On Site

Brandon Fuchs

Welcome to ON SITE—the weekly contractor check-in powered by the Elite Builder Society. Hosted by the #1 contractor coach in North America, this podcast brings real stories, real strategies, and real conversations straight from the job site to your ears. Each week, we sit down with top educators, service providers, and working contractors to unpack the tools, tactics, and lessons that are shaping the construction industry today. From project wins to problem-solving, AI tools to team dynamics, this is where builders come to stay sharp and stay connected. Whether you’re already part of the Elite Builder Society or just tuning in to level up, ON SITE is your go-to space to hear what’s working in the field and how to apply it to your own business. No b******t. No gimmicks. Just valuable insight you can use right now.

  1. Sam Alibabai: How to Stand Out When Every Contractor Looks the Same

    3D AGO

    Sam Alibabai: How to Stand Out When Every Contractor Looks the Same

    Episode 48 of the On Site Podcast welcomes back Sam to share updates on Coronation Construction’s growth, including stepping back from hands-on work into admin, sales, and estimating, and investing in Google/Meta ads and higher-production content to increase visibility. Sam outlines current projects (bathrooms, basements, and a medical office build-out) and discusses gaining confidence by taking action on challenging details like a tiled arched shower entry. He explains his push toward new construction for better pay, focus, and a bigger “wow factor” to showcase skills in one home. They discuss business volatility in Ontario, differentiating from low-quality competitors through consistency and client experience, and Sam details Coronation’s process: fast follow-up, 48–72 hour estimates, in-person proposals, JobTread client portal updates, and strong jobsite protection and respect. Sam plugs Coronation Construction in London, Ontario and shares where to find the company online. Chapters 00:00 Podcast Cold Open 00:15 Sam Returns Update 00:59 Marketing Like Influencers 02:56 Current Projects Pipeline 03:41 Confidence Taking Action 06:29 Why New Construction 08:31 Dad Life Kids Talk 12:14 Business Challenges Ontario 15:44 Coronation Experience Process 17:08 Fast Quote Turnaround 17:40 JobTread Client Portal 18:55 In Person Proposals 19:23 Protecting The Home 23:50 Why Quality Costs 25:42 Drywaller Honda Civic Story 28:21 Journey And Growth Mindset 29:01 Where To Find Coronation 29:49 Podcast Wrap Up Connect with Sam Alibabai: Website: https://www.coronationconstruction.com/ Instagram: https://www.instagram.com/coronationconstruction Connect with Brandon FuchsInstagram: www.instagram.com/the_contractorcoachJoin the Elite Builder SocietyWebsite: https://ebsworks.com/

    28 min
  2. Chris Mackey: The Marketing Shift Most Contractors Are Missing

    MAY 4

    Chris Mackey: The Marketing Shift Most Contractors Are Missing

    On episode 47 of the Onsite Podcast, Brandon welcomes returning guest Chris Mackey from Blue Collar Marketing, a full-service digital marketing agency focused on trades, now grown to about 18–19 people. They discuss how contractors can use AI tools like ChatGPT, Claude, and Google Gemini, emphasizing choosing what fits a workflow and noting Gemini’s integration with Google Workspace. Chris explains that AI can speed up agency work but doesn’t replace the nuance needed to build performance-focused, Google-friendly contractor websites that deliver outcomes, not just visuals. They cover shifts in search behavior and the importance of making sites crawlable for AI (including adding an LLM.txt file). Chris also outlines current ad trends: Google for intent-driven leads and Meta for awareness, where recent changes make ad success more dependent on high-quality creative volume than targeting. Brandon promotes Blue Collar Marketing audits and the Elite Builders Society membership at EBSworks.com for $49/month. Chapters 00:00 Podcast Welcome Intro 00:15 Chris Returns Update 01:19 Blue Collar Marketing Growth 02:47 Chuck In A Truck Bit 04:21 Working Together Tools 06:16 AI Stack For Contractors 06:56 Choosing Models Workflow 11:50 AI Websites Value Debate 14:48 Outcomes Over Commodities 18:12 Adapting Or Getting Kodakd 19:14 AI In Schools Controversy 20:33 School Tools Debate 21:59 Marketing Trends Now 23:44 AI Search Website Setup 27:49 Find Blue Collar Marketing 28:36 Website Walkthrough 30:02 Paid Ads Google vs Meta 32:50 Meta Andromeda Creative Shift 35:53 Tech Overwhelm Future Sales 39:47 Final Advice and Wrap Connect with Chris Mackey: Website - https://bluecollarmarketing.ca/ Instagram - https://www.instagram.com/bluecollarmarketing.ca/ Facebook - https://www.facebook.com/bluecollarmarketingcanada Connect with Brandon FuchsInstagram: www.instagram.com/the_contractorcoachJoin the Elite Builder SocietyWebsite: https://ebsworks.com/

    38 min
  3. Sean Whalen: Why Men Need to Sit at the Same Table

    APR 27

    Sean Whalen: Why Men Need to Sit at the Same Table

    The Onsite podcast hosts entrepreneur and Lions Not Sheep founder Sean Whalen, who discusses loving life as a father, grandfather, and business owner while navigating an unexpected divorce. Whalen shares his construction and real estate background, including completing over 3,700 flips across 13 states, and his current focus on building a barndominium ranch on 500 acres, emphasizing his passion for creation and learning skills like welding. He explains how he curates social media as a “university” for self-education and advocates a blunt, personal-responsibility approach for men struggling with distractions or addictions, especially fathers. Whalen outlines his new $27/month Lions Not Sheep Brotherhood, aiming to unite 1–3 million men via a private app and monthly town halls to coordinate civic and cultural action, while the host also promotes the Elite Builder Society coaching group. Chapters 00:00 Podcast Kickoff 00:16 Meet Sean Whalen 01:24 Proud Dad Hockey Talk 02:52 Life Update Divorce Ranch 04:14 Barndominium Build Details 06:19 Construction Roots Flipping 08:16 Welding And Creating 11:25 Mentors And Learning Online 14:35 Recalibrating Social Media 15:38 Tough Love Motivation 18:21 AI As Leverage 18:51 Fatherhood And Legacy 20:09 Change Yourself First 21:35 Building The Brotherhood 23:58 One Table One Pride 27:23 Revolution By Numbers 32:37 Canada Crime Reality Check 36:47 How To Join And Wrap Up Connect with Sean Whalen: Website - https://lionsnotsheepbrotherhood.com/ Facebook - https://www.facebook.com/swhalen/ Instagram - https://www.instagram.com/seanwwhalen Connect with Brandon FuchsInstagram: www.instagram.com/the_contractorcoachJoin the Elite Builder SocietyWebsite: https://ebsworks.com/

    34 min
  4. Sean Naylor: Three Generations of Drywall and One Game-Changing Product

    APR 20

    Sean Naylor: Three Generations of Drywall and One Game-Changing Product

    The Onsite Podcast host interviews Ontario drywall finisher Sean Naylor of The Mudder’s Touch Ltd, a third-generation drywaller with 27 years’ experience who also makes content for tool and product brands. The main discussion centers on Mud Pro, a mineral-based drywall mud additive invented in the U.S. that Sean says allows wet-on-wet applications through multiple coats, delivers about 50% less shrinkage, can be reactivated with water for polishing, and can reduce sanding for level 5 finishing while drying similarly to traditional mud but curing harder. Sean explains how it can cut scheduling inefficiencies by enabling taping through additional coats in one sitting, and he offers samples and demos via his website and social channels. He also mentions Mud Pro’s Optimal product (paint-ready without priming), Comy Trowels, CanAm Tools, and encourages networking and joining the Elite Builders Society community. Chapters 00:00 Podcast Welcome 00:19 Meet Sean Naylor 01:50 Three Generation Drywall Life 02:37 Music And Studio Side 03:06 Family And Trade Legacy 06:13 Branding And Sponsors 06:26 Mud Pro Additive Intro 08:32 How It Works Wet On Wet 10:23 Where To Get Samples 12:30 Pricing And Packaging 13:23 Why Drywall Takes So Long 14:53 Dry Time Strength And Reactivation 16:27 Second Coat Results 17:47 Scheduling Jobs Faster 19:45 Pricing The Additive 20:44 Efficiency Not Robots 21:21 More Drywall Products 23:42 Find Sean Online 24:39 Sean Family Life 27:33 Networking And Mindset 31:38 Join The Community 33:07 Final Wrap And Share Connect with Sean Naylor: Website - https://www.themudderstouchltd.org/home Facebook - https://www.facebook.com/TheMuddersTouchltd Instagram -  https://www.instagram.com/themudderstouchltd/ Connect with Brandon FuchsInstagram: www.instagram.com/the_contractorcoachJoin the Elite Builder SocietyWebsite: https://ebsworks.com/

    30 min
  5. Philip Sessions: JobTread Implementation and Virtual Assistants for Contractors

    APR 13

    Philip Sessions: JobTread Implementation and Virtual Assistants for Contractors

    Episode 44 of the Onsite Podcast features Philip Sessions of Refined VA, who discusses helping contractors implement and support JobTread through account setup, templates, catalogs, estimating, QuickBooks mapping, ongoing internal support, and virtual assistant placements. Philip shares his background (from Houston to Greenville, married with two young daughters), faith, and the challenges of juggling a booming business with family responsibilities, emphasizing “harmony” over balance and avoiding hustle culture that harms relationships. The conversation highlights contractors’ common bottleneck—getting accurate estimates out quickly—and how Refined VA meets clients where they are by producing immediate estimates, then building repeatable templates and cost catalogs (using a contractor named Kevin as an example). Brandon also promotes JobTread, Refined VA, and his Elite Builder Society community. Chapters 00:00 Podcast Kickoff 01:39 Meet Philip Sessions 02:46 Fatherhood And Faith 04:32 Business Family Harmony 08:13 Finding Your Tribe 10:45 What Refined VA Does 13:41 Why JobTread Wins 16:43 Fixing Estimating Chaos 18:28 Templates And Cost Catalogs 21:17 Kevin Case Study Growth 24:29 Sales Framework Collaboration 25:10 Hockey Lessons for Closing 26:29 Tools or Get Left Behind 27:08 Philip’s Why and Mission 29:39 North America Market Reality 32:00 Ego and Failure Stats 33:49 Scarcity Mindset and Niching 36:44 Kids on Camera and Being Real 39:35 Community Plug and Connection 42:36 Wrap Up and Call to Share Connect with Philip Sessions - Facebook: https://www.facebook.com/therealphilipsessions/ Instagram: https://www.instagram.com/iamphilipsessions/ Website: https://www.refinedva.com/ Connect with Brandon FuchsInstagram: www.instagram.com/the_contractorcoachJoin the Elite Builder SocietyWebsite: https://ebsworks.com/

    39 min
  6. Doug Mitchell: How to Hire a Virtual Professional for Your Business

    APR 6

    Doug Mitchell: How to Hire a Virtual Professional for Your Business

    Onsite Podcast episode 43 features returning guest Doug Mitchell discussing his move to HireVP, a virtual professional placement agency focused on proactive support, systems, and SOP development for contractors. Doug shares his background running a 13-year door-to-door sales organization and hiring his first VA, Nica, nearly five years ago, emphasizing that many VA failures stem from undocumented systems and unclear expectations. He explains HireVP’s approach of placing role-specific “virtual professionals” (often project coordinators) who help project managers with CRM updates, client touchpoints, and accountability across project tasks, and gives a method for building custom SOPs using recorded conversations, transcripts, and ChatGPT follow-up questions. Doug outlines HireVP’s process, $1,997 upfront recruiting/onboarding fee, monthly pricing ($2,100–$2,400) including pay and benefits, a Philippines-enforceable exclusivity contract, two replacements per year, 90-day agreement then month-to-month, and retention metrics. Chapters 00:00 Podcast Intro and Guest 01:39 Doug’s VA Origin Story 03:15 Why VA Setups Fail 05:22 Virtual Professionals Explained 07:35 Project Coordinator Role 10:50 Build SOPs With Voice 13:36 ChatGPT to Refine SOPs 15:44 Turnkey SOP Deliverables 21:10 Transformation and Next Steps 23:11 Pricing and Recruiting Process 25:00 Screening and Onboarding Flow 27:37 Monthly Fees and Protections 29:01 Pricing and Replacements 29:17 Retention Rate Breakdown 30:07 Philippines VA vs US 31:20 Why Dedicated VAs Win 35:38 Purpose and Culture Fit 37:11 Nica Story and Systems 41:00 Owner Trap Fixing Problems 41:52 How to Hire a VP 43:11 Podcast Reach and Growth 47:13 Closing Remarks Connect with Doug Mitchell Instagram: https://www.instagram.com/txbizdad/ Facebook: https://www.facebook.com/txbizdad/ LinkedIn: https://www.linkedin.com/in/txbizdad/ Book a Discovery Call with Doug Mitchell:  https://link.hirevp.us/widget/bookings/hirevp-discovery-call-with-doug Connect with Brandon FuchsInstagram: www.instagram.com/the_contractorcoachJoin the Elite Builder SocietyWebsite: https://ebsworks.com/

    40 min
  7. Brendon Ratos: Google Ads for Contractors, What Actually Works

    MAR 30

    Brendon Ratos: Google Ads for Contractors, What Actually Works

    In episode 42 of the Onsite Podcast, Brandon talks with Brendon from Nano Boost Digital, an Elite Builders Society educator, about running effective ad strategies for contractors using Google Ads and integrating Meta where appropriate. Brendon shares his background (Toronto, biotech schooling, experience at Google Ads and agencies) and emphasizes simplifying digital marketing, fair pricing, and removing the “black box,” noting ads only work when the website and sales process convert. They discuss how ads track the economy, rising costs and competition (especially in renovation markets), the need for multi-channel marketing, and AI’s growing impact. Brandon calls two contractors using Brendon’s services: Tom, an Ontario-area electrician, credits Google ads for scaling from four to six staff and generating strong ROI, while Fraser of Black Belt Contracting in Vancouver describes slow initial results but later receiving large renovation leads, reinforcing that Google Ads is a long-term game. Chapters 00:00 Podcast Kickoff 01:09 Ads vs Sales Foundations 02:10 Brendon Background 04:27 Why Paid Leads Matter 05:31 Marketing Trends 2026 10:04 Tom Case Study 12:54 Calling Tom Live 15:01 Tom Results Breakdown 17:06 Ontario War Zone Ads 18:37 Fraser Campaign Update 20:14 Google Ads Long Game 21:19 Calling Fraser Live 23:02 Fraser Results Big Leads 26:15 Why Early Months Feel Slow 26:59 Google Intent vs Social 28:45 Website Trust Builders Matter 29:58 Finding the Right Partner 32:27 Where to Find Brendon 35:17 Free Consult and Requirements 37:32 Wrap Up and Join EBS Connect with Brandon Ratos Website: https://nanoboostdigital.com/ Connect with Brandon FuchsInstagram: www.instagram.com/the_contractorcoachJoin the Elite Builder SocietyWebsite: https://ebsworks.com/

    32 min
  8. Matt Cox: The Rise of Residential Assisted Living

    MAR 23

    Matt Cox: The Rise of Residential Assisted Living

    On this episode, the host interviews Matt, an Arizona-based licensed general contractor and owner of Nimble LLC, about his focus on residential assisted living and residential multifamily projects. Matt explains the HUD-defined multifamily concept, the residential vs. commercial distinction in assisted living (with 10 residents as the legal residential limit and 11+ rooms considered commercial), and why residential models can offer more personal “white glove” care. He discusses educating investors and homeowners on using loans (including FHA) and creative additions to existing homes, the importance of involving contractors before purchasing properties to avoid issues like unpermitted additions, and typical revenue potential per resident (around $7,000+ per month, higher in luxury markets). Matt shares a current 1,700 sq. ft. assisted living addition project delayed by permitting and flood-zone requirements, notes his family support, and mentions his background as a materials engineer before construction. He can be reached via Instagram @nimmbol and nimmbol.com. Chapters 00:00 Introduction 00:31 Meet Matt From Arizona 01:16 What He Builds Now 01:53 Multifamily Explained 03:04 Residential Vs Commercial 04:45 Layout And Capacity 06:10 Starting Small No License 07:10 Realtors As Gatekeepers 08:59 Podcast Sponsor Break 09:51 Investor Returns Breakdown 13:01 Finding Residents And Groups 13:45 Why This Matters Personally 16:07 Support Systems And Boundaries 18:25 Filtering Clients And Marketing 21:52 Share The Show Break 22:04 Current Projects And Permits 25:22 How To Reach Matt 26:33 From Intel To Construction 29:02 Wrap Up And Call To Action 00:00 Residential Care Advantage 00:59 Matt’s Background and Focus 01:52 Multifamily Explained 03:04 Residential vs Commercial Care 05:28 Capacity and Licensing Basics 07:10 Realtors and Due Diligence 08:59 Elite Builder Society Ad 09:51 Investor Returns Breakdown 13:01 Placement Groups and ALA 13:45 Why This Work Matters 15:49 Family Support and Boundaries 18:25 Marketing and Client Filtering 22:04 Permits and Project Details 25:22 How to Contact Matt 26:33 From Intel to Construction 29:02 Final Thanks and Wrap Up Connect with Matt Cox: Instagram - https://www.instagram.com/nimmbol Website - https://nimmbol.com/ Connect with Brandon FuchsInstagram: www.instagram.com/the_contractorcoachJoin the Elite Builder SocietyWebsite: https://ebsworks.com/

    30 min
5
out of 5
4 Ratings

About

Welcome to ON SITE—the weekly contractor check-in powered by the Elite Builder Society. Hosted by the #1 contractor coach in North America, this podcast brings real stories, real strategies, and real conversations straight from the job site to your ears. Each week, we sit down with top educators, service providers, and working contractors to unpack the tools, tactics, and lessons that are shaping the construction industry today. From project wins to problem-solving, AI tools to team dynamics, this is where builders come to stay sharp and stay connected. Whether you’re already part of the Elite Builder Society or just tuning in to level up, ON SITE is your go-to space to hear what’s working in the field and how to apply it to your own business. No b******t. No gimmicks. Just valuable insight you can use right now.