MARKETING

Brandon White
  • 5.0 (3)
  • MARKETING
  • UPDATED WEEKLY

The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model the data and turn it into financial forecasts so you have predictable revenue.Your host Brandon White has over two decades in marketing from building his first company on solely organic SEO to working in marketing at America Online in the early days of the Internet. Brandon can't promise you instant marketing success after each episode. But...he guarantees that you will find each MARKETING episode always reliable, always actionable, and always useful for your marketing efforts.

  1. Marketing News This Week: Meta Bought a Social Network for AI Bots, Andromeda Changes Facebook Ads Forever, and the Industry Survey Every Marketer Needs to See

    9H AGO

    Marketing News This Week: Meta Bought a Social Network for AI Bots, Andromeda Changes Facebook Ads Forever, and the Industry Survey Every Marketer Needs to See

    This is your marketing news for the week of March 11th, 2026.  Three stories this week Meta made two moves already this week that marketers don’t want to miss And there's a new marketing industry report that came out yesterday morning from people managing over a billion dollars a month in ad spend with some insights that will help your marketing strategy. Please follow the Marketing Podcast in your podcast player and tell a fellow marketing friend about the MARKETING Podcast. CONNECT WITH US Claim Your Marketing Edge A weekly email written by your host Brandon White that gives you an edge in your marketing. Over 20,100 subscribers and counting --> https://edge.ck.page/bea5b3fda6 SHOW INFORMATION MARKETING Podcast Website https://PodcastOnMarketing.com OTHER GREAT PODCASTS YOU'LL LOVE FROM THE BEST PODCASTS NETWORK PRODUCTIVITY Productivity and peak performance tips in under 5 minutes per episode https://podcasts.apple.com/us/podcast/productivity/id1694396715 The EDGE Ranked in the top of the charts, 505 episodes, you get conversations worth listening. About business, technology, peak performance, health, sports, exploration, music, art, science, philosophy, love, and power. https://MyEdgePodacst.com BUSINESS PLAN Podcast Everything you need to know on how to write a business plan in 11 slides....

    8 min
  2. Zappos Marketing Playbook: How Zappos Turned One Thing Into a $1.2 Billion Marketing Machine

    1D AGO

    Zappos Marketing Playbook: How Zappos Turned One Thing Into a $1.2 Billion Marketing Machine

    Today we’re giving you Zappos' Marketing Playbook.  We're covering the problem Zappos tackled, the insight that changed everything, the specific tactics Zappos ran, the science that backs it up, and your 3 marketing moves to make this marketing work for your business. STUDY CITATION Wangenheim, F. & Bayón, T. (2007). "The Chain From Customer Satisfaction via Word-of-Mouth Referrals to New Customer Acquisition." Journal of the Academy of Marketing Science, 35, 233–249. Please follow the Marketing Podcast in your podcast player and tell a fellow marketing friend about the MARKETING Podcast. CONNECT WITH US Claim Your Marketing Edge A weekly email written by your host Brandon White that gives you an edge in your marketing. Over 20,100 subscribers and counting --> https://edge.ck.page/bea5b3fda6 SHOW INFORMATION MARKETING Podcast Website https://PodcastOnMarketing.com OTHER GREAT PODCASTS YOU'LL LOVE FROM THE BEST PODCASTS NETWORK PRODUCTIVITY Productivity and peak performance tips in under 5 minutes per episode https://podcasts.apple.com/us/podcast/productivity/id1694396715 The EDGE Ranked in the top of the charts, 505 episodes, you get conversations worth listening. About business, technology, peak performance, health, sports, exploration, music, art, science, philosophy, love, and power. https://MyEdgePodacst.com BUSINESS PLAN Podcast Everything you need to know on how to write a business plan in 11 slides....

    8 min
  3. Loss Aversion: The Psychology Principle That Can Help Convert Customers (When Used Correctly)

    5D AGO

    Loss Aversion: The Psychology Principle That Can Help Convert Customers (When Used Correctly)

    Today we're breaking down what Loss Aversion is, looking at how Spotify uses Loss Aversion to convert free trials, walking through the academic research that shows how and why Loss Aversion works and then closing with your three-move loss aversion marketing playbook. Please follow the Marketing Podcast in your podcast player and tell a fellow marketing friend about the MARKETING Podcast. CONNECT WITH US Claim Your Marketing Edge A weekly email written by your host Brandon White that gives you an edge in your marketing. Over 20,100 subscribers and counting --> https://edge.ck.page/bea5b3fda6 SHOW INFORMATION MARKETING Podcast Website https://PodcastOnMarketing.com OTHER GREAT PODCASTS YOU'LL LOVE FROM THE BEST PODCASTS NETWORK PRODUCTIVITY Productivity and peak performance tips in under 5 minutes per episode https://podcasts.apple.com/us/podcast/productivity/id1694396715 The EDGE Ranked in the top of the charts, 505 episodes, you get conversations worth listening. About business, technology, peak performance, health, sports, exploration, music, art, science, philosophy, love, and power. https://MyEdgePodacst.com BUSINESS PLAN Podcast Everything you need to know on how to write a business plan in 11 slides....

    7 min
  4. Marketing News This Week: ChatGPT Just Got Its First Ad Tech Partner, Google Killed the Excuse for Skipping MMM, and Meta Changed How Your Ads Get Credit

    MAR 4

    Marketing News This Week: ChatGPT Just Got Its First Ad Tech Partner, Google Killed the Excuse for Skipping MMM, and Meta Changed How Your Ads Get Credit

    This is your Marketing News for the week of March 4 ,2026. Three marketing stories this week and they all connect.  ChatGPT Just Got Its First Ad Tech PartnerGoogle Killed the Excuse for Skipping MMMMeta Changed How Your Ads Get Credit Please follow the Marketing Podcast in your podcast player and tell a fellow marketing friend about the MARKETING Podcast. CONNECT WITH US Claim Your Marketing Edge A weekly email written by your host Brandon White that gives you an edge in your marketing. Over 20,100 subscribers and counting --> https://edge.ck.page/bea5b3fda6 SHOW INFORMATION MARKETING Podcast Website https://PodcastOnMarketing.com OTHER GREAT PODCASTS YOU'LL LOVE FROM THE BEST PODCASTS NETWORK PRODUCTIVITY Productivity and peak performance tips in under 5 minutes per episode https://podcasts.apple.com/us/podcast/productivity/id1694396715 The EDGE Ranked in the top of the charts, 505 episodes, you get conversations worth listening. About business, technology, peak performance, health, sports, exploration, music, art, science, philosophy, love, and power. https://MyEdgePodacst.com BUSINESS PLAN Podcast Everything you need to know on how to write a business plan in 11 slides....

    10 min
  5. Gymshark's Marketing Playbook: How One Tactic Took Daily Sales from $450 to $45,000

    MAR 3

    Gymshark's Marketing Playbook: How One Tactic Took Daily Sales from $450 to $45,000

    We break down exactly what Gymshark's marketing playbook and how you can use the same marketing strategy regardless of what industry you're in.  We uncover the problem, the insight, the specific marketing tactics, the science behind why their marketing tactic worked, and wrap up with the marketing playbook you take away to use in your marketing.  STUDY CITATIONS: Farivar, S. et al. (2024). Persuasive power of social media influencers in brand credibility and purchase intention. Humanities and Social Sciences Communications. Lou, C. & Yuan, S. (2019). Influencer Marketing: How Message Value and Credibility Affect Consumer Trust of Branded Content on Social Media. Journal of Interactive Advertising, 19(1), 58–73. Please follow the Marketing Podcast in your podcast player and tell a fellow marketing friend about the MARKETING Podcast. CONNECT WITH US Claim Your Marketing Edge A weekly email written by your host Brandon White that gives you an edge in your marketing. Over 20,100 subscribers and counting --> https://edge.ck.page/bea5b3fda6 SHOW INFORMATION MARKETING Podcast Website https://PodcastOnMarketing.com OTHER GREAT PODCASTS YOU'LL LOVE FROM THE BEST PODCASTS NETWORK PRODUCTIVITY Productivity and peak performance tips in under 5 minutes per episode https://podcasts.apple.com/us/podcast/productivity/id1694396715 The EDGE Ranked in the top of the charts, 505 episodes, you get conversations worth listening. About business, technology, peak performance, health, sports, exploration, music, art, science, philosophy, love, and power. https://MyEdgePodacst.com BUSINESS PLAN Podcast Everything you need to know on how to write a business plan in 11 slides....

    9 min
  6. Unit Bias: The One Unit Rule Brands Use to Control What Customers Consume and How You Can Use it to Increase Sales

    FEB 26

    Unit Bias: The One Unit Rule Brands Use to Control What Customers Consume and How You Can Use it to Increase Sales

    We break down what Unit Bias is, where you've already seen unit bias executed perfectly by some of the biggest brands in the world, what the research says if unit bias really works, and exactly how you can use unit bias in your marketing. Please follow the Marketing Podcast in your podcast player and tell a fellow marketing friend about the MARKETING Podcast. CONNECT WITH US Claim Your Marketing Edge A weekly email written by your host Brandon White that gives you an edge in your marketing. Over 20,100 subscribers and counting --> https://edge.ck.page/bea5b3fda6 SHOW INFORMATION MARKETING Podcast Website https://PodcastOnMarketing.com OTHER GREAT PODCASTS YOU'LL LOVE FROM THE BEST PODCASTS NETWORK PRODUCTIVITY Productivity and peak performance tips in under 5 minutes per episode https://podcasts.apple.com/us/podcast/productivity/id1694396715 The EDGE Ranked in the top of the charts, 505 episodes, you get conversations worth listening. About business, technology, peak performance, health, sports, exploration, music, art, science, philosophy, love, and power. https://MyEdgePodacst.com BUSINESS PLAN Podcast Everything you need to know on how to write a business plan in 11 slides....

    13 min
  7. Marketing News This Week: HubSpot's Big Acquisition, the YouTube-Reddit AI Flip, and the First-Party Data Payoff

    FEB 26

    Marketing News This Week: HubSpot's Big Acquisition, the YouTube-Reddit AI Flip, and the First-Party Data Payoff

    This is your Marketing News for the week of February 25th, 2026. Three stories this week and they all connect.  HubSpot made a very deliberate acquisition on Monday that every marketer should know about. A new marketing study showing which platform AI models are now citing most. And it's not the one everyone's been betting on.  The first real numbers coming out of brands that built first-party data strategies early. Are your numbers on par? Please follow the Marketing Podcast in your podcast player and tell a fellow marketing friend about the MARKETING Podcast. CONNECT WITH US Claim Your Marketing Edge A weekly email written by your host Brandon White that gives you an edge in your marketing. Over 20,100 subscribers and counting --> https://edge.ck.page/bea5b3fda6 SHOW INFORMATION MARKETING Podcast Website https://PodcastOnMarketing.com OTHER GREAT PODCASTS YOU'LL LOVE FROM THE BEST PODCASTS NETWORK PRODUCTIVITY Productivity and peak performance tips in under 5 minutes per episode https://podcasts.apple.com/us/podcast/productivity/id1694396715 The EDGE Ranked in the top of the charts, 505 episodes, you get conversations worth listening. About business, technology, peak performance, health, sports, exploration, music, art, science, philosophy, love, and power. https://MyEdgePodacst.com BUSINESS PLAN Podcast Everything you need to know on how to write a business plan in 11 slides....

    8 min
  8. Ferrari's Marketing Playbook. And How To Use It For Your Company

    FEB 24

    Ferrari's Marketing Playbook. And How To Use It For Your Company

    In 2024, Ferrari sold 13,752 cars. For the whole year. Ferrari generated €6.677 billion, that's roughly $7.3 billion, in revenue. Their operating profit margin was 28.3%. The auto industry average? 7.7%. Ferrari doesn't beat the competition. Ferrari plays a completely different game. We break down exactly how Ferrari does it and what you can take from it for your marketing playbook. Please follow the Marketing Podcast in your podcast player and tell a fellow marketing friend about the MARKETING Podcast. CONNECT WITH US Claim Your Marketing Edge A weekly email written by your host Brandon White that gives you an edge in your marketing. Over 20,100 subscribers and counting --> https://edge.ck.page/bea5b3fda6 SHOW INFORMATION MARKETING Podcast Website https://PodcastOnMarketing.com OTHER GREAT PODCASTS YOU'LL LOVE FROM THE BEST PODCASTS NETWORK PRODUCTIVITY Productivity and peak performance tips in under 5 minutes per episode https://podcasts.apple.com/us/podcast/productivity/id1694396715 The EDGE Ranked in the top of the charts, 505 episodes, you get conversations worth listening. About business, technology, peak performance, health, sports, exploration, music, art, science, philosophy, love, and power. https://MyEdgePodacst.com BUSINESS PLAN Podcast Everything you need to know on how to write a business plan in 11 slides....

    15 min
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Ratings & Reviews

5
out of 5
3 Ratings

About

The MARKETING podcast brings you marketing science, case studies that reveal successful marketing techniques and teach strategic marketing analysis where we model the data and turn it into financial forecasts so you have predictable revenue.Your host Brandon White has over two decades in marketing from building his first company on solely organic SEO to working in marketing at America Online in the early days of the Internet. Brandon can't promise you instant marketing success after each episode. But...he guarantees that you will find each MARKETING episode always reliable, always actionable, and always useful for your marketing efforts.

Information

  • Creator
    Brandon White
  • Years Active
    2022 - 2026
  • Episodes
    59
  • Rating
    Explicit
  • Copyright
    © 2026 © 2023 MARKETING
  • Show Website
    MARKETING

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