Trial Lawyers University

Dan Ambrose, Trial Lawyers University

Satisfied with being an average trial attorney? This isn't the podcast for you. Welcome to Trial Lawyers University (TLU), the ultimate playbook for lawyers that want to achieve trial immortality. Hosted by TLU founder and veteran trial attorney Dan Ambrose, this power-packed podcast features in-depth interviews with Top Ranked Trial Lawyers, including Brian Panish, Keith Mitnik, Joe Fried, Zoe Littlepage, Rex Parris, John Romano, Sach Oliver, Jakob Norman, Dino Colombo, Lloyd Bell, Chris Finney, David Christensen, and more. In each episode, you’ll gain invaluable trial insights, strategies, and tactics directly from the titans of trial. Ready to join the group that continues to dominate the trial world? Register for our live conferences and boot camps at triallawyersuniversity.com. And while you are waiting for the main event, jumpstart your journey to victory now by going to TLUonDemand.com for instant access to live lectures, case analysis, skills training videos, expert depositions, jury selection, transcripts, pleadings, and more strategic insight to apply to every stage of litigation! Access is limited to attorneys for plaintiffs and criminal defendants. To begin your journey, all you need is a web browser.

  1. Aaron Broussard: From a $1M Policy to a $35M Verdict

    2d ago

    Aaron Broussard: From a $1M Policy to a $35M Verdict

    Juries tune out — so Aaron Broussard tries his cases at what he calls "TV pace or TikTok pace," sometimes putting on 10 to 15 witnesses in a single day to keep jurors awake and engaged. The Lake Charles, Louisiana trial lawyer spent his first five years as a self-described "settlement lawyer," handling roughly 200 cases his father's firm didn't want. After attending the Trial Lawyers College, he tried 30 jury trials in five years. His biggest result came this past year: a $35 million wrongful death verdict after a cement truck hit a family on their way to daycare, killing an 8 year-old girl. Broussard joins host Dan Ambrose ahead of TLU Beach to discuss the slippery settlement slope and how he redefines "reasonable" for a jury. Train and Connect with the Titans☑️ Aaron Broussard | LinkedIn ☑️ Broussard Knoll Law Firm | LinkedIn | Facebook | Instagram | YouTube ☑️ Trial Lawyers University ☑️ TLU On Demand Instant access to live lectures, case analysis, and skills training videos ☑️ TLU on X | Facebook | Instagram | LinkedIn ☑️ Subscribe Apple Podcasts | Spotify | YouTube 2026 Programming ☑️ TLU Beach, June 3-6, Huntington Beach, CA Episode SnapshotAaron's father, a lawyer and judge, was shot in his dominant left arm at 18 in 1968 and learned to do everything — including shooting shotguns and fishing — with his right hand.Growing up on the family farm, Aaron's father dictated each day's chores onto cassette tapes that Aaron played back on his boombox every morning.Aaron's first jury trial was a forcible rape case he won by acquittal — and his client paid him by painting the foreclosure house Aaron had just bought.After one good injury case earned his firm more money than his previous 90 cases combined, Aaron started shifting toward higher-quality cases.The Trial Lawyers College transformed Aaron's career: he tried 30 jury trials in the five years after, compared with just one before [44:30].To stop jurors from tuning out, Aaron now runs "speed trials" at TV or TikTok pace — sometimes putting on 10 to 15 witnesses in a single day.Aaron built a written "Sprint process" for his firm designed to move cases rapidly from the filed petition straight to the first set of depositions, eliminating the bottlenecks that leave files sitting in early stages.In his record $35 million wrongful death case, Aaron asked the jury for $90 million against only a $1 million insurance policy.The "equal trade value" damages argument never rang true to Aaron — there's no equal trade for the loss of a little girl — so he now confronts the money question head-on. Produced and Powered by LawPods

    1h 11m
  2. Tax Strategist Sterling Louviere: Win Big Verdicts. Keep More $$$!

    5d ago

    Tax Strategist Sterling Louviere: Win Big Verdicts. Keep More $$$!

    Most lawyers know how to make money — but not how to keep it. Sterling Louviere, financial strategist and founder of Financial Architects, has spent about 30 years developing and applying advanced, legal tax mitigation strategies used by the “super affluent,” and he now uses these strategies to help high-earning trial lawyers reduce their tax liabilities. Sterling joins host Dan Ambrose to reveal strategies most accountants have never heard of, including why the tax system is largely voluntary, how a lawyer earning $3 million a year can cut their tax bill by at least $750,000, and why the SEP plan your accountant recommended may be the worst tool available. Don’t miss this episode for practical tax-reduction strategies, including entity structuring, family hiring, and tax-deferred investment vehicles designed to compound over time. Train and Connect with the Titans☑️ Sterling Louviere | LinkedIn ☑️ Financial Architects ☑️ Trial Lawyers University ☑️ TLU On Demand Instant access to live lectures, case analysis, and skills training videos ☑️ TLU on X | Facebook | Instagram | LinkedIn ☑️ Subscribe Apple Podcasts | Spotify | YouTube 2026 Programming ☑️ TLU Beach, June 3-6, Huntington Beach, CA Episode SnapshotMost trial lawyers are excellent at making money but aren’t always given the tools to keep it. Sterling Louviere has built his business around helping attorneys close that gap through tax mitigation, asset management, and firm growth strategies.Sterling says most taxes are “voluntary” and that the super affluent use proven, legal techniques to mitigate millions in tax liability that remain largely unknown to most accountants and their clients.After earning the equivalent of $300,000 a year at age 24, Sterling ran into his own tax trouble — and that experience became the catalyst for a 30-year career studying every legal tax strategy available to high-income professionals.For lawyers earning between $1-$3 million per year, Sterling says he can reduce their tax liability by at least half — representing potential savings of $750,000 or more annually.The Augusta Rule enables homeowners to rent their personal home to their own business entity for up to 14 days per year — the income is non-taxable to the owner and deductible for the company.How to build a self-perpetuating investment fund that keeps capital working tax-deferred, allowing you to borrow against the pool for cases, real estate, or other investments without paying tax on the original income.Sterling's closing challenge: a CFO's first job is to minimize the company's tax liability — and for trial lawyers who are also business owners, that same obligation applies to their own firms. Produced and Powered by LawPods

    37 min
  3. A Landmark $30.5 Million-Dollar Verdict Against the City of Seattle for a Wrongful Death

    6d ago

    A Landmark $30.5 Million-Dollar Verdict Against the City of Seattle for a Wrongful Death

    A peaceful protester was left to bleed out in Seattle after paramedics fled the scene. Evan Oshan asked for $100 million and won $30.5 million against the city — without ever identifying the shooter. In this episode, Evan joins guest co-host Mohamad Ahmad at the TLU Beach House to break down the Antonio Mays Jr. case, including roughly $24 million in non-economic damages. He also shares how he got expelled from Hastings Law School, had the governor intervene to reinstate him, and built the solo practice that took on Seattle. Listen in to hear what it takes to defeat governmental immunity and the thing that actually drives him — it's not the money. Train and Connect with the Titans☑️ Evan Oshan | LinkedIn ☑️ Oshan and Associates ☑️ Mohamad Ahmad | LinkedIn ☑️ Kermani LLP | LinkedIn | Facebook | Instagram | X ☑️ Trial Lawyers University ☑️ TLU On Demand Instant access to live lectures, case analysis, and skills training videos ☑️ TLU on X | Facebook | Instagram | LinkedIn ☑️ Subscribe Apple Podcasts | Spotify | YouTube 2026 Programming ☑️ TLU Beach, June 3-6, Huntington Beach, CA Episode SnapshotEvan discovered he had severe dyslexia late in his college career and spent years learning through tape recordings and one-on-one conversations with professors, rather than reading.After a ruptured appendix knocked out most of his first year at Hastings, Evan returned at his father's urging, failed civil procedure, and was told "No, you're done" — until his father took the dean's letter to the governor, who got him reinstated the following yearEvan struggled with the bar exam at first but eventually passed in Washington state on his first attempt there — a jurisdiction he'd chosen in part because it didn't use multiple choice, a format he found challenging.When Antonio Mays Jr., a Southern California man shot while peacefully protesting in Seattle's CHOP Zone, needed representation, nearly every other attorney had turned the case down; Evan took it anyway, despite threats made against himself and his family.A pivotal win in the case was getting past governmental immunity by establishing that city paramedics delayed the treatment of Mays Jr., which led to his death.Of the $30.5 million verdict, approximately $24 million was in non-economic damages — with no medical bills to anchor the number, only the truth of what Evan's client suffered.Evan is a sole practitioner with an upcoming case against the New York City Housing Authority involving a 2017 Harlem fire that killed six people. Produced and Powered by LawPods

    43 min
  4. The Wall Came Tumbling Down: $15 Million Wrongful Death Verdict

    May 28

    The Wall Came Tumbling Down: $15 Million Wrongful Death Verdict

    “Walking into Ozaukee County and telling the jury that it was worth $40 million was completely unheard of. I mean, people thought I was crazy.” In this conversation with host Dan Ambrose, Al Foeckler sets the stage for his wrongful death case on behalf of the family of a woman who was buried alive when a retaining wall collapsed on her. In addition to the conservative nature of the jurisdiction, Al also faced Wisconsin’s rules on damages in wrongful death cases: They are capped at $350,000 for adults and $500,000 for children, so value comes through showing pain and suffering. The case turned on a counterintuitive pre-trial decision: dropping the adult children's wrongful death claims after Big Data studies predicted doing so would nearly double the pain and suffering damages. Tune in to hear how Al won $15 million. Train and Connect with the Titans☑️ Al Foeckler | LinkedIn ☑️ Cannon & Dunphy S.C | Facebook | Instagram | LinkedIn | X ☑️ Trial Lawyers University ☑️ TLU On Demand Instant access to live lectures, case analysis, and skills training videos ☑️ TLU on X | Facebook | Instagram | LinkedIn ☑️ Subscribe Apple Podcasts | Spotify | YouTube 2026 Programming ☑️ TLU Beach, June 3-6, Huntington Beach, CA Episode SnapshotIn Wisconsin, wrongful death damages for adults are capped at $350,000 and for children at $500,000, so case value is built on establishing non-economic pain and suffering damages.Al’s wrongful death case centered on a woman who died from injuries sustained after a retaining wall at the senior community where she lived collapsed on her.Six weeks before trial, the defense offered $176,000 each to the decedent’s two adult children — just over the $350,000 wrongful death cap. But if accepted, the children couldn’t testify about their loss. Rejecting it meant risking paying the defense's costs if the jury didn't beat the offer.A Big Data study showed that dropping the children's wrongful death claims would nearly double the predicted pain and suffering verdict, so Al restructured the case.When the judge barred Al's large-scale recreation of the retaining wall as a demonstrative exhibit, he relied on building the scene spatially in the courtroom instead.Al is launching lawyersinthearena.com, a plaintiffs-only newsletter featuring trial skills and war stories, and will present three workshops at TLU Beach – including a deep dive into this wall collapse case. Produced and Powered by LawPods

    41 min
  5. 82 Million Dollar Verdict Largest Amputation Verdict in History

    May 27

    82 Million Dollar Verdict Largest Amputation Verdict in History

    "Insurance bad faith cases provide an opportunity for those attorneys to get seven- or potentially eight- or even nine-figure results on cases that would otherwise be perceived as low-limit cases," says George Sidiropolis, a West Virginia trial lawyer who focuses his practice on these unique cases. In this episode recorded from TLU's recent bootcamp in Hermosa Beach, George joins host Dan Ambrose to share insights about how he holds insurance companies accountable. A must-listen episode for anyone interested in unlocking the potential of these cases. Train and Connect with the Titans☑️ George Sidiropolis | LinkedIn ☑️ The Injury Right Law Firm | LinkedIn | Instagram | Facebook ☑️ Trial Lawyers University ☑️ TLU On Demand Instant access to live lectures, case analysis, and skills training videos ☑️ TLU on X | Facebook | Instagram | LinkedIn ☑️ Subscribe Apple Podcasts | Spotify | YouTube 2026 Programming ☑️ TLU Beach, June 3-6, Huntington Beach, CA Episode SnapshotAs a newly minted law school graduate, George discovered that the go-to expert witness in a major bad faith case was being prosecuted for child molestation — forcing him, with no expert-finding experience, to cold-call Gary Fye, the "godfather of unfair claims settlement practices."George ultimately earned an in-person meeting with Fye that "changed my life" and opened up the inner workings of major insurance companies.George unpacks his motorcycle double-amputation case where his client was accused of driving drunk without a helmet and crossing a center line.His trial team prevailed on a motion to exclude “11th-hour” testimony from a state police officer who said that he had watched a pole cam video showing the client driving erratically; the team reframed the officer as a hero who identified the mark in the road that the crash reconstructionalist had ignored – and that would have proven that George’s client was in his lane.The jury returned an $82 million verdict, driven in part by the "sheer horrificness" of a double amputation plus TBI.George warns of a trend in which insurance companies are using AI — including photo claim assessment software and generative AI to set reserve amounts — to adjust claims, "sometimes without an adjuster." “It’s really unhinged,” he says. Produced and Powered by LawPods

    48 min
  6. Joe Fried: Breaking the Paradigm of Case Values in Conservative Venues

    May 22

    Joe Fried: Breaking the Paradigm of Case Values in Conservative Venues

    Joe Fried has a theory about why verdict values stay low in conservative states. “If there are cases where somebody's asking for $30, $50 million, and they're not getting it, I may need to listen to that. But if nobody is asking for that – if they're asking for $5 million in a wrongful death case – then of course they're not getting $30.” The celebrated trucking litigator returns to TLU to share lessons from two recent cases: a $2.3–$2.4 million verdict and a near-$100 million settlement. Tune in to this conversation with host Dan Ambrose for a masterclass in finding hidden trucking coverage, mediating at the start negotiation, and managing fear – but not getting rid of it entirely. After all, your client hired you to be their voice. “I hope you feel the weight of it.” Train and Connect with the Titans☑️ Joe Fried | LinkedIn ☑️ Fried Goldberg | Facebook | Instagram | LinkedIn | X | YouTube ☑️ Trial Lawyers University ☑️ TLU On Demand Instant access to live lectures, case analysis, and skills training videos ☑️ TLU on X | Facebook | Instagram | LinkedIn ☑️ Subscribe Apple Podcasts | Spotify | YouTube 2026 Programming ☑️ TLU Beach, June 3-6, Huntington Beach, CA Episode SnapshotJoe describes a back-to-back trial calendar year in which cases repeatedly resolved days — or even the morning — before trial.In Newport News, Joe represented the family of a teenager who was killed when the car he was riding in struck the rear corner of an illegally parked tractor-trailer.The jury returned a verdict of $2.3–2.4 million — beating the defense's pre-trial offers by roughly a million dollars.In a different case, Joe represented a 10-month-old girl who was left an incomplete quadriplegic after a truck rear-ended her 16-year-old mother's car. The life care plan was approximately $30 million – and the case settled for just under $100 million.At the upcoming TLU Beach, Joe will present on these topics: applying trucking methodologies to non-nine-figure trucking cases (Thursday); understanding his updated “speed trial” approach (Friday), and then back-to-back sessions on connecting with witnesses and covering trucking cases from the basics through advanced strategies (Saturday). Produced and Powered by LawPods

    55 min
  7. Sach Oliver - The Magic of Dressed Rehearsals: Preparing to Win & Processing Loss

    May 20

    Sach Oliver - The Magic of Dressed Rehearsals: Preparing to Win & Processing Loss

    After Sach Oliver got the defense verdict, he also got the worried calls. “Oh! Oh! Oh!” His response? “I’d go do it again.” The case is under appeal, but in this conversation with host Dan Ambrose, Sach offers a deep dive into the psychology of loss as well as the way to move forward. He and Dan also preview TLU Beach, coming up from June 3 to 6 in Huntington Beach. In addition to presenting two workshops, Sach will provide 500 pounds of beef for a “Wild West” dinner on Friday night. Train and Connect with the Titans☑️ Sach Oliver | LinkedIn ☑️ Oliver Law Firm | LinkedIn | Instagram | Facebook | X | YouTube ☑️ Trial Lawyers University ☑️ TLU On Demand Instant access to live lectures, case analysis, and skills training videos ☑️ TLU on X | Facebook | Instagram | LinkedIn ☑️ Subscribe Apple Podcasts | Spotify | YouTube 2026 Programming ☑️ TLU Beach, June 3-6, Huntington Beach, CA Episode SnapshotSach describes his team’s use of “dress rehearsals” for jury selection. “We bring in, I think, about 36 people on day one, and we do a full jury selection process,” he says.Sach previews his two presentations at the upcoming TLU Beach: one with Joe Fried about common tractor trailer cases and the other on training witnesses to get the video clip – including through an innovative use of horse training techniques.Sach explains how his team evaluates the business side of a case along with other considerations. Even with that evaluation after the defense verdict in the 2025 case against the construction zone company, “I would make the same decision going forward,” he says.When Sach’s Missouri ranch is ready, he’ll host a future “Depositions Are Trial” program. He gives Dan an update on the progress of the ranch.Dan previews for the two-day Witness Preparation & Direct Examination in May and TLU Beach in June. Produced and Powered by LawPods

    44 min
  8. John Demas’s $32,000,000 One Day Wrongful Death Speed Trial

    May 18

    John Demas’s $32,000,000 One Day Wrongful Death Speed Trial

    Two big-data studies predicted a verdict between $13 and $16 million. John Demas trusted his instincts and walked out of a Sacramento courtroom with $32 million. The case: An on-duty city detective swerved onto the freeway shoulder and killed two brothers, leaving two children without a father. John joins host Dan Ambrose to break down how he turned down a $15 million pre-close offer, spent 95% of voir dire on an "outside the box" damages framework, and opened with a Fleetwood Mac montage that had half the jury in tears. Train and Connect with the Titans☑️ John Demas | LinkedIn ☑️ Demas Law Group | LinkedIn | Facebook | Instagram | YouTube ☑️ Trial Lawyers University ☑️ TLU On Demand Instant access to live lectures, case analysis, and skills training videos ☑️ TLU on X | Facebook | Instagram | LinkedIn ☑️ Subscribe Apple Podcasts | Spotify | YouTube 2026 Programming ☑️ TLU Beach, June 3-6, Huntington Beach, CA Episode Snapshot★ John’s family emigrated from Greece to Sacramento in the early '70s; his earliest memories are selling fruits and vegetables at flea markets every weekend and summer through law school. ★ His parents steered him toward dental school so he could eventually practice in Greece, but a constitutional law class in his second year of undergrad flipped a switch. ★ After being laid off nine months into his first job, John opened his own firm at age 24 with a law school buddy. ★ The $32 million verdict was against the City of Sacramento after an on-duty police detective swerved from a freeway lane onto the shoulder, killing two brothers. ★ John ran an in-person focus group of 12 people to practice voir dire, recording it to get reps on the "outside the box" framework and the core wrongful death issues before setting foot in the courtroom. ★ In voir dire, John drew a physical box on an easel labeled "full value of the loss," then walked jurors through every outside-the-box concern — city impact, the officer's job, making kids rich, money not bringing anyone back — and addressed each one head-on. ★ In rebuttal, after the defense called the loss "immeasurable," John wrote that word on his easel and revealed that the city's suggested damages worked out to $1.50 an hour. “This is what the city thinks this loss is worth,” he told the jury. Produced and Powered by LawPods

    1h 18m
4.9
out of 5
21 Ratings

About

Satisfied with being an average trial attorney? This isn't the podcast for you. Welcome to Trial Lawyers University (TLU), the ultimate playbook for lawyers that want to achieve trial immortality. Hosted by TLU founder and veteran trial attorney Dan Ambrose, this power-packed podcast features in-depth interviews with Top Ranked Trial Lawyers, including Brian Panish, Keith Mitnik, Joe Fried, Zoe Littlepage, Rex Parris, John Romano, Sach Oliver, Jakob Norman, Dino Colombo, Lloyd Bell, Chris Finney, David Christensen, and more. In each episode, you’ll gain invaluable trial insights, strategies, and tactics directly from the titans of trial. Ready to join the group that continues to dominate the trial world? Register for our live conferences and boot camps at triallawyersuniversity.com. And while you are waiting for the main event, jumpstart your journey to victory now by going to TLUonDemand.com for instant access to live lectures, case analysis, skills training videos, expert depositions, jury selection, transcripts, pleadings, and more strategic insight to apply to every stage of litigation! Access is limited to attorneys for plaintiffs and criminal defendants. To begin your journey, all you need is a web browser.

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