9 episodes

Does marketing make your head spin? Overwhelmed by social media? Wasting time on stuff that never works? Effective marketing runs deeper than Facebook posts – it’s about your strategy, your story and your mindset. Join Suzanne, Emma and Michelle for real advice on how to turn marketing breakdowns into breakthroughs for your business.

Market Inside Out Suzanne Longstreet, Emma O'Brien, Michelle Tresemer

    • Business
    • 5.0 • 2 Ratings

Does marketing make your head spin? Overwhelmed by social media? Wasting time on stuff that never works? Effective marketing runs deeper than Facebook posts – it’s about your strategy, your story and your mindset. Join Suzanne, Emma and Michelle for real advice on how to turn marketing breakdowns into breakthroughs for your business.

    Niche Mindset

    Niche Mindset

    If narrowing down your target market in order to increase revenues, price, status, and clients sounds counterintuitive, Episode 9 of Market Inside Out, “The Niche Mindset” will help you overcome your fears so you can niche the hell out of your target market. Especially if you’re a small business owner, the idea of niching can incite a lot of fears. Fear of commitment. Fear of excluding potential customers. Even that big-F-word fear—failure!

    • 15 min
    Your Ghost Audience

    Your Ghost Audience

    Welcome to “Ghost Audience,” Episode 8 of the Market Inside Out Podcast series. Join Suzanne Longstreet, Emma O’Brien, and Michelle Tresemer as they tackle ghost audiences. If you’re an entrepreneur or solopreneur who despairs because your last three content posts received only a few likes or shares, it’s time to relax and trust the spirits. Suzanne, Emma, and Michelle are here to reassure you that there’s a ghost audience out there that you can’t see in metrics, and it haunts your website and social posts. But fear not! It’s a friendly crowd—think Casper not Zuul the Gatekeeper of Gozer. And this amorphous, passive crowd is reading your content, secretly shopping your website, and may just manifest as your next conversion.

    • 14 min
    Vortex vs. Vacuum

    Vortex vs. Vacuum

    What energy do your social posts give off? Cold oatmeal? Junk mail? The ‘meh’ of an empty toilet paper roll? If your social posts are uninspired, Suzanne Longstreet, mindset and success coach, Emma O’Brien, brand strategist and messaging expert, and...

    • 21 min
    Fine-Tuning Your Ideal Customer and Filtering Advice

    Fine-Tuning Your Ideal Customer and Filtering Advice

    Are you trying to fine-tune your target audience or your ideal customer avatar? Do you feel overwhelmed by all the disparate marketing information out there? If so, this episode of the Market Inside Out Podcast is the tonic you need. In it, the mavens...

    • 11 min
    What is Marketing, Really?

    What is Marketing, Really?

    Join the mavens of marketing as they take a holistic dive into all things that help you market your service or product. If you’re an entrepreneur or solopreneur feeling left behind because you’re not a TikTok or Instagram sensation, Suzanne Longstreet,...

    • 23 min
    Decide, Focus, Commit, Action

    Decide, Focus, Commit, Action

    On Market Inside Out Podcast, Episode 4, “Messaging and Change,” Suzanne Longstreet, Emma O’Brien, and Michelle Tresemer discuss messaging, change, and action. You’ll learn why you must keep your messaging flexible and why your messaging must change as...

    • 4 min

Customer Reviews

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2 Ratings

2 Ratings

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