BE the Sought-After Entrepreneur Podcast

Kathryn Thompson
  • 5.0 (26)
  • Marketing
  • Updated Weekly

Did you know that 93% of communication is non-verbal? Yet, the marketing industry is saturated with teaching entrepreneurs brain-based content marketing strategies–logical, psychological, and analytical. However, when your energy is magnetic, it’s the most irresistible force in any crowd without you saying a word.Listen in as Kathryn Thompson, a creative rulebreaker, award-winning marketing and communications expert, and the Founder of Creatively Owned, goes against the grain and shows you how to finally BE seen, heard, and a sought-after entrepreneur without having to spend endless hours marketing your business and chasing clients.BE the Sought-After Entrepreneur podcast is here to help you ditch the cookie-cutter, one-size-fits-all approach to marketing and use your unique energy to effortlessly attract the most aligned clients. When you do this, you can spend less time marketing your business and more time doing your soul work and enjoying the richness of your life.If you’re ready to tap into a more powerful way of BEing to attract more clients and create instant appeal for what you’re selling, tune in weekly to BE the Sought-After Entrepreneur podcast. Like what you hear? Subscribe to the show!

  1. 11h ago

    From Behind the Lens to Amplifying Women's Voices with Brad Walsh

    What does it take for a painfully shy, camera-hiding photographer to become the host of nearly 800 episodes dedicated to elevating women's voices and why would a man make that his life's mission in the first place? In this episode, Kathryn sits down with Brad Walsh, an International Speaker, Soul Visibility Guide, podcast host/producer, photographer, and #1 International Best-Selling Author who helps women step into their power and men become compassionate leaders. Through EMPOWEROGRAPHY, a Top 1.5% Globally Rated Podcast, he has held space for 800+ conversations with extraordinary women, creating a movement to EMPOWER, ELEVATE, and EDUCATE voices around the world. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU WILL DISCOVER: ● How Brad Walsh went from a painfully shy kid hiding at the back of the classroom to hosting holding space for over 800 conversations dedicated to women's stories and why his mother leaving his father with nothing but the clothes on their backs became the founding heartbeat of the entire EMPOWEROGRAPHY movement. ● Why the moment Brad realized he was hiding behind the mic and expecting women to be visible without modeling it himself became the turning point that pushed him to step fully into his own story, do solo episodes, and show up as the face of his mission rather than just its facilitator. ● How the women Brad has interviewed over six years — from a woman who survived her father's satanic cult to a lawyer who took the EU to court to protect her father's cancer research — taught him that resilience isn't about erasing the hard things but about gathering the right tools to move through them faster each time. ● Why your only real competition is the earlier version of yourself, and how looking back at where you started — rather than sideways at where others are — is the single most powerful antidote to the comparisonitis that steals joy and stalls momentum before you ever take the first step. --- And while you're here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned. https://www.instagram.com/creativelyowned/ To Connect with Brad: Website – https://www.empowerographypodcast.com IG – https://www.instagram.com/empowerographypodcast https://www.instagram.com/visuphoria_photography LinkedIn - https://www.linkedin.com/in/bradwalsh70/ FB - https://www.facebook.com/brad.walsh.56/ FB Group - https://www.facebook.com/groups/empowerographypodcastlounge Youtube - https://www.youtube.com/@Empowerography Start using Wispr Flow, the crazy handy voice-to-text AI that turns speech into clear, polished writing in every app. Click here. https://ref.wisprflow.ai/kathryn-thompson Get Blotato, the content engine I use that combines 8-apps-in-1 to streamline content creation across multiple platforms. Click here. https://blotato.com/?ref=kathryn Find out how to own your unique edge, amplify who you truly are and get paid for it, take your business to cosmic proportions, and have fun doing it, grab it here!! https://www.creativelyowned.com/quiz Build your own quiz using Interact Quizzes, click here. https://get.tryinteract.com/n6e4h5axroph Join The Selling the Invisible AI Lab, a curated membership for founders who want to discover how to use AI in their business. https://creativelyowned.com/ai-lab

    From Behind the Lens to Amplifying Women's Voices with Brad Walsh

  2. Sep 1

    Simple Nervous System Regulation Tools for High-Achieving Women with Rebecca Rauscher

    What if the secret to leading well, thinking clearly, and showing up fully wasn't another productivity system but two simple breaths? What if the chaos you feel at the end of a long day could be shifted in 30 seconds without a retreat, yoga mat, or even a quiet room? In this episode, Kathryn sits down with Rebecca Rauscher, registered clinical counselor and owner of Boundless Heart Counseling Group in Vancouver, BC, to explore how high-achieving women can regulate their nervous systems without overhauling their lives. Rebecca unpacks the science behind the window of tolerance, explains the difference between hyper and hypo arousal, and guides listeners through real-time practices from double-inhale breathing to foot grounding to the five senses technique. She also reframes what meditation actually is, dismantling the perfectionism that keeps so many high performers from ever starting. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU WILL DISCOVER: ● How just two intentional breaths like a double-inhale through the nose followed by a long exhale can immediately drop your shoulders, slow your speech, and shift your entire physiological state no matter how chaotic your day has been. ● Why practicing nervous system regulation tools like box breathing, foot grounding, and the five senses technique when you're at a two or three out of ten (rather than a ten) is what actually makes them accessible when full dysregulation hits. ● How knowing your personal window of tolerance and recognizing whether you're spinning in hyper arousal or slumping in hypo arousal gives you a practical roadmap for choosing the right regulation tool in the right moment. ● Why meditation was never about clearing the mind but about training the noticing muscle, and how even one minute three times a week done imperfectly will always outperform the perfect practice you never start. You can connect with Rebecca here: https://www.instagram.com/boundlessheartcounsellinggroup/ https://www.instagram.com/rebecca.rauscher.consulting/ https://www.instagram.com/becky_anne_van/ https://www.boundlessheartcounselling.ca/ And while you're here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned. https://www.instagram.com/creativelyowned/ Start using Wispr Flow, the crazy handy voice-to-text AI that turns speech into clear, polished writing in every app. Click here. https://ref.wisprflow.ai/kathryn-thompson Get Blotato, the content engine I use that combines 8-apps-in-1 to streamline content creation across multiple platforms. Click here. https://blotato.com/?ref=kathryn Find out how to own your unique edge, amplify who you truly are and get paid for it, take your business to cosmic proportions, and have fun doing it, grab it here!! https://www.creativelyowned.com/quiz Build your own quiz using Interact Quizzes, click here. https://get.tryinteract.com/n6e4h5axroph Join The Selling the Invisible AI Lab, a curated membership for founders who want to discover how to use AI in their business. https://creativelyowned.com/ai-lab

    Simple Nervous System Regulation Tools for High-Achieving Women with Rebecca Rauscher

  3. Aug 25

    Why Founders Keep Building But Never Selling (And What's Really Going On Beneath the Surface)

    Are you constantly building new offers, spinning up funnels, and grinding on social media, yet somehow never feeling like you're actually moving forward? What if the real problem isn't fear of visibility, but something far sneakier stealing your momentum? In this episode, Kathryn digs into a pattern she keeps seeing across founders at every stage of business: a lack of focused attention on what actually moves the needle. It's not indecision or laziness. It's a dopamine-driven cycle of ideation and building that feels productive but keeps revenue at arm's length. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU WILL DISCOVER: ● Why the dopamine hit of chasing new ideas and endlessly building offers creates a cycle that feels incredibly productive but drains your revenue, energy, and ability to actually follow through on what you've already put into the world. ● How staying in the "build phase" becomes a subconscious safety net, one that shields you from the discomfort of putting your work out there while masking itself as hustle, creativity, and forward momentum. ● Why having multiple offerings, being on every platform, and hiring support can actually widen the gap between your effort and your results when your attention isn't anchored to a clear, outcome-driven strategy. ● How getting radically honest about where your clients actually come from and ruthlessly releasing the team members, clients, and tasks that are leaking your time and energy… is the fastest path to sustainable, aligned growth. And while you're here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned. https://www.instagram.com/creativelyowned/ Start using Wispr Flow, the crazy handy voice-to-text AI that turns speech into clear, polished writing in every app. Click here. https://ref.wisprflow.ai/kathryn-thompson Get Blotato, the content engine I use that combines 8-apps-in-1 to streamline content creation across multiple platforms. Click here. https://blotato.com/?ref=kathryn Find out how to own your unique edge, amplify who you truly are and get paid for it, take your business to cosmic proportions, and have fun doing it, grab it here!! https://www.creativelyowned.com/quiz Build your own quiz using Interact Quizzes, click here. https://get.tryinteract.com/n6e4h5axroph Join The Selling the Invisible AI Lab, a curated membership for founders who want to discover how to use AI in their business. https://creativelyowned.com/ai-lab

    Why Founders Keep Building But Never Selling (And What's Really Going On Beneath the Surface)

  4. Aug 18

    Why You Don't Need to Be Established to Leverage Other People's Audiences

    Are you grinding away on social media, building funnels, and perfecting your messaging, all while telling yourself you'll put yourself out there once you're "ready"? What if that sequence is actually the thing keeping you invisible and broke? In this episode, Kathryn builds on her previously shared "stupid simple strategy" of leveraging other people's audiences and directly challenges the belief that you need to be established before you can use it. Drawing from her own brick-and-mortar wine business, she unpacks how word of mouth and complementary partnerships drove growth far faster than any ad or content strategy ever could. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU WILL DISCOVER: ● Why the belief that you need to be more established before leveraging other people's audiences is just an excuse and how Kathryn's brick-and-mortar wine business, built with zero experience or existing audience, proves that putting yourself in front of complementary communities works at any stage. ● How one client went from grinding on social media with zero traction to booking out monthly local retreats simply by walking into a business she already frequented and offering something complementary, no cold pitching, perfected messaging, or massive following required. ● Why saying yes to every podcast, summit, or bundle opportunity isn't the same as leveraging other people's audiences effectively, and how being selective about complementary alignment – rather than just volume – is what actually brings clients through the back end. ● How the discomfort of stepping out from behind funnels, carousels, and content creation is a signal that you're finally choosing visibility over the illusion of progress and why cash flow, not perfection, should be driving your sequencing decisions right now. --- And while you're here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned. https://www.instagram.com/creativelyowned/ Start using Wispr Flow, the crazy handy voice-to-text AI that turns speech into clear, polished writing in every app. Click here. https://ref.wisprflow.ai/kathryn-thompson Get Blotato, the content engine I use that combines 8-apps-in-1 to streamline content creation across multiple platforms. Click here. https://blotato.com/?ref=kathryn Find out how to own your unique edge, amplify who you truly are and get paid for it, take your business to cosmic proportions, and have fun doing it, grab it here!! https://www.creativelyowned.com/quiz Build your own quiz using Interact Quizzes, click here. https://get.tryinteract.com/n6e4h5axroph Join The Selling the Invisible AI Lab, a curated membership for founders who want to discover how to use AI in their business. https://creativelyowned.com/ai-lab

    Why You Don't Need to Be Established to Leverage Other People's Audiences

  5. Aug 11

    Why Not Being "Shiny Enough" Might Actually Be Your Greatest Superpower to Standing Out on Social Media

    Have you ever scrolled through social media and thought, "I just don't have that *it* factor"? What if the very thing you see as a limitation is actually what makes you magnetic to the people who truly need what you offer? In this episode, Kathryn dives into the deeply relatable tension between who we authentically are and the performative personal brands we're told we need to build to succeed online. She shares her own journey of feeling like the "topknot, no-makeup, minimalist" version of herself wasn't enough — and how she's come to see that the new paradigm is actively shifting away from manufactured personas and toward genuine embodiment. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU WILL DISCOVER: ● Why the meanings we attach to not being "shiny, sparkly, or magnetic enough" often reveal a deeper belief that we can't be fully ourselves and still be successful, and how questioning that story opens an entirely different path forward. ● How many top personal brands are built on strategically manufactured personas — using music, community names, signature objects, and curated aesthetics — that create a performative disconnect between who someone appears to be online and who they actually are behind the scenes. ● Why the new paradigm is shifting toward embodied, un-performative presence as the true driver of connection and sales — meaning the groundedness, directness, and quiet wisdom you may have written off as "flat" could be exactly what your ideal people are craving. ● Whether you truly trust that being fully, authentically yourself — without sacrificing alignment for survival — is enough to build the success and abundance you desire, and why sitting honestly with that question matters more than any branding strategy ever could. --- And while you're here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned. https://www.instagram.com/creativelyowned/ Start using Wispr Flow, the crazy handy voice-to-text AI that turns speech into clear, polished writing in every app. Click here. https://ref.wisprflow.ai/kathryn-thompson Get Blotato, the content engine I use that combines 8-apps-in-1 to streamline content creation across multiple platforms. Click here. https://blotato.com/?ref=kathryn Find out how to own your unique edge, amplify who you truly are and get paid for it, take your business to cosmic proportions, and have fun doing it, grab it here!! https://www.creativelyowned.com/quiz Build your own quiz using Interact Quizzes, click here. https://get.tryinteract.com/n6e4h5axroph Join The Selling the Invisible AI Lab, a curated membership for founders who want to discover how to use AI in their business. https://creativelyowned.com/ai-lab

    Why Not Being "Shiny Enough" Might Actually Be Your Greatest Superpower to Standing Out on Social Media

  6. Aug 4

    How My Relationship With Social Media Naturally Changed (Without Forcing It)

    What if the resistance you feel toward social media isn't something to fix but something to listen to? What if the constant pressure to post, document, and perform is actually pulling you further from your most authentic way of showing up in business and in life? In this episode, Kathryn shares how her relationship with social media has shifted lately and naturally since May — not through a dramatic declaration or deliberate detox, but through a gentle, almost effortless letting go. She explores the inner tension that keeps entrepreneurs chasing frameworks that don't fit, the seductive "if she can do it, I can do it" trap, and what it actually feels like when something stops resonating without you having to force it away. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU WILL DISCOVER: ● Why Kathryn's desire to scroll, post, and create content for social media has naturally diminished since May — not through rules or restrictions, but through a quiet, almost imperceptible shift in what genuinely interests her and where she actually wants to spend her time and energy. ● How the "it's just a skill you need to flex" narrative, along with the abundance mindset reframes around social media, can become a form of spiritual bypassing that keeps you convincing yourself you're the problem rather than trusting what feels genuinely unnatural to you. ● Why the clients showing up in Kathryn's business right now have come through referrals, and unconventional pipelines rather than organic social and what that reveals about the assumption that daily posting and a big following are prerequisites for real, sustainable business success. ● How the intention to let business and personal life integrate more fully — trading the gripping, controlling, data-tracking version of entrepreneurship for a freer, more easeful way of operating — is what set this whole shift in motion without any grand announcement or dramatic overhaul. And while you're here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned. https://www.instagram.com/creativelyowned/ Start using Wispr Flow, the crazy handy voice-to-text AI that turns speech into clear, polished writing in every app. Click here. https://ref.wisprflow.ai/kathryn-thompson Get Blotato, the content engine I use that combines 8-apps-in-1 to streamline content creation across multiple platforms. Click here. https://blotato.com/?ref=kathryn Find out how to own your unique edge, amplify who you truly are and get paid for it, take your business to cosmic proportions, and have fun doing it, grab it here!! https://www.creativelyowned.com/quiz Build your own quiz using Interact Quizzes, click here. https://get.tryinteract.com/n6e4h5axroph Join The Selling the Invisible AI Lab, a curated membership for founders who want to discover how to use AI in their business. https://creativelyowned.com/ai-lab

    How My Relationship With Social Media Naturally Changed (Without Forcing It)

  7. Jul 28

    Why People-Pleasing Is Secretly Running Your Business (And Your Life)

    Are you dimming your truth online to avoid ruffling feathers — and wondering why your business still feels stuck? What if the fear stopping you from posting that reel and the reason you're overextending for clients are actually the same problem wearing different masks? In this episode, Kathryn explores the deep, often invisible connection between people-pleasing, perfectionism, and the way both quietly erode your business, your relationships, and your sense of self. Using her own experience of shoving a creative offer through a "meat grinder" of strategy and her pattern of absorbing responsibilities in client work, she illustrates how this root issue doesn't stay contained — it whack-a-moles its way across every area of your life. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU WILL DISCOVER: ● How people-pleasing isn't just a social media problem but a deeply rooted pattern that silently shapes your offers, your client relationships, your partnerships, and even the personal boundaries you either hold or abandon to keep the peace. ● Why perfectionism — spending hours perfecting Canva graphics, rewriting hooks, or waiting until something feels polished enough — is actually the very thing destroying the connection and relatability you're desperately trying to create with your audience. ● How the "whack-a-mole" effect works in real time, meaning that when you build the muscle to show up online but ignore where the same fear is surfacing in your business partnerships or client dynamics, the energy leak simply migrates rather than disappears. ● Why speaking your truth — whether it's posting the imperfect reel, stating a boundary with a client who expects overnight turnarounds, or saying "that timeline isn't realistic" — is not unkind but is in fact the most compassionate thing you can do for yourself and everyone around you. And while you're here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned. https://www.instagram.com/creativelyowned/ Start using Wispr Flow, the crazy handy voice-to-text AI that turns speech into clear, polished writing in every app. Click here. https://ref.wisprflow.ai/kathryn-thompson Get Blotato, the content engine I use that combines 8-apps-in-1 to streamline content creation across multiple platforms. Click here. https://blotato.com/?ref=kathryn Find out how to own your unique edge, amplify who you truly are and get paid for it, take your business to cosmic proportions, and have fun doing it, grab it here!! https://www.creativelyowned.com/quiz Build your own quiz using Interact Quizzes, click here. https://get.tryinteract.com/n6e4h5axroph Join The Selling the Invisible AI Lab, a curated membership for founders who want to discover how to use AI in their business. https://creativelyowned.com/ai-lab

    Why People-Pleasing Is Secretly Running Your Business (And Your Life)

  8. Jul 21

    The Honest Truth About AI That No One Is Talking About

    Are you being sold a version of AI that doesn't match your reality? Is the promise of hyper-productivity and instant results starting to feel more like hype than truth? Kathryn pulls back the curtain on her three-plus years of building and experimenting with AI tools, sharing the raw, unfiltered observations that the industry conveniently leaves out. From spending five hours in a brainstorming rabbit hole with Claude and ChatGPT only to walk away with nothing usable, to discovering that creative vision and strategic thinking still can't be outsourced to a large language model, she unpacks the real gap between what's being sold and what's actually happening. BY THE TIME YOU FINISH LISTENING TO THIS EPISODE, YOU WILL DISCOVER: ● Why the industry's hyper-productivity messaging around AI doesn't reflect the lived experience of most builders — and how Kathryn lost five hours going back and forth with Claude and ChatGPT while trying to create a single 60-second demo video that never materialized into anything usable. ● How ChatGPT and Claude behave in fundamentally different ways that may or may not match your own cognitive style — with ChatGPT spiraling into long-winded justifications without ever producing output, and Claude at least delivering results, even when those results fall frustratingly flat from a creative and design standpoint. ● Why your own creative vision, taste, and ability to push back on AI-generated ideas are the most critical skills you can develop right now because without a strong point of view, you risk adopting generic, strategically hollow output that pulls your brand in the wrong direction. ● How the growing impatience people feel toward AI tools is spilling over into unrealistic expectations of freelancers and contractors — creating a cultural pressure rooted in the false belief that everything should now be faster, easier, and nearly effortless. And while you're here, follow us on Instagram @creativelyowned for more daily inspiration on effortlessly attracting the most aligned clients without spending hours marketing your business or chasing clients. Also, make sure to tag me in your stories @creativelyowned. https://www.instagram.com/creativelyowned/ Start using Wispr Flow, the crazy handy voice-to-text AI that turns speech into clear, polished writing in every app. Click here. https://ref.wisprflow.ai/kathryn-thompson Get Blotato, the content engine I use that combines 8-apps-in-1 to streamline content creation across multiple platforms. Click here. https://blotato.com/?ref=kathryn Find out how to own your unique edge, amplify who you truly are and get paid for it, take your business to cosmic proportions, and have fun doing it, grab it here!! https://www.creativelyowned.com/quiz Build your own quiz using Interact Quizzes, click here. https://get.tryinteract.com/n6e4h5axroph Join The Selling the Invisible AI Lab, a curated membership for founders who want to discover how to use AI in their business. https://creativelyowned.com/ai-lab

    The Honest Truth About AI That No One Is Talking About
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About

Did you know that 93% of communication is non-verbal? Yet, the marketing industry is saturated with teaching entrepreneurs brain-based content marketing strategies–logical, psychological, and analytical. However, when your energy is magnetic, it’s the most irresistible force in any crowd without you saying a word.Listen in as Kathryn Thompson, a creative rulebreaker, award-winning marketing and communications expert, and the Founder of Creatively Owned, goes against the grain and shows you how to finally BE seen, heard, and a sought-after entrepreneur without having to spend endless hours marketing your business and chasing clients.BE the Sought-After Entrepreneur podcast is here to help you ditch the cookie-cutter, one-size-fits-all approach to marketing and use your unique energy to effortlessly attract the most aligned clients. When you do this, you can spend less time marketing your business and more time doing your soul work and enjoying the richness of your life.If you’re ready to tap into a more powerful way of BEing to attract more clients and create instant appeal for what you’re selling, tune in weekly to BE the Sought-After Entrepreneur podcast. Like what you hear? Subscribe to the show!

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