Know Your Ship

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Sharing stories of the e-commerce shippers, leaders, and entrepreneurs of the world. Powered by ehub.com.

  1. 4d ago

    Why Traditional Influencer Marketing No Longer Works

    Sometimes the best ROI story isn't the big client — it's the nobody you helped become somebody. In this episode, Trevor Crump, co-founder of Bestie Media and host of The Unstoppable Marketer podcast, breaks down what it actually takes to differentiate a brand in a market flooded with content. Trevor and host Frank Dolce dig into why "good" products are just table stakes; how influencer marketing has evolved from big-name endorsements to micro-creator seeding strategies; why storytelling alone no longer guarantees success; and what he looks for before taking on a new client. Finally, Trevor shares the story of a small brand his agency helped grow from $150,000 to a projected $8 million in just a few years. Key Timestamps: [03:32] — Why "Good" Isn't Good Enough Anymore [08:06] — His Honest Take on AI in Hiring and Marketing [12:47] — Where Influencer Marketing Is Headed [16:40] — The Diaper Bag Story: Why Follower Intent Matters More Than Follower Count [23:20] — Seeding Product to Micro-Creators at Scale [26:22] — Why the Brand Experience Doesn't Start With the Ad [31:38] — Is Storytelling Still Necessary? [39:38] — The Client Who Went From $150K to $8M [42:10] — What Bestie Media Looks for Before Taking on a Client [50:09] — Why Radical Honesty Is Bestie Media's Biggest Differentiator 📦 ABOUT KNOW YOUR SHIP Know Your Ship features conversations with the builders, founders, and leaders behind growing companies. Presented by eHub, a platform for e-commerce shipping and logistics. Optimize your shipping logistics: https://www.ehub.com Connect with Trevor & Bestie Media: Trevor's Instagram: https://www.instagram.com/thetrevorcrump/ TikTok:https://www.tiktok.com/@thetrevorcrump LinkedIn: https://www.linkedin.com/in/trevorcrump/ Bestie Media website: https://bestiemedia.co/ Bestie Media Instagram: https://www.instagram.com/bestiemedia.co/ Bestie Media LinkedIn: https://www.linkedin.com/company/bestie-media/ Powered by www.ehub.com

  2. Sep 10

    From National BMX Champion to Fulfillment Software Founder

    What if 1,000 orders could be picked, packed, and shipped in three clicks? In this episode, Ron Bester shares his winding path from a professional BMX racer to leading e-commerce and fulfillment operations at several major online retailers, and how years of watching order management needlessly remain complicated led him to build his own solution. Ron and host Frank Dolce dig into the ROI of automation, why simplicity is the real goal of good technology, and how Ron's NetSuite-native platform and 3PL portal are changing the way fulfillment is managed. Key Timestamps: [02:17] — From BMX Racing to Business School [09:22] — Selling Mac Accessories in the Early Days of E-Commerce [16:07] — Building a Returns Management Startup Before Its Time [33:38] — The Gap in the Market That Led to His Software [48:50] — Why Shipping Shouldn't Be This Complicated [54:14] — What Makes a High-Volume Fulfillment Client [1:01:00] — Inside the 3PL Client Portal and Pre-Funded Wallet [1:08:43] — Lessons on Partnerships, Growth, and Staying Open 📦 ABOUT KNOW YOUR SHIP Know Your Ship features conversations with the builders, founders, and leaders behind growing companies. Presented by eHub, a platform for e-commerce shipping and logistics. Optimize your shipping logistics: https://www.ehub.com Connect with Ron: Ron's LinkedIn: https://www.linkedin.com/in/ron-bester-4177724/ LogiVeo LinkedIn: https://www.linkedin.com/company/logiveo/ LogiVeo Website: https://logiveo.com/ Powered by www.ehub.com

  3. Sep 3

    A Father-Son Business Built From the Warehouse Floor Up

    Some fathers and sons build memories together. Brynden King and his dad built a company. In this episode, Brynden King, VP of Sales and VP of Business Development at FFE Solutions Group, shares what it took to go from warehouse floor to leadership, working alongside his father and co-founder, Jeremy King. He and host Frank Dolce talk about earning his place as more than "the founder's son," scaling FFE's fulfillment operations, and balancing automation with the people who keep the warehouse running. Key Timestamps: [02:18] — Working Alongside His Dad and Co-Founder [07:23] — Earning His Role: "A Son Who Works On the Company" [08:01] — Building FFE's Hand Assembly Business From Scratch [20:03] — The Shift From Kitting to Full-Scale Fulfillment [36:47] — Balancing Automation With Human Performance [41:29] — What Makes a Strong 3PL Partnership [51:31] — Trends Shaping the Future of Fulfillment [54:22] — What's Next for FFE Solutions Group 📦 ABOUT KNOW YOUR SHIP Know Your Ship features conversations with the builders, founders, and leaders behind growing companies. Presented by eHub, a platform for e-commerce shipping and logistics. Optimize your shipping logistics: https://www.ehub.com Connect with Brynden: Brynden's LinkedIn: https://www.linkedin.com/in/brynden-bt-king-23ab061a4/ FFE Solutions Group LinkedIn: https://www.linkedin.com/company/ffesg/ FFE Solutions Group: https://www.ffesolutionsgroup.com/ Powered by www.ehub.com

  4. Aug 27

    How DIME Beauty Scaled Fulfillment Using Military Principles

    What does 18 years in the Army teach you about running a warehouse? For David Luna, Senior Manager of Fulfillment at DIME Beauty, it comes down to one idea: it's never just "your" problem — it's "we." In this episode, David breaks down how military leadership shapes the way he runs a fulfillment team, from staying humble enough to be challenged by his own people, to building real relationships across every department. Whether you're managing a warehouse team, evaluating carrier partnerships, or thinking through how to balance shipping costs with customer experience, this conversation covers what it actually takes to build a team that performs under pressure. Key Timestamps: [00:31] — From Army Logistics to Train Conductor [04:16] — Experience vs. a Degree: What Actually Prepares You for the Job [11:23] — How to Challenge a Leader the Right Way [15:49] — Staying Humble as a Leader [24:08] — Building Relationships With Your Team, One Conversation at a Time [29:26] — "It's a We Problem": Leading Through Peak Season [40:14] — Applying Military Leadership Lessons to Vendor Relationships [44:04] — Balancing Shipping Rates With Customer Experience [50:49] — Why Team Culture Is DIME’s Biggest Asset 📦 ABOUT KNOW YOUR SHIP Know Your Ship features conversations with the builders, founders, and leaders behind growing companies. Presented by eHub, a platform for e-commerce shipping and logistics. Optimize your shipping logistics: https://www.ehub.com Connect with David & DIME Beauty Co: David's LinkedIn: https://www.linkedin.com/in/david-luna-758255359/ DIME Beauty Instagram: https://www.instagram.com/dimebeautyco/ DIME Beauty website: https://dimebeautyco.com/ DIME Beauty YouTube: https://www.youtube.com/@dimebeautyco DIME Beauty LinkedIn: https://www.linkedin.com/company/dime-beauty-co/ Powered by www.ehub.com

  5. Aug 20

    How She Built a Brand at 21 and Secretly Sold It

    How do you know when it's time to sell the business you built from scratch? In this founder story, Jenny Wecker (founder of Fawn Design) reveals how she secretly sold her 12-year brand—making the call using 50% data and 50% gut feeling. In this episode of Know Your Ship, Jenny opens up about starting Fawn Design at 21 with no business background, building it into a multimillion-dollar brand, and transitioning from owner to team member. She and host Frank Dolce dive deep into self-trust, navigating transactional vs. relationship-driven partnerships, and how turning neurodivergence into a superpower transformed her leadership style. Key Timestamps: [00:00] — Announcing the Sale of Her Business [00:23] — Starting Fawn Design at 21 With No Business Experience [04:19] — Choosing a Business Partner: Data vs. Gut Feeling [08:25] — Learning Self-Trust After Years of Self-Doubt [12:24] — Transactional vs. Relationship-Based Business Partnerships [24:31] — Understanding Neurodivergence as a Business Superpower [28:13] — Living in Seasons: Knowing When to Grind and When to Rest [41:48] — Finding Her "Why" and What's Next Next Watch: If you enjoyed this conversation on founder transitions and career pivots, watch our episode with Tim LaComb on career reinvention: https://youtu.be/n0XA_joFxSY?si=DCSzNY4BDtw9CBOh About Know Your Ship: Know Your Ship features conversations with the builders, founders, and leaders behind growing companies. Presented by eHub, a platform for e-commerce shipping and logistics. Optimize your shipping logistics: https://www.ehub.com Connect with Jenny & Fawn Design: Jenny's LinkedIn: https://www.linkedin.com/in/jenny-wecker-363519a7/ Jenny’s Instagram: https://www.instagram.com/jennywecker/ Fawn Design Website: https://www.fawndesign.com Fawn Design LinkedIn: https://www.linkedin.com/company/fawn-design/ Fawn Design Instagram: https://www.instagram.com/fawndesign/ Fawn Design YouTube: https://www.youtube.com/@fawndesign9222 Powered by www.ehub.com

  6. Aug 13

    Why Turning Down Sales Built a National Brand

    What’s the ROI of turning down a sale? Travis Stringham, owner of Origin Brand Merch, built a national custom merchandise business by rejecting quick transactions to focus on brand strategy, client trust, and long-term e-commerce growth. In this conversation, Travis shares his founder story—from leaving a commercial banking career to scaling a basement hustle into the origin story behind Junior Jazz and custom gear for pro sports teams, megachurches, and national corporate brands. He unpacks hard-earned business leadership lessons on running a family business with four owners, recovering from a $1M e-commerce software mistake, and navigating global supply chain, manufacturing, and tariff challenges. 👉 WATCH NEXT: How a Former Pastor Became Packaging's Top Sales Leader (Adam Peek): https://youtu.be/ASK6fRo0lHI?si=yCGW-Dv5UIc67yPT Key Timestamps: [00:00] — Turning Down a Sale to Protect a Client's Brand [00:33] — The Origin Story: From Basement Hustle to Junior Jazz [09:52] — Transitioning From Sports Jerseys to Corporate Merch [14:06] — Buying a Production Facility to Control Quality & Shipping [19:54] — Why Most Promotional Merch Fails (And How to Stand Out) [36:45] — How to Navigate Running a Business With 4 Family Owners [44:47] — Why Relationships Beat Price in B2B Sales [52:44] — The $1M E-Commerce Software Failure [1:00:54] — Navigating Tariffs & Global Sourcing Challenges Today 📦 ABOUT KNOW YOUR SHIP Know Your Ship features conversations with the builders, founders, and leaders behind growing companies. Presented by eHub, a platform for e-commerce shipping and logistics. Optimize your shipping logistics: https://www.ehub.com Connect with Travis & Origin Brand Merch: Travis's LinkedIn: https://www.linkedin.com/in/travis-stringam-0257083/ Origin Brand Merch website: https://originbrandmerch.com/ Origin Brand Merch LinkedIn: https://www.linkedin.com/company/origin-brand-merch/ Origin Brand Merch Instagram: https://www.instagram.com/originbrandmerch/ Origin Brand Merch YouTube: https://www.youtube.com/@OriginMerch Powered by www.ehub.com

  7. Jul 28

    From 10 Failed Startups to a $1.2M Shoe Brand

    Jose Montoya co-founded Otishi, a gym shoe brand that's grown from a $60K Kickstarter launch to $1.2M in annual revenue in just three years. Jose joins this episode of Know Your Ship to share how Otishi found its breakout moment through a single viral TikTok video, and what it took to turn that moment into a sustainable, growing brand. Jose breaks down the e-commerce fundamentals behind Otishi's growth: finding product-market fit, building manufacturing relationships in China and Peru, and dividing responsibilities across a three-person founding team based on each person's strengths. He also shares how a previous e-commerce venture built with his wife taught him one of the most important lessons of his career: knowing when to step back is just as valuable as knowing when to build, and how that lesson continues to shape the way he leads Otishi today.Key Discussion Markers[00:00] — Jose's mom asks if it's too late to go back to engineering[00:23] — Growing up with immigrant parents and a life-changing trip back to Peru[02:16] — Getting caught plagiarizing in high school, and the mindset shift that followed[07:07] — Failing calculus twice and leaving engineering behind[08:39] — Finding BYU's Rollins Center and the entrepreneurship community[12:16] — The plan to start 11 businesses, knowing 9 out of 10 fail[16:12] — The failed products: AirPod cases, lamps, baby blankets, and Magic: The Gathering[19:35] — Telling his dad he was leaving engineering for good[21:32] — Landing on baby shoes and hitting $200K in year one with his wife[25:46] — The challenges of building a business with a spouse[29:24] — Discovering "founder-market fit" and stepping back from the baby shoe brand[33:10] — Meeting his Otishi co-founders back at BYU[39:07] — The Photoshopped prototype that got 20 pre-orders[40:13] — The TikTok video that found Otishi's real market: gym-goers[44:16] — How Otishi got its name[52:29] — Otishi's growth: $60K on Kickstarter, to $910K, to $1.2M in three years[1:01:15] — Jose's advice to aspiring entrepreneurs📦 ABOUT KNOW YOUR SHIPKnow Your Ship features conversations with the builders, founders, and leaders behind growing companies. Presented by eHub, a platform for e-commerce shipping and logistics.Optimize your shipping logistics: https://www.ehub.com👟 WANT TO LEARN MORE ABOUT OTISHIWebsite: https://otishi.com/ Instagram: https://www.instagram.com/wearotishi/ LinkedIn: https://www.linkedin.com/company/otishi/ YouTube: https://www.youtube.com/@WearOtishi X: https://x.com/wearotishi Facebook: https://www.facebook.com/Otishiwear/ Jose's LinkedIn: https://www.linkedin.com/in/kingmonty/ Jose’s Instagram: https://www.instagram.com/itskingmonty/

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Sharing stories of the e-commerce shippers, leaders, and entrepreneurs of the world. Powered by ehub.com.