The Social Dialogue

Shane & Jenna

We're a mother/daughter team both working in the world of social media management. Join us as we share our different perspectives on life today, including trends, fashion, friendships and career, and how social media impacts it all. Together, we bring two perspectives to one conversation. 

  1. 6d ago

    Continual Change on Social and In Life - with guest Stephanie White

    In this episode of the Social Dialogue Podcast, Jenna and Shane engage in a lively conversation with Stephanie White, PhD, founder of Louisville Family Fun and candidate for Kentucky House, District 59. They discuss Stephanie's journey from starting a digital resource for families to her current role as a math teacher. The conversation touches on the challenges of adapting to changes in digital marketing, the importance of embracing change, and personal anecdotes about family life and career transitions. Keywords:Social Dialogue Podcast, Stephanie White, Louisville Family Fun, digital marketing, career transitions, family life, embracing change, math teacher, social media, personal growth Takeaways: Stephanie White shares her journey from founding Louisville Family Fun to becoming a math teacher.The importance of embracing change and adapting to new challenges is highlighted.Stephanie discusses the impact of digital marketing changes on small businesses.Personal anecdotes about family life and career transitions are shared.The conversation includes insights into balancing professional and personal life.Stephanie emphasizes the value of being open to new opportunities.The discussion touches on the role of social media in modern life.Stephanie shares her experiences with digital marketing and SEO changes.The podcast explores the dynamics of family relationships and career choices.Listeners are encouraged to embrace change and pursue personal growth.Need help with your company's social media? Reach out at bigvoicesocial.com.

  2. Sep 29

    100% Unfiltered Authenticity, with guest Jill Consor Beck

    This week on The Social Dialogue Podcast, it's another Great Big Client Conversation. Shane welcomes Jill Consor Beck of Go Long, host of the Going the Distance podcast and writer of The Midlife Edit on Substack. Jill is, hands down, one of the most authentic people Shane has ever worked with. She tells it like it is, F-bombs included. Jill is a native New Yorker (go Yankees, go Giants, go Knicks) who moved to Seattle for a guy she met on vacation in Greece (no, really). After 10 years at investment banks and 20 years in tech, and after years of not taking care of herself, she hit a turning point: the morning it took her 45 minutes to get out of bed. She decided she deserved better. She started by walking a three-mile loop around a lake, worked up to 5Ks, marathons, and, this past January, the summit of Kilimanjaro. That journey became Go Long, built on three things: empathy, pragmatism, and optimism. Jill explains why doing the "homework" between sessions is everything, why making time for something new means giving something else up, and really, how everyone can be living their best life.  Then Shane puts Jill to work with a live coaching session on her own doom-scrolling habit. Jill hands over three simple, realistic fixes, and yes, she will be holding Shane accountable. Plus: the altitude sickness hack Jill found (thanks, evil Meta), why summit day felt easier than a marathon, and why "the quickest way down is going up and over." Quick note: since we recorded, Jill has made some changes in her business and is no longer offering accountability coaching by text. You can still find her on The Midlife Edit on Substack and on the Going the Distance podcast. Listen now wherever you get your podcasts. Need help with your company's social media? Reach out at bigvoicesocial.com.

  3. Sep 22

    Navigating Social Media as a Public Person, with guest Rachel Greenberg

    This week on The Social Dialogue Podcast, Shane and Jenna welcome Rachel Greenberg, First Lady of Louisville, Kentucky.  Before Rachel joins, Shane comes in with a confession: she got kicked out of an IU parent Facebook group over a water bottle. Then Jenna, now a registered New York City voter, is made to raise her right hand and promise not to hound Rachel about city decisions that may or may not have the jurisdiction of her husband - and Shane's childhood friend - Mayor Craig Greenberg. She does not keep that promise (Springdale Road apartments and the Kroger next to the Publix, we're looking at you). Rachel shares what a day in the life of a First Lady really looks like, from dancing with pom poms to greet kids at a school "Mornings with Moms" event, to cheering on a friend at the Ali Center's Daughters of Greatness program, to catching Knocked Loose and My Chemical Romance at Louder Than Life with the Mayor. Then we go back in time. Rachel talks about leaving her New England roots for Louisville in 1998 at age 23, building a life and a friend group in a new city (a conversation that hits differently with Jenna now in NYC), and how a career in health administration at Humana turned into teaching ESL. She also tells us about Y'ALL, the student leadership program she started, bringing together two students from every school in Jefferson County: public, Catholic, private, and independent. And because this is The Social Dialogue, we get into social media: why Rachel keeps a separate First Lady account, why she runs it herself, what it feels like when people have a perception of her without ever meeting her, and why some voices should never be outsourced. And there's a little history at the mention of Jenna's "first date" with Rachel's son - he was a toddler, she was a few months old. ;)  Learn more about the YALL high school leadership program Rachel launched:  https://louisvilleky.gov/government/city-events/youth-ambassadors-leading-louisville-yall Find YALL on Instagram: https://www.instagram.com/louyall/?hl=en Follow Rachel here: https://www.instagram.com/louisvillefirstlady/?hl=en Listen now wherever you get your podcasts. Need help with your company's social media? Reach out at bigvoicesocial.com.

  4. Sep 15

    Living an Optimized Life, with guest Terri Paige

    This week on Great Big Client Conversations, Shane sits down with Terri Page, COO, co-founder, and co-owner of Medical Transformation Center (MTC) in Louisville, Kentucky, and one of Shane's favorite clients and friends. Terri and her husband, Dr. Carl Page, have built MTC into a cellular medicine practice that meets people wherever they are, whether they're chasing an unresolved diagnosis, training for a 5K, or just want to feel as good as they look. The business is 34 years old, started as a primary care practice back when Terri was working as an accountant to help put Carl through medical school and residency. Terri walks Shane through how MTC now works with patients in 28 states through deep online health assessments (genetics, gut health, hormones, nutrient deficiencies) and personalized transformation plans, plus the two newer businesses that have grown out of it: Regenavita, their own curated supplement line, and HealthSpan Center, a brand-new space focused on the lifestyle side of health like sleep, movement, stress, and mindset. Then it gets personal. Terri opens up about growing up the daughter of Filipino and Italian immigrants in small-town Western Kentucky, becoming a teen mom, getting married at 18, and the leadership lessons a self-described people-pleasing middle child has picked up running a family business for over three decades. Oh, and exactly how Carl's trumpet case (and his legs) won her over at band camp. Listen now wherever you get your podcasts. Need help with your company's social media? Reach out at bigvoicesocial.com.

  5. Sep 8

    This woman Jew wanna know, with guest Margarita Lyadova

    This week Shane is joined by Margarita Lyadova, host of the podcast People Jew Wanna Know, for a conversation that is equal parts fun and fascinating. Margarita is a Ukrainian Jewish refugee who spent part of her childhood as an actual child pop star in Ukraine, think Hannah Montana, complete with an album, a tour bus, and voiceover work for major brands. Then, almost overnight, her family immigrated to Minneapolis as Jewish refugees and she went from celebrity to a kid on food stamps learning English in ESL class. Margarita opens up about how the Jewish community stepped in to support her family in those early years, and how that experience is what pushed her to eventually start her own podcast three years ago. Now at 150 episodes, People Jew Wanna Know has become one of the most diverse Jewish podcasts out there, and Margarita approaches every episode like the product manager she is by day, researching guests obsessively so she never asks the question they have already answered on five other shows. Shane and Margarita also get into Margarita's viral "help me find a husband" video, the personal cost of putting her face on social media, and why she believes there is a little bit of good in even the people who seem furthest from it. Listen now wherever you get your podcasts. Need help with your company's social media? Reach out at bigvoicesocial.com.

  6. Sep 1

    Everyday Elegance (Let's talk Jewelry), with guest Carin Parcel

    Carin Parcel traded an 80-hour-a-week career as a Chicago lawyer for a life designing fine jewelry, and this week she joins Shane for another Great Big Client Conversation. Carin is the founder of Carin Susann, a Seattle-based jewelry line built around what she calls "everyday elegance"... pieces special enough for a night out, but classic enough to wear every day. In this episode, Carin shares how walking past Cartier and Tiffany on Michigan Avenue during law school sparked a jewelry obsession that led her to earn her GIA gemology certification on the side, quietly, while still practicing law. We talk about what actually separates natural diamonds, lab-grown diamonds, and simulants, why she builds every piece with natural stones by default, and the emotional weight of reworking a client's heirloom jewelry into something they'll actually wear. Plus: the return of chunky gold hoops, why colored stones and black metals are having a moment, and the 80s and 90s trends showing up in jewelry right now. Whether you're drawn to fine jewelry, thinking about redesigning a family heirloom, or just love a good career-reinvention story, this one's for you. Listen now wherever you get your podcasts. Need help with your company's social media? Reach out at bigvoicesocial.com.

  7. Aug 25

    The person you call before you get social, with guest Alexandra Frost

    Shane sits down with Cincinnati-based journalist and brand strategist Alex Frost, founder of Frost Freelance, for a chat about what actually makes a brand's story land. Alex has spent 20+ years writing for outlets like the New York Times, Washington Post, Forbes, and Huffington Post, and now helps C-suite leaders and growing companies turn their expertise into real thought leadership. In this episode she breaks down: Why most brands skip straight to "we need a blog/PR/social" without ever nailing down their actual message firstThe "backward look" strategy trick: color-coding your content calendar to see what you're actually posting vs. what you think you're postingThe Hero's Journey framework she uses to help founders find their real story (see link below)Why AI is pushing us back toward messy, authentic, uncurated storytelling instead of the "perfect Instagram" eraHow she uses AI in her own business (hint: it's not for writing)Her advice for Gen Z and new grads trying to break into marketing and content strategyConnect with Alex: alexandra-frost.com and on LinkedIn: https://www.linkedin.com/in/alexandra-frost-4763aa189/ Watch the video she mentions in the episode:  https://www.youtube.com/watch?v=Hhk4N9A0oCA Need help with your company's social media? Reach out at bigvoicesocial.com.

  8. Aug 18

    How to Lead Like a Coach, with guest Suzanne Sitrin

    This week's Great Big Client Conversation features Suzanne Sitrin, founder of Blue Birch Consulting and a leadership coach for more than 30 years. Suzanne has been a Big Voice Social client for a few years, and this conversation is packed with the same coaching wisdom she gives her own clients. Shane and Suzanne dig into what actually separates good leaders from bad ones: setting clear expectations up front, running real one-to-ones instead of annual-review ambushes, and building the emotional intelligence that research shows matters more than IQ for leadership success. Suzanne breaks down her "ask and listen" philosophy, why "busy is not a metric," and how companies set new leaders up to fail by promoting great individual contributors without ever teaching them how to lead people. They also talk through the real gaps between Gen Z employees and the leaders managing them, and what both sides can do to close them. Whether you're a first-time manager or you've been leading teams for decades, this one is full of practical, no-fluff advice you can use immediately. Guest: Suzanne Sitrin, Blue Birch Consulting (bluebirchconsulting.com) Topics: leadership development, one-to-ones vs. annual reviews, emotional intelligence, onboarding, Gen Z in the workplace, building a thought leadership brand Need help with your company's social media? Reach out at bigvoicesocial.com.

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5
out of 5
31 Ratings

About

We're a mother/daughter team both working in the world of social media management. Join us as we share our different perspectives on life today, including trends, fashion, friendships and career, and how social media impacts it all. Together, we bring two perspectives to one conversation. 

Information

  • Creator
    Shane & Jenna
  • Years Active
    2025 - 2026
  • Episodes
    42
  • Rating
    Explicit
  • Copyright
    © 2026 The Social Dialogue
  • Show Website
    The Social Dialogue

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