IF YOU CAN

Cold Fries

World-record-breaking adventurer, Louis Alexander, sits down with inspirational people who have taken big leaps in entertainment, sport, business and beyond to talk honestly about what led to their success - the doubts, difficulties and decisions that shaped their path. The mission? Make sure you leave with practical lessons you can actually use as you figure out your own next steps.

  1. 5d ago

    What It Really Costs to Build a Startup | Michael Flatman

    Michael Flatman decided to launch a fitness app in one of the most saturated markets imaginable. Today, more than 23,000 people have come through the doors of Edge, but getting there has meant sacrifice, changing direction and learning how to compete against businesses with far more money, experience and resources. Michael joins Louis Alexander to reveal what building a startup actually looks like while you're still in the middle of it, why he believes founders need blind optimism, the personal and financial sacrifices he's made to keep Edge alive, how you convince other people to believe in an unproven idea, when to pivot, and why one of the biggest lessons he's learned as a founder is to speak less and listen more. I also want to say a HUGE thank you to Bob for backing If You Can. They supported my last adventure across Australia, and this project wouldn’t exist without that belief and trust. It means a lot to have partners who care about the journey, not just the outcome and I’m really proud to have them alongside me on this one. Discover Bob... 📸 Instagram: https://www.instagram.com/bob_bodywash/ 📱 TikTok: https://www.tiktok.com/@bob_bodywash 🖥️ Website: https://welcometobob.com/ Join the IF YOU CAN Community... ✉️ Email Louis: louis@ifyoucanhq.com 📸 Instagram: https://www.instagram.com/ifyoucanhq/ 📱 TikTok: https://www.tiktok.com/@ifyoucanhq 🖥️ Website: https://www.ifyoucanhq.com Produced by Cold Fries... ✉️ Email: laurence@coldfries.co.uk 🖥️ Website: www.coldfries.co.uk We use Envato Elements for music and fonts. Licenses available on request.

  2. Sep 27

    I Was Given Less Than a 1% Chance of Survival | Vincent Van den Broeck

    Vincent Van den Broeck has had more reasons to give up than most. After losing his mother, his dream job and multiple businesses — and finding himself hundreds of thousands in debt, Vincent was hit by a car in October 2024. He spent three weeks in a coma and had to relearn how to walk, eat and speak. His rehabilitation was expected to take two years. Months later, he walked out of rehab. In this episode of If You Can, Vincent joins Louis Alexander to explore whether resilience can actually be trained, why he believes there is “no plan B”, the importance of the people around you, and how structure, consistency and mindset can help you keep moving forward when life repeatedly knocks you backwards. I also want to say a HUGE thank you to Bob for backing If You Can. They supported my last adventure across Australia, and this project wouldn’t exist without that belief and trust. It means a lot to have partners who care about the journey, not just the outcome and I’m really proud to have them alongside me on this one. Discover Bob... 📸 Instagram: https://www.instagram.com/bob_bodywash/ 📱 TikTok: https://www.tiktok.com/@bob_bodywash 🖥️ Website: https://welcometobob.com/ Join the IF YOU CAN Community... ✉️ Email Louis: louis@ifyoucanhq.com 📸 Instagram: https://www.instagram.com/ifyoucanhq/ 📱 TikTok: https://www.tiktok.com/@ifyoucanhq 🖥️ Website: https://www.ifyoucanhq.com Produced by Cold Fries... ✉️ Email: laurence@coldfries.co.uk 🖥️ Website: www.coldfries.co.uk We use Envato Elements for music and fonts. Licenses available on request.

  3. Sep 20

    How Close Are We to a Cure for Dementia? | Toby Curless

    How close are we to a cure for dementia? Toby Curless is a dementia researcher and science communicator whose work was inspired by watching his grandfather live with Alzheimer’s disease. Today, he researches the genetics behind dementia while sharing the latest science with more than 150,000 people online. Toby joins Louis Alexander to discuss the breakthroughs giving researchers hope, the reality of finding a cure, why dementia remains so misunderstood, and what keeps him motivated to work on a problem he may spend his entire career trying to solve. I also want to say a HUGE thank you to Bob for backing If You Can. They supported my last adventure across Australia, and this project wouldn’t exist without that belief and trust. It means a lot to have partners who care about the journey, not just the outcome and I’m really proud to have them alongside me on this one. Discover Bob... 📸 Instagram: https://www.instagram.com/bob_bodywash/ 📱 TikTok: https://www.tiktok.com/@bob_bodywash 🖥️ Website: https://welcometobob.com/ Join the IF YOU CAN Community... ✉️ Email Louis: louis@ifyoucanhq.com 📸 Instagram: https://www.instagram.com/ifyoucanhq/ 📱 TikTok: https://www.tiktok.com/@ifyoucanhq 🖥️ Website: https://www.ifyoucanhq.com Produced by Cold Fries... ✉️ Email: laurence@coldfries.co.uk 🖥️ Website: www.coldfries.co.uk We use Envato Elements for music and fonts. Licenses available on request.

  4. Sep 6

    How to Make People Like You (The Psychology of Charisma) | Paul Boross

    Can you actually learn to be more confident and charismatic? Paul Boross believes you can. Known as The Pitch Doctor, Paul is a Psychologist, Author, Speaker and Communication Expert who has spent decades studying what makes some people command a room and why others struggle to be heard. In this episode of If You Can, Paul joins Louis Alexander to break down the psychology of confidence, charisma and persuasion, with practical techniques you can start using immediately. From the way you walk into a room and where you look when making eye contact, to overcoming nerves, changing your internal dialogue and learning from the most charismatic people around you, Paul argues that confidence isn't something you're simply born with, it's something you can practice. They also explore the difference between confidence and arrogance, why even world-class performers still get nervous, how to create instant rapport and why being someone people actually enjoy spending time with could be one of the most underrated skills for success. If you've ever wished you could walk into a room with more confidence, speak more comfortably or connect with people more naturally, this conversation is for you. I also want to say a HUGE thank you to Bob for backing If You Can. They supported my last adventure across Australia, and this project wouldn’t exist without that belief and trust. It means a lot to have partners who care about the journey, not just the outcome and I’m really proud to have them alongside me on this one. Discover Bob... 📸 Instagram: https://www.instagram.com/bob_bodywash/ 📱 TikTok: https://www.tiktok.com/@bob_bodywash 🖥️ Website: https://welcometobob.com/ Join the IF YOU CAN Community... ✉️ Email Louis: louis@ifyoucanhq.com 📸 Instagram: https://www.instagram.com/ifyoucanhq/ 📱 TikTok: https://www.tiktok.com/@ifyoucanhq 🖥️ Website: https://www.ifyoucanhq.com Produced by Cold Fries... ✉️ Email: laurence@coldfries.co.uk 🖥️ Website: www.coldfries.co.uk #IfYouCan #LouisAlexander #LifeLessons #Inspiration #Mindset #TakingTheLeap #PersonalGrowth #Motivation #OvercomingChallenges #SelfBelief #GrowthMindset #SuccessJourney #RealConversations #FindingDirection #Resilience We use Envato Elements for music and fonts. Licenses available on request.

  5. Aug 30

    How to Turn an Idea Into a PROFITABLE Business | Waldo Ramsay

    Waldo Ramsay is a serial entrepreneur and co-founder of Rebase Recovery, one of London’s leading health and wellness destinations. But getting there meant learning some difficult lessons about business along the way. In this episode of If You Can, Waldo joins Louis Alexander to reveal what actually happens between having an idea and turning it into a profitable business. From launching before everything was perfect and learning from failure, to finding the right mentors, raising investment, building the right team and knowing when to ask for help, Waldo shares the lessons he wishes he'd known when he started. He also tells the remarkable story behind Rebase, an idea that began after his childhood friend and now co-founder Alex suffered a serious health crisis and spent two months in hospital. If you've ever considered starting a business of your own, this is a realistic look at what it actually takes to make it happen. 00:00 What Nobody Tells You About Starting a Business 01:02 Waldo Ramsay 01:33 The Biggest Lesson He’s Learned 03:48 Stop Waiting for the Perfect Time 04:09 The Story Behind Rebase 05:02 The Health Crisis That Changed Everything 06:07 Discovering Recovery & Wellness 08:24 Turning an Idea Into a Real Business 09:18 Why You Need People Better Than You 11:11 Finding the Right Mentors 13:00 The Reality of Raising Money 16:00 Financial Pressure & Business Mistakes 20:00 Building the Right Team 24:00 Dealing With Failure & Uncertainty 28:00 What Success Actually Looks Like 31:00 Using Stress to Build Resilience 33:26 Louis on Recovery & World Records 35:16 Free Ways to Improve Your Recovery 36:14 Why the Basics Matter 38:53 Bob’s Everyday Hero 39:12 Waldo’s Hero: His Co-Founder Alex I also want to say a HUGE thank you to Bob for backing If You Can. They supported my last adventure across Australia, and this project wouldn’t exist without that belief and trust. It means a lot to have partners who care about the journey, not just the outcome and I’m really proud to have them alongside me on this one. Discover Bob... 📸 Instagram: https://www.instagram.com/bob_bodywash/ 📱 TikTok: https://www.tiktok.com/@bob_bodywash 🖥️ Website: https://welcometobob.com/ Join the IF YOU CAN Community... ✉️ Email Louis: louis@ifyoucanhq.com 📸 Instagram: https://www.instagram.com/ifyoucanhq/ 📱 TikTok: https://www.tiktok.com/@ifyoucanhq 🖥️ Website: https://www.ifyoucanhq.com Produced by Cold Fries... ✉️ Email: laurence@coldfries.co.uk 🖥️ Website: www.coldfries.co.uk We use Envato Elements for music and fonts. Licenses available on request.

  6. Aug 23

    NEVER LOSE HOPE: Jaymi Hensley's Story of Fame, Grief & Resilience

    Jaymi Hensley knows what it feels like to live at both extremes. As a member of boyband Union J, he went from The X Factor to a major record deal, sold-out arenas and a life that looked like the dream from the outside... until the band were dropped, the money stopped, and Jaymi found himself trying to keep up an appearance he could no longer afford. But nothing could prepare him for the loss of his long-term partner, Olly, who passed away just weeks before they were due to marry. In this episode, Jaymi opens up about the highest highs and the lowest lows of his career and his life, what fame really costs, why he's never been able to switch off, and how he found the strength to keep going when hope felt impossible. This is a conversation about resilience, identity, and what it really means to rebuild. I also want to say a HUGE thank you to Bob for backing If You Can. They supported my last adventure across Australia, and this project wouldn’t exist without that belief and trust. It means a lot to have partners who care about the journey, not just the outcome and I’m really proud to have them alongside me on this one. 0:00 – Introduction 0:57 – Welcome to If You Can 1:11 – The greatest lesson: learning to say no 2:42 – Dropped by Sony six weeks after a number one record 4:07 – Becoming CEO of his own life at 21 5:23 – Buying a Range Rover to keep up appearances 6:15 – Moving back to his mum's, taking back control 7:00 – Unemployed and "untouchable" 8:31 – Built for this: talent, risk and no safety net 10:06 – Reaching the peak of success at just 21 11:02 – The reality of achieving success young 12:09 – 20 years into a career and still asking "what's next?" 14:08 – Staying motivated without traditional milestones 17:04 – A word from Bob 17:57 – Wanting fame, and being honest about it 20:28 – His late partner's dream of the Olympics 22:23 – Would he still choose this path? 23:41 – His first ever gig: Wembley Arena at 17 24:22 – The rush, the addiction, the chase 27:12 – Imposter syndrome and self-sabotage 28:20 – Learning to control his inner thoughts 29:42 – Risk, reward and the pull of the unknown 30:30 – His message to anyone facing adversity right now 33:15 – "The only thing irreversible is when we pass away" 34:15 – Why you have to keep a little hope alive 34:37 – Kris Jenner, Oprah and the power of the comeback 37:16 – Losing his fiancé, Olly, two years ago 38:16 – Why hope is ingrained in all of us 39:07 – The most hopeless he's ever felt 40:08 – The hardest thing he will ever go through 42:12 – The three pillars: risk, sacrifice, faith 43:06 – His hope for what's next: peace 44:31 – Proud of who you are, not what you are 44:53 – Bob's Everyday Hero 46:33 – Closing thoughts DISCOVER BOB... 📸 Instagram: https://www.instagram.com/bob_bodywash/ 📱 TikTok: https://www.tiktok.com/@bob_bodywash 🖥️ Website: https://welcometobob.com/ Join the IF YOU CAN Community... ✉️ Email Louis: louis@ifyoucanhq.com 📸 Instagram: https://www.instagram.com/ifyoucanhq/ 📱 TikTok: https://www.tiktok.com/@ifyoucanhq 🖥️ Website: https://www.ifyoucanhq.com Produced by Cold Fries... ✉️ Email: laurence@coldfries.co.uk 🖥️ Website: www.coldfries.co.uk #IfYouCan #LouisAlexander #LifeLessons #Inspiration #Mindset #TakingTheLeap #PersonalGrowth #Motivation #OvercomingChallenges #SelfBelief #GrowthMindset #SuccessJourney #RealConversations #FindingDirection #Resilience We use Envato Elements for music and fonts. Licenses available on request.

About

World-record-breaking adventurer, Louis Alexander, sits down with inspirational people who have taken big leaps in entertainment, sport, business and beyond to talk honestly about what led to their success - the doubts, difficulties and decisions that shaped their path. The mission? Make sure you leave with practical lessons you can actually use as you figure out your own next steps.

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