Food Rebels

Food Rebels

Hosted by AJ Sharp, Food Rebels is a captivating food and drink show. Focusing on the dynamic world of food founders, challenger brands and new products. We meet the most exciting people in the food industry today and taste the newest products. Each 30min show offers a peek behind the curtain, on-air tastings, and food and drink-based entertainment for our listeners around the UK and further afield.

  1. 3D AGO

    Why Most Restaurant Food Isn’t Real

    What really happens behind the scenes in Britain’s restaurant chains?   In this episode of Food Rebels, AJ Sharp sits down with Andrew Macleod, founder of Emilia’s Crafted Pasta, to explore why so much casual dining restaurant food is far more processed than customers realise and why he chose to build his business completely differently.   After turning down a high-paying career on Wall Street, Andrew travelled across Italy couch surfing, learning regional pasta traditions from chefs, students and home cooks before opening his first restaurant at just 24 years old. Nearly a decade later, Emilia’s has grown into one of London’s most respected independent pasta brands, built around fresh pasta made from scratch every single day with no central kitchens, preservatives or shortcuts.   AJ and Andrew discuss the hidden rise of ultra-processed food in hospitality, why many restaurant chains rely on reheated sauces and additives, and how authenticity has become one of the most valuable things in modern dining. They also dive into the pressures facing small hospitality businesses, the reality of scaling without compromising quality, and why more consumers are beginning to question what’s really in restaurant food.   From slow-dried pasta and Italian food culture to government policy, entrepreneurship and the future of eating out, this is a fascinating conversation about what happens when a founder refuses to follow the standard restaurant playbook.

    40 min
  2. MAR 18

    IWD E3: Donna Edwards on Natural Skincare and Radical Simplicity

    In this special International Women’s Day series episode of Food Rebels, Women Changing the World, AJ Sharp sits down with Donna Edwards, founder of Kent-based skincare brand Fox and Bloom. Donna shares the story behind her journey from part-time teacher to natural skincare entrepreneur, sparked by a life-changing mindfulness course that helped her rethink how she wanted to live and work.    Drawing on her upbringing in a farming family and a background in applied biology, Donna created a range of 100% natural, waterless skincare products designed to support the skin’s natural barrier rather than overwhelm it with unnecessary ingredients. Her philosophy is rooted in simplicity: fewer ingredients, less waste, and a return to natural foundations.    In the conversation, AJ and Donna explore surprising parallels between food and skincare, from the dangers of ultra-processed ingredients to the growing consumer shift toward transparency and healthier choices in everything we consume or apply to our bodies.   They also discuss the realities of building a business later in life, challenging the myth that entrepreneurship is only for the young. Donna explains why starting a business in your 40s can bring clarity, experience and confidence, and shares practical advice for anyone considering taking the leap.   From mindfulness and lifestyle businesses to integrity in product creation, this episode is a thoughtful conversation about slowing down, trusting your instincts and building something meaningful on your own terms.   Listeners can also enjoy 15% off Fox and Bloom skincare throughout March using the code REBELS15.

    32 min

About

Hosted by AJ Sharp, Food Rebels is a captivating food and drink show. Focusing on the dynamic world of food founders, challenger brands and new products. We meet the most exciting people in the food industry today and taste the newest products. Each 30min show offers a peek behind the curtain, on-air tastings, and food and drink-based entertainment for our listeners around the UK and further afield.

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