Excavation & Septic Profits Podcast®

Scott Andreasen
  • 4.7 (3)
  • Marketing
  • Updated Monthly

This podcast is dedicated to helping excavation & septic contractors grow their businesses through effective online sales and marketing startegies, business systems, expert interviews and more. For inquiries scott@excavationmarketingpros.com

  1. Sep 25

    How Josh Ommen Built a $1M Septic Business After a Liver Transplant

    Josh Ommen of Circle J Septic shares how a life-saving liver transplant reshaped his perspective and led him to build a growing Arizona septic company from a used pump truck. In this Excavation & Septic Profits Podcast episode, Josh joins Scott Andreasen to discuss answering the phone, earning Google reviews, educating homeowners, building recurring maintenance, handling emergency calls, hiring dependable people, and moving from owner-operator to a scalable septic business. What you’ll hearJosh’s path from liver transplant recovery to launching Circle J Septic. Why answering the phone and earning reviews matter in emergency septic work. How a three-year maintenance cycle creates repeat business and fewer emergency calls. The staffing, equipment, and financing challenges behind growing beyond the one-truck stage. How Josh is building systems, dispatch, estimating, and SOPs to grow toward the next level. For more excavation and septic marketing resources, visit Excavation Marketing Pros. Ready to scale your business? Schedule a conversation.

    How Josh Ommen Built a $1M Septic Business After a Liver Transplant

  2. Sep 25

    From Google to AI: Stop Losing Septic & Excavation Leads

    Your next customer may find you through Google, an AI assistant, a website chat, or a text message. But if your response is slow—or their call goes to voicemail—that opportunity can go to another contractor. In this episode of the Excavation & Septic Profits Podcast, Scott Andreasen breaks down how homeowners are finding and contacting contractors, and how to use AI and automation to turn more inquiries into real conversations with your team. This practical workshop covers both sides of the challenge: getting found online and responding effectively after a lead comes in. In this episode, you’ll learn: How Google AI Overviews and AI assistants are changing the homeowner’s search journey Why reviews, detailed service pages, project case studies, and a technically sound website matter for online visibility How missed calls and slow follow-up send potential jobs to competitors How phone calls, text messages, website chat, email, and social messages can feed one connected follow-up system What an AI-assisted septic lead qualification and callback-booking conversation sounds like Where to set boundaries: approved answers, service areas, booking rules, emergency escalation, and human handoffs Which workflows to build first: missed-call text-backs, website lead responses, quote follow-ups, appointment reminders, and old-lead reactivation How to measure progress through response time, booked appointments, and time saved The goal is not to replace your people. It is to remove delays, create a clear next step for the customer, and give your team more time for the conversations that require human judgment and trust. Start with one missed opportunity, build one complete workflow, and measure what changes. Want help applying this to your excavation or septic business? Book an Accelerator Call: https://excavationmarketingpros.com/schedule Explore more resources: https://excavationmarketingpros.com/

    From Google to AI: Stop Losing Septic & Excavation Leads

  3. Sep 8

    From Law Enforcement to Septic Success: Kim Turner’s Story

    Kim Turner went from a career in law enforcement to building Turner Septic Services from the ground up.   In this episode, Kim shares what it was really like entering the septic industry with little experience, buying her first truck, learning through costly mistakes, and ultimately building one of New England’s most recognizable septic brands. We discuss: Her transition from law enforcement to entrepreneurship What happened during her first septic jobs The risks she took to launch the business How Turner Septic expanded its team and operations The economics of running a successful septic company Managing seasonality in a home-service business Hiring and developing a strong team Using social media to stand out in a traditional industry The story behind “We Get Sh*t Done” Her experience as a woman in the trades The biggest mistakes she made along the way What she would do differently if she were starting over today This is an honest, insightful conversation for anyone building a septic, home-service, blue-collar, local-service, or trades business.  Get free resources for septic contractors at https://excavationmarketingpros.com/

    From Law Enforcement to Septic Success: Kim Turner’s Story

  4. Sep 1

    Turn Waste Into Profit: The Business of Concrete Crushing featuring Micah Tysver

    Most excavation and demolition contractors see broken concrete as waste. Micah Tysver sees an opportunity to reduce costs, create a valuable product, and generate additional profit. In this episode of the Excavation & Septic Profits Podcast, Scott Andreasen sits down with Micah, founder of Crush Mode Aggregate Solutions, to discuss the business of crushing and screening. Micah explains when processing your own material makes financial sense, how to calculate your true cost per ton, and why contractors may be losing money by hauling usable concrete away. They also discuss: • When to buy, rent, or pass on crushing equipment • How recycled concrete can become a profitable product • Why screening is often the real production bottleneck • When contractors need a bigger machine versus a better process • How modern technology makes crushers easier to operate • What to look for in a dependable equipment dealer • Why training and ongoing support matter after the sale • How contractors can attract and develop younger workers • The realities of building and owning a specialized business If you own an excavation, demolition, dirt work, aggregate, quarry, or recycling operation, this episode will help you recognize profitable opportunities hiding inside material you may currently consider waste. Learn more about Crush Mode Aggregate Solutions at https://crush-mode.com. For help generating more qualified opportunities and building a predictable customer-acquisition system for your excavation or septic business, visit https://ExcavationMarketingPros.com.

    Turn Waste Into Profit: The Business of Concrete Crushing featuring Micah Tysver

  5. Aug 28

    How the Septic Queen Built a Business Customers Trust

    In this episode of the Excavation & Septic Profits Podcast, Megan Throckmorton- known as the "Septic Queen" shares the practical playbook behind building a stronger, more trusted septic business.   Megan explains how consistent Google reviews, a reliable 24/7 service model, and disciplined day-to-day operations can create a reputation that drives more calls and supports sustainable growth. She also discusses the mindset required to lead through demanding service work, earn customer trust, and make smart decisions as the business expands.   Whether you operate a septic company, excavation business, or another home-service operation, this conversation offers grounded ideas you can apply to improve visibility, serve customers better, and build a business that is ready for the next stage of growth.

    How the Septic Queen Built a Business Customers Trust

  6. Aug 28

    What really separates a $1 million septic company from a $10 million one?

    What separates a $1 million septic company from a $10 million one? In this episode of the Excavation Profits Podcast, Scott Andreasen sits down with Micah Findley, co-founder of HomeField Onsite Environmental, to break down what actually changes as a septic business scales. The conversation covers the transition from owner-operator to CEO, building the right team, improving operations, creating recurring revenue, understanding customer acquisition costs, using technology and AI, and developing a business that can grow without depending on the owner for every decision. Micah also shares his perspective on the biggest bottlenecks that keep septic companies stuck, what successful operators do differently, and where he sees the industry heading over the next several years. Topics include: • What separates a $1M septic company from a $10M company • The biggest growth bottlenecks in septic • When the owner needs to step out of day-to-day operations • Hiring and building a leadership team • Marketing, lead generation, and customer acquisition costs • Pricing, sales, and customer lifetime value • Recurring revenue and maintenance agreements • Operational efficiency and truck economics • Technology and AI in the septic industry • Building a business that is scalable and valuable If you own a septic, excavation, or onsite wastewater company and want to build a more profitable and scalable business, this episode offers a practical look at what it takes to make the jump to the next level.

    What really separates a $1 million septic company from a $10 million one?

  7. Aug 4

    Excavation & Septic Google Business Profile Optimization: Get More Local Leads

    Is your Google Business Profile actually generating qualified local leads, or is it simply sitting online incomplete and underused?  Get free resources In this episode, Scott Andreasen breaks down how excavation and septic contractors can optimize their Google Business Profile to improve visibility in Google Search and Maps, generate more qualified calls, and turn local searches into booked jobs. You will learn how to: Select the right categories, services, and service areas Improve your chances of appearing in the Google Maps 3-pack Build a consistent customer review system Use job-site photos to create trust and increase engagement Publish Google Posts that support your most profitable services Avoid common mistakes that can hurt your local rankings Track calls, activity, and results from your profile This episode is designed specifically for excavation, septic, drainage, and site-preparation contractors who want a practical plan for getting more value from one of their most important local marketing assets.

    Excavation & Septic Google Business Profile Optimization: Get More Local Leads

  8. Jun 17

    The New Excavation & Septic Contractor Local Search System

    How to Get Found, Build Trust, and Win More Jobs Online Most excavation and septic contractors aren't losing jobs because they're bad at what they do. They're losing jobs because they're invisible.  Get free resources here.  In this episode of the Excavation Profits Podcast, Scott Andreasen breaks down the exact Local Search System used to help excavation and septic contractors show up when homeowners, builders, and developers are actively searching for services like land clearing, septic installation, grading, excavation, drainage solutions, and site preparation. You'll learn why Google Maps visibility has become one of the most important lead sources for contractors, how a properly optimized Google Business Profile can generate calls without paying for ads, and why many contractors struggle to rank despite having a good reputation in their community. Scott explains the key components of a successful local search strategy, including service-area optimization, review generation, local SEO, website authority, citations, content creation, and conversion-focused websites that turn visitors into leads. Whether you're relying heavily on referrals or looking to create a more predictable lead generation system, this episode provides practical insights to help your company become the obvious choice in your local market. In This Episode: Why local search is one of the highest-intent lead sources available How Google decides which contractors appear in Maps results Common mistakes that prevent contractors from ranking Optimizing your Google Business Profile for maximum visibility The role reviews play in generating more calls Building location and service pages that rank How local citations strengthen your online presence Turning website visitors into qualified leads Creating a long-term marketing asset instead of renting leads If you want more qualified calls, better jobs, and a stronger presence in your market, this episode will show you how local search can become one of the most valuable growth channels in your business. Listen now and discover how to dominate your local market, outrank competitors, and create a predictable flow of excavation and septic leads. #ExcavationProfitsPodcast #LocalSEO #GoogleBusinessProfile #GoogleMaps #ExcavationMarketing #SepticMarketing #LeadGeneration #ContractorMarketing #ExcavationContractor #SepticContractor #BusinessGrowth #ExcavationMarketingPros

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4.7
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This podcast is dedicated to helping excavation & septic contractors grow their businesses through effective online sales and marketing startegies, business systems, expert interviews and more. For inquiries scott@excavationmarketingpros.com

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