My Amazon Guy

Steven Pope

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

  1. 14 GIỜ TRƯỚC

    Agencies Stall at 40 Clients Because of This

    Send us Fan Mail Agency owners often hit a client limit, with 40 clients being a common benchmark before experiencing client burnout.  This video explores why exceeding this number frequently leads to entrepreneur burnout and a subsequent decline in client numbers, stabilizing around the 40-client mark. Understanding how to deal with burnout is crucial for sustained entrepreneurship and effective business strategy. Get better sales and grow your brand with My Amazon Guy: https://bit.ly/4jMZtxu Want free resources? Dowload our Free Amazon guides here: Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Why agencies stall at 40 clients 00:40 - Burnout cycle from 40 to 60 clients 01:05 - Missing account director problem 01:30 - Why owners must stop client calls 02:00 - Outsourcing vs high salary roles 02:30 - SOPs and process failures 03:10 - Why documentation changes everything 03:40 - Sales vs operations conflict 04:10 - Stepping away from client work 04:40 - Letting go of sales as an owner 05:10 - When AI actually helps agencies 05:45 - Problems AI cannot fix 06:10 - Using AI for churn prediction 06:40 - Why agencies struggle with client growth 07:10 - Referral limits vs acquisition systems 07:40 - Cutting costs with AI and outsourcing 08:00 - When to sell an agency 08:40 - Private equity and bad deals 09:10 - Market risks and competition 09:40 - Profit focus mistakes 10:00 - Fixing burnout with structure and AI ----------------------------------------------------------------------------------------- Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw #AgencyGrowth #AmazonAgency #BusinessScaling #Entrepreneurship #SOPs Support the show

    10 phút
  2. 1 NGÀY TRƯỚC

    How To Gain New To Brand Customers with Amazon PPC

    Send us Fan Mail Amazon Marketing Cloud audience strategy for new to brand buyers using competitor ASIN targeting. Every brand owner should prioritize new-to-brand buyers for sustained brand growth. This video guides you through creating effective amazon ads to target new customers. By optimizing your ppc strategy and focusing on specific audience segments, you can significantly boost customer acquisition and expand your brand's reach. Book a call with My Amazon Guy and get a direct action plan for your brand: https://bit.ly/4jMZtxu Want free resources? Dowload our Free Amazon guides here: Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0 Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - Why new to brand buyers matter 00:30 - Using Amazon Marketing Cloud for audience building 01:03 - Creating a custom AMC audience 01:31 - Using ads agent without SQL skills 02:01 - Choosing competitor ASINs to target 02:57 - Reviewing the first audience setup 03:47 - Understanding audience structure and filters 04:49 - Improving audience with better inputs 05:13 - Adding 180 day repeat browser filter 06:04 - Using brand names and merchant IDs 07:06 - Finalizing and applying the audience 07:29 - Running competitor targeting ads 08:00 - Expanding with category and keyword targeting ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw #amazonppc #amazonmarketing #amazonmarketingcloud #amazonads Support the show

    9 phút
  3. 4 NGÀY TRƯỚC

    Find Amazon FBA Overcharges Before They Eat Your Revenue

    Send us Fan Mail Amazon FBA fees, wrong dimensions, fulfillment costs, Cubiscan errors, and hidden Amazon overcharges hurting profit margins. Stop guessing where your money is going and get a full breakdown of your hidden Amazon fees today: https://bit.ly/4jMZtxu This video discusses the 'Dimension Problem' in Amazon FBA logistics, where incorrect dimensions can silently erode profits for the amazon seller. Learn how to audit your order fees and seek reimbursements for overcharges, which is crucial for effective supply chain management. This insight is vital for anyone looking at how to sell on amazon and optimize their ecommerce operations. Want free resources? Dowload our Free Amazon guides here: Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - Hidden Problem Killing Amazon Profit 00:30 - Wrong Dimensions and FBA Fees Explained 01:30 - How Amazon Measures Packages with Cubiscan 02:30 - Why Fee Errors Go Unnoticed 03:00 - Real Profit Loss Examples from Sellers 04:00 - Fuel Surcharge Impact on Amazon Costs 05:00 - Common Causes of Dimension Errors 06:30 - How Amazon Misclassifies Products 07:30 - Monthly Fee Audit Process Explained 08:30 - Tracking Dimension Changes Over Time 09:30 - How to Request Cubiscan Remeasurements 10:30 - Step by Step Fee Audit Process 11:30 - How Small Errors Turn Into Big Losses ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw #FBAFees #AmazonFBAFees #AmazonFees #FBACosts #AmazonSellerFees Support the show

    13 phút
  4. 5 NGÀY TRƯỚC

    You Don't Need Expertise to Build a Brand (Here's Why)

    Send us Fan Mail Answer customer questions with short videos to improve SEO and get real client calls. Steven Pope discusses how asking questions can lead to valuable content creation, using 'Diary of a CEO' as an example of successful personal brand development without needing to be an expert. He emphasizes that content marketing and consistent posting are crucial for youtube growth, and that a solid content strategy is more important than achieving viral status. This approach helps in how to become a content creator and build an audience. Get better sales and grow your brand with My Amazon Guy:Want free resources?  Dowload our Free Amazon guides here: Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - Amazon Ads Payment Change Explained 00:27 - Why Sellers Were Concerned About Credit Cards 01:36 - Amazon Response to Billing Confusion 02:25 - Is This a Beta Test for Ads? 03:37 - How This Could Impact Seller Profit 04:34 - Community Reaction and Industry Response ----------------------------------------------------------------------------------------- Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    4 phút
  5. 6 NGÀY TRƯỚC

    Why This Amazon PPC Option Is Risky

    Send us Fan Mail Amazon PPC cost per click vs cost per acquisition explained, including Amazon ads bidding, impressions, conversion rate, and pay-per-sale risk. Schedule a coaching call with My Amazon Guy for expert advice: https://bit.ly/4jMZtxu This video explains why cost per click is still the safer option for most Amazon sellers. It breaks down how Amazon ads use impressions, clicks, relevance, and conversion rate to decide what gets shown. It also explains why pay-per-sale or cost per acquisition models can be risky when there is not enough data behind the account. Want free resources? Dowload our Free Amazon guides here: Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - Amazon Ads Charged on Sales Question 00:42 - Cost Per Acquisition vs Cost Per Click 01:39 - Amazon Experiments and Conversion Rate 02:18 - Why Pay Per Sale Can Limit Impressions ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw #AmazonPPC #AmazonAds #CostPerClick #AmazonAdvertising Support the show

    3 phút
  6. 14 THG 4

    Breaking News: Amazon To Allow Credit Cards For Ad Payments.... For Now

    Send us Fan Mail Amazon ads payment method update explained, including credit card changes, seller reactions, billing concerns, and beta test risks for advertisers. Struggling with rising ad costs or confused about Amazon’s changes? Get a clear plan for your account: https://bit.ly/4jMZtxu This video explains the recent Amazon ads billing update and what it means for sellers. It covers the impact of removing credit card rewards, why advertisers were concerned about lower margins, and how Amazon clarified that the change only applied to a small group. It also breaks down how Amazon tests new ad features through beta programs and what sellers should watch for next. Want free resources? Dowload our Free Amazon guides here: Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - Amazon Ads Payment Change Explained 00:27 - Why Sellers Were Concerned About Credit Cards 01:36 - Amazon Response to Billing Confusion 02:25 - Is This a Beta Test for Ads? 03:37 - How This Could Impact Seller Profit 04:34 - Community Reaction and Industry Response ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw #AmazonPPCnews #AmazonAds #CostPerClick #AmazonAdvertising Support the show

    5 phút
  7. 14 THG 4

    The Simple Strategy That Turned Questions Into Millions

    Send us Fan Mail Get clients for your agency by answering customer questions and turning small videos into real revenue. If you need help, book a call with experts: https://bit.ly/4jMZtxu Steven Pope explains how answering customer questions helped bring in clients and millions in revenue. He talks about YouTube content strategy, organic lead generation, agency growth, hiring interns, and why small videos can work better than big view counts in a niche. This video shows a simple way to get clients for an agency or business without relying on ads. Want free resources? Dowload our Free Amazon guides here: Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps: 00:00 - Why Client Questions Bring Revenue 00:58 - Why Content Beats Referrals 01:46 - Why Interns Become Leaders 02:25 - Why AI Changes the Plan 03:22 - Why Fast Execution Wins ----------------------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw #LeadGeneration #YouTubeMarketing #AgencyGrowth #ContentMarketing #ClientAcquisition Support the show

    4 phút
  8. 13 THG 4

    How To Buy An Amazon FBA Business in 2026

    Send us Fan Mail Buying an Amazon FBA business in 2026 requires understanding profit multiples, valuation, and real risks. This video breaks down where to find FBA businesses, how to review listings, and what numbers matter most. Learn how to analyze revenue, profit margins, inventory costs, and paid traffic before buying a business. View all of trusted partners here: https://myamazonguy.com/recommended-3rd-party-services/ Stop guessing on deals that can cost six figures, get a full breakdown of your target business before you buy: https://bit.ly/4jMZtxu #AmazonFBA #AmazonBusiness #EcommerceTips #OnlineBusiness #AmazonSeller Want free resources? Dowload our Free Amazon guides here: Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0 Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0 Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT Amazon Seller Strategy Report 2026: https://bit.ly/3YN1RME 2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0 Amazon 2026 PPC guide: https://bit.ly/4lF0OYX Timestamps 00:00 - Where to Find Amazon FBA Businesses for Sale 00:42 - Top Platforms to Buy FBA Businesses 01:42 - When to Use Brokerages for Bigger Deals 02:33 - Quiet Light and Large Scale Buying Options 03:41 - What to Check Before Buying a Business 04:34 - Wholesale Business Risks Explained 05:12 - Inventory and Logistics Red Flags 05:57 - Reviewing Listings and NDA Details 06:41 - Understanding Profit Margins and Multiples 07:12 - Ideal Profit Multiples for FBA Deals 08:08 - Inventory Costs and True Purchase Price 08:57 - Reading High Value Listings Correctly 09:39 - Monthly vs Yearly Profit Multiples 11:07 - How to Know if a Business Is Worth It 12:05 - Avoid Seasonal and Unstable Revenue 12:28 - Paid Traffic vs Organic Sales Risks 13:00 - Inventory Costs and Supplier Risks -------------------------------------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    14 phút
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Giới Thiệu

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

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