Called To Count: Its More Than Just Bookkeeping

Noemi MamáCounts
  • 5.0 (7)
  • Entrepreneurship

Called to Count: It’s More Than Just Bookkeeping. This is more than a show about numbers. Here, we talk about motherhood, faith, and the freedom that comes from running a business on your terms. Hosted by Noemi Aguilar of MamáCounts, this podcast shares real stories, practical strategies, and faith-filled encouragement to help you build businesses with purpose and freedom. Because you’re not just called to work — you’re Called to Count.

  1. 12/24/2025

    EPISODE 12 - INTERVIEW NADIA

    In this episode, Noemi Aguilar-Horta interviews Nadia Rodriguez, who shares her inspiring journey from a corporate job to full-time entrepreneurship in the tax industry. They discuss the importance of community support, the challenges of transitioning to entrepreneurship, and the significance of financial literacy. Nadia emphasizes the need for mentorship and collaboration among tax professionals, while also highlighting the personal growth that comes from pursuing one's passion. The conversation touches on the joys and struggles of entrepreneurship, including the need for delegation and self-care. Hey Mamás!  Thank you so much for stopping by my channel! I’m Noemi — and here, we talk all things bookkeeping, business confidence, and what it really looks like to build a business as a mom. I share a mix of bookkeeping tutorials, business tips, and my personal journey as a Latina mom running a thriving virtual bookkeeping firm — all to help you build your own successful, freedom-filled business from home. At MamáCounts, our mission is simple: to empower mamás to learn and master the skill set of bookkeeping, gain confidence, and start businesses that fit their life — not the other way around. Because here, every Mamá Counts!  RESOURCES: Join our free MamáCounts Bookkeeping Community on Facebook: ⁠⁠⁠⁠https://www.facebook.com/groups/mamacounts⁠⁠⁠⁠ Learn more at:⁠⁠⁠⁠ https://www.mamacounts.com/optin-b1 Let’s connect! Facebook:⁠⁠⁠⁠ Noemi Aguilar Horta⁠⁠⁠⁠ Instagram:⁠⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠⁠ TikTok:⁠⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠⁠ Youtube:⁠⁠⁠ ⁠@NoemiMamacounts⁠⁠

    43 min
  2. Episode 11 - Interview with Maria Arriola Mujer Audaz

    12/16/2025

    Episode 11 - Interview with Maria Arriola Mujer Audaz

    In this episode, Noemi Aguilar-Horta and her guest, Mujer Audaz, explore the multifaceted world of entrepreneurship, emotional intelligence, and the importance of understanding money as a tool for empowerment. They explore personal journeys of self-discovery, the cultural perspectives surrounding money, and the importance of communication and love languages in relationships. The conversation highlights the importance of clarity in financial goals and the transformative impact of mindset shifts in both personal and professional contexts. Keywords entrepreneurship, emotional intelligence, money mindset, cultural perspectives, personal growth, love languages, women empowerment, business coaching, self-discovery, communication skills Hey Mamás!  Thank you so much for stopping by my channel! I’m Noemi — and here, we talk all things bookkeeping, business confidence, and what it really looks like to build a business as a mom. I share a mix of bookkeeping tutorials, business tips, and my personal journey as a Latina mom running a thriving virtual bookkeeping firm — all to help you build your own successful, freedom-filled business from home. At MamáCounts, our mission is simple: to empower mamás to learn and master the skill set of bookkeeping, gain confidence, and start businesses that fit their life — not the other way around. Because here, every Mamá Counts!  RESOURCES: Join our free MamáCounts Bookkeeping Community on Facebook: ⁠⁠⁠⁠https://www.facebook.com/groups/mamacounts⁠⁠⁠⁠ Learn more at:⁠⁠⁠⁠ https://www.mamacounts.com/optin-b1 Let’s connect! Facebook:⁠⁠⁠⁠ Noemi Aguilar Horta⁠⁠⁠⁠ Instagram:⁠⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠⁠ TikTok:⁠⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠⁠ Youtube:⁠⁠⁠ ⁠@NoemiMamacounts⁠⁠

    54 min

  3. 12/09/2025

    EPISODE 10 MamáCounts Student Story - Angela

    In this engaging conversation, Angela shares her journey from the corporate world to entrepreneurship, particularly in bookkeeping. She discusses the challenges and fears she faced while transitioning, the importance of community support, and how she found her first clients. Angela emphasizes the significance of faith and resilience in pursuing one's goals, especially as a mother. The discussion highlights the rewarding nature of using one's skills to help others while balancing family responsibilities. Key Takeaways Angela transitioned from a corporate job to entrepreneurship after having her third child.She felt a strong calling to be present for her children while contributing financially.The journey into bookkeeping began with a moment of inspiration and research.Angela faced fears about investing in her education and putting herself out there.She found her first clients through personal connections and social media.Community support and mentorship were crucial in her early days as a bookkeeper.Angela emphasizes the importance of faith in navigating her career path.She encourages others to pursue their dreams, even when scared.The rewards of helping clients and using her skills have exceeded her expectations.Angela plans to grow her business gradually while balancing family commitments. Hey Mamás!  Thank you so much for stopping by my channel! I’m Noemi — and here, we talk all things bookkeeping, business confidence, and what it really looks like to build a business as a mom. I share a mix of bookkeeping tutorials, business tips, and my personal journey as a Latina mom running a thriving virtual bookkeeping firm — all to help you build your own successful, freedom-filled business from home. At MamáCounts, our mission is simple: to empower mamás to learn and master the skill set of bookkeeping, gain confidence, and start businesses that fit their life — not the other way around. Because here, every Mamá Counts!  RESOURCES: Join our free MamáCounts Bookkeeping Community on Facebook: ⁠⁠⁠⁠https://www.facebook.com/groups/mamacounts⁠⁠⁠⁠ Learn more at:⁠⁠⁠⁠ https://www.mamacounts.com/optin-b1 Let’s connect! Facebook:⁠⁠⁠⁠ Noemi Aguilar Horta⁠⁠⁠⁠ Instagram:⁠⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠⁠ TikTok:⁠⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠⁠ Youtube:⁠⁠⁠ ⁠@NoemiMamacounts⁠⁠

    40 min

  4. 12/01/2025

    EPISODE 9 INTERVIEW - ANA CALDERON

    In this episode, Noemi interviews Ana Calderon, who shares her journey from working in a manufacturing office to becoming a successful entrepreneur in bookkeeping and consulting. Ana discusses the challenges she faced, including self-doubt and the importance of valuing oneself. She emphasizes the significance of clarity in business and how her transformation through entrepreneurship has changed her perspective on her abilities. The conversation highlights the support available in communities for those looking to break free from unfulfilling jobs and pursue their passions.takeaways Ana's journey began unexpectedly after being laid off from her job.Support from others can help you see your own value.Self-doubt can hinder your growth as an entrepreneur.Clarity in business is essential for making informed decisions.Building a business requires confidence and self-advocacy.Community support is crucial for those starting their entrepreneurial journey.It's important to view clients as partners in business.Transformation through entrepreneurship can lead to personal growth.Valuing yourself is key to success in business.Asking questions is vital for learning and growth. Hey Mamás!  Thank you so much for stopping by my channel! I’m Noemi — and here, we talk all things bookkeeping, business confidence, and what it really looks like to build a business as a mom. I share a mix of bookkeeping tutorials, business tips, and my personal journey as a Latina mom running a thriving virtual bookkeeping firm — all to help you build your own successful, freedom-filled business from home. At MamáCounts, our mission is simple: to empower mamás to learn and master the skill set of bookkeeping, gain confidence, and start businesses that fit their life — not the other way around. Because here, every Mamá Counts!  RESOURCES: Join our free MamáCounts Bookkeeping Community on Facebook: ⁠⁠⁠⁠https://www.facebook.com/groups/mamacounts⁠⁠⁠⁠ Learn more at:⁠⁠⁠⁠ https://www.mamacounts.com/optin-b1 Let’s connect! Facebook:⁠⁠⁠⁠ Noemi Aguilar Horta⁠⁠⁠⁠ Instagram:⁠⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠⁠ TikTok:⁠⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠⁠ Youtube:⁠⁠⁠ ⁠@NoemiMamacounts⁠⁠

    36 min

  5. 11/24/2025

    EPISODE 8 - P3 MY STORY "do not be afraid to make a mistake"

    In this conversation, Noemi emphasizes the importance of embracing mistakes as essential learning opportunities in entrepreneurship. She shares her personal journey of starting her business, highlighting that waiting for complete knowledge can hinder progress. Instead, she advocates for taking action and learning along the way.takeaways Do not be afraid to make a mistake.We never fail; we just learn.Jump in and learn as you go.Waiting to know everything can hinder progress.Embrace opportunities as they come.Mistakes are part of the learning process.Action is more important than perfection.Growth comes from experience, not just knowledge.Entrepreneurship requires taking risks.Learning is a continuous journey.

    18 min

  6. 11/17/2025

    EPISODE 7 - P2 MY FULL STORY

    In this conversation, Noemi shares her journey as a teen mother, detailing the challenges she faced in balancing motherhood, education, and her aspirations. She reflects on her relationship with her parents, particularly her father's disappointment, and the struggles of managing responsibilities while trying to pursue her passion for photography and later accounting. The conversation highlights the turning points in her life, including a difficult pregnancy that led her to reassess her priorities and ultimately pursue entrepreneurship.takeaways The initial reaction of parents can be challenging for teens.Balancing motherhood and education is a significant struggle.Teen mothers often face isolation from peers.Pursuing passions can lead to unexpected career paths.The importance of community support during difficult times.Realizing the need for change can be a powerful motivator.Experiencing loss can lead to profound personal growth.Entrepreneurship can emerge from challenging life circumstances.Finding a balance between work and family is crucial.Self-reflection is key to making life-altering decisions.Keywords: teen pregnancy, motherhood, entrepreneurship, balancing responsibilities, personal growth, overcoming challenges, photography, accounting, life lessons, family dynamics Hey Mamás!  Thank you so much for stopping by my channel! I’m Noemi — and here, we talk all things bookkeeping, business confidence, and what it really looks like to build a business as a mom. I share a mix of bookkeeping tutorials, business tips, and my personal journey as a Latina mom running a thriving virtual bookkeeping firm — all to help you build your own successful, freedom-filled business from home. At MamáCounts, our mission is simple: to empower mamás to learn and master the skill set of bookkeeping, gain confidence, and start businesses that fit their life — not the other way around. Because here, every Mamá Counts!  RESOURCES: Join our free MamáCounts Bookkeeping Community on Facebook: ⁠⁠⁠⁠https://www.facebook.com/groups/mamacounts⁠⁠⁠⁠ Learn more at:⁠⁠⁠⁠ ⁠⁠⁠⁠https://mamacounts.com⁠⁠⁠⁠ Let’s connect! Facebook:⁠⁠⁠⁠ Noemi Aguilar Horta⁠⁠⁠⁠ Instagram:⁠⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠⁠ TikTok:⁠⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠⁠ Youtube:⁠⁠⁠ ⁠@NoemiMamacounts⁠

    14 min
  7. Episode 6: High School Adventures and First Love Part 1

    11/10/2025

    Episode 6: High School Adventures and First Love Part 1

    In this heartfelt episode, Noemi opens up about one of the most defining moments of her childhood—the family’s move from California and the deep emotions that came with it. Through personal stories filled with honesty and vulnerability, she reflects on how her father’s decision, rooted in love and concern, shaped her sense of identity and growth. As Noemi revisits her past, she explores the complex feelings of pride and shame that come with sharing her truth, especially now as a mom wanting to be real with her own kids. This conversation is an intimate reminder that change often comes from love, that family decisions leave lasting marks on who we become, and that owning our story—even the messy parts—is where real connection begins. Hey Mamás!  Thank you so much for stopping by my channel! I’m Noemi — and here, we talk all things bookkeeping, business confidence, and what it really looks like to build a business as a mom. I share a mix of bookkeeping tutorials, business tips, and my personal journey as a Latina mom running a thriving virtual bookkeeping firm — all to help you build your own successful, freedom-filled business from home. At MamáCounts, our mission is simple: to empower mamás to learn and master the skill set of bookkeeping, gain confidence, and start businesses that fit their life — not the other way around. Because here, every Mamá Counts!  RESOURCES: Join our free MamáCounts Bookkeeping Community on Facebook: ⁠⁠⁠https://www.facebook.com/groups/mamacounts⁠⁠⁠ Learn more at:⁠⁠⁠ ⁠⁠https://mamacounts.com⁠⁠⁠ Let’s connect! Facebook:⁠⁠⁠ Noemi Aguilar Horta⁠⁠⁠ Instagram:⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠ TikTok:⁠⁠ ⁠@NoemiMamaCounts⁠⁠⁠ Youtube:⁠⁠ ⁠@NoemiMamacounts⁠

    20 min

  8. 11/03/2025

    Episode 5: Balancing Business and Babies: Building a Business Against the Odds with Nayeli Galicia

    In this episode, Noemi Aguilar interviews Nayeli Galicia, who shares her inspiring journey from being a teen mom to starting her own bookkeeping and tax business. Nayeli discusses the challenges she faced, the importance of community support, and how her personal experiences shaped her entrepreneurial spirit. The conversation highlights the significance of overcoming obstacles, the value of education, and the drive to help others in the community. Nayeli's story serves as a motivation for young mothers and aspiring entrepreneurs, emphasizing that with determination and support, it is possible to build a successful life and business. Takeaways: Nayeli's journey reflects the challenges and triumphs of being a teen mom. Education and personal goals can inspire future generations. Nayeli emphasizes the importance of helping others in her community. Nayeli's story highlights the importance of cultural values and family support. Chapters 00:00 Introduction to Nayeli's Journey 03:35 Overcoming Challenges as a Teen Mom 06:01 Navigating Life and Career 08:31 The Impact of Family Dynamics 11:04 Reflections on Motherhood and Growth 13:28 Cultural Heritage and Values 15:58 Building a Future for the Next Generation 21:38 Navigating Sacrifices for a Better Future 24:43 The Journey to Independence: A Mother's Perspective 25:11 From Employee to Entrepreneur: The Leap of Faith 29:40 Building a Business to Serve the Community 33:37 The Power of Community and Support 36:43 Faith and Growth in Business 39:18 Inspiring Others Through Personal Stories Hey Mamás!  Thank you so much for stopping by my channel! I’m Noemi — and here, we talk all things bookkeeping, business confidence, and what it really looks like to build a business as a mom. I share a mix of bookkeeping tutorials, business tips, and my personal journey as a Latina mom running a thriving virtual bookkeeping firm — all to help you build your own successful, freedom-filled business from home. At MamáCounts, our mission is simple: to empower mamás to learn and master the skill set of bookkeeping, gain confidence, and start businesses that fit their life — not the other way around. Because here, every Mamá Counts!  RESOURCES: Join our free MamáCounts Bookkeeping Community on Facebook: ⁠⁠https://www.facebook.com/groups/mamacounts⁠⁠ Learn more at:⁠⁠ https://mamacounts.com⁠⁠ Let’s connect! Facebook:⁠⁠ Noemi Aguilar Horta⁠⁠ Instagram:⁠ ⁠@NoemiMamaCounts⁠⁠ TikTok:⁠ ⁠@NoemiMamaCounts⁠⁠  Youtube:⁠ ⁠@NoemiMamacounts⁠

    42 min
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Ratings & Reviews

5
out of 5
7 Ratings

About

Called to Count: It’s More Than Just Bookkeeping. This is more than a show about numbers. Here, we talk about motherhood, faith, and the freedom that comes from running a business on your terms. Hosted by Noemi Aguilar of MamáCounts, this podcast shares real stories, practical strategies, and faith-filled encouragement to help you build businesses with purpose and freedom. Because you’re not just called to work — you’re Called to Count.

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