The Shit No One Tells You About Writing

Bianca Marais, Carly Watters and CeCe Lyra

This is a podcast for emerging writers who want to improve the quality of their work and learn more about the publishing industry. Your one host, Bianca Marais (the bestselling author of 'The Witches of Moonshyne Manor') interviews authors, agents, editors and just about anyone and everyone who's involved in bringing a book to market. She's joined by her cohosts, literary agents Carly Watters and CeCe Lyra from P.S. Literary Agency, who read and critique query letters as well as opening pages in their Books with Hooks segment. Expect good advice, honest insights, and a few laughs along the way.

  1. Shooting the Shit About Memoirs That Sell and The Publicity Delusion

    2D AGO · BONUS

    Shooting the Shit About Memoirs That Sell and The Publicity Delusion

    Carly and CeCe are back! This week they chat about audiobook double-dipping stats, the behind-the-scenes “fires” agents constantly put out (covers, contracts, timelines, leverage), and whether traditional media still moves the needle—or just feeds our very human need for validation. They also dive into buzzy memoirs, literary-agent characters in fiction, and why AI submissions are getting spotted instantly and what that means for writers who don’t trust their own voice.  Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Quince: https://quince.com/tsnotyaw * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    48 min
  2. Double Hooks & Power Imbalances

    6D AGO

    Double Hooks & Power Imbalances

    In this episode of Books with Hooks, Bianca, CeCe, and Carly workshop two anonymous submissions—a YA dystopian and an adult thriller—breaking down what’s working, what’s missing, and how to level both projects up for the slush pile. First up: a YA dystopian about a society built on “modification,” where failure means servitude—and survival may depend on a dangerous twin-swap. Then they turn to an adult thriller about a woman who returns to her hometown, finds her missing sister’s diary, and uncovers links to a present-day disappearance. Packed with craft insights on hooks, openings, world-building, and psychological depth, this episode is a hands-on lesson in how to move from “good submission” to “I can’t stop reading.” Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Quince: https://quince.com/tsnotyaw * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    43 min
  3. February Bonus Episode

    FEB 23

    February Bonus Episode

    February’s bonus episode is packed with oodles of amazing writing tips from incredible authors. In part one of this month’s bonus episode, Bianca, connects with bestselling thriller author Robyn Harding and breaks down how she builds slow-burn suspense in ‘Strangers in the Villa’—from sneaky prologues and curiosity seeds to power imbalances, inciting incidents, and structuring twists that keep readers guessing. In part two of this month’s bonus episode, Bianca chats with debut romance author and former professional editor Emily Ohanjanians about the winding, very human journey behind ‘The Book Tour’—from leaving in-house publishing to writing her first novel, querying in small batches, and the whirlwind of submission. Emily reflects on being edited as an editor, why fast pacing and early tension matter in romance, and why a guaranteed happy ending is a non-negotiable promise to readers. They dig into tropes (grumpy/sunshine, forced proximity), the joy of secondary characters, and how “spicy” scenes should deepen character and move the story forward. Along the way, Emily discusses second-generation identity, family expectations, and how social commentary can coexist with escapist, feel-good romance. And lastly, don’t miss out on Emilie’s comps! Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Quince: https://quince.com/tsnotyaw * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    1h 19m
  4. The Anatomy of an Opening

    FEB 19

    The Anatomy of an Opening

    In this week’s episode, Bianca connects with rising women’s-fiction author Mara Williams. Mara shares her winding road to publication, the Books with Hooks → beta reader → agent pipeline, and why community matters. They dig into writing emotionally charged openings, handling buried secrets, balancing romance with women’s fiction, and learning which feedback to take—and which to trust yourself to ignore. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Quince: https://quince.com/tsnotyaw * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    29 min
  5. Shooting The Shit About Our Publishing Pet Peeves and What To Do When Your One “Yes” Is A “No”

    FEB 16 · BONUS

    Shooting The Shit About Our Publishing Pet Peeves and What To Do When Your One “Yes” Is A “No”

    This week’s Shooting the Shit is pure publishing chaos — in the best way. CeCe and Carly swap hilariously relatable publishing pet peeves (reply-all disasters, missing phone numbers, email thread nightmares), answer listener DMs about agent offers, beauty contests, and what to do when your “yes” doesn’t feel right, and dive into real talk about author marketing budgets and industry expectations. They also unpack big publishing news — from Spotify’s new audiobook partnership to a fiery debate on AI-generated books that has the writing world talking. Plus: behind-the-scenes updates on what’s coming next for the podcast. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.co Our Sponsors: * Check out Quince: https://quince.com/tsnotyaw * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    47 min
  6. How to Make Agents Curious While Also Impressing Them With Your Line Level Writing

    FEB 12

    How to Make Agents Curious While Also Impressing Them With Your Line Level Writing

    In this special Books with Hooks segment, the team sits down with author Sarah Miller-Adams to workshop her query letter for Bilateral Breathing, an upmarket, literary-leaning novel about three mid-career women in medicine on the brink of personal and professional collapse. They break down what’s working (a striking voice, emotional depth, and powerful themes) and what needs sharpening—especially clarity around plot, POV, power dynamics, and how to handle multi-POV queries. From title choices to character introductions, stakes, and specificity, this episode is a masterclass in how to make agents both curious and impressed. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Quince: https://quince.com/tsnotyaw * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    48 min
  7. Shooting the Shit About Editors Quiet Quitting and the Unpaid Labour of Agents

    FEB 9 · BONUS

    Shooting the Shit About Editors Quiet Quitting and the Unpaid Labour of Agents

    Carly and CeCe are Shooting the Sh*t About what’s driving them crazy (and cracking them up) in publishing this week — from “quiet quitting” on option books and editors who ghost, to why a brilliant nonfiction expert ultimately chose not to write a book. They unpack a refreshingly transparent breakdown of what authors really make (and spend), defend why authors deserve to promote their work without backlash, and talk about how writers should actually learn publishing in 2026 — starting with craft. Plus, they react to a viral post about the financial risk agents take on!  Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Quince: https://quince.com/tsnotyaw * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    43 min
  8. The Long Game of Publishing

    FEB 5

    The Long Game of Publishing

    In part one of this week’s double author interview, Bianca sits down with executive by day and dark-fiction writer by night, Marisa Walz. They talk about her chilling debut novel ‘Good Intentions’ and the long, emotional road it took to get there. They dive into books dying on submission, leaving agents, trusting your instincts, and what it really means to keep going after heartbreak. Marisa shares how years of failed books shaped the voice and confidence behind her debut.  Next up is romance author Olivia Jackson. Olivia gets brutally honest about her debut year—from the thrill of landing a two-book deal to the crash of unmet expectations. She and Bianca unpack what digital-first really means, the emotional whiplash of publishing timelines, comparison spirals, and why authors need to ask more questions (and stop apologizing for them). A powerful, practical conversation about the business of being an author—after the dream comes true. Note: CeCe Lyra is a literary agent at Wendy Sherman Associates. If you’d like to query CeCe, please refer to the submission guidelines at www.wsherman.com. Carly Watters is a literary agent at P.S. Literary Agency, but her work on this podcast is not affiliated with the agency, and the views expressed by Carly on this podcast are solely that of her as a podcast co-host ​and do not necessarily reflect the views, opinions, policies, or position of P.S. Literary Agency. Find us on our socials: Threads: https://www.threads.net/@the_shit_about_writing https://www.threads.net/@biancamarais_author https://www.threads.net/@carlywatters https://www.threads.net/@cece_lyra_agent Instagram: https://www.instagram.com/the_shit_about_writing/ https://www.instagram.com/biancamarais_author/ https://www.instagram.com/carlywatters/ https://www.instagram.com/cece_lyra_agent/ Facebook: https://www.facebook.com/TSNOTYAW Websites: www.theshitaboutwriting.com, www.biancamarais.com, www.carlywatters.com and www.cecilialyra.com Bookshop.org affiliate page: https://bookshop.org/shop/theshitnoonetellsyouaboutwriting To sign up for our Substack newsletter, head to https://theshitaboutwriting.substack.com Our Sponsors: * Check out Quince: https://quince.com/tsnotyaw * Check out Rosetta Stone and use my code TODAY for a great deal: https://www.rosettastone.com * Check out Wayfair: https://www.wayfair.com Advertising Inquiries: https://redcircle.com/brands

    54 min
4.8
out of 5
776 Ratings

About

This is a podcast for emerging writers who want to improve the quality of their work and learn more about the publishing industry. Your one host, Bianca Marais (the bestselling author of 'The Witches of Moonshyne Manor') interviews authors, agents, editors and just about anyone and everyone who's involved in bringing a book to market. She's joined by her cohosts, literary agents Carly Watters and CeCe Lyra from P.S. Literary Agency, who read and critique query letters as well as opening pages in their Books with Hooks segment. Expect good advice, honest insights, and a few laughs along the way.

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