Pet Shop Girls with Sherry (Odyssey Pets) and Carly (House of Paws) - A Podcast for Independent Pet Pros

The Pet Shop Girls
  • 5.0 (10)
  • PETS & ANIMALS
  • UPDATED WEEKLY

Welcome to The Pet Shop Girls. This show is for independent pet pros who want to learn about cool ideas to help their businesses make more money. Each week, hosts Carly and Sherry are sharing tips about marketing, growing and managing a team, how to avoid common mistakes, up-and-coming trends in the pet industry, and so much more. Sherry, from Odyssey Pets in Dallas, Texas, has been in the industry for 20 years. She has experience in everything from aquatics, to grooming, to boarding, and even retail and has expanded her business to over 10,000 square feet. And you may know Carly, of House of Paws in Regina, Saskatchewan, from TikTok, where she's amassed over 150,000 followers marketing her pet boutique. She built her business in the midst of the global pandemic, and has found a ton of creative ways to scale her business and engage with her local community. Running a pet business can be lonely, but you don't have to do this alone. Join the Pet Shop Girls each week for the podcast that's guaranteed to make you sit, stay, and beg for more.

  1. 2D AGO

    Episode 111: Viva Las Valentine’s: Pet-Centric Ideas for the Sweetest Season

    Valentine’s Day isn’t just for couples—it’s for customers who love their pets like family. In this episode, Carly and Sherry share fresh, creative ways to celebrate Valentine’s in your store, build community, and boost sales. From reverse valentining and Valentine’s Sniffaris, to Love at First Woof photo ops and curated treat bags, this episode is full of promo ideas you can run with right now. No over-the-top decor needed—just heart, humor, and a little pink tissue paper. Connect with the Pet Shop Girls! Find us everywhere: https://linktr.ee/petshopgirls Connect with Carly (House of Paws): https://www.instagram.com/houseofpawsboutique https://www.tiktok.com/@houseofpawsboutique https://www.facebook.com/houseofpawsboutiqueLink Carly's Nutrition Coursehttps://app.retailbrilliance.com/courses/269 Connect with Sherry (Odyssey Pets): https://www.facebook.com/odysseypets https://www.instagram.com/odysseypets https://linktr.ee/odysseypetsdallas The Pet Shop Girls Podcast is for informational and educational purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect those of any sponsors or partners. Any business, marketing, or pet care advice shared on this podcast is general in nature and may not apply to your specific situation. The Pet Shop Girls Podcast and its hosts are not liable for any outcomes related to the use of the information discussed.

    43 min

  2. JAN 6

    Episode 110: The Limits That Hold Back Pet Stores & Brands

    In this episode, Carly and Sherry unpack the hidden “LIMITS” that often hold back independent pet retailers and brands. They introduce a powerful acronym—L.I.M.I.T.S.—that identifies the six common barriers to growth in the pet industry: 🧠 L.I.M.I.T.S. Stands For: Lack of educationIgnoring communityMisaligned partnershipsInconsistencyTransactional mindsetStagnationWhether you're a store owner, brand rep, or industry leader, this episode challenges you to reflect on which LIMITS might be holding you back—and how to break through them. Connect with the Pet Shop Girls! Find us everywhere: https://linktr.ee/petshopgirls Connect with Carly (House of Paws): https://www.instagram.com/houseofpawsboutique https://www.tiktok.com/@houseofpawsboutique https://www.facebook.com/houseofpawsboutique Connect with Sherry (Odyssey Pets): https://www.facebook.com/odysseypets https://www.instagram.com/odysseypets https://linktr.ee/odysseypetsdallas The Pet Shop Girls Podcast is for informational and educational purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect those of any sponsors or partners. Any business, marketing, or pet care advice shared on this podcast is general in nature and may not apply to your specific situation. The Pet Shop Girls Podcast and its hosts are not liable for any outcomes related to the use of the information discussed.

    1h 3m

  3. 12/30/2025

    Episode 109: Good Riddance and Great Energy for 2026

    As the year closes, Sherry and Carly sit down for a real, reflective (and slightly sassy) look back at 2025—sharing what they’re leaving behind and what they’re proudly carrying into 2026. From team growth to pricing shifts, and vendor challenges to leadership lessons, this episode is part confession, part celebration, and full of energy for the year ahead. If you’ve ever wondered how to balance business decisions with personal values—or felt pressure to grow faster than your mission allows—this one’s for you. Connect with the Pet Shop Girls! Find us everywhere: https://linktr.ee/petshopgirls Connect with Carly (House of Paws): https://www.instagram.com/houseofpawsboutique https://www.tiktok.com/@houseofpawsboutique https://www.facebook.com/houseofpawsboutique Connect with Sherry (Odyssey Pets): https://www.facebook.com/odysseypets https://www.instagram.com/odysseypets https://linktr.ee/odysseypetsdallas The Pet Shop Girls Podcast is for informational and educational purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect those of any sponsors or partners. Any business, marketing, or pet care advice shared on this podcast is general in nature and may not apply to your specific situation. The Pet Shop Girls Podcast and its hosts are not liable for any outcomes related to the use of the information discussed.

    1h 13m

  4. 12/23/2025

    Episode 108: These Are a Few of Our Favorite Things

    In this feel-good episode, Sherry and Carly unwrap a list of their favorite things — from personal go-to’s to business and industry highlights. Expect laughter, heartfelt moments, and a few surprises along the way! Connect with the Pet Shop Girls! Find us everywhere: https://linktr.ee/petshopgirls Connect with Carly (House of Paws): https://www.instagram.com/houseofpawsboutique https://www.tiktok.com/@houseofpawsboutique https://www.facebook.com/houseofpawsboutique Connect with Sherry (Odyssey Pets): https://www.facebook.com/odysseypets https://www.instagram.com/odysseypets https://linktr.ee/odysseypetsdallas The Pet Shop Girls Podcast is for informational and educational purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect those of any sponsors or partners. Any business, marketing, or pet care advice shared on this podcast is general in nature and may not apply to your specific situation. The Pet Shop Girls Podcast and its hosts are not liable for any outcomes related to the use of the information discussed.

    57 min

  5. 12/16/2025

    Episode 107: Finesse Your Finances with Erin Caleval

    In this episode, we sit down with Erin Caleval to explore what it really means to be financially resilient—especially in the face of adversity. Erin shares practical insights on how financial health is tested during tough times, and why being prepared can make all the difference. Whether you're navigating cash flow concerns or long-term planning, this conversation offers grounded advice for building a solid financial foundation. Connect with the Pet Shop Girls! Find us everywhere: https://linktr.ee/petshopgirls Connect with Carly (House of Paws): https://www.instagram.com/houseofpawsboutique https://www.tiktok.com/@houseofpawsboutique https://www.facebook.com/houseofpawsboutique Connect with Sherry (Odyssey Pets): https://www.facebook.com/odysseypets https://www.instagram.com/odysseypets https://linktr.ee/odysseypetsdallas The Pet Shop Girls Podcast is for informational and educational purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect those of any sponsors or partners. Any business, marketing, or pet care advice shared on this podcast is general in nature and may not apply to your specific situation. The Pet Shop Girls Podcast and its hosts are not liable for any outcomes related to the use of the information discussed.

    1h 5m

  6. 12/09/2025

    Episode 106: Trust, Betrayal & Business: Pawfee Talk with Nancy Guinn

    In this special Pawfee Talk episode, Carly and Sherry sit down over coffee with Nancy Guinn, the passionate powerhouse behind Dog Krazy, an 8-location indie pet retail chain known for its community roots and no-nonsense leadership. Nancy shares her powerful journey from running multiple pet stores to transitioning into franchise support, all while staying fiercely loyal to her values and people. We dig deep into a recent, raw Facebook post of hers that stopped us in our tracks—it was about the unseen burdens of leadership, the hard calls business owners make behind closed doors, and the strength it takes to stay silent when others expect you to speak. This episode is for every pet pro who’s ever felt misunderstood, taken for granted, or stuck between doing what’s right and what’s easy. 🎧 What You'll Hear Why Nancy stepped away from store ownership and what that transition taught her The emotional weight of leadership no one prepares you for When silence is the most professional (and painful) move Dealing with betrayal, burnout, and boundaries in the pet industry How to stay loyal to your values, even when it costs you🐶 About Our Guest Nancy Guinn is the founder of Dog Krazy, a beloved independent pet retail chain in Virginia. With nearly 20 years in the business, Nancy is a community-driven leader known for her fierce loyalty, high standards, and willingness to show up with honesty and heart—even when it's tough. She recently franchised all her stores and now works behind the scenes to help other pet retailers succeed. Connect with the Pet Shop Girls! Find us everywhere: https://linktr.ee/petshopgirls Connect with Carly (House of Paws): https://www.instagram.com/houseofpawsboutique https://www.tiktok.com/@houseofpawsboutique https://www.facebook.com/houseofpawsboutique Connect with Sherry (Odyssey Pets): https://www.facebook.com/odysseypets https://www.instagram.com/odysseypets https://linktr.ee/odysseypetsdallas The Pet Shop Girls Podcast is for informational and educational purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect those of any sponsors or partners. Any business, marketing, or pet care advice shared on this podcast is general in nature and may not apply to your specific situation. The Pet Shop Girls Podcast and its hosts are not liable for any outcomes related to the use of the information discussed.

    52 min

  7. 12/02/2025

    Episode 105: Event Fatigue for Pet Pros & Customers

    Are your events starting to feel more like a chore than a celebration? You might be facing event fatigue—and you’re not alone. In this episode, we dive into what event fatigue looks like in the pet retail world and how it impacts both customers and your team. We explore: What event fatigue is and why it occursSigns like declining customer engagement, staff burnout, and underperforming promotionsHow overloading your calendar with too many events can lead to marketing fatiguePractical insights into how to refresh your approach and bring the excitement backWhether you run a grooming salon, pet store, or daycare, this episode is your guide to recognizing and overcoming event burnout—for good. 🐾 Tune in to find smarter, more sustainable ways to keep your events impactful and energizing! Connect with the Pet Shop Girls! Find us everywhere: https://linktr.ee/petshopgirls Connect with Carly (House of Paws): https://www.instagram.com/houseofpawsboutique https://www.tiktok.com/@houseofpawsboutique https://www.facebook.com/houseofpawsboutique Connect with Sherry (Odyssey Pets): https://www.facebook.com/odysseypets https://www.instagram.com/odysseypets https://linktr.ee/odysseypetsdallas The Pet Shop Girls Podcast is for informational and educational purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect those of any sponsors or partners. Any business, marketing, or pet care advice shared on this podcast is general in nature and may not apply to your specific situation. The Pet Shop Girls Podcast and its hosts are not liable for any outcomes related to the use of the information discussed.

    57 min

  8. 11/25/2025

    Episode 104: 50 Ways to Train Your Team

    Training doesn’t have to be boring — and it definitely shouldn’t be optional. In this episode of Pet Shop Girls, Carly and Sherry dive into the art (and science) of team training for pet business owners. From micro-learning to mentoring, they explore how to keep your staff educated, empowered, and engaged — all while improving customer service and fueling long-term success. Whether you’re training new hires or building next-level knowledge for your seasoned team, this episode is packed with practical ideas to strengthen your shop from the inside out. 💡 What You'll Learn: Why continuous learning is essential for business growth The magic of micro-learning and bite-sized lessons How to tailor training to different learning styles Ideas for hands-on, engaging employee education Carly’s personal insights on nutrition and staff empowerment How to use simple tools and tech to make training stick Why investing in your team pays off at the registerConnect with the Pet Shop Girls! Find us everywhere: https://linktr.ee/petshopgirls The Foundation of Pet Nutrition Training Coursehttps://app.retailbrilliance.com/courses/269 Connect with Carly (House of Paws): https://www.instagram.com/houseofpawsboutique https://www.tiktok.com/@houseofpawsboutique https://www.facebook.com/houseofpawsboutique Connect with Sherry (Odyssey Pets): https://www.facebook.com/odysseypets https://www.instagram.com/odysseypets https://linktr.ee/odysseypetsdallas The Pet Shop Girls Podcast is for informational and educational purposes only. The views and opinions expressed by our hosts and guests are their own and do not necessarily reflect those of any sponsors or partners. Any business, marketing, or pet care advice shared on this podcast is general in nature and may not apply to your specific situation. The Pet Shop Girls Podcast and its hosts are not liable for any outcomes related to the use of the information discussed.

    56 min
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About

Welcome to The Pet Shop Girls. This show is for independent pet pros who want to learn about cool ideas to help their businesses make more money. Each week, hosts Carly and Sherry are sharing tips about marketing, growing and managing a team, how to avoid common mistakes, up-and-coming trends in the pet industry, and so much more. Sherry, from Odyssey Pets in Dallas, Texas, has been in the industry for 20 years. She has experience in everything from aquatics, to grooming, to boarding, and even retail and has expanded her business to over 10,000 square feet. And you may know Carly, of House of Paws in Regina, Saskatchewan, from TikTok, where she's amassed over 150,000 followers marketing her pet boutique. She built her business in the midst of the global pandemic, and has found a ton of creative ways to scale her business and engage with her local community. Running a pet business can be lonely, but you don't have to do this alone. Join the Pet Shop Girls each week for the podcast that's guaranteed to make you sit, stay, and beg for more.

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