Her Purpose Women Podcast

Her Purpose Women
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Her Purpose Women Podcast

  1. 2d ago

    New Real Estate Agent: What We'd Do Differently (Brokerage, Mentors, Contracts, Boundaries) - Episode 52

    Erin Glenn & Ruthie Graham - 🤍 Connect With Her Purpose If I Were a Brand-New Real Estate Agent, Here's What I'd Do First You passed your real estate exam. You have your license. Now what? How do you choose the right brokerage? Where do you find your first clients? Should you buy leads? Do you need a mentor? How much should you spend? And how do you build a real estate business without allowing it to take over your faith and family? In this episode of the Her Purpose Women Podcast, Erin Glenn and Ruthie Graham share what they would do if they were brand-new real estate agents starting over today. After years of experience in the industry, they walk through the lessons they wish someone had taught them from day one—from choosing a brokerage and finding the right mentor to understanding contracts, generating leads, managing money, and setting boundaries. 🤍 1. START WITH PRAYER Before choosing a brokerage, chasing leads, or building your database, invite God into your business. Ask Him for wisdom, discernment, and revelation. James 1:5 reminds us that if we lack wisdom, we can ask God, who gives generously. Your real estate business doesn't have to be built separately from your faith. Invite God into the meetings, decisions, clients, finances, and direction of your business from the very beginning. 🤍 2. INTERVIEW YOUR BROKERAGE One of the biggest mindset shifts for a new agent is realizing: The brokerage is interviewing you—but you are also interviewing them. Don't automatically choose the biggest brokerage or the one with the most agents. Ask questions. Do they have a real training program for new agents? Do they provide a mentor? Who will answer your day-to-day questions? What support is actually included? What are the fees? What resources are available? The goal isn't simply to find a brokerage. It's to find the right environment for your first season in real estate. 🤍 3. GET A REAL MENTOR Having access to a room full of experienced agents doesn't necessarily mean you have mentorship. Busy agents are busy. A new agent needs someone they know they can go to with questions and real situations. Erin and Ruthie discuss why paying for a mentor can be one of the best investments a new agent makes. The cost of mentorship may feel significant when you're just starting out, but learning from someone who has already made the mistakes can save you time, money, and frustration. 🤍 4. DON'T ASSUME YOU NEED A BRICK-AND-MORTAR OFFICE Consider whether you actually need a physical office. Traditional brokerages may have higher overhead because they are paying for office space, staff, and other expenses. Digital brokerages may offer different resources and structures. Neither option is automatically better. Ask yourself: Where will I actually be successful? Choose the environment that gives you the support and community you need. 🤍 5. BE CAREFUL WITH PAID LEADS New agents are often told they need to buy leads immediately. But paid online leads can become expensive very quickly. Instead of trying every lead-generation strategy at once, choose one strategy and become excellent at it. That could be: • Open houses • FSBOs • Your sphere of influence • Community events • Networking • Another strategy that fits your personality and market Give it enough time to actually learn the skill before deciding it doesn't work. 🤍 6. KNOW YOUR CONTRACTS You don't need to know everything on day one. But you absolutely need to be committed to learning. Read your contracts. Understand the forms you're using. Know what you're asking your clients to sign. Ask questions. Practice. Take continuing education. Your clients are trusting you with some of the biggest financial decisions of their lives. Protecting them requires more than enthusiasm. It requires competence. 🤍 7. EDUCATE YOURSELF The learning doesn't stop when you pass the real estate exam. Erin and Ruthie recommend continuing education, negotiation resources, podcasts, books, and systems that can help new agents develop their skills. One resource discussed is Ninja Selling, along with resources focused on negotiation and building effective business systems. The goal isn't to consume endless content. It's to learn something and put it into practice. 🤍 8. SPEND LESS THAN YOU THINK YOU NEED TO You don't need every tool, subscription, marketing product, or lead source on day one. Start with the essentials. Be careful about spending money simply because you feel like successful agents are supposed to have certain things. Your first goal is not to look successful. Your goal is to build a sustainable business. Watch your expenses, understand your numbers, and give yourself time to grow. 🤍 9. BUILD BOUNDARIES FROM DAY ONE Don't wait until you're burned out to decide what your boundaries are. Decide what matters to you now. Your relationship with God matters. Your family matters. Your health matters. Your business matters. Real estate can easily expand into every evening and weekend if you allow it. Building a business around your priorities from the beginning can help you create a career that supports the life you're actually trying to live. 🤍 STARTING OVER WITH WISDOM If Erin and Ruthie could go back and start their real estate careers again, they wouldn't focus on doing everything. They would focus on doing the right things consistently. Pray first. Choose your brokerage carefully. Find a mentor. Learn your contracts. Pick one lead-generation strategy. Continue learning. Spend wisely. Build relationships. Set boundaries. And trust God with the process. Galatians 6:9 reminds us not to become weary in doing good. Building a real estate business takes time. You don't need to have everything figured out today. You just need to take the next faithful step. 📖 Scriptures Mentioned James 1:5 Galatians 6:9 🤍 CONNECT WITH HER PURPOSE 🌐 Website: https://herpurposewomen.com/ 📸 Instagram: https://www.instagram.com/herpurposewomen/ 👥 Join the Her Purpose Facebook Group: https://www.facebook.com/groups/759665260000019 🤍 CONNECT WITH ERIN GLENN 📸 Instagram: https://www.instagram.com/erinjglenn/ 📘 Facebook: https://www.facebook.com/erinjglenn 📧 erin@glennsdens.com 🤍 CONNECT WITH RUTHIE GRAHAM 📸 Instagram: https://www.instagram.com/aiken_realestate/ 📘 Facebook: https://www.facebook.com/ruthie.graham.16 📧 ruthie@movetoaikensc.com 🎙️ Listen to Her Purpose Women Podcast on Spotify & Apple Podcasts. If you're a new real estate agent, tell us in the comments: What's the ONE thing you're trying to figure out right now? And if this episode helped you, like, subscribe, and share it with another new agent who needs to hear this. 🤍

  2. Oct 27

    How to Plan Your Week with God: Make Time for What Matters - Episode 51

    How to Plan Your Week With God: Make Time for What Matters Erin Glenn & Ruthie Graham Have you ever looked at your calendar and realized there seems to be room for everyone and everything—except the things that matter most to you? In this episode of the Her Purpose Women Podcast, Erin Glenn and Ruthie Graham talk about how to intentionally plan your week with God, protect your priorities, and create an anchored week that makes room for faith, family, health, rest, marriage, and business. As women in real estate, it can be easy to let clients, appointments, and unexpected requests take over our calendars. But what if your business isn't supposed to get every available hour? What if your calendar could actually reflect what matters most? 🤍 THE 4 P METHOD FOR AN ANCHORED WEEK Erin shares a practical framework for creating a more manageable schedule: 1. PRAY Start by bringing God into your calendar. Ask Him for wisdom and revelation: What isn't meant to be here? What do I need to make space for? What should I outsource? What isn't for this season? James 1:5 reminds us that if we lack wisdom, we can ask God—and He gives generously. But praying also requires making room to listen. Sometimes the answer comes when we stop, take a walk, put the phone away, and give God space to speak. 🤍 2. PLACE YOUR ANCHORS Your weekly anchors are the things that need to happen for you to have a healthy, successful week. These might include: • Bible and prayer time • Exercise • Meal planning • Date night • Family time • Time with your spouse • Bible study • Sabbath • Rest For Erin, one of her most important anchors is time with her husband. Ruthie shares how spending intentional time with her husband has become increasingly important as her children have grown. The goal isn't to copy someone else's list. Ask yourself: "If I could consistently do these things every week, how much more peaceful would I feel?" Then put those things on the calendar. 🤍 3. PREPARE An appointment on your calendar is not always the entire process. If you want to have a healthy dinner, someone has to plan the meal, buy the groceries, and prepare the food. If you want a date night, someone has to schedule it and make arrangements for the kids. If you want to work out, you need the clothes, the schedule, and the preparation to make it happen. Preparation makes your anchors possible. This is also where delegation comes in. Ask: Who can help carry this responsibility? Maybe it's your spouse. Maybe it's your children. Maybe it's an employee or assistant. Maybe it's someone you can hire. Sometimes creating margin requires investing money to buy back your time. 🤍 4. PROTECT YOUR TIME This may be the hardest part. It's easy to create a beautiful schedule and then abandon it the moment someone calls. Especially in real estate, we can fall into the mindset of: "Thank God I have a client—I'll make myself available whenever they need me." But your personal commitments are appointments too. Your Bible time is an appointment. Your workout is an appointment. Your lunch with your husband is an appointment. Your Sabbath is an appointment. Your rest is an appointment. You don't have to explain every commitment. You can simply say: "I have an appointment at that time, but here are two other times that work for me." Your calendar doesn't have to revolve around everyone else's availability. 🤍 DON'T LET YOUR TO-DO LIST CONTROL YOUR MOOD Ruthie shares another important lesson: don't let an unfinished to-do list determine whether you have a good day. Sometimes things won't happen the way you planned. An appointment may get canceled. You may wake up exhausted. God may be telling you to rest. And sometimes the most faithful thing you can do is stop, take a nap, reset, and start again. Jesus Himself withdrew to quiet places and prayed. If Jesus needed time alone and time to pray, we do too. 🤍 YOUR CALENDAR IS NOT YOUR MASTER One of the biggest takeaways from this episode is that planning your week with God doesn't mean creating a rigid schedule where nothing can change. It's about creating a framework that helps you live according to your priorities. If something needs to move, move it—don't automatically remove it. If your date night can't happen Tuesday, find another time. If your workout gets canceled, reschedule it. If God tells you to rest, make room for rest. The goal isn't perfection. The goal is alignment. 🤍 START SMALL Maybe you're listening and thinking: "I don't even have one anchor." That's okay. Start with one. Or choose three. Write down everything currently on your calendar and ask God to help you identify what belongs in the yes, no, and maybe. If God is highlighting your marriage, start there. If you need more time with Him, start there. If your health has been neglected, make that an anchor. If you're exhausted, maybe your first priority is rest. You don't have to rebuild your entire life in one week. You simply need to take the next faithful step. 📖 SCRIPTURES MENTIONED Hebrews 6:19 James 1:5 Luke 5:16 🤍 CONNECT WITH HER PURPOSE 🌐 Website: https://herpurposewomen.com/ 📸 Instagram: https://www.instagram.com/herpurposewomen/ 👥 Join the Her Purpose Facebook Group: https://www.facebook.com/groups/759665260000019 🤍 CONNECT WITH ERIN GLENN 📸 Instagram: https://www.instagram.com/erinjglenn/ 📘 Facebook: https://www.facebook.com/erinjglenn 📧 erin@glennsdens.com 🤍 CONNECT WITH RUTHIE GRAHAM 📸 Instagram: https://www.instagram.com/aiken_realestate/ 📘 Facebook: https://www.facebook.com/ruthie.graham.16 📧 ruthie@movetoaikensc.com 🎙️ Listen to Her Purpose Women Podcast on Spotify & Apple Podcasts. 💬 What is ONE anchor you're going to prioritize this week? Share it in the comments and encourage another woman who needs to create more margin in her life. If this episode encouraged you, like, subscribe, and share it with a woman whose calendar feels completely overwhelmed. 🤍

  3. Oct 20

    How to Reduce the Mental Load at Home and Work - Episode 50

    How to Reduce the Mental Load at Home and Work Are you carrying the mental load for your entire family, home, and real estate business? You may have people helping you, but are you still the one remembering, planning, scheduling, and making sure everything gets done? Erin Glenn and Ruthie Graham talk about the invisible mental load women carry—and how to create more freedom at home and at work. Because sometimes you don't need more help. You need to stop being the owner of everything. 🤍 WHAT IS THE MENTAL LOAD? The mental load isn't just doing the laundry, buying groceries, or making appointments. It's remembering that the laundry needs to be done, noticing you're running out of groceries, keeping track of the kids' schedules, remembering client follow-ups, and carrying all those details in your head. Even when someone else completes the task, you may still be carrying the responsibility for making sure it happens. That's the difference between helping and ownership. 🤍 HELPING VS. OWNERSHIP If you ask someone to take the toilet paper to the bathroom, you're delegating a task. Ownership means someone else is responsible for the entire process—from noticing it's running low to purchasing and replacing it. 🤍 CREATE A FRICTION LIST One practical exercise from this conversation is creating a friction list. Write down the things that repeatedly frustrate you or take mental energy throughout your week. Household responsibilities, family schedules, meals, appointments, business administration, client follow-up, scheduling, and home maintenance. Then choose your top three and ask: Who could own this? Maybe it's your spouse, children, assistant, employee, or technology. And sometimes the answer is simply: "I don't need to do this anymore." 🤍 DELEGATION REQUIRES LETTING GO Delegation doesn't mean someone will do something exactly the way you would. They may do it differently, make mistakes, or need training—and that's okay. If you continue reminding, checking, correcting, and mentally managing every step, you haven't really released ownership. True delegation requires communication, trust, and room for someone else to learn. 🤍 YOU DON'T HAVE TO CARRY EVERYTHING Galatians 6 reminds us to carry one another's burdens, but that doesn't mean one person should carry everything. We see the same principle in Exodus 18, when Moses' father-in-law encouraged him to share responsibilities rather than carry them alone. Sometimes the answer isn't to become more productive. It's to share the load. 🤍 WHAT CAN YOU LET GO OF? Take a look at your home, calendar, business, and to-do list. Ask: What am I actually responsible for? What can I delegate, simplify, or stop doing? Where am I holding on because I don't trust anyone else to do it? You don't have to change everything at once. Start with three things. Identify the friction, choose who can own it, communicate expectations, and practice letting go. The goal isn't simply a cleaner house or a more organized business. It's mental freedom—creating margin to be present with God, your family, your clients, and the life you're building. 📖 SCRIPTURES MENTIONED Galatians 6:1–5 Exodus 18:17–18 Numbers 11:16–17 🤍 CONNECT WITH HER PURPOSE 🌐 https://herpurposewomen.com/ 📸 https://www.instagram.com/herpurposewomen/ 👥 https://www.facebook.com/groups/759665260000019 🤍 CONNECT WITH ERIN GLENN 📸 https://www.instagram.com/erinjglenn/ 📘 https://www.facebook.com/erinjglenn 📧 erin@glennsdens.com 🤍 CONNECT WITH RUTHIE GRAHAM 📸 https://www.instagram.com/aiken_realestate/ 📘 https://www.facebook.com/ruthie.graham.16 📧 ruthie@movetoaikensc.com 🎙️ Listen to Her Purpose Women Podcast on Spotify & Apple Podcasts. #MentalLoad #Delegation #WomenInRealEstate #HerPurposeWomen #ChristianWomen #RealEstateWomen #FaithAndBusiness

  4. Oct 13

    Empty Nest, Full Calendar: Find Purpose and Balance When the Kids Leave Home ? - Episode 49

    Erin Glenn & Ruthie Graham - 🤍 Connect With Her Purpose Preparing for Your Next Season: Empty Nest, Marriage & Your Real Estate Business What happens when the kids leave home and suddenly you have all this extra time? For many women, the answer can be uncomfortable: we fill it. We fill it with work, appointments, responsibilities, projects, and anything else that keeps us busy. But what if an empty nest—or any major season change—isn't simply about having more time? What if it's an opportunity to ask God what He wants that time to become? In this episode of the Her Purpose Women Podcast, Erin and Ruthie talk about preparing for the empty nest, protecting your marriage, creating boundaries in real estate, cultivating meaningful friendships, and intentionally deciding what belongs in the next season of your life. 🤍 There Is a Time for Everything Ecclesiastes 3:1 says: "There is a time for everything, and a season for every activity under heaven." Ruthie shares how meaningful this Scripture has become as her children have grown and gradually left home. Every season has its own purpose. The challenge is learning to discover, accept, and appreciate God's timing instead of resisting it or rushing ahead. Your children growing up is a transition. Retirement is a transition. A career change is a transition. A new season in your marriage or business is a transition. And every transition gives us an opportunity to ask: "God, what do You want this season to look like?" 🤍 Don't Let Real Estate Fill Every Empty Space When Ruthie's children started leaving home, she realized something important. She had more time—and she allowed real estate to take all of it. Late texts. Emails. Phone calls. Showings at all hours. Clients taking priority over family. It's incredibly easy for a real estate business to expand into every available pocket of your calendar. And if you're not intentional, when one responsibility disappears, another one will quickly take its place. Erin experienced something similar when she took on an additional commitment during a season when she was already praying for more margin. The lesson? If you don't intentionally decide what fills your time, your calendar will decide for you. 🤍 Your Marriage Needs Attention Before the Kids Leave One of the most important conversations in this episode is about marriage. Ruthie has watched couples reach the empty nest and suddenly look at each other and think: "Who are you?" When children have been the center of family life for decades, it can be difficult to transition back into a relationship where it's just the two of you. That's why the time to invest in your marriage isn't after the kids leave. It's now. If there are problems in your marriage, address them now. Seek wise counsel. Go to Christian counseling. Schedule the date night. Make space for meaningful conversations. Don't wait until the house is empty to discover that you haven't been cultivating your relationship. 🤍 Cultivate Friendships That Can Survive the Season Another reality of changing seasons is that some friendships change too. You may have developed incredible friendships because your children played on the same team, attended the same school, or participated in the same activities. But when that activity ends, the friendship can disappear if the relationship was built entirely around the children. That doesn't mean every friendship has to continue forever. Instead, identify the relationships that truly matter and cultivate them intentionally. Some friendships may become lifelong friendships. Others may simply belong to a particular season. Both can be good. 🤍 Boundaries Are Part of Preparing for Your Next Season As Erin reflects on her career, she recognizes how much her boundaries have changed. For years, she operated with a scarcity mindset: What if I lose the client? What if they choose another agent? What if I don't answer? What if I don't show the house tonight? But eventually, she realized something: Losing a client isn't the end of the world. You can be an excellent real estate professional without being available 24/7. You can establish office hours. You can decide when you show homes. You can protect Sundays. You can create boundaries around evenings and weekends. And you can pray: "God, bring me the clients who can work within the boundaries you've given me." 🤍 Build the Business You Want Before You Need It If you know a major season change is coming, don't wait until it arrives to make changes. Start now. Build your sphere. Cultivate relationships. Create a referral-based business. Set expectations with clients. Establish your schedule. Decide what your non-negotiables are. When your life changes, your business won't have to completely change with it because you've already built a structure that supports the life you want. 🤍 Your Calendar Should Reflect God, Family & Business At Her Purpose, we're continually asking: Does my calendar actually reflect God, family, and business? Not perfectly. But intentionally. Erin shares that she used to treat anything that wasn't work as optional. Lunch with friends could be moved. Exercise could be canceled. A massage could be rescheduled. Date night could be sacrificed. Personal time could disappear. But she realized those things matter. Time with people who fill you up matters. Rest matters. Exercise matters. Marriage matters. Time with God matters. And just because you can work during a particular hour doesn't mean that hour belongs to your business. 🤍 Do a Life Audit As you enter a new season, take a look at everything currently occupying your time. Ask: What do I need to stop doing? What can I delegate? What can I simplify? What no longer belongs in this season? Erin shares practical examples of simplifying everyday responsibilities as her children grow. Sometimes preparing for a new season doesn't mean adding something new. Sometimes it means letting something go. 🤍 Don't Assume You Know What God Has Next Ruthie also reminds us that we can't always predict what God will do in the next season. You may think retirement means traveling, reading, relaxing, or spending more time on hobbies. But God may have something completely different. He may call you to serve. To mentor. To travel. To missions. To foster children. To start something new. To invest in people. We don't have to know the entire plan. We simply need to remain available. 🤍 What Do You Want Me to Fill This Time With, Jesus? Instead of asking only: "What am I going to do when the kids leave?" Ask: "Lord, what do You want me to do with this time?" Maybe He highlights your marriage. Maybe He highlights your relationship with Him. Maybe it's your friendships. Maybe it's your health. Maybe it's a new business opportunity. Maybe it's rest. Maybe it's something you haven't even considered yet. The next season doesn't have to be filled with more work. It can be filled with more purpose. Wherever you are today—whether you have young children, teenagers, college students, or an empty nest—start preparing your heart now. Build the boundaries now. Invest in your marriage now. Cultivate your friendships now. Create margin now. And keep asking God: "What do You want this season to be?" 📖 Scripture Mentioned Ecclesiastes 3:1–8 🤍 Connect With Her Purpose 🌐 Website: https://herpurposewomen.com/ 📸 Instagram: https://www.instagram.com/herpurposewomen/ 👥 Join the Her Purpose Facebook Group: https://www.facebook.com/groups/759665260000019 🤍 Connect With Erin Glenn 📸 Instagram: https://www.instagram.com/erinjglenn/ 📘 Facebook: https://www.facebook.com/erinjglenn 📧 Email: erin@glennsdens.com 🤍 Connect With Ruthie Graham 📸 Instagram: https://www.instagram.com/aiken_realestate/ 📘 Facebook: https://www.facebook.com/ruthie.graham.16 📧 Email: ruthie@movetoaikensc.com

  5. Oct 6

    How to Prepare Your Real Estate Business for Q4 in a Tough Market - Episode 48

    Her Purpose Women Podcast Erin Glenn & Ruthie Graham - 🤍 Connect With Her Purpose How to Prepare Your Real Estate Business for Q4 in a Tough Market Real estate is hard right now. Interest rates are high, homes are staying on the market longer, sellers are adjusting to a different market, and buyers are asking for more concessions. So how do we enter the fourth quarter without allowing the market to make us frantic, fearful, or driven by scarcity? In this episode of the Her Purpose Women Podcast, Erin and Ruthie talk about how to finish the year faithfully—not frantically. Instead of focusing only on what is difficult in the market, they discuss how to stay visible, serve your sphere, create value, and most importantly, keep God at the center of your business. 🤍 It's a Different Real Estate Market The current market requires a different strategy. Higher interest rates, increased days on market, changing seller expectations, and buyers asking for closing costs and rate buydowns are creating challenges for both agents and clients. Sellers may need to adjust pricing expectations, while buyers may have more negotiating power than they have had in recent years. That doesn't mean there aren't opportunities. In fact, buyers may be able to negotiate concessions, repairs, upgrades, and other terms that weren't realistic in a hotter market. The key is learning how to help your clients navigate the market instead of allowing the market to dictate your emotions. 🤍 Don't Let a Tough Market Make You Frantic When business slows down, it's easy to start operating from fear. You may feel like you need to chase every lead, say yes to everything, buy more leads, post more content, or desperately find your next transaction. But frantic isn't the goal. Faithfulness is. Colossians 3:23–24 reminds us to work wholeheartedly as though we are working for the Lord. Real estate can be messy and difficult. But if God has called you into this business, your work can still be an act of worship—even when the market isn't cooperating. 🤍 God Has Not Given You a Spirit of Fear 2 Timothy 1:7 says: "For God has not given us a spirit of fear and timidity, but of power, love, and self-discipline." A difficult market can quickly create a scarcity mindset. But fear doesn't have to determine your strategy. Instead, ask: What can I faithfully do today? You don't have to solve your entire fourth quarter in one day. You don't have to manufacture business. You can pray, seek God, serve people, and take the next faithful step. 🤍 Your Sphere Is Bigger Than You Think One of the most practical conversations in this episode is about sphere of influence. If you're thinking, "I don't have a sphere," you probably do. Your sphere can include: Friends and family Church Gym Hair and nail appointments Doctors and dentists Vendors Former coworkers School and children's activities Neighbors Past clients Social media connections Community relationships Erin shares how many of her transactions came from everyday relationships—including people she met through the gym, her dentist, mechanic, HVAC professional, church, and other community connections. You don't have to build relationships just because you want a referral. Know people. Love people. Serve people. Stay connected. 🤍 Stay Visible and Add Value Being visible doesn't mean you have to dance on social media or follow every trend. It means people should know that you're still in the business and that you are someone who can provide valuable real estate information. One strategy Erin shares is the Real Estate Review. Instead of simply sending a generic market report, she created a personalized analysis for her clients that included comparable properties, estimated value, a net sheet, investment information, and potential scenarios. It gave her clients something genuinely useful while keeping her connected to their real estate needs. She used this strategy as one of her primary relationship-building touches while building a $40 million annual business. 🤍 You Don't Need 70 Million Strategies There are countless ways to stay connected. Newsletters. Pop-bys. Handwritten notes. Phone calls. Texts. Voice messages. Video messages. Social media. Coffee meetings. Vendor lists. Prayer. The point isn't to do everything. Pick what fits you. Erin and Ruthie encourage listeners to identify the communication style that feels natural and use it consistently. If you're a texter, text. If you love voice messages, send voice messages. If you're comfortable sending video, send video. If you love handwritten notes, write notes. The goal is simply to remind people that you know them, care about them, and are available to serve them. 🤍 Sometimes the Best Follow-Up Isn't About Real Estate One of the most powerful ideas in the episode is that connection doesn't always have to be business-related. If you drive past a neighborhood and remember a client, send them a message. If someone comes to mind, reach out. If you see something they would enjoy, send it to them. If God puts someone on your heart, pray for them. You can even simply say: "You came to mind today. How are you doing?" Relationships become stronger when people know you're thinking about them as people—not just potential transactions. 🤍 Don't Forget Your Vendors A valuable vendor list can become an incredible resource for your sphere. Plumbers, contractors, landscapers, insurance agents, mechanics, cleaners, handymen, and other trusted professionals can make life easier for your clients long after the transaction closes. Erin shares how she maintains and updates her vendor list and sends it to clients throughout the year. It's another simple way to provide value without constantly asking for business. 🤍 The Work You Do in Q4 May Pay Off Later One of the most important reminders from this conversation is that the work you do in the fourth quarter may not result in a fourth-quarter closing. That's okay. Relationships take time. The conversation you have today may become a transaction six months from now. The person you encourage today may refer someone to you next year. The client you faithfully stay connected to may eventually decide it's time to move. You are planting seeds. Your job is to be faithful with the planting. God is responsible for the harvest. 🤍 Finish the Year Faithfully, Not Frantically Matthew 6:31–33 reminds us not to worry about what we will eat, drink, or wear, because our Father already knows what we need. That doesn't mean we sit back and do nothing. It means we work from trust instead of fear. As you enter Q4, ask God: "What do You want me to focus on?" "Who do You want me to serve?" "Who do You want me to reach out to?" "What is my one faithful next step?" Don't try to do 70 things. Pick one thing. Be faithful. Stay visible. Love your people. Serve with excellence. And trust God with the provision. 🤍 Q4 Challenge What's ONE thing you're going to focus on with God in the next quarter? Share it in the comments and encourage another woman who may be navigating a difficult market right now. Let's rally around one another with love, support, and prayer—and remember that our businesses don't have to be built from fear. They can be built from faith. 📖 Scriptures Mentioned Colossians 3:23–24 2 Timothy 1:7 Matthew 6:31–33 🤍 Connect With Her Purpose 🌐 Website: https://herpurposewomen.com/ 📸 Instagram: https://www.instagram.com/herpurposewomen/ 👥 Join the Her Purpose Facebook Group: https://www.facebook.com/groups/759665260000019 🤍 Connect With Erin Glenn 📸 Instagram: https://www.instagram.com/erinjglenn/ 📘 Facebook: https://www.facebook.com/erinjglenn 📧 Email: erin@glennsdens.com 🤍 Connect With Ruthie Graham 📸 Instagram: https://www.instagram.com/aiken_realestate/ 📘 Facebook: https://www.facebook.com/ruthie.graham.16 📧 Email: ruthie@movetoaikensc.com

  6. Sep 29

    Should You Open Your Own Real Estate Brokerage? - What Agents Need to Know First- Episode 47

    Her Purpose Women Podcast Erin Glenn & Ruthie Graham - 🤍 Connect With Her Purpose Should You Open Your Own Real Estate Brokerage? What Agents Need to Know First At some point in your real estate career, especially when you become successful, you may start asking yourself: "What's next?" Maybe you should start a team. Maybe you should become a coach. Maybe you should open your own brokerage. But before you automatically move into the next level of success, have you stopped to ask why? In this episode of the Her Purpose Women Podcast, Erin shares her firsthand experience of building and owning a real estate brokerage that grew to 75 agents, two buildings, and roughly a closing a day. Looking back, she shares the questions she wishes she had asked before making that decision—and why she would approach it very differently today. This conversation is about more than whether you can open a brokerage. It's about whether you should, what it will actually cost, and whether the decision aligns with the life God has called you to build. 🤍 Start With the Why Erin admits that she opened her brokerage after only one year in real estate. She had been highly successful, with around 24 closings in her first year, and she had discovered that she was capable of building something of her own. But success can create its own temptation: "If I can do this, what else can I build?" The desire to create, lead, and help other agents succeed isn't necessarily wrong. In fact, Erin believes many brokerage owners begin with a genuine desire to help people. The question is whether opening a brokerage is actually your assignment—or simply the next obvious step in the traditional real estate success path. 🤍 The Cost Isn't Just Money One of the biggest lessons Erin learned was that the true cost of owning a brokerage isn't simply the initial investment. It's time, money, responsibility, and emotional bandwidth. As the brokerage grew, so did the expenses. There were buildings, employees, bookkeeping, compliance, file auditing, marketing, technology, insurance, office management, recruiting, and countless other operational responsibilities. And the more agents you add, the more resources you need to support them. Revenue can grow while expenses grow right alongside it. 🤍 The Time Cost Can Be Even Bigger For Erin, the biggest cost wasn't ultimately the money. It was the time. While selling approximately $40 million of real estate per year, she was also managing a brokerage with 75 agents. Looking back, she realized there was very little margin. The brokerage became a part-time job on top of her full-time real estate business. And when you're trying to put God first and family second, that matters. Success isn't just about how much money you're making. It's also about what that success is costing you. 🤍 The Numbers Need to Make Sense One of the biggest mistakes Erin identifies is making a major business decision without fully understanding the numbers. She and her partners essentially looked at what they were already paying their brokerage and thought: "For that amount of money, we could build our own." But the calculation didn't include everything that would eventually be required. There are costs associated with supporting agents who aren't producing, providing technology and services, maintaining an office, hiring employees, handling compliance, and managing the business itself. The episode also discusses the reality that only a small percentage of agents reach cap levels and that a large portion of the business can come from a relatively small percentage of agents. That means simply recruiting more agents doesn't automatically create the profitability you might expect. 🤍 What About the Liability? There's another piece that doesn't always get discussed: responsibility. As a broker owner, you're responsible for much more than your own transactions. Compliance, file management, contracts, audits, technology, accounting, and the actions of the agents within your brokerage all become part of your world. That responsibility carries emotional weight. You aren't just building a business. You're carrying responsibility for other people's businesses as well. 🤍 Success Can Still Be Out of Order Perhaps the most personal part of this conversation is Erin's reflection on what success meant to her at the time. She realized that part of her desire to be a brokerage owner came from seeking recognition and proving her worth through business success. The title mattered. The recognition mattered. Being featured in magazines mattered. Meanwhile, her health, marriage, family, and personal life were suffering. From the outside, everything looked successful. On the inside, things were falling apart. That experience led her to a deeper understanding of alignment. Because you can build an impressive business and still be completely out of order in your life. 🤍 There Are Other Ways to Lead If your desire is to help other agents, opening a brokerage isn't the only way. You could coach. You could mentor one or two agents. You could create an accountability group. You could serve within an existing organization. You can help people grow without taking on the full responsibility of owning the infrastructure. The question isn't simply: "What can I build?" It may be: "What is God actually asking me to build?" 🤍 Pray Before You Say Yes This episode is not about saying that no one should ever open a brokerage. If God has called you to do it, you need to pursue that calling with wisdom and good stewardship. But before saying yes, understand the time, money, liability, responsibility, and emotional bandwidth required. Do your research. Talk to people who have actually done it. Study the numbers. Ask hard questions. And most importantly, pray. Ask God to open the right doors, close the wrong ones, and make your next assignment clear. Your next level doesn't always have to mean more responsibility. Sometimes God's invitation is to build differently. Sometimes it's to simplify. Sometimes it's to lead fewer people more deeply. And sometimes the most successful decision you can make is choosing a business that leaves room for your faith, your family, your health, and your life. 📖 Scriptures & Themes Mentioned Putting God first Stewardship Alignment Wisdom before making major decisions Prayer and discernment Time, money, and emotional bandwidth Building a business that supports the life you're called to live 🤍 Connect With Her Purpose 🌐 Website: https://herpurposewomen.com/ 📸 Instagram: https://www.instagram.com/herpurposewomen/ 👥 Join the Her Purpose Facebook Group: https://www.facebook.com/groups/759665260000019 🤍 Connect With Erin Glenn 📸 Instagram: https://www.instagram.com/erinjglenn/ 📘 Facebook: https://www.facebook.com/erinjglenn 📧 Email: erin@glennsdens.com 🤍 Connect With Ruthie Graham 📸 Instagram: https://www.instagram.com/aiken_realestate/ 📘 Facebook: https://www.facebook.com/ruthie.graham.16 📧 Email: ruthie@movetoaikensc.com

    Should You Open Your Own Real Estate Brokerage? - What Agents Need to Know First- Episode 47

  7. Sep 22

    What Does the Bible Say About Your Identity in Christ? Episode 46

    Her Purpose Women Podcast Erin Glenn & Ruthie Graham -🤍 Connect With Her Purpose If God were asked to describe you, would He use the same words you use to describe yourself? In this episode of Her Purpose Women Podcast, Erin Glenn and Ruthie Graham talk about identity, the words we speak over ourselves, and what happens when we allow diagnoses, past experiences, opinions, or negative thoughts to become part of how we define ourselves. As women, wives, moms, and business owners, we can carry a lot of labels. Sometimes those labels come from other people. Sometimes they come from our circumstances, our struggles, or even the way we have learned to talk to ourselves. But what does God actually say about us? Erin and Ruthie share personal stories about the labels they have carried and how God has been teaching them to recognize the difference between understanding how we are wired and allowing something to become our identity. In This Episode, We Talk About: 🤍 If God Were Describing You What words would God use to describe you? Would they be the same words you use when you talk about yourself? 🤍 When a Diagnosis Becomes an Identity Erin shares how her ADD diagnosis helped her understand how she is wired, but how phrases like "my brain is chaotic" and "I thrive in chaos" eventually became part of the way she identified herself. She talks about learning to use that information as a tool while choosing to work toward order, margin, and peace. 🤍 Understanding Yourself Without Using It as a Crutch Ruthie shares about her ADHD diagnosis and how she has chosen to use it as education—to understand how she works best and what environments may or may not work well for her—rather than using it as an excuse. 🤍 The Labels Other People Put on Us Ruthie shares how constantly hearing "dumb blonde" jokes when she was younger eventually affected the way she saw herself. She realized she had started behaving according to a label that was never true about who she was. 🤍 What Does God Say About You? Colossians 3:12 reminds us that we are God's chosen people, holy and dearly loved. Erin and Ruthie discuss how those truths do not line up with the negative labels we often place on ourselves. 🤍 You Are a Child of God 1 John 3:1 reminds us of the great love the Father has lavished on us and that we are called children of God. Erin and Ruthie reflect on what it means to let that truth shape our identity. 🤍 You Are a New Creation 2 Corinthians 5:17 says that if anyone is in Christ, the new creation has come. Erin shares how this has changed the way she thinks about her ADD diagnosis and her desire for a calm mind that remains creative. 🤍 Taking Every Thought Captive 2 Corinthians 10:5 teaches us to take every thought captive and make it obedient to Christ. The conversation explores how important it is to recognize negative thoughts instead of automatically accepting them as truth. The Four-Step Challenge 1. NAME IT What do you repeatedly call yourself? What negative label or feeling keeps showing up? 2. TRACE IT Where did that identity come from? Did it come from God, a family member, something someone said, your past, your circumstances, or something you have repeatedly told yourself? 3. TEST IT Is this an experience or circumstance, or is this actually what God says about you? 4. REPLACE IT Replace the old label with the truth. Instead of saying, "I live in chaos," Erin is choosing: "I live from a place of order. My mind is clear and free, and my mind remains creative." A Challenge for This Week Take some time to identify one name, label, or feeling you have been living under. Ask yourself: "If God were describing me, would He use this word?" Then begin replacing that label with what God says about you. You may need to write it down, pray about it, or take a walk and spend time with God. Ruthie also shares the idea of creating a personal prayer based on the truths Scripture gives us about our identity. You are chosen. You are holy. You are dearly loved. You are a child of God. What would change if you reminded yourself of those truths every single day? And if this conversation encouraged you, send this episode to one woman who may be living under a name that God never gave her. 🤍 🤍 Connect With Her Purpose 🌐 Website: https://herpurposewomen.com/ 📸 Instagram: https://www.instagram.com/herpurposewomen/ 👥 Join the Her Purpose Facebook Group: https://www.facebook.com/groups/759665260000019 🤍 Connect With Erin Glenn 📸 Instagram: https://www.instagram.com/erinjglenn/ 📘 Facebook: https://www.facebook.com/erinjglenn 📧 Email: erin@glennsdens.com 🤍 Connect With Ruthie Graham 📸 Instagram: https://www.instagram.com/aiken_realestate/ 📘 Facebook: https://www.facebook.com/ruthie.graham.16 📧 Email: ruthie@movetoaikensc.com

  8. Sep 15

    Real Estate Team vs. Solo Agent: Which Is Better for You?

    Her Purpose Women Podcast Erin Glenn & Ruthie Graham -🤍 Connect With Her Purpose Should you join a real estate team or go solo? It's a question many real estate agents wrestle with—especially when the market slows down, confidence is low, or you feel like you need more support and accountability. In this episode of Her Purpose Women Podcast, Erin Glenn and Ruthie Graham share their personal experiences with both sides of the decision. They talk honestly about what worked, what didn't, the mistakes they made, and the questions they wish they had asked before joining a team. For Christian women in real estate, this decision is about more than commission splits or lead generation. It's about understanding who God created you to be, what matters most in this season, and whether the structure you choose actually aligns with your life, family, faith, and business goals. In This Episode, We Talk About: 🤍 Team vs. Solo Real Estate The pros and cons of joining a real estate team versus building your own business independently. 🤍 Why You Should Start With Yourself Before choosing a team, ask: Why am I considering this? Am I making this decision from faith, wisdom, fear, insecurity, or pressure? 🤍 How to Choose the Right Brokerage Why you should interview multiple brokerages instead of automatically choosing the biggest, most productive, or most familiar one. 🤍 The Importance of Your People Your community matters. Find people who challenge you, support you, help you grow, and align with your values and faith. 🤍 Know Your Non-Negotiables What do you refuse to sacrifice for your real estate career? Time with your husband and kids? Church? Bible study? Vacations? Health? Rest? Your business needs to fit your life—not completely consume it. 🤍 Structure vs. Entrepreneurship Some agents thrive with accountability, structure, team meetings, systems, and built-in support. Others are naturally entrepreneurial and need autonomy. Neither is better—you need to understand how God wired you. 🤍 The Questions You MUST Ask a Team We talk about team structure, time requirements, branding, mentorship, administrative support, lead sources, commission splits, caps, personal databases, referrals, repeat business, and what happens when you leave. 🤍 Understand the Numbers Before joining a team, have them walk you through exactly what happens to a $10,000 commission check. Understand every split, fee, cap, and expense. 🤍 Paid Leads vs. Your Sphere We discuss the reality of paid leads, including Zillow leads, conversion rates, follow-up expectations, and whether that business model actually fits your strengths and personality. 🤍 Pray Before You Decide Take a breath. Slow down. Talk to God. Ask Him to reveal open doors and closed doors. You never have to make a major business decision simply because someone wants an answer today. Questions to Ask Before Joining a Real Estate Team: • What is your vision for this team? • What are the time and schedule requirements? • What does a typical day look like? • What leads will I receive, and where do they come from? • What are the commission splits and fees? • What happens to my personal database? • Who owns my referrals and repeat clients? • What branding will I be required to use? • What mentorship and training are provided? • What administrative support is included? • What happens if I leave the team? • Is there a non-compete or other restriction? • Will this structure allow me to build the business and life I actually want? Whether you are brand new to real estate, considering joining a team, or wondering if it's time to go solo, this conversation will help you slow down, ask better questions, and make a decision that aligns with God, your family, and your business. Remember: You don't have to say yes just because an opportunity is available. Take the time to discern what is right for you in this season. 🤍 Connect With Her Purpose 🌐 Website: https://herpurposewomen.com/ 📸 Instagram: https://www.instagram.com/herpurposewomen/ 👥 Join the Her Purpose Facebook Group: https://www.facebook.com/groups/759665260000019 🤍 Connect With Erin Glenn 📸 Instagram: https://www.instagram.com/erinjglenn/ 📘 Facebook: https://www.facebook.com/erinjglenn 📧 Email: erin@glennsdens.com 🤍 Connect With Ruthie Graham 📸 Instagram: https://www.instagram.com/aiken_realestate/ 📘 Facebook: https://www.facebook.com/ruthie.graham.16 📧 Email: ruthie@movetoaikensc.com

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