The Inspired Media Podcast

Alyssa Chan-Evangelista
  • 4.9 (39)
  • MARKETING
  • UPDATED WEEKLY

In the era of "algorithms" and "AI", this podcast is putting the spotlight on the conventional takes and truths of social media, content creation, and entrepreneurship in the crazy world that is the online space.

  1. 5D AGO

    the "big shifts" you need to know to grow on socials in 2026: value-driven content and the intellectual influencer

    🎙️ Social Media Success in 2026: Creating Valuable Content🎙️ Social Media Success in 2026: Creating Valuable ContentHey bestie 🤍 Today we’re breaking down the very loud conversation around 2026 being “the era of value” and the rise of the so-called intellectual influencer. Spoiler: this isn’t new, but there is something important to learn from it. ✨ In This Episode• Value isn’t trending, it’s returning Educators, strategists, and thought-leaders have always existed. What’s changing is what people are paying attention to. • Your algorithm shapes your mindset What you consume influences what you create. If your feed is all entertainment, you might miss the creators who are building depth and longevity. • Audiences are more aware than ever People can spot clickbait and shallow content quickly. As more creators and consumers focus on wellness, growth, and the future, educational and thoughtful content feels more aligned. • Community over clout Instead of asking “How do I get more views?” try “How do I increase my impact?” Depth builds trust. Trust builds longevity. • What counts as valuable content? Value can look like: Educating Entertaining Inspiring Every piece of content should have a clear goal, whether that’s teaching something new, making someone laugh, or helping them feel seen. • Depth is available to every niche Even lifestyle, fashion, and beauty creators can go deeper through values, opinions, and real conversations. Substance is what makes content memorable. 🎧 Final ThoughtBefore you post your next piece of content, ask yourself: How can I make my audience’s life, brand, business, or mindset just 1% better today? That’s the real formula for social media success in 2026. LET'S YAP: Instagram @inspiredmedico TikTok @inspiredmediaco RESOURCES: Free Lifestyle Pillar Guide Click to browse all the social strategy digital resources  SHOP (affiliate link) : Fave content + life recs: ShopMy Fave content + life recs: Amazon Storefront

    15 min

  2. JAN 5

    your updated content plan for 2026: create for your brand, not the algorithms

    🎧 DIY Your Content Plan With Intention (Not the Algorithm)If you’ve ever downloaded a content calendar, tried to follow someone else’s posting routine, or felt overwhelmed by all the “you should be doing this” advice… this episode is for you. In this solo episode, we break down how to DIY your own content plan so you’re creating with clarity, confidence, and intention, not chaos, burnout, or algorithm anxiety. ✨ What You’ll Learn In This Episode• The difference between a content plan vs a content strategy and why confusing the two keeps creators stuck • Why creating for the algorithm sets you up for inconsistency and frustration • How to choose a sustainable posting cadence you can actually maintain • What content pillars really are (and why “educate, inspire, entertain” isn’t it) • How to build a simple weekly content schedule that removes decision fatigue • How to review your content monthly and pivot intentionally using real data • The difference between your creative brain vs CEO brain and when to let each one lead • Why repetition is not boring, it’s strategic • How to lean into what’s working instead of constantly chasing new ideas 🔗 Resources Mentioned👉 FREE Notion Content Calendar  👉LISTEN NEXT: IT GIRL AGENDA podcast episode (planning the new year together)  👉 Digital blueprints to craft your social strategy

    22 min

  3. JAN 1

    Your 2026 rebrand blueprint: THE IT GIRL AGENDA

    🎧 Episode: Creating Your It Girl Agenda for 2026Welcome to the first episode of the Inspired Media Podcast of 2026 🤍 We’re kicking off the year with our annual tradition: creating your IT GIRL AGENDA!!!! 2026 isn’t about burning everything down or starting from scratch. This is a refinement year. We’re building on what already works, learning from 2025, and stepping into a more intentional version of ourselves. In this episode, I walk you through my updated It Girl Agenda framework so you can plan the year without overwhelming yourself. ✨ What We Cover• Why you should plan for the year but focus on the quarter • How to do a real audit of 2025 (results and feelings) • The four categories every It Girl Agenda needs • Why identity matters more than goals • How to set one focused goal per category without burnout • A simple system to stay consistent all year 🧠 The It Girl Agenda FrameworkRule #1: Plan the year, but hyper focus on the quarter Step 1: The Audit Review your calendar, camera roll, finances, and notes Audit how things felt, not just what happened Step 2: Set goals in four categories Business Socials Finances Personal Step 3: Identity first Start with “I’m the type of person who…” Goals follow identity, not the other way around Step 4: One goal per category Attach one to two realistic weekly action items 🤍 Final ThoughtsYour value is not defined by what you accomplished in 2025. Ambition is honorable. Wanting more is honorable. Planning is honorable. But the pressure doesn’t have to come from you. Give it to God and let 2026 show you how good it can be. 📌 Pro Tips• Film yourself creating your It Girl Agenda in January • Make a phone folder titled “2026” for ideas, milestones, and memories • Share this episode with a friend who needs a fresh start Save this episode, send it to your people, and tag me when you’re creating your It Girl Agenda so I can hype you up 🤍

    17 min

  4. 12/29/2025

    how to ACTUALLY build YOUR PERSONAL BRAND in 2026 (the personal brand starter pack)

    Holiday sale details + breakdown in here: In this episode, I’m breaking down what it actually means to build a personal brand in 2026 without chasing trends, niches, or virality. If you’re entering a new era, planning a rebrand, or craving clarity, this episode is your Personal Brand Starter Pack. What I Talk AboutWhat a personal brand really is (and what it’s not) Why followers and views don’t equal trust or impact How to stop copying what everyone else is doing and start building something that feels like you The Personal Brand Starter PackYou-Coded Content™ – how you say something matters more than what you say Unselfish Content™ – lifestyle content that invites people in instead of showing off Signature Style Series™ – repeatable formats and visual cues that build recognition Lifestyle Pillar™ – the subtle details that make your brand memorable Passion + Purpose – building from intention, not validation Scalability – creating a brand that supports where you’re actually going It Girl Mentality – taking action from confidence, not comparison   A personal brand isn’t built by following rules. It’s built by knowing who you are, how you want people to feel, and showing up consistently from that place. When your foundation is clear, every content decision gets easier. 🎁 End of Year SaleI have a TONNNNNN of free resources but if you were looking for something a little extra, we're on the last days of the holiday sale 2025. ✨ Discounts on: 3 for 30% off bundles on:  Unselfish Content™Signature Style Series™Social Stand OutYOU-CODED Minimind (Backstage edition)And 15% off standalone  The sale ends December 31st. Last 3 days of the sale are live: Gift your brand something that will give back Let’s make 2026 the “I can’t believe I did that” year, not the “I should have” year 🤍

    39 min

  5. 07/03/2025

    UNSELFISH SELLING: the strategies, methods, and lessons that got me $6K in 2 days passively

    Hey Bestie 🤍🫶 If you watched the last episode or you’ve been tuning into my content, you know I’m all about unselfish content — but today, we’re talking about unselfish selling and how the two actually come from the same place. I’m currently in a soft launch (July 2025 vibes), and I figured this would be the perfect time to give you the real behind-the-scenes on what it actually looks like to launch a course that connects, converts, and doesn’t make people roll their eyes. This episode is a mix of storytelling, live lessons, and strategy — no gatekeeping, just real tea from the trenches. If you're planning to launch your own digital product or you’ve been side-eyeing the course world wondering if it’s still worth it... this one’s for you. 💻 🖊 WHAT WE'RE COVERING:  Why courses have been getting canceled on social media — and why that’s kind of fairThe exact numbers from my soft launch: 50+ sales in 2 days, 80+ in 6 days, $8K+ in revenueWhat I focused on to make the course actually valuable — content, structure, deliveryMy IG-first marketing approach: what worked, what surprised me, and what I’d do differentlyA breakdown of the entertaining vs. inspirational vs. educational content angleHow I built trust and prepped my audience before launch without being annoyingLessons in selling through serving (and why your offer isn’t about you — it’s about them)Tangible tips for building and launching your own digital product in 2025If you’re in your course era, or even just thinking about it, this episode is your permission slip to do it ethically and intentionally — while still getting paid. 💸 Let’s normalize launching without scamming, shall we?   LET'S YAP: Instagram @inspiredmedico TikTok @inspiredmediaco RESOURCES: Get the UNSELFISH CONTENT guide  Free Lifestyle Pillar Guide Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint SHOP (affiliate link) : Fave content + life recs

    26 min

  6. 06/25/2025

    UNSELFISH CONTENT™ : the framework to get people to care about you and your lifestyle

    welcome to DAY 1 of your It Girl Content Rebrand!!! the first assignment: deep diving into SELFISH vs. UNSELFISH CONTENT. if you’re making vlogs, GRWMs, or “come with me” style content and wondering why it’s not growing your brand or building a real community, this one’s for you. you’ll learn the difference between selfish vs. unselfish content, and how to instantly elevate your lifestyle videos so they actually make people feel something. ✨ THE NOTES:  we’ve lost the plot with lifestyle content — it’s cute, but not always meaningful. selfish content = narrating your life without a story or point.unselfish content = still about you, but for your audience.a framework to help you turn a selfish vlog into a cohesive, engaging, and unselfish vlogthe content anglesentertaining – funny, chaotic, engagingeducational – tips, takeaways, what you’ve learnedinspirational – shift a mindset or share a powerful moment📌MENTIONED IN THIS EPISODE:  NOW LIVE: The Unselfish Content™ Guide — visual examples + deeper breakdowns + actionable frameworks: OPT IN  unselfish vlog example: @InspiredMediaCo

    14 min

  7. 05/22/2025

    the strategy behind a cult-like brand, influencer strategy, and angel investing ft. Kira Jackson (@kiramackenzie)

    Have you ever wondered what goes on behind-the-scenes your favorite brands? Strategy, product, influencer marketing, how to get noticed by them? In today’s episode we have a veryyyyy special guest, Kira Jackson, the chief brand officer at Set Active (yeahhhh SET ACTIVE!!!!), breaking the fourth wall and revealing it all for us to learn from. Whether you’re a founder or business owner wanting to stand out from the noise of socials or a creator who has a dream brand that you'd would luv to work with, we’re getting INTO ITTTTT!  the BTS of brand strategy for Set Active influencer marketing (what they look for when working with influencers) angel investing work-life balance as a working mom  🤍 CONNECT WITH KIRA Instagram @kiramackenzie)  TikTok (@kiramackenz)  ✨LET'S YAP  Instagram (@inspiredmediaco)  TikTok (@inspiredmediaco) 🔗RESOURCES  Free Lifestyle Pillar Guide  Free Notion Content Calendar SOCIAL STAND OUT 2.0: the social strategy blueprint  🛒SHOP  Fave content tools  Fave lifestyle recs

    1h 2m

  8. 04/02/2025

    growing as a content creator *sustainably*, bad social media advice, youtube in 2025, and embracing the cringe with tess barclay (@tessbarclay)

    Today’s guest is extra, extraaaa special – literally the collab I’ve been counting down the days for! We’re sitting down with the founder of Busy Blooming, Tess, to talk about her journey from corporate 9-5 to full-time content creator and business owner. We’re ✨unpacking ✨ alllllll the social media tea on:  Tess’ journey: from corporate marketing to running Busy Blooming & being a full-time creatorSocial media advice that needs to goooo (spoiler: you don’t need to post 6x a day to be successful)The biggest mistakes creators make & how to avoid themStarting a YouTube channel? Tess breaks it all down step by stepManaging YouTube vs. short-form content & workflow hacksThe reality of being a content strategist – the behind-the-scenes, struggles, and sustainability Sharing "edu" content without feeling ickAnd as Tess always says EMBRACE. THE. CRINGE. (it's giving IT GIRL ENERGYYYYYY) Connect with Tess:  Instagram: @tessbarclay TikTok: @tess.barclay LET'S YAP: Instagram @inspiredmedico TikTok @inspiredmediaco RESOURCES: Free Lifestyle Pillar Guide Opt into SOCIAL STAND OUT 2.0: the social strategy blueprint SHOP (affiliate link) : Fave content + life recs

    1h 2m
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4.9
out of 5
39 Ratings

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In the era of "algorithms" and "AI", this podcast is putting the spotlight on the conventional takes and truths of social media, content creation, and entrepreneurship in the crazy world that is the online space.

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