The Therapy Business Podcast

Craig Dacy

We know how challenging growing a practice can be, and don’t think it should require an accounting degree just to run your business. If you're a physical therapist or mental health therapist, we’re here to help you build a practice that creates more time, makes more money and serves more people. 

  1. Apr 8

    Ethical Persuasion For Therapists w/Patrick Van Der Burght

    Ethical persuasion helps clients reach a decision without pressure, guilt, or manipulation, and it works just as well in marketing as it does in the therapy room. We break down how people actually decide, why “no” often means indecision, and how to use persuasion science to increase follow-through and trust.  Today’s guest is Patrick van der Burght, who assists businesses and professionals to be ethically more persuasive, and he is a business partner of Dr Robert Cialdini. Dr Cialdini is the New York Times best-selling author who published the first edition of ‘Influence’ back in 1984, which has sold 7 million copies and is regularly found at the top of recommended business books lists. Patrick's Resources: https://ethicalpersuasion.com.au/free-influence-persuasion/ Our Profit Coaching program is enrolling new practices now. We specialize in helping therapy practices like yours achieve financial clarity, so you can focus on what you do best—helping your clients and managing your team- while we help handle all the businessy stuff they didn’t teach you in grad school. To see if your practice might be a good fit, schedule a free consultation at therapybusinesspod.com.  Meet with one of our coaches Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers. Go to www.pf4pt.com to join the waitlist and get early access.  *Intro/outro song credit: King Around Here by Alex Grohl

    51 min

Ratings & Reviews

5
out of 5
3 Ratings

About

We know how challenging growing a practice can be, and don’t think it should require an accounting degree just to run your business. If you're a physical therapist or mental health therapist, we’re here to help you build a practice that creates more time, makes more money and serves more people. 

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