OWNR OPS Podcast

Austin Gray @theownerop
  • 5.0 (34)
  • Entrepreneurship
  • Updated Weekly

The OWNR OPS Podcast is for land‑clearing and forestry‑mulching owner‑operators who want a real business, not just a busy machine. If you’ve got at least one real machine and you’re stuck under ~$100k/month, we break down the Price–Pipeline–Playbook OS: - PRICE – crew‑day math, bids, and minimums - PIPELINE – Google, Facebook, and follow‑up - PLAYBOOK – weekly scoreboards, scheduling, hiring Real numbers, teardown episodes, and simple frameworks you can steal and install.

  1. 5h ago

    Land Clearing Pricing, Solved (Clear Path AI Live Demo)

    Still guessing on pricing? Jacob Neffendorf and I break down exactly how to calculate your true crew day rate using Clear Path — the first AI advisor built and trained specifically for land clearing and forestry mulching operators. What you'll learn: The 5 cost buckets that make up your true crew day rateWhy your break-even number matters more than what other guys charge locallyHow to set up your pricing blueprint inside Clear Path in under 10 minutesThe 3x3 matrix for adjusting price by vegetation, slope, and accessWhy confidence in your numbers wins more jobs, not fewer 🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops📞 Quo is the business phone system built for blue collar and home service owners — AI call transcription, missed-lead capture, and it links straight to Jobber.➡️ Get 20% off your first 3 months: http://quo.com/ownrops🚀 Get ranked #1 on Google with Stryker Digital SEO: https://stryker-digital.com/?el=oo🤖 Get the first AI advisor built for land clearing — Founding 100 pricing before it goes up: https://landclearing.io/founding100📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletterDon't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips! If you run a land clearing or forestry mulching business and you're tired of guessing on bids, this episode breaks down exactly how to build a bulletproof pricing model using your own real numbers — labor, equipment, consumables, overhead, and profit margin — so you know your true crew day rate before you ever step on a job site.#LandClearing #ForestryMulching #ownrops #LandClearingBusiness #ClearPathAI

    47 min
  2. Andy Spent 10 Hours with Hormozi: Here’s What He Learned

    Jul 3

    Andy Spent 10 Hours with Hormozi: Here’s What He Learned

    💰Apply for OPS Accelerator ➡️ https://ownrops.com/accelerator Most of us will never get 10 hours one-on-one with someone like Alex Hormozi. Andy Walker did — through acquisition.com's L3 mastermind. He came back with a different way of thinking about pricing, hiring, and sales, and none of it is specific to running an agency. It applies just as much to land clearing and forestry mulching. I had him on to break it all down. Andy explains why the lowest-paying customers are often the most expensive ones to keep, how a Video Sales Letter can handle objections before you ever get on a call, and why raising your prices might be the single biggest lever you're not pulling. He also gets into demand vs. supply constraints, and how personal branding is becoming just as important for hiring as it is for getting new customers. In this episode: Why the cheapest customers cost you the most in the long runHow a Video Sales Letter (VSSL) kills objections before your sales call even startsThe real math behind raising your pricesHow to tell if you're demand constrained or supply constrainedWhy personal branding is now a hiring strategy, not just marketing🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=ooWant to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletterDon't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

    48 min

  3. Jun 26

    Clear Path AI: The 24/7 Land Clearing Advisor Trained on $20M in Ad Spend

    Jacob Neffendorf and I just launched Clear Path AI — a 24/7 AI advisor trained on nearly $20 million in land clearing ad spend and thousands of hours of real operator systems and transcripts. In this episode, we pull back the curtain with a full live demo and break down what this tool can actually do for your business right now. What you'll learn: The 3 levers that control your land clearing business (leads, sales, capacity) — and how to diagnose which one is your current bottleneckWhy a guardrailed, industry-specific AI gives you better answers than generic tools like ChatGPTHow Clear Path builds SEO website structures, content calendars, and Google Business Profile strategies in real timeWhy the companies who adopt AI fastest will get the outsized returns — and what that looks like in land clearing specificallyHow to set a 12-month revenue target and work backwards from it using Clear Path 🔗 Learn more about Clear Path AI: landclearing.io/founding100 📩 OWNR OPS Newsletter: https://ownrops.com/newsletter 📞 Quo (formerly OpenPhone) — shared inbox, AI assistant & Jobber integration — 20% off first 3 months: http://quo.com/ownrops 📋 Jobber (estimates, scheduling & invoicing — 20% off): https://go.getjobber.com/ownrops 🌐 Stryker Digital (SEO & Google Ads for trades): https://stryker-digital.com/?el=oo

    1h 20m

  4. Jun 19

    The Operators Who Make the Best Decisions Fastest Win — Here's How AI Helps

    💰Apply for OPS Accelerator ➡️ https://ownrops.com/accelerator The operators who grow fastest aren't the ones working the hardest — they're the ones making the best decisions the quickest. In this episode, I sit down with Jacob Neffendorf from Rise Online Ads and Land Clearing Growth to break down how AI is giving land-clearing operators access to answers they used to have to guess at — pricing, hiring, proposals, content, and more. What you'll learn: Why tracking nothing vs. tracking everything creates a 10x difference in revenueHow to build a full property proposal in under 5 minutes using AIWhat the Clear Path AI tool is, how it was built, and why it's different from generic AIThe hiring math question: can you afford to hire — and can you afford not to?How answer engine optimization is replacing SEO for local service businessesWhy the first operators to adopt this will have an unfair advantage in their market 🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=ooWant to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

    51 min
  5. How Owner Operators Can Hire Better

    Jun 12

    How Owner Operators Can Hire Better

    💰Apply for OPS Accelerator ➡️ https://ownrops.com/accelerator In this episode of the OWNR OPS Podcast, I sit down with Patrick Murphy of Qualified Hires to talk about how land clearing, forestry mulching, and home service business owners can actually find, hire, and keep good people. Patrick has helped me build out the hiring process at Bear Claw, and in this conversation we break down what most operators get wrong when hiring, why good people are out there, and how to build a process that attracts crew members who show up, do quality work, and take ownership. If you’re tired of being the only reliable person in your business, this episode will help you rethink hiring and start building a team the right way. In this episode, you’ll learn: 📌 Why “there are no good people” is usually the wrong belief📌 How to find better crew members for your business 📌 What most owner-operators get wrong in the hiring process 📌 Why good people need the right system to succeed 📌 How I improved hiring at Bear Claw 📌 How to stop doing everything yourself and start building a real team Hiring is not just about finding people.It’s about creating a process that finds the right people. Watch the full episode to learn how to hire better and build a team that can help your business grow. 🔥 Services We Use 🔥 📞 We use Quo (formerly OpenPhone) for all business calls & texts — AI answers after hours so you never miss a lead ➡️ Get 20% off your first 3 months: http://quo.com/ownrops We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

    48 min
  6. The Decision Filter Every Land Clearing Business Owner Needs

    Jun 5

    The Decision Filter Every Land Clearing Business Owner Needs

    Too many decisions. Not enough clarity. Sound familiar? 💰Apply for OPS Accelerator ➡️ https://ownrops.com/accelerator In this episode, I sit down with Jacob Neffendorf of Rise Online Ads to talk about one of the biggest things that holds owners and operators back — chasing the wrong problems. I share the story of the 6 weeks I spent building a custom app to replace Jobber and GoHighLevel, and why I shut the whole thing down before it ever launched. Jacob pulls real data from 460 land clearing companies that shows exactly where operators are losing deals. What you'll learn: 📌 Why you keep going back to equipment research instead of fixing your leads problem 📌 The only 3 things that matter right now: Leads, Sales, Hiring📌 How many calls on average to reach a lead 📌 How many follow-ups to close a deal. 📌 Is AI a shiny object or a real tool for your business right now? 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Join our FREE Skool community → skool.com/ownrops Don't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

    46 min

  7. May 29

    OWNR vs. Operator: The Mindset Shift for Scalable Growth

    💰Apply for OPS Accelerator ➡️ https://ownrops.com/accelerator In this episode, Jacob Neffendorf lays out the data-backed difference between operators stuck at low six figures and owners building multiple seven-figure land clearing companies. If you've been wondering whether to hire — and whether you can afford to — this episode answers that question with real numbers. What you'll learn: The 3 walls every land clearing business hits (leads, sales, talent) and how to move through themWhy close rates average 6% across the industry — and how top performers hit 24%The true cost of staying booked out past 4–6 weeks without hiringHow to run the hiring math and know when to pull the triggerWhether to hire an operator, a closer, or admin first — and why it depends on your weaknessWhether you're running land clearing, forestry mulching, or any field service business, this episode covers the owner mindset, hiring decisions, close rate tracking, and business systems you need to scale past the operator ceiling. 🔥 Services We Use 🔥We use Jobber to handle our estimates, scheduling, & invoicing➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business?📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

    49 min

  8. May 22

    How This 24 YR Old Tree Service OWNR Grew $400k to $850k

    Colby McArthur bought Clifton Tree Service at 22 years old and ran it as a solo owner operator for the first year — climbing trees, answering calls with a headset at 100 feet, estimating on weekends. He finished that year at $400K. One year later: $850K. In this episode, Colby breaks down the three things that drove that growth and what he's focused on as he targets $1.3M in 2026. What you'll learn: Why undercharging is the most common and most costly mistake owner operators make — and how to fix it fastThe first hire Colby made that changed everything (hint: it wasn't a climber)How to build an opener/closer sales model even when you're still in the fieldHow Colby uses Claude and ChatGPT to build a pricing tool, estimate from photos, and build SOPsWhat Colby would tell himself at $100K if he could go back To contact Colby McArthur: colby@cliftontreeservice.com 🔥 Services We Use 🔥 We use Jobber to handle our estimates, scheduling, & invoicing ➡️ Get 20% off Jobber here: https://go.getjobber.com/ownrops 💰 Bookkeeping: Get 50% off bookkeeping for 3 months with the Home Service Bookkeeping Pros: https://dialedinbookkeeping.com/ownrops 🚀 Get ranked #1 On Google With Stryker SEO: https://stryker-digital.com/?el=oo Want to learn more about starting and scaling your own service-based business? 📩 Sign up for the OWNR OPS Newsletter: → https://ownrops.com/newsletter Don't forget to like, comment, and subscribe for more episodes with blue collar entrepreneurs sharing their best insights and growth tips!

    45 min
See All (142)

5
out of 5
34 Ratings

About

The OWNR OPS Podcast is for land‑clearing and forestry‑mulching owner‑operators who want a real business, not just a busy machine. If you’ve got at least one real machine and you’re stuck under ~$100k/month, we break down the Price–Pipeline–Playbook OS: - PRICE – crew‑day math, bids, and minimums - PIPELINE – Google, Facebook, and follow‑up - PLAYBOOK – weekly scoreboards, scheduling, hiring Real numbers, teardown episodes, and simple frameworks you can steal and install.

Information

  • Creator
    Austin Gray @theownerop
  • Years Active
    2023 - 2026
  • Episodes
    142
  • Rating
    Clean
  • Copyright
    © Austin Gray @theownerop
  • Show Website
    OWNR OPS Podcast

You Might Also Like