So I Was In This House Podcast: Service and Sales Tales

Everett Lippel
  • 5.0 (16)
  • BUSINESS
  • UPDATED WEEKLY

Conversations about the strange, funny, unexplained, sad, heartwarming, and crazy things that happens to sales and service reps inside of other people's home and associated content. I spent over a decade running thousands of calls, meeting tens of thousands of people, If there's one thing I know, nothing surprises me. You never know what you're going to run into.

  1. In this house with Sara Ghirardo

    4D AGO

    In this house with Sara Ghirardo

    Sarah Ghirardo is an AI marketing expert and Director of Pro Content at ServiceTitan, where she leads an 80% AI-powered content organization shaping the future of automation, agentic experiences, and scalable growth for the home services industry. Blending deep expertise in marketing strategy, leadership development, and productized content design, she turns complex technology into simple, repeatable systems that help HVAC, plumbing, and electrical companies grow revenue, efficiency, and customer impact. A seasoned SaaS and trades leader, Sarah is also a passionate advocate for diversity and inclusion—especially for women in the trades—mentoring emerging leaders and teaching executive-level marketing and AI fluency. Her mission is to elevate the trades through innovation, storytelling, and AI-driven transformation, empowering the next generation to see themselves as builders, leaders, and changemakers. When not driving transformation at ServiceTitan, she speaks nationally, consults as a fractional CMO, and supports the trades with heart-led leadership and actionable strategy. Please visit our sponsors: www.mymethod.ai/inthishousewww.cooperandhunter.ushttps://app.slash.com/i/soiwasinthishouse

    55 min
  2. Ty Branaman

    DEC 9

    Ty Branaman

    Ty Branaman started his HVAC career in 1995 insulating ductwork in a sheet metal shop — a humble beginning that sparked a lifelong passion for craftsmanship, teaching, and elevating the trade. Today, as a Certified Master HVAC Educator, Ty travels the country and teaches online through The Grit Foundation, inspiring techs and students to sharpen their skills and embrace the grit it takes to succeed. With nearly 30 years of experience, he blends real-world expertise with an educator’s heart, turning complex HVAC concepts into clear, motivating lessons for the next generation of tradespeople. https://www.thegritfoundation.com/ Please give my sponsors some love: https://app.slash.com/i/soiwasinthishouse https://www.mymethod.ai/inthishouse www.cooperandhunter.us

    1h 2m
  3. Chris Yano: From hillbilly to industry giant...a personal journey.

    DEC 2

    Chris Yano: From hillbilly to industry giant...a personal journey.

    Chris Yano is the President & Co-Founder of RYNO Strategic Solutions, a digital marketing company for the trades industry since 2008. He's also the co-owner of Red Bird Roofing, a residential roofing company in Indianapolis, IN. Chris is the host of the #3 ranked To The Point Home Services Podcast and former partner with Gary Vaynerchuk. He’s done hundreds of keynotes, breakouts and webinars on successful digital marketing best practices for home services & improvement companies during his tenure. Chris is married to his wife of 19 years, Anna Yano and has 4 children, Kaycee, Berkeley, Mason & Fallon Yano. In this conversation, we dive deep into the journey that brought him to where he is today. Please visit our sponsors: www.mymethod.ai/inthishouse www.cooperandhunter.us https://app.slash.com/i/soiwasinthishouse

    1h 6m
  4. Selling Technician vs. Sales Rep / Comfort Advisor: A Panel Discussion

    NOV 21

    Selling Technician vs. Sales Rep / Comfort Advisor: A Panel Discussion

    One of the hottest topics in HVAC and the home services business…. Selling Tech vs. Sales Rep (Comfort Advisor / Project Manager) In this episode we debate the merits and pitfalls of both. This was one insightful conversation joined by an esteemed panel of HVAC pros. Joined by Doug Wyatt of Synergy Learning Systems, Coral Whale - veteran HVAC professional , Ryan Bowman of Divergent Solutions, Seth Ure of SetSale.ai, and Zachary Friedman, of Old Coast Heating and Air. Please give my sponsors some love: MyMethod.ai cooperandhunter.us

    1h 56m
  5. Chuck Staszkiewicz: Exiting Jersey to Exiting His Plumbing Company

    NOV 19

    Chuck Staszkiewicz: Exiting Jersey to Exiting His Plumbing Company

    Chuck grew his home service and plumbing company from the ground up, starting in his garage and scaling it into a $20M+ business before exiting. With more than 25 years of experience, he now serves as co-founder of the Opus & Golds Group, where he leverages his strength in sales, leadership, and growth strategy to help owners build sustainable businesses. Chuck also co-hosts Catalyst for the Trades, a podcast dedicated to industry insights and growth. Please visit my sponsors: cooperandhunter.us MyMethod.Ai

    1h 1m
  6. Valerie Heck: Doing What's Right

    NOV 18

    Valerie Heck: Doing What's Right

    Valerie Heck is a ServiceTitan Certified Process Implementation Specialist and consultant dedicated to helping home service businesses grow with smarter systems. With experience leading operations in HVAC, plumbing, and electrical companies, she specializes in optimizing workflows, building sustainable processes, and driving profitability through technology. Valerie is also an active member of industry organizations including LadyTitans, WHVACR, NAWIC, and INWIC, and has authored featured articles in Contracting Business Magazine, ACHR News, as well as appeared on multiple podcasts. She brings a family-first perspective to her work, believing that strong processes not only grow businesses but also create lasting impact for teams and the customers they serve. Please give my sponsors some love: ⁠MyMethod.Ai⁠ ⁠cooperandhunter.us

    1h 7m
  7. Ray Little: DOOR-TO-DOOR - From prison door to 8-figure door.

    NOV 12

    Ray Little: DOOR-TO-DOOR - From prison door to 8-figure door.

    Raymond Little is a full-time hustler, roofer, coach who believes in building people, not just businesses.... oh yeah... and he spent more than 11 years of his life behind bars...He has built companies from the ground up with grass-roots branding, door-to-door hustle, and a culture designed to develop leaders who will eventually outgrow him. For Raymond, success isn’t measured by money alone, but by how many people you can bring with you on the journey.He lives by the 4Fs: Faith, Family, Fitness, and Finance, weaving those values into everything he does — from raising his child to mentoring young entrepreneurs to scaling teams into multi–8-figure exits.Raymond’s journey has included judgment, doubt, and testing, but it has also brought freedom, focus, and blessing. His story is proof that hustle combined with faith can transform a life, and his mission is to help others write their own stories of growth, freedom, and success.His motto is simple: “Nobody cares — work harder. But when you do, bring people with you.” Please give my sponsors some love: MyMethod.Ai cooperandhunter.us

    1h 55m
  8. Stephanie and David Postell: Anchor Heating and Air

    OCT 21

    Stephanie and David Postell: Anchor Heating and Air

    Please give my sponsors some love: ⁠My Method Ai⁠ ⁠Cooper and Hunter ⁠ Stephanie and David Postell own and operate Anchor Heating and Air in Charleston, South Carolina. With over 30 years of combined experience, Stephanie and David know what it takes to run a business built on expertise, reliability and a passion for serving their community. They are both extremely active in the trades, and hosts of the "We Mean Business" and "She Means Business" events.Living in the community they work in has allowed them to build a build a business people recognize, and a business that is dedicated to their employees and customers. When Stephanie and David are not in the office (which is basically everyday) they love to ride their buggys in the mud, cheer on Clemson football, and spend time with their family.

    1h 9m
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5
out of 5
16 Ratings

About

Conversations about the strange, funny, unexplained, sad, heartwarming, and crazy things that happens to sales and service reps inside of other people's home and associated content. I spent over a decade running thousands of calls, meeting tens of thousands of people, If there's one thing I know, nothing surprises me. You never know what you're going to run into.

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