My Amazon Guy

Steven Pope

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

  1. 21시간 전

    Tariff Update Part 2 - Global 10% Tariff in Effect

    Send a text A new 10% global tariff has been announced after the Supreme Court ruling on Trump tariffs, creating major uncertainty for importers and ecommerce sellers. This tariff update follows a fast legal reversal and introduces a 150-day window under federal trade law. Businesses are now watching Congress, refund decisions, and future tariff changes that could impact supply chains and pricing. If rising tariffs are about to squeeze your margins, schedule a strategy session now and get a real action plan before the next policy shift hits: https://bit.ly/4jMZtxu #AmazonSellers #AmazonFBA #TariffNews #EcommerceStrategy #tariffnews2026 ------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 ________________________________ Timestamps: 00:00 – Supreme Court Overrules Trump Tariff Decision 00:30 – New 10% Global Tariff Announced Under 150-Day Law 01:00 – What Happens Next and No Refunds Update ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    1분
  2. 1일 전

    Supreme Court Overrules Tariffs - Everything Amazon Sellers Need to Know

    Send a text Supreme Court ruling strikes down major Trump tariffs, changing import costs for Amazon sellers overnight. This update affects China tariffs, reciprocal tariffs, import taxes, and seller inventory planning. With billions collected in tariff fees and refund questions still open, Amazon FBA sellers must review sourcing strategy, inventory orders, landed cost, and cash flow impact before the next policy shift. This tariff decision reshapes product margins, supply chain planning, and ecommerce pricing strategy heading into peak selling seasons. If tariff changes just reopened your margins, now is the time to get a real profit plan in place before the next policy shock hits. Book a free call with experts now! https://bit.ly/4jMZtxu #AmazonSellers #AmazonFBA #TariffNews #EcommerceStrategy #tariffnews2026 ------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 ________________________________ Timestamps: 00:00 - Supreme Court Strikes Down Trump Tariffs 00:32 - What Tariffs Are Still Staying in Place 01:00 - Refund Questions and $133 Billion Collected 01:40 - Costco Moves First on Tariff Refunds 02:08 - What Amazon Sellers Should Do Right Now ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    3분
  3. 1일 전

    Amazon's New A+ Content Recommendations

    Send a text Ever wonder how to make your A-plus content as optimized as possible? This video explains the Amazon's New A+ Content Recommendations and explores how to create effective amazon product page design and offers recommendations for improving content quality. Learn how to optimize your amazon product descriptions to balance conversion factors with product details, helping every amazon seller improve their amazon listing optimization.  If your A+ Content is guessing instead of testing, fix it now with a direct strategy session that breaks down your listing and shows exactly what is costing you sales: https://bit.ly/4jMZtxu #AmazonAPlusContent #AmazonListingOptimization #AmazonConversionRate #AmazonABTesting ------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 ________________________________ Timestamps: 00:00 - Amazon A+ Content Quality Analysis Explained 00:40 - Reviewing Detailed AI Recommendations 01:15 - Technical Specifications and Product Scale 02:05 - Installation Clarity and Reducing Returns 03:10 - Surface Compatibility and Listing Images 04:20 - Durability and Noise Reduction Messaging 05:00 - When to Use A+ Content vs Listing Images 05:45 - Above the Fold vs Below the Fold Strategy 06:20 - AI Impact on Amazon Image Analysis ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    6분
  4. 2일 전

    How Amazon Ad Attribution Actually Works

    Send a text Ever wonder how attribution is measured for Amazon ads?  This video breaks down common questions about the transparency of Amazon ad attribution, guiding sellers through understanding this crucial aspect of their campaigns. Learn about effective marketing attribution and refine your amazon advertising strategy for better results. Gain insights into different attribution model frameworks and their impact on marketing measurement.  Wasting ad spend? Book a PPC strategy call here:  https://bit.ly/4jMZtxu #AmazonAds #AmazonPPC #AmazonAttribution #AmazonFBA #ecommercemarketing  ------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 ________________________________ Timestamps: 00:00 – What Is Amazon Ad Attribution? 00:47 – Types of Amazon Ads Explained 01:12 – First Touch vs Last Touch Attribution 02:08 – Why Amazon Uses Last Click 02:37 – Attribution Windows and Time Frames 02:57 – 7-Day Window for Sponsored Products 03:40 – 14-Day Window for Sponsored Brands and Display 04:02 – Click vs View Attribution (VCPM) 04:43 – Auxiliary Purchases and Brand Halo Effect 05:42 – How to Pull Attribution Reports in Seller Central 06:34 – Sponsored Brand Attributed Purchases 07:15 – Sponsored Display Purchased Product Report ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    8분
  5. 3일 전

    Your Unreadable Graphics Are Destroying Your Conversion Rate

    Send a text  Analyze Amazon listing images to identify common design flaws that hurt sales and lower conversion rates.  In this video, We review a pillow mist listing and breaks down problems with color contrast, packaging angles, merchandising space, and overall visual composition. Learn how Amazon shoppers interact with product images on mobile and how to create feature-focused visuals using Canva and Shutterstock to improve performance. To optimize your Amazon listings, schedule a coaching session with My Amazon Guy: https://bit.ly/4jMZtxu #AmazonFBA #AmazonListing #AmazonConversionRate #EcommerceTips #AmazonSeller ------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Q4 Selling Playbook: https://bit.ly/46Wqkm3 Amazon Crisis Kit: https://bit.ly/4maWHn0 ________________________________ Timestamps: 00:00 - Main Image Color Problems 00:40 - Packaging Angle and Merchandising Space 01:54 - How Shoppers Scan Images Left to Right 03:30 - Why Secondary Images Aren’t Selling 04:43 - Stop Explaining Ingredients, Sell the Pain 05:14 - Using Shutterstock Instead of Starting From Scratch 07:51 - Editing Stock Photos Fast in Canva 09:55 - Making Images Look Designer-Level in Minutes 11:17 - Canva vs Shutterstock Quality Comparison 13:33 - Is $20 Worth Better Sales? ROI Talk ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw  Support the show

    15분
  6. 4일 전

    How to Use Multi-Pack Strategy to Increase Amazon Sales Without Losing Profit

    Send a text Multi-packing is an effective way to significantly increase sales and revenue on Amazon. This strategy helps you better manage Amazon fees and improve overall profitability. Learn how to implement multi-packing to grow your business and enhance your selling on Amazon presence. Multi-pack strategy on Amazon can increase sales volume, improve keyword ranking, and raise overall conversion rate. Adding a lower priced three-pack alongside a five-pack listing can increase SKU-level ranking and long-term sales growth. This approach challenges zero sum thinking and shows how multi-pack offers can improve Amazon profit and organic visibility over time. If your listings are stuck and you want a real growth plan built around your numbers, schedule a strategy session and get a direct action roadmap for your Amazon account: https://bit.ly/4jMZtxu #AmazonFBA #AmazonSeller #AmazonSales #EcommerceGrowth #AmazonListingOptimization -------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 Timestamps: 00:00 – Why Multi-Packs Are Underrated on Amazon 00:30 – Three-Pack vs Five-Pack Profit Breakdown 01:05 – Does Lower Price Hurt Your Main Offer? 01:34 – Example: 500 Five-Packs vs 1,000 Three-Packs 01:58 – How More Sales Improve Ranking and Conversion 02:29 – Why the Five-Pack Can Grow After Launch 03:04 – Breaking the Zero Sum Mindset in Amazon Sales ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    4분
  7. 5일 전

    How to Break the $1 Million Revenue Barrier with the Right Strategy

    Send a text In this video, we share insights from working with numerous brands and brand owners, focusing on strategies to break the $1 million revenue barrier. We discuss crucial aspects of building a strong brand strategy and effective cpg marketing. This is essential for anyone in the consumer packaged goods industry looking to grow their business. Breaking the $1 million barrier requires strong brand awareness, frictionless first purchase experience, and clear customer acquisition cost strategy. Direct-to-consumer and CPG brands must focus on retention marketing, customer lifetime value, segmentation, email and SMS marketing, and subscription models to increase repeat purchases. Understanding unit economics, scaling customer acquisition, lowering CAC, and improving LTV are critical for ecommerce growth and long-term profitability. Book a call today and get clear answers on how to scale your brand past the $1 million mark: https://bit.ly/4jMZtxu -------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Amazon Crisis Kit: https://bit.ly/4maWHn0 Timestamps: 00:33 – Why Awareness Is Everything 01:13 – UGC vs Influencers for Brand Growth 02:38 – Make the First Order Frictionless 03:44 – Customer Lifetime Value and CAC 04:25 – Building a Real Retention Funnel 05:26 – Segmentation for Repeat Purchases 06:34 – Why Subscriptions Matter for CPG 07:36 – Understanding Unit Economics of Scale 09:09 – Breaking Down Customer Acquisition Cost 10:02 – Why Profit Focus Can Hurt Growth ________________________________ Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    11분
  8. 2월 13일

    Burnout EXPOSED What's Really Causing It

    Send a text  Your best employee isn’t lazy. They’re running on empty. This video explains how employee burnout really starts, why it often goes unnoticed, and what happens when leaders wait too long to act. You will learn how to spot early behavior changes, tell the difference between burnout and poor fit, and understand when recovery is possible and when it’s not. The video also explains how meeting overload, client stress, and nonstop work slowly break strong performers. If you want fewer mistakes, fewer complaints, and healthier teams that last, this breakdown shows what to watch for and what to change early. Get help running stronger teams with My Amazon Guy: https://bit.ly/4jMZtxu #EmployeeBurnout #BusinessManagement #LeadershipTips #CompanyCulture #MyAmazonGuy -------------------------------------------------------------------------- Want free resources? Dowload our Free Amazon guides here: Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYX Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q040Jg0M0 Q4 Selling Playbook: https://bit.ly/46Wqkm3 Amazon Crisis Kit: https://bit.ly/4maWHn0 Timestamps:  00:00 – Why burnout confuses business owners 01:19 – Agency work and nonstop workload pressure 03:45 – When burnout becomes permanent 06:21 – Wrong seat vs burnout explained 08:40 – How burned out employees hurt teams 10:53 – Early warning signs of burnout 12:32 – Why meetings cause employee stress 15:16 – Burnout vs quiet quitting 17:45 – Why recovery usually fails 19:35 – Advice for burned out employees 21:45 – Culture, learning, and final thoughts -------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw  Support the show

    23분
5
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About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

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