The Matt Gray Show

Matt Gray
  • 4.8 (12)
  • Entrepreneurship
  • Updated Weekly

I create content to help you grow your audience, brand, and community through proven systems. I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses. I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.

  1. I built a complete operating system for a $4M business (copy this) I EP 165

    2d ago

    I built a complete operating system for a $4M business (copy this) I EP 165

    Get The Leadership Blueprint here: https://fos.now/ezSGPZ Want to work with me? Go here: https://fos.now/OMBVMn Every successful founder eventually becomes the bottleneck of their own company. You went from running the business to being the business. Every decision, every escalation, every senior client relationship — all routing through one person. The reward for building something good turns into 25 hours a week of meetings and a calendar that doesn't belong to you anymore. In this video, I show you the exact 6-part leadership blueprint I built for Lauren Mitchell, a $4M financial consulting founder with 18 team members who was personally answering every question her company asked. You'll see how we redesigned the org chart, installed clear decision authority with a RACI framework, and turned six direct reports into three real leaders who can finally run their own lanes. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/ehdEPS Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/BvLdrn Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4gku0Ev Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    9 min
  2. how to build a personal brand so powerful people beg to buy I EP 164

    Jun 19

    how to build a personal brand so powerful people beg to buy I EP 164

    Get My Free Founder Operating System here: https://www.founderos.com/discover/the-founder-operating-system Want to work with me? Go here: https://fos.now/vtuxKX A brand without positioning is just noise with a logo. You can post on every platform, hit publish daily, and still leave people with no clear sense of what you stand for, which means none of them ever buy. In this video, I walk you through the exact brand positioning playbook I use with founders inside Founder OS, built around a real example: a $7.2M growth consultant trying to scale to $20M. You'll see the creative psychology principles, the role of proprietary IP, the Big Why, and how to map a flywheel when your business has multiple arms like consulting, education, and tech. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/XcoaIw Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/CNQLIr Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/444ZdUQ Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    17 min
  3. I built a social media machine for a $7M roofing founder I EP 163

    Jun 16

    I built a social media machine for a $7M roofing founder I EP 163

    Want to work with me? Go here: https://fos.now/brwyRw Your business should sit underneath you, not on top of you. Plenty of founders hit this wall around the $5-10M mark. The company they built is paying well, the team is solid, the operation is humming, and somehow they feel more stuck than ever. The business has become their whole identity, and there's no room left to build anything else. In this video, I walk you through the social media machine we're building for a $7M roofing founder in Sydney trying to break out of that exact trap. We're turning his craftsmanship into a founder-led brand, mapping out an education arm, and architecting a flywheel that lets him use the construction business as a launching pad for everything else he wants to build. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/iPJwaj Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/dlgCqB Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4vouZrG Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    26 min
  4. how to build a business so magnetic your customers chase you I EP 162

    Jun 9

    how to build a business so magnetic your customers chase you I EP 162

    Want to work with me? Go here: https://fos.now/xNUPvD There are two kinds of businesses, and you can feel the difference the moment you walk into either one. A drained business runs on your grit. Constant fires. Endless meetings. 20+ things on your plate. The second you slow down, everything slows with you. A magnetic business pays you to be you. Small, mighty team. Real leaders running real outcomes. Systems holding the operation. You can leave for a month and come back to something stronger than you left. In this video, I break down what actually separates the two, the founder's scorecard, core velocity meetings, the architect role, and the small set of decisions that turn a draining company into one that magnetizes customers, team, and time. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/iPJwaj Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/dlgCqB Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4vouZrG Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    15 min
  5. if you think like an artist, you will become impossible to ignore I EP 161

    Jun 2

    if you think like an artist, you will become impossible to ignore I EP 161

    Want to work with me? Go here: https://fos.now/WmWPHz The founders I respect most aren't really entrepreneurs. They're artists who built a business so they could keep doing the work they love. In this video, I walk you through how I think about the artist-operator combo: building an autonomous engine around your business so you can spend your days doing the creative work that actually moves the needle, the videos, the funnels, the products, the writing. The kind of work that can change the trajectory of everything in a single shot. Want to GROW your personal brand? Go here: https://fos.now/dOvxpf Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/FXLylV Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4driwNW Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    10 min
  6. how I became consistently profitable (the founder OS code) I EP 160

    May 29

    how I became consistently profitable (the founder OS code) I EP 160

    Want to work with me? Go here: https://fos.now/HdOZVu In this video, I walk through the ten principles I live by. These aren’t always easy, but they’re my North Star. You’ll see why moving like it’s gonna work out (because it is) matters, how to stay radically focused on one core thing, why your business should increase your liveliness instead of consuming it, and how to architect freedom instead of running a business that runs you into the ground. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/KTDiCQ Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/KqRZNb Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/4dpbf14 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    17 min
  7. why your content gets views but makes $0.00 (learn how to fix it) I EP 159

    May 26

    why your content gets views but makes $0.00 (learn how to fix it) I EP 159

    Want to work with me? Go here: https://fos.now/nrLYUW YouTube creators usually measure the wrong thing. Views, likes, engagement, but none of that equals cash. In this video, I show you our actual YouTube performance dashboard that pulls from YouTube Analytics and HubSpot CRM simultaneously. You’ll see the system my team runs every week, tracking twelve variables including cash collected, subscribers, applications, editor performance, and format ROI, so you know with precision what content actually converts. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/mDxJtM Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/yXUYbx Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/498HrmP Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    15 min
  8. how to plan a whole month of content (in 7 steps) I EP 158

    May 21

    how to plan a whole month of content (in 7 steps) I EP 158

    Get my Content GPS Alignment Audit here: https://fos.now/vmXqfE Do you want my help systematizing your business? Go here: https://fos.now/utHxKr Get access to Poppy AI here and get a $25 discount on your membership: https://start.getpoppy.ai/mattgray Most people treat content ideas like a creativity problem. The real problem: the things that should be feeding your content, your sales calls, your analytics, your candid frustrations, have nowhere to go. In this video, I show you the exact workflow I use to run my profitable personal brand and the system we install for founders inside Founder OS when we build their content machine. You'll see the organic sources that generate ideas, the performance signal filter that shows you what to double down on, and the anchor piece strategy that creates months of content in batches. Want to LEARN proven systems to grow your personal brand? Go here: https://fos.now/UgIGtd Already doing $30K+/month? Come to my next free workshop and I'll show you how to systemize your business and get your time back → https://fos.now/ZCZibX Want to WORK with a team of A-players? Apply to Founder OS here: https://www.founderos.com/careers Connect with me: Website: https://bit.ly/492hqp6 Twitter: https://twitter.com/matt_gray_ LinkedIn: https://www.linkedin.com/in/mattgray1 TikTok: https://www.tiktok.com/@realmattgray Instagram: https://instagram.com/matthgray 00:00 - Intro 00:05 - Section 1: Organic Sources 06:24 - Section 2: Your Performance Signal Filter 15:26 - Section 3: The Anchor Piece #onepersonbusiness #creatoreconomy #entrepreneurship Disclaimer: Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. This video shares my personal experience and growth building businesses over 15+ years of consistent effort. Your results will vary depending on your own actions, strategies, and circumstances.

    22 min
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4.8
out of 5
12 Ratings

About

I create content to help you grow your audience, brand, and community through proven systems. I’ve built 3 profitable companies in the past 10 years, a community of 14 million people, and teams of 50+ people. I now run a portfolio of profitable internet businesses. I am obsessed with helping founders build leverage through content and community - my newsletter, blog, and products will bring you clarity and massive momentum.

Information

  • Creator
    Matt Gray
  • Years Active
    2023 - 2026
  • Episodes
    164
  • Rating
    Explicit
  • Copyright
    © Matt Gray
  • Show Website
    The Matt Gray Show

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