I Want That Too - Disney History and Merchandise

Jim Hill
  • 4.8 (17)
  • Hobbies
  • Updated Biweekly

Join Lauren Hersey and entertainment expert Jim Hill as they unpack the world of Disney products. From exclusive merchandise to magical collectibles, Lauren and Jim dive into not only what's available but also the stories and history behind these must-have items. Whether you're a collector or just a fan, get insider tips on the latest Disney finds and the fascinating tales that make each piece special.

  1. The Animation Courtyard Has a Florida-Sized Footnote

    1h ago

    The Animation Courtyard Has a Florida-Sized Footnote

    Jim Hill and Lauren Hersey dig into Disney’s latest wave of merch-driven experiences, from a London pop-up built around Disney UU collectibles to Trader Sam’s 15th anniversary tiki mug celebration. They also track the growing Toy Story 5 promotional push, including Papa John’s Pizza Planet packaging, movie theater collectibles, and Grogu’s new blue Nilla Nummies. Then Jim turns to Disney’s newly reimagined Animation Courtyard at Hollywood Studios and asks whether Disney will properly honor the Florida animation team that helped create Mulan, Lilo & Stitch, Brother Bear, and more. NEWS • Disney tests another ticketed-style merch experience with a Disney UU collectible pop-up in London. • Trader Sam’s Enchanted Tiki Bar celebrates 15 years with a new anniversary mug and expanded food offerings. • Papa John’s rolls out Pizza Planet boxes and Toy Story 5 personal pan pizzas tied to the film’s release. • AMC, Cinemark, and Regal prepare exclusive Toy Story 5 popcorn buckets, cups, blankets, and collectible tie-ins. • Grogu gets his own blue Nilla Nummies cookies as Mandalorian and Grogu merch keeps expanding. FEATURE • Jim looks at the newly opened Animation Courtyard at Disney’s Hollywood Studios. • The reimagined space pays tribute to Disney’s California animation history, from Hyperion to Burbank. • The conversation turns to the often-overlooked legacy of Walt Disney Feature Animation Florida. • Jim hopes the finished Magic of Disney Animation attraction includes meaningful nods to Mulan, Lilo & Stitch, Brother Bear, John Henry, and the artists who made them. HOSTS • Jim Hill - X/Twitter: @JimHillMedia, Instagram: @JimHillMedia, Website: jimhillmedia.com • Lauren Hersey - X/Twitter: @laurenhersey2, Instagram: @lauren_hersey_ FOLLOW • Facebook: @JimHillMediaNews • YouTube: @jimhillmedia • TikTok: @jimhillmedia • Patreon: https://www.patreon.com/jimhillmedia/ SUPPORT Support the show and access bonus episodes and additional content at https://www.patreon.com/jimhillmedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - https://strongmindedagency.com SPONSOR This episode is brought to you by UnlockedMagic.com, your go-to source for great deals on Disney and Universal tickets. If a 2026 park trip is on your radar, head over to UnlockedMagic.com and let their team help make your next vacation a little more magical. If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. https://www.jimhillmedia.com/sponsor/ Learn more about your ad choices. Visit megaphone.fm/adchoices

    51 min
  2. The Disney Store Is Back? Inside the Wild Return of Disney Retail

    May 28

    The Disney Store Is Back? Inside the Wild Return of Disney Retail

    Jim Hill and Lauren Hersey dive into the surprising return of Disney retail as thousands of fans flood Ross Park Mall for the grand opening of Disney’s newest limited-time store. Along the way, they unpack the latest Disneyland 70th merchandise reveals, the unexpectedly successful Muppets takeover of Rock ‘n’ Roller Coaster, and why Disney’s renewed focus on immersive shopping experiences may signal a much larger strategy under new CEO Josh D’Amaro. Plus, Lauren shares firsthand stories from standing in line for hours alongside Disney fans from across multiple states just to shop exclusive merch. NEWS • Disney and LEGO unveil a massive 3,899-piece Disneyland Main Street U.S.A. set celebrating Disneyland’s 70th anniversary • The new LEGO set includes Walt Disney’s apartment, Dapper Dans figures, attraction references, and a $399 collector price tag • Rock ‘n’ Roller Coaster starring The Muppets earns rave early reviews from previews at Disney’s Hollywood Studios • Disney releases a full line of new Muppets merchandise tied to the coaster retheme, including apparel, magnets, pins, and license plates • Disney partners with Elf on the Shelf for the first-ever line of Disney-themed scout elves featuring Marvel, Olaf, Mickey, and Minnie-inspired designs FEATURE • Lauren shares her firsthand experience attending the grand opening of Disney’s new limited-time store at Ross Park Mall in Pittsburgh • Thousands of Disney fans from Pennsylvania, Ohio, West Virginia, New York, and Canada lined up hours before opening for a chance to shop • Disney implemented virtual queues, wristbands, timed entry windows, and exclusive Pittsburgh merchandise during opening weekend • Jim and Lauren explore how Michael Eisner originally launched the Disney Store chain in 1987 and why the stores disappeared • The conversation examines whether Josh D’Amaro’s focus on immersive retail experiences could lead to a larger Disney Store comeback nationwide HOSTS • Jim Hill - X/Twitter: @JimHillMedia | Instagram: @JimHillMedia | Website: jimhillmedia.com • Lauren Hersey - X/Twitter: @laurenhersey2 | Instagram: @lauren_hersey_ FOLLOW • Facebook: @JimHillMediaNews • YouTube: @jimhillmedia • TikTok: @jimhillmedia • Patreon: https://www.patreon.com/jimhillmedia/ SUPPORT Support the show and access bonus episodes and additional content at https://www.patreon.com/jimhillmedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - https://strongmindedagency.com SPONSOR • UnlockedMagic.com - Your go-to source for great deals on Disney and Universal tickets, resorts, and vacation planning assistance. If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. https://www.jimhillmedia.com/sponsor/ Learn more about your ad choices. Visit megaphone.fm/adchoices

    1 hr
  3. The Disney Tech That Worked - And the Stuff That Didn’t

    May 21

    The Disney Tech That Worked - And the Stuff That Didn’t

    Jim Hill and Lauren Hersey celebrate 100 episodes of I Want That Too by diving deep into one of Disney’s most fascinating recurring patterns: the company’s obsession with technology. From the rise and fall of Go.com to MagicBands, My Pal Mickey, Disney Infinity, and interactive park experiments that never fully worked, Jim traces Disney’s long history of swinging big on tech innovation. Along the way, they also cover Toy Story 5 fast food partnerships, Alice in Wonderland’s 75th anniversary, and new Small World anniversary merchandise. NEWS • Toy Story 5 teams up with Papa Johns in Disney’s latest fast food collaboration push. • Burger King’s Mandalorian promotion sparks conversation about Disney’s growing restaurant partnerships. • Alice in Wonderland celebrates its 75th anniversary with restored screenings and limited merch. • Disney launches America 250 merchandise across Walt Disney World. • New It’s a Small World 60th anniversary pins and collectibles arrive for Disney Parks fans. FEATURE • Jim revisits the rise and rapid collapse of Disney’s Go.com initiative and why the company struggled to compete with Yahoo and AOL. • The history of Disney’s biggest tech experiments, including holograms for The Black Cauldron and Journey Into Imagination. • Behind the scenes stories about My Pal Mickey, Glow With the Show ears, and the unrealized ambitions of MagicBands. • The original interactive plans for MagicBands included personalized Small World dolls, reactive character greetings, and real-time park tracking. • Disney Infinity, Epic Mickey, Lucky the Dinosaur, and Turtle Talk with Crush reveal how Disney repeatedly reinvents its approach to immersive technology. • Josh D’Amaro’s latest comments about Disney Plus suggest the company may once again be trying to build a digital centerpiece for the Disney brand. HOSTS • Jim Hill - X/Twitter: @JimHillMedia, Instagram: @JimHillMedia, Website: jimhillmedia.com • Lauren Hersey - X/Twitter: @laurenhersey2, Instagram: @lauren_hersey_ FOLLOW • Facebook: @JimHillMediaNews • YouTube: @jimhillmedia • TikTok: @jimhillmedia • Patreon: https://www.patreon.com/jimhillmedia/ SUPPORT Support the show and access bonus episodes and additional content at https://www.patreon.com/jimhillmedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - https://strongmindedagency.com SPONSOR Thanks to UnlockedMagic.com, your go-to source for great deals on Disney and Universal tickets. If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. https://www.jimhillmedia.com/sponsor/ Learn more about your ad choices. Visit megaphone.fm/adchoices

    1h 3m
  4. ⁠Go.com⁠ and Disney’s First Internet Misfire

    May 14

    ⁠Go.com⁠ and Disney’s First Internet Misfire

    Jim and Lauren celebrate Episode 99 of I Want That Too with a packed conversation about Disney’s latest merch experiments, the surprising box office success of Devil Wears Prada 2, and what Disney’s newest earnings call may reveal about the company’s digital future. Along the way, Jim begins a two-part deep dive into Disney’s long history of embracing emerging technology, leading into the cautionary tale of Go.com and the company’s first major internet gamble. NEWS • Lauren rope drops the new Mandalorian and Grogu collection at Bath & Body Works and breaks down Disney’s latest franchise licensing strategy. • Disney continues leaning heavily into Toy Story 5 merchandise months ahead of release, with Jessie emerging as a major focus of the film’s marketing push. • Jim shares early impressions from the newly released Toy Story 5 Little Golden Book and explains why Jessie appears to be central to the upcoming sequel. • Devil Wears Prada 2 overperforms at the box office with a remarkably strong second weekend, signaling major audience demand for nostalgia-driven theatrical releases. • Disney officially moves forward with Hocus Pocus 3 following the breakout success of Devil Wears Prada 2 and renewed interest in female-driven legacy franchises. FEATURE • Jim and Lauren unpack Disney CEO Josh D’Amaro’s latest earnings call comments about Disney+, Epic Games, Fortnite, AI, and the company’s evolving “hub and spoke” digital strategy. • Jim begins Part One of a new series exploring Disney’s complicated history with emerging technology, from Fantasound and Xerox animation to the rise and fall of Go.com. • The story traces Disney’s aggressive late-1990s internet expansion, including the acquisition of Infoseek and the company’s attempt to build a Disney-controlled online entertainment hub. • The episode also revisits Michael Eisner passing on Marvel during its 1996 bankruptcy period, years before Disney eventually acquired the company for $4 billion. HOSTS • Jim Hill - X/Twitter: @JimHillMedia - Instagram: @JimHillMedia - Website: jimhillmedia.com • Lauren Hersey - X/Twitter: @laurenhersey2 - Instagram: @lauren_hersey_ FOLLOW • Facebook: @JimHillMediaNews • YouTube: @jimhillmedia • TikTok: @jimhillmedia SUPPORT Support the show and access bonus episodes and additional content at https://www.patreon.com/jimhillmedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - https://strongmindedagency.com SPONSOR UnlockedMagic.com - https://unlockedmagic.com/?utm_source=partner&utm_campaign=iwantthat If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. https://www.jimhillmedia.com/sponsor/ Learn more about your ad choices. Visit megaphone.fm/adchoices

    55 min
  5. Before D23: The Mouse Club Fans Who Changed Disney Forever

    May 7

    Before D23: The Mouse Club Fans Who Changed Disney Forever

    Jim Hill and Lauren Hersey dive into a packed week of Disney merch and fandom news, from Burger King’s surprising Mandalorian and Grogu promotion to the return of toys inside cereal boxes for Toy Story 5. Along the way, Lauren shares how she finally became a Grogu fan after binge-watching The Mandalorian, while Jim unpacks Disney’s rumored “super app” plans and the surprising history behind Disney fan conventions that eventually inspired D23. NEWS • Lauren officially joins the Grogu fan club after binge-watching two seasons of The Mandalorian ahead of the upcoming movie release. • Burger King rolls out a Mandalorian and Grogu menu promotion complete with collectible cups and augmented reality features. • Jim explains why McDonald’s landed Toy Story 5 while Burger King secured the Star Wars promotion. • Kellogg’s brings toys back to cereal boxes with creepy Toy Story 5 spoon figures hidden inside select cereals. • Disneyland quietly phases out MagicBand sales as Disney leans harder into phone-based park technology. • Disney’s rumored “super app” sparks debate online as fans react to the idea of one app connecting parks, streaming, cruises, shopping, and rewards. FEATURE • Jim traces the origins of Disney fandom events from the exclusive Mouse Club conventions of the early 1980s to the creation of the NFFC. • The story behind Disney’s first official fan conventions and why the company originally abandoned them in the early 2000s. • Behind-the-scenes stories involving Imagineers, Disney Legends, Andreas Deja, and the early development of Hercules. • How fan-created convention ideas eventually helped shape what became D23. HOSTS • Jim Hill - X/Twitter: @JimHillMedia | Instagram: @JimHillMedia | Website: jimhillmedia.com • Lauren Hersey - X/Twitter: @laurenhersey2 | Instagram: @lauren_hersey_ FOLLOW • Facebook: @JimHillMediaNews • YouTube: @jimhillmedia • TikTok: @jimhillmedia • Patreon: https://www.patreon.com/jimhillmedia/ SUPPORT Support the show and access bonus episodes and additional content at https://www.patreon.com/jimhillmedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - https://strongmindedagency.com SPONSOR UnlockedMagic.com - Save on your next Disney or Universal vacation with discounted theme park tickets and expert planning help at https://unlockedmagic.com/?utm_source=partner&utm_campaign=iwantthat If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. https://www.jimhillmedia.com/sponsor/ Learn more about your ad choices. Visit megaphone.fm/adchoices

    55 min
  6. When Fans Build the Disney Store Disney Didn’t

    Apr 30

    When Fans Build the Disney Store Disney Didn’t

    Jim Hill and Lauren Hersey explore how fan-driven Disney markets, unusual Grogu merch, and long-forgotten animation art traditions reveal what the company can’t ignore about its audience. Jim and Lauren kick things off with fresh chatter about a possible Apple-Disney partnership before diving into the rise of fan-created Disney shopping experiences like Orlando’s “Happiest Market.” From there, they explore how fandom is shaping retail trends, react to some delightfully strange new Grogu merchandise, and spotlight a book designed to bring Disney-style design into your home. Jim then continues his deep-dive series on the origins of Disney fandom, sharing incredible stories about animation art, early collectors, and the first grassroots Disney fan organization. NEWS • Rumblings of a potential Apple and Disney partnership or acquisition resurface amid leadership changes • Fan-created Disney “farmers markets” like The Happiest Market gain popularity in Orlando • Disney pop-up retail strategy may reflect grassroots demand from fan communities • New “Bring the Magic Home” book taps into the trend of Disney-inspired interior design FEATURE • Grogu merch gets weird with Furblets, vinyl collectibles, and “Grogu-boo” crossovers • The surprising story of how Disney once had zero Baby Yoda merch at launch • Jim’s personal history collecting original animation cels in the 1970s and 80s • The origin of the Mouse Club fan organization and early Disneyana conventions • How Disney initially resisted nostalgia before embracing fandom-driven events HOSTS • Jim Hill (@JimHillMedia) • Lauren Hersey (@laurenhersey2) FOLLOW • Facebook: @JimHillMediaNews • YouTube: @jimhillmedia • TikTok: @jimhillmedia • Patreon: ⁠https://www.patreon.com/jimhillmedia⁠ SUPPORT Support the show and access bonus episodes and additional content at ⁠https://www.patreon.com/jimhillmedia⁠. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - ⁠https://strongmindedagency.com⁠ SPONSOR This episode is brought to you by ⁠UnlockedMagic.com⁠ – your go-to source for discounted Disney and Universal tickets. If a 2026 trip is on your radar, they’ll help you lock in the best deals with expert support every step of the way. If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. ⁠https://www.jimhillmedia.com/sponsor/ Learn more about your ad choices. Visit megaphone.fm/adchoices

    52 min
  7. Disney Stores Return… Sort Of

    Apr 23

    Disney Stores Return… Sort Of

    Jim Hill and Lauren Hersey unpack Disney’s latest retail experiment with pop-up stores, explore how movie theaters are turning merch into must-have experiences, and dig into the surprising origins of Disney fandom and collecting. From Pittsburgh store openings to high-fashion popcorn buckets, this episode connects the dots between Disney’s past and its evolving strategy to turn every experience into something you can take home. NEWS • Disney Store “comeback” revealed as limited-time pop-up retail experiences in select cities • First pop-up location announced for Pittsburgh, with another coming to Paramus, New Jersey • Disney partners with Go Retail Group to reduce overhead while testing physical retail demand • Movie theaters lean into merch with The Devil Wears Prada 2 collectible bundles and fashion-themed popcorn containers • Disney introduces “Infinity Vision,” a premium large-format theater experience to compete with IMAX availability FEATURE • How the 1970 MGM auction helped spark the rise of Disney collecting culture • Roy O. Disney’s response: creating the Disney Archives to preserve company history • The role of early guidebooks in shaping the Disneyana marketplace • Celebrity collectors like Carrie Fisher and Michael Jackson driving up prices in the early 1980s • Fan-driven events and communities laying the groundwork for modern Disney fandom HOSTS • Jim Hill (@JimHillMedia) • Lauren Hersey (@laurenhersey2) FOLLOW • Facebook: @JimHillMediaNews • YouTube: @jimhillmedia • TikTok: @jimhillmedia • Patreon: https://www.patreon.com/jimhillmedia SUPPORT Support the show and access bonus episodes and additional content at https://www.patreon.com/jimhillmedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - https://strongmindedagency.com SPONSOR This episode is brought to you by UnlockedMagic.com – your go-to source for discounted Disney and Universal tickets. If a 2026 trip is on your radar, they’ll help you lock in the best deals with expert support every step of the way. If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. https://www.jimhillmedia.com/sponsor/ Learn more about your ad choices. Visit megaphone.fm/adchoices

    50 min
  8. Muppets on TikTok, Disney Ducks in the Parks, and the $40 Billion Star Wars Merch Machine

    Apr 16

    Muppets on TikTok, Disney Ducks in the Parks, and the $40 Billion Star Wars Merch Machine

    Jim Hill and Lauren Hersey unpack a surprisingly chaotic Muppets merch rollout on TikTok Shop, explore the viral duck trend making its way into Disney parks, and break down the latest Star Wars Day merchandise strategy. Then, Jim dives deep into the history of the Star Wars licensing deal that changed Hollywood forever—and why it’s still considered one of the smartest (and most lopsided) deals ever made. From plush drops to billion-dollar gambles, this episode connects the dots between fandom, merchandising, and Disney’s evolving playbook. NEWS • Disney tests a Muppets merch comeback with a TikTok-first exclusive plush launch • Fans report confusion and delays during the Muppets TikTok Shop rollout • The viral “ducking” trend arrives at Disney parks with new collectible lines • Disney Cruise Line draws boundaries on where guests can place or hide ducks • Star Wars Day merch drops roll out weekly, building momentum toward May the 4th FEATURE • The origin of Star Wars merchandising and George Lucas’ unprecedented deal • How 20th Century Fox underestimated toy licensing after past failures • Why Star Wars has generated over $40 billion in merchandise sales • The surprising connection between Disney musicals and Star Wars’ business model HOSTS • Jim Hill – X/Twitter: @JimHillMedia | Instagram: @JimHillMedia • Lauren Hersey – X/Twitter: @laurenhersey2 | Instagram: @lauren_hersey_ FOLLOW • Facebook: @JimHillMediaNews • YouTube: @jimhillmedia • TikTok: @jimhillmedia • Patreon: https://www.patreon.com/jimhillmedia SUPPORT Support the show and access bonus episodes and additional content at https://www.patreon.com/jimhillmedia. PRODUCTION CREDITS Edited by Dave Grey Produced by Eric Hersey - https://strongmindedagency.com SPONSOR This episode is brought to you by UnlockedMagic.com – your go-to source for great deals on Disney and Universal theme park tickets. Lock in savings now for your next trip and take the stress out of planning. If you would like to sponsor a show on the Jim Hill Media Podcast Network, reach out today. https://www.jimhillmedia.com/sponsor/ Learn more about your ad choices. Visit megaphone.fm/adchoices

    56 min
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4.8
out of 5
17 Ratings

About

Join Lauren Hersey and entertainment expert Jim Hill as they unpack the world of Disney products. From exclusive merchandise to magical collectibles, Lauren and Jim dive into not only what's available but also the stories and history behind these must-have items. Whether you're a collector or just a fan, get insider tips on the latest Disney finds and the fascinating tales that make each piece special.

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