanies

    1h 6m
  8. May 4

    498 | Inside a Real Portfolio: What This Investor Got Right (and Wrong)

    Every investor wants more clarity before making their next move… But in 2026, with market shifts and mixed signals, knowing what to do next isn’t always straightforward. That’s why we continue to bring you what matters most—real investor experiences. This week on the Not Your Average Investor Show, we’re joined by a JWB client to break down a real investing journey and what it actually takes to build long-term wealth. Join host Pablo Gonzalez for a conversation focused on: - how real investors are thinking about their goals in today’s market - the decisions that shape a long-term investing strategy - how to navigate uncertainty and risk - the lessons that only come from real-world experience and more Because the best investing insights aren’t found in headlines— they’re built through real decisions, real outcomes, and a long-term perspective. Listen NOW! Chapters: 00:00 Meet Josh Wedding 01:50 Money Stress Wakeup 05:15 Marriage Future Mindset 08:08 Oilfield Grind Sparks Investing 10:40 Stocks Crypto Learning Curve 14:34 First Turnkey Lessons Ohio 16:19 Cashing Out Crypto For Real Estate 19:02 Why Jacksonville And JWB 21:35 Portfolio Breakdown Five Homes 24:12 Why Buy Five So Fast 26:29 Taking Chips Off The Table 30:10 Emotion And Regret Framework 31:38 Real Estate as Hard Asset 32:10 Portfolio Returns Breakdown 33:04 Refinancing to Scale Up 36:15 Running the Refi Math 38:44 Serial Refi Snowball Plan 41:11 Regret Minimization Mindset 43:46 Bad Ohio Turnkey Lessons 48:40 Spouse Buy-In and Trust 51:04 How to Vet Operators 54:58 Underpromise Overdeliver 56:11 Advice and Closing Stay connected to us!  Join our real estate investor community LIVE:  https://jwbrealestatecapital.com/nyai/ Schedule a Turnkey strategy call:  https://jwbrealestatecapital.com/turnkey/  *Get social with us:* Subscribe to our channel  @notyouraverageinvestor   Subscribe to  @JWBRealEstateCompanies   🌐 Facebook Group - https://www.facebook.com/groups/rentalpropertyinvesting 📸 Instagram - https://www.instagram.com/nyai_community 📸 Instagram - https://www.instagram.com/jwbrealestatecompanies

    1h 1m
4.8
out of 5
18 Ratings

About

Rental Income Property investing doesn't need to be as difficult as you think it is. Why do we say this? Studies have shown that most Americans believe real estate is the best tool to accumulate wealth, yet only a minority of them use that tool... simply because it seems too complicated. The Not Your Average Investor show will show you how JWB has made it easy for people like you to invest in rental income properties by showing you the fundamentals that make rental income investments succesfull- cash flow, market dynamics, and (most importantly) people.We're glad you've decided you are NOT average!

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