Sales made Simple for Outdoor Living Pros, Landscapers and Hardscapers (formerly Outerspaces)

Joshua Gillow
  • 4.9 (31)
  • CAREERS
  • UPDATED WEEKLY

This podcast is dedicated to helping overwhelmed outdoor living professionals, landscapers and Hardscapers just like you increase your closing rate to over 75% without doubling your workload so you can build a seven-figure business that doesn't need you.

  1. 6D AGO

    Outdoor Living Pros, Stop Chasing Every Lead and Start Closing Only the Right Ones w/ Jon Valenta from General Pavingstones

    Schedule a Meeting with Joshua TODAY!Are you wasting hours chasing landscaping leads that were never going to say yes? If you're an outdoor living pro hardscaper or landscaper constantly running out to estimates only to get ghosted this episode hits home as it breaks down why most sales calls fail before you even leave the office and how better screening can protect your time and increase your close rate. You will:   Save dozens of hours every month by eliminating unqualified leads early Learn how to confidently ask better questions without losing control of the sales call Discover how top contractors increase close rates by only meeting with serious buyers Hit play now to learn how to take back your time and only work with clients who are ready to move forward. Ready to get your copy of The CORE 10 Sales Playbook? Check it out HERE! Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry. Music from #Uppbeat: https://uppbeat.io/t/abbynoise/puncher License code: AWUDIYK15E3NWYPK

    29 min

  2. APR 22

    Why Chasing Revenue Is Hurting Landscapers And What To Do Instead w/ Financial Expert, Greg Crabtree

    Schedule a Meeting with Joshua TODAY!Are you building your landscaping or hardscaping business for growth while your profits quietly disappear?  Right now, many outdoor living pros are facing a confusing market where demand feels steady but profits are getting squeezed. Costs are rising, competition is shifting, and the strategies that worked during the boom years are no longer reliable. If you’re still operating like the market is growing fast, you could be setting your business up for serious financial pressure. You will:  Learn how to stay profitable even when the economy is flat or slowing  Understand how to win market share without cutting your prices  Discover the financial habits that separate stable businesses from those that fail  Hit play now to learn how to protect your profits, outlast competitors, and position your business to win in today’s changing market. Ready to get your copy of The CORE 10 Sales Playbook? Check it out HERE! Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry. Music from #Uppbeat: https://uppbeat.io/t/abbynoise/puncher License code: AWUDIYK15E3NWYPK

    30 min

  3. APR 15

    How Outdoor Living Pros Can Win Without Taking Every Project That Comes Their Way w/ Financial Expert, Greg Crabtree

    Schedule a Meeting with Joshua TODAY!Are you accidentally leaving profit on the table as a landscaper or hardscaper heading into 2026?  With rising costs, flat demand, and increased competition, outdoor living pros can’t rely on old strategies anymore. This episode breaks down what’s actually happening in the economy and how it directly impacts your pricing, scheduling, and profitability so you can stay ahead while others fall behind. You will:  Learn why 2026 is the year the best outdoor living pros will dominate their markets  Discover how to price based on market value instead of undercharging with outdated methods  Understand how to optimize scheduling and job selection to increase profit without increasing workload  Hit play now to learn how to position your landscaping or hardscaping business to outperform the competition and maximize profit in 2026. Ready to get your copy of The CORE 10 Sales Playbook? Check it out HERE! Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry. Music from #Uppbeat: https://uppbeat.io/t/abbynoise/puncher License code: AWUDIYK15E3NWYPK

    30 min

  4. APR 8

    Why Hardscapers Lose Projects When They Skip This Simple Rule w/ Jon Valenta from General Pavingstones

    Schedule a Meeting with Joshua TODAY! Have you ever had a client love your design, only to hear “Let me talk to my spouse” and never hear from them again?  Many hardscapers, landscapers, and outdoor living pros unknowingly sabotage their own sales process by meeting with only one decision maker. When both homeowners aren’t involved in the conversation, projects stall, objections appear late, and deals fall apart after hours of design and proposal work. In this episode, Joshua Gillow and Jon Valenta reveal why getting both decision makers involved early can dramatically improve your sales results and save you countless hours of wasted time. You will: Learn why selling to only one homeowner drastically lowers your closing rateDiscover how to get both decision makers involved without sounding pushyUnderstand how aligning both clients early leads to smoother projects and more signed contracts Press play now to learn how one simple change in your sales process can help you close more outdoor living and hardscape projects while protecting your time. Interested in learning more about General Pavingstones? Check out their website: https://generalpavingstones.com/ Ready to get your copy of The CORE 10? Check it out HERE! Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry. Music from #Uppbeat: https://uppbeat.io/t/abbynoise/puncher License code: AWUDIYK15E3NWYPK

    38 min

  5. APR 1

    Why Outdoor Living Pros Lose Projects to Contractors Who Ask Better Questions w/ Jon Valenta from General Pavingstones

    Schedule a Meeting with Joshua TODAY!What if the reason you’re losing projects isn’t your price, but the fact that you’re selling the wrong thing? Many hardscapers, landscapers, and outdoor living pros make the same mistake during sales conversations: they focus on the features clients ask for like patios, fire pits, and seating walls, instead of uncovering the real reason the client wants the project in the first place. In this episode, Joshua Gillow and Jon Valenta break down why selling features keeps contractors stuck at a 25–30% closing rate and how shifting to outcome-based conversations can transform your sales results. You will: Learn how to uncover the emotional drivers behind outdoor living projectsDiscover the powerful questions that reveal what clients truly want from their backyardUnderstand how selling outcomes instead of features can dramatically increase your closing rate Hit play now to learn how asking better questions and focusing on outcomes can help you close more hardscape and outdoor living projects without competing on price. Interested in learning more about General Pavingstones? Check out their website: https://generalpavingstones.com/ Today, we focused on the Core 10 Sales Principle: Stop Selling Features and Start Selling Outcomes. Ready to get your copy of The CORE 10 Sales Playbook? Check it out HERE! Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry. Music from #Uppbeat: https://uppbeat.io/t/abbynoise/puncher License code: AWUDIYK15E3NWYPK

    31 min

  6. MAR 25

    Why Outdoor Living Pros Lose Jobs Before They Even Give the Price w/ Jon Valenta from General Pavingstones

    Schedule a Meeting with Joshua TODAY!Why do so many great contractors (especially hardscapers, landscapers, and outdoor living pros) hate the idea of selling?  Most contractors get into this industry because they love building beautiful outdoor spaces, not because they want to become salespeople. But without the ability to communicate value and guide clients through decisions, even the most talented contractors struggle to win projects. In this episode, Joshua Gillow and Jon Valenta break down why sales feels uncomfortable for many contractors—and the mindset shifts and communication strategies that can completely change the game. You will: Discover the real reason contractors struggle with sales—and why it has nothing to do with skill or craftsmanshipLearn how talking less and listening more can dramatically increase your closing rateUnderstand how to shift your mindset from “selling” to serving clients and guiding them toward their dream outdoor space Press play now to learn how a few simple communication shifts can help you close more hardscape and outdoor living projects—without ever feeling like a pushy salesperson. Interested in learning more about General Pavingstones? Check out their website: https://generalpavingstones.com/ Ready to get your copy of The CORE 10? Check it out HERE! Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry. Music from #Uppbeat: https://uppbeat.io/t/abbynoise/puncher License code: AWUDIYK15E3NWYPK

    31 min

  7. MAR 18

    How These Hardscape Pros Sparked Local Buzz With One Creative Business Move w/ Sarah Griffith from Scaped Outdoors

    Schedule a Meeting with Joshua TODAY!Are you an outdoor living pro struggling to stand out locally, even though you build incredible projects? If you’re a hardscaper or landscaper relying on referrals, supplier leads, or paid ads, you may feel stuck competing on price instead of reputation. In today’s market, simply doing good work isn’t enough—you have to become known. This episode breaks down how one outdoor living company stopped waiting for leads and started creating community buzz in a completely unconventional way… without spending money on ads. You will: Learn how to generate premium local attention without relying on Google or Facebook adsDiscover how creative seasonal marketing can pre-qualify ideal outdoor living clientsUnderstand how to position your business as a community connector—not just a contractorPress play now to discover how thinking outside the box could turn your landscaping or hardscape business into the most talked-about company in your community. Interested in learning more about Scaped Outdoors' creative ideas and marketing strategies? Check out their Instagram page: @scapedoutdoors Ready to get your copy of The CORE 10? Check it out HERE! Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry. Music from #Uppbeat: https://uppbeat.io/t/abbynoise/puncher License code: AWUDIYK15E3NWYPK

    35 min

  8. MAR 11

    How To Build a Website That Ranks in Google’s Map Pack (Not Just the Search Results) w/ Nick Conley from Tekton Growth

    Watch the episode on YouTube: https://youtu.be/RIA2H4ScGGU Schedule a Meeting with Joshua TODAY! Is your website actually bringing in leads — or is it just sitting online like a digital business card? Most contractors invest thousands into a website, only to realize it never ranks on Google and rarely generates calls. Meanwhile, competitors show up in the Google Map Pack and capture 70% of local search traffic. The truth? Google has a specific structure it wants — and if your website doesn’t match it, you’re invisible. This episode breaks down exactly how to build a website that aligns with your Google Business Profile, earns trust with Google’s algorithm, and positions you where customers are actually clicking. You will: Understand how to structure your website to mirror your Google Business Profile for better rankingsLearn the foundational SEO elements (metadata, H1s, content structure) most companies completely missDiscover how to optimize for Google Maps and AI search — without falling for “quick fix” SEO scams Press play now to learn how to turn your website into a lead-generating asset that Google — and your ideal clients — can’t ignore. Learn more about Tekton Growth by visiting the website: https://www.tektongrowth.com/ Ready to get your copy of The CORE 10? Check it out HERE! Connect with Joshua at: The Website The Facebook Group Sales Master Classes How to work with Joshua - https://yes.express/apply/ Tune into this podcast where a seasoned craftsman shares expert communication skills, strategies for overcoming stress and overwhelm, and insights on building a profitable business in landscaping and hardscaping, with tips on how to sell, close more deals, and achieve financial freedom to retire early as a successful business owner in the design/build and outdoor living industry. Music from #Uppbeat: https://uppbeat.io/t/abbynoise/puncher License code: AWUDIYK15E3NWYPK

    53 min
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This podcast is dedicated to helping overwhelmed outdoor living professionals, landscapers and Hardscapers just like you increase your closing rate to over 75% without doubling your workload so you can build a seven-figure business that doesn't need you.

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