Playmakers with Andrew Flachner

Andrew Flachner
  • 5.0 (16)
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Playmakers gets inside the minds—and moves—of the people shaping the future of real estate. Hosted by Andrew Flachner, co-founder of RealScout and a trusted interviewer of top industry leaders, the show features unfiltered conversations with the executives, entrepreneurs, and dealmakers behind real estate’s biggest shifts.

Episodes

  1. 12/29/2025

    How To Make 2026 The Best Year Of Your Career (Step By Step w/ Tom Ferry)

    This episode of The Playmakers Podcast is your blueprint for dominating 2026. #1 real estate coach Tom Ferry joins RealScout CEO Andrew Flachner to lay the groundwork for your best year yet.  Tom shares his complete annual planning framework (what he does with every coaching client) plus the exact systems and daily disciplines that separate top producers from everyone else. You'll learn why your 2026 goals will require a different version of you, where the biggest opportunities are hiding, and the one daily habit that will make your year unrecognizable. What you'll hear in this episode:- Tom's complete annual planning framework (what he does with every coaching client)- Why systems matter more than hustle and the 16 systems every agent needs- The 3 daily disciplines for the next 90 days that will change your business- Why open houses (with a twist) are the lowest cost (highest ROI) lead gen strategy- Tom's approach to AI: marketing vs. operations (where the real money is)- Why video content is non-negotiable and 4 ways to get started today- The one daily commitment that will make 2026 your best year yet If you're an agent, team leader, or brokerage executive, this episode is packed with frameworks and tactical advice you can implement immediately. (You might even have to rewind a few times to catch it all.) 00:00 Intro02:39 Why Your Current Self Can't Achieve Your 2026 Goals06:35 How Tom Gave Up Email and Gained an Hour Daily08:00 What the Top 6% Do Differently10:30 Tom's Morning Routine (Peptides & Exosomes)13:30 3 Daily Disciplines That Will Change Everything14:55 Tom's $1M+ Planning System17:12 Systems Beat Hustle Every Time20:03 The 6 Lead Sources for 202624:16 Why Open Houses Are Still the Cheapest Leads in Real Estate25:47 The $1.5 Billion Opportunity You're Missing26:27 AI: Marketing vs Operations29:35 Why Agents Who Ignore Video Will Lose in 202631:31 Rory Vaden's Content Repurposing Strategy35:14 Tim Grover: High Performers Can't Balance37:24 Why Tom Spends $75K+ on Coaching42:34 The One Daily Habit That Will Make 2026 Unrecognizable45:19 Outro 🔥 Subscribe to the podcast: • Apple Podcasts: https://apple.co/459lPWc • Spotify: https://open.spotify.com/show/1iTCsUWhBGEI1y0lXrxYM3?si=f1216c3a30bc4b37  Connect with Andrew Flachner on Social 🔗 Instagram: https://www.instagram.com/aflachner/ 🔗 LinkedIn: https://www.linkedin.com/in/andrewflachner/

    46 min

  2. 12/15/2025

    NAR CEO: Her Hardest Turnaround Yet

    When Nykia Wright stepped in as the new CEO of the National Association of REALTORS®, she walked straight into a storm: a $5.4 billion legal settlement, cultural turmoil, and what she describes as “broken parts” that had been accumulating for two decades. But the biggest surprises weren’t the ones splashed across headlines. In this episode of The Playmakers Podcast, RealScout CEO Andrew Flachner sits down with Wright at NAR headquarters in Chicago to unpack what she found, how she’s rebuilding one of the country’s largest trade associations, and what it all means for its members. Wright describes how she’s cleaning house: bringing in a new CFO, Special Advisor, and a slate of executives from Google, HBO, and the Food Network—leaders chosen for their mix of industry depth and “beginner’s minds.” Her reasoning is direct: she didn’t want “relics from the past,” and needed a team fully aligned with her vision to prevent what she calls potential “sabotage.” She also details the sweeping structural changes underway: top antitrust attorneys reviewing every rule and policy, zero-based budgeting to eliminate financial waste, and a commitment to quarterly transparency reports—shifting NAR to operate more like a public company. This is NAR’s reset moment—one that stands to shape the future of real estate for years to come. 00:00 Intro02:05 What Led Her to Take the NAR CEO Role06:43 State of NAR When She Arrived09:58 Addressing Culture and Financial Challenges11:52 “This is the Hardest Turnaround I’ve Ever Faced”13:22 Leadership Team Surprises in First 90 Days21:00 What Your $201 Really Buys You26:30 The New Strategic Plan: Core Pillars31:25 Bringing in Google & HBO Execs With "Beginner's Minds"36:00 Operating Like a Public Company (Transparency)39:44 Who NAR Is For in This Next Chapter41:25 Professional Standards vs. Number of Realtors45:00 Clear Cooperation and Listing Fragmentation Concerns51:15 Personal Side: This Season of Her Life52:00 The Public Nature of the Role52:49 What Success Looks Like 12-24 Months from Now54:00 Outro 🔥 Subscribe to the podcast:Apple Podcasts: https://apple.co/459lPWcSpotify: https://spoti.fi/45FKXE4Connect with Andrew Flachner on Social: 🔗 Instagram: https://www.instagram.com/aflachner/ 🔗 LinkedIn: https://www.linkedin.com/in/andrewflachner/

    54 min
  3. Zillow x ChatGPT, FUB Terms of Service, & Private Listings | Live at Unlock

    11/12/2025

    Zillow x ChatGPT, FUB Terms of Service, & Private Listings | Live at Unlock

    Zillow’s been making big moves: expanding its suite of agent-facing tools, weaving Follow Up Boss more tightly into its ecosystem, and redefining how it serves agents. To unpack it all, RealScout CEO Andrew Flachner sat down with Errol Samuelson, Zillow’s Chief Industry Development Officer, for a candid conversation about where Zillow and the industry are heading (and why he believes this is a time for optimism in real estate). We cover:- Zillow’s use of AI (ChatGPT integration for consumers, automating communication for agents)- The strategy behind Zillow Pro, its latest product announcement- The thinking behind its updated Terms of Service (Follow Up Boss)- The real risks if private listing networks flourish, and what that could mean for the industry 🎙️Recorded live on stage at Zillow Unlock 2025 🔥 Subscribe to the podcast: • Apple Podcasts: https://apple.co/459lPWc  • Spotify: https://spoti.fi/45FKXE4 ** Connect with Andrew Flachner on Social **🔗 Instagram:   https://www.instagram.com/aflachner/ 🔗 Linkedin:   https://www.linkedin.com/in/andrewflachner/

    34 min

  4. 09/24/2025

    Top 1% Agents’ Marketing Secrets with Sharran Srivatsaa

    In this episode of The Playmakers Podcast, RealScout’s Andrew Flachner talks with Sharran Srivatsaa—President and Managing Partner at Acquisition.com and a seasoned real estate entrepreneur. Sharran shares lessons from scaling and selling Teles Properties to Douglas Elliman and serving as president of the publicly traded brokerage Real before joining AQC. Fresh off the release of his new book Hundred Million Dollar Money Models with AQC co-founders Alex and Leila Hormozi, he delivers a masterclass on winning listings and growing a real estate business. He breaks down proven marketing strategies to generate deals, ways to communicate with clients in the wake of the NAR settlement, and content ideas to help agents go viral. Sharran also shares the exact scripts he uses to help agents scale—available for download here. What you’ll hear in this episode: Scripts for price adjustments, listing appointments, and turning FSBO listings into your listingsHow Srivatsaa convinced thousands of executives to get up at 5 a.m. every dayStraightforward, practical strategies for agents looking to take their content viralHow to use Srivatsaa’s Show, Flow, Demo method to secure new clientsThe do’s and don’ts of communicating with buyers and sellers after the NAR SettlementHow to create a client database to transform the buy-curious into deals If you’re a real estate or business leader, this conversation is chock full of insights you won’t want to miss. (You might even have to rewind a few times to catch it all.) 00:00 Intro 2:45 Leveraging Your Process 4:28 How to use Sharran’s ‘Review Preview’ Method 5:44 Putting in His ‘Reps,’ Founding the 5am Club, and Joining ACQ 11:19 New Challenges: NAR Settlement and Communication 13:16 Creating Viral Content 15:25 Money Talks: Addressing Commissions 19:47: Why You Should Stop Saying ‘My Listing’ 22:38: Explaining the ‘Buyer Universe’ to Clients  24:16 Using the 10/10/0 Rule When Reducing Prices 29:13: The ‘Show, Flow, Demo’ Strategy to Win Listings 34:01 Using an Endorsed Introduction to Generate New Leads 38:48 How Wire Your Database to Close Deals 44:57 Rapid Fire Scripts: FSBOs, Pricing, Representation 🔥 Subscribe to the podcast:  • Apple Podcasts: https://apple.co/459lPWc   • Spotify: https://spoti.fi/45FKXE4 ** Connect with Andrew Flachner on Social ** 🔗 Instagram:   https://www.instagram.com/aflachner/  🔗 Linkedin:   https://www.linkedin.com/in/andrewflachner/

    55 min

  5. 09/10/2025

    Leo Pareja Burned the Boats... Then Built a Path to eXp CEO

    In this episode of The Playmakers Podcast, RealScout’s Andrew Flachner sits down with eXp Realty CEO Leo Pareja. Pareja shares how he went from losing everything in the 2008 recession to becoming a top producer at Keller Williams, and eventually, took the helm of eXp Realty—the fastest-growing brokerage in the world. Along the way, he explains how vibe-coding is going to transform the real estate industry, why he spoke up about NAR’s massive settlement, and how he’s sought out (and even paid) his real estate mentors. What you’ll hear in this episode: How Pareja went from losing 14 properties in 2008 to becoming a leader in the REO bizWhy he told eXp Realty Chairman Glenn Sanford he didn’t want the CEO role, and how he landed it anywayLessons from the mentors Pareja paid to teach him how to go from selling tens of homes, to hundredsWhy he decided to speak up about the NAR settlement, and how it’s transforming real estate for new agentsWhy vibe-coding is letting veteran agents create the tools they’ve wanted their entire careersHow he went from winning a Zillow Hackathon to creating a tech companyWhy he spends most of his time as CEO interfacing with agents, and most of his personal time with his familyIf you’re in real estate (or want to be) this conversation is chock full of insights you won’t want to miss. 🔥 Subscribe to the podcast:  • Apple Podcasts: https://apple.co/459lPWc  • Spotify: https://spoti.fi/45FKXE4 ** Connect with Andrew Flachner on Social ** 🔗 Instagram:   https://www.instagram.com/aflachner/  🔗 Linkedin:   https://www.linkedin.com/in/andrewflachner/ 00:00 Intro 3:32 Pareja’s Start as a Teen Agent 13:01 From Losing Everything to Becoming a Top Producer 18:18 Finding (and Paying) Your Mentors 22:11 How to Raise Funds and Leverage Talent 24:50 Using a Hackathon to Build a Tech Company 29:21 Becoming the CEO of eXp Realty 37:20 Consequences of the NAR Settlement 42:33 Dealing With Private Listings 45:19 Prioritizing Facetime With Agents 47:45 How Vibe Coding is Letting Agents Innovate 51:47 Making Time for Family

    54 min

  6. 08/26/2025

    Brad Inman on NAR’s future, the ‘God-like’ power of AI, and the coming commission crunch

    In this episode of The Playmakers Podcast, RealScout’s Andrew Flachner sits down with legendary media entrepreneur Brad Inman live from Inman Connect in San Diego. Brad opens up about his journey—from building Inman News at his kitchen table into the most influential real estate media company, to his latest venture in longevity and health. Along the way, he shares insights on the future of real estate, the ‘God-like’ power of AI, NAR’s decade-long missteps, and why community and credibility remain the foundation of success. What you’ll hear in this episode: How Inman Connect helped launch RealScout and shaped Andrew’s careerBrad’s “triple whammy” that could revive the housing market: AI, lower rates, and affordabilityWhy AI is more than a productivity tool—and how it could end discrimination and inefficiency in real estateThe convergence of AI, blockchain, and crypto, and what it means for global housing marketsLessons from building Inman News with integrity in an industry defined by pay-to-play mediaAdvice for real estate agents navigating today’s tough market and becoming content creators themselvesBrad’s new venture, Live Long Media, and practical, science-backed tips for living a healthier, longer lifeRapid-fire predictions on NAR, commission compression, Realtor headcount, and the future of transactionsWhat success means to Brad after decades of building businesses and communities If you’re in real estate, this conversation is full of insights you won’t want to miss. 🔥Subscribe to the podcast: Apple Podcasts: https://apple.co/459lPWc Spotify: https://spoti.fi/45FKXE4 ** Connect with Andrew Flachner on Social ** 🔗 Instagram:   https://www.instagram.com/aflachner/  🔗 Linkedin:   https://www.linkedin.com/in/andrewflachner/ 00:00 Intro 1:25 Old Friends at Inman Connect 2:40 Today’s Market & What’s Next 4:22 AI’s Promise and Potential 9:53 The Latte Vision & Broken Processes 13:20 Building Inman News with Integrity 16:55 Advice for Agents in a Tough Market 18:33 Reinvention & Longevity Media 21:42 Rapid Fire: The Future of Real Estate 25:25 Optimistic about 2030

    27 min

  7. 08/14/2025

    Redfin CEO on AI, Rocket Acquisition, Vertical Integration, and Housing’s Next Era

    For nearly two decades, Glenn Kelman has led Redfin’s push to merge cutting-edge tech with full-service brokerage, reshaping how homes are bought and sold. Now, following its multi-billion-dollar acquisition by Rocket Companies, he’s setting his sights on an AI-powered, vertically integrated future. In this candid conversation with Andrew Flachner, Glenn shares lessons from Redfin’s early missteps, insights on making housing more transparent and liquid, and why he believes housing is “the ultimate good.” 🔥 Subscribe to the podcast:  • Apple Podcasts: https://apple.co/459lPWc  • Spotify: https://spoti.fi/45FKXE4 We also dig into: – How Redfin’s dual identity as a tech platform and brokerage became its superpower—and challenge – Why AI’s biggest impact won’t be replacing agents, but freeing them to focus on high-value work – The role of transparency in making housing more “liquid” and accessible – How vertical integration can counter margin compression in a changing market – Behind-the-scenes of the Rocket acquisition—and why Kelman believes they’re a perfect match This is an unfiltered look at the moves shaping the future of real estate, straight from one of the industry’s most innovative and outspoken leaders. 00:00 — Intro 02:05 — The origin story: from map-based search to full-service brokerage 04:19 — Lessons from early missteps and finding the tech–service balance 06:33 — Stories from the field that shaped Redfin’s culture 08:18 — The challenge of being both a website and a brokerage 10:00 — Why data is AI’s real differentiator in real estate 11:00 — Current and future applications of AI at Redfin 13:38 — Why AI won’t replace agents in high-stakes transactions 14:24 — Making housing more transparent and liquid 15:57 — Why iBuying economics have changed 17:32— The push for integrated service models 20:50 — Standardization vs. personalization in brokerage 23:06 — Vertical integration as a path to profitability and better service 24:50 — How the Rocket deal came together 27:18 — The vision for Rocket Redfin 28:28 — Putting savings into mortgage rates where consumers feel it most 29:35 — Kelman’s future at Redfin and personal mission 31:38 — The impact Redfin has had on customers and agents ** Connect with Andrew Flachner on Social ** 🔗 Instagram: https://www.instagram.com/aflachner/ 🔗 Linkedin: https://www.linkedin.com/in/andrewflachner/ Produced by NOVA

    34 min

  8. 07/23/2025

    How a $5.7B Real Estate Leader Stays Disciplined in Tough Markets

    Sue Yannaccone is the CEO and President of Anywhere Brands, overseeing iconic real estate brands such as Coldwell Banker, Century 21, Sotheby's International Realty, Corcoran, Better Homes and Gardens Real Estate, and ERA. Under her leadership, Anywhere completed more real estate transactions than any other company last year.  Andrew Flachner leads RealScout, a rapidly scaling real estate technology platform that powers agents, teams, and brokerages nationwide. In this episode of Playmakers, we explore how to navigate prolonged market challenges, the real impact of AI on real estate agents, and why now is Anywhere's moment to leverage its "superpower" of integrated services. 🔥Subscribe to the podcast: Apple Podcasts: https://apple.co/459lPWc Spotify: https://spoti.fi/45FKXE4 We also dig into: – The impact of the NAR Settlement – Why "focus on your controllables" is more critical than ever – How AI will reshape agent workflows  – Sue's principled approach to M&A – The listing access wars and what's really at stake

    41 min

  9. 07/09/2025

    $315B Founder on What AI Means for Real Estate Agents

    Joe Lonsdale is the co-founder of Palantir (the #1 top-performing stock in the S&P 500) and General Partner at 8VC, where he’s helped shape some of the most influential AI and infrastructure companies of the last two decades. In this episode of Playmakers, we explore what the rise of AI means for real estate agents, the future of knowledge work, and how autonomous systems—from flying taxis to AI-driven construction—could reshape housing itself. We also dig into:– What AI will automate vs. amplify in real estate– Why the “S-curve” matters more than exponential AI hype– What agents should be doing right now to pull ahead This is a rare look inside the mind of someone shaping how AI, work, and power structures will evolve over the next decade. 🎧 Available on YouTube, Apple Podcasts, Spotify, and wherever you get your podcasts. (00:00) - Intro (02:24) - Chapter: The New Economic Era of AI (03:20) - Chapter: Flying Taxis, Autonomous Construction, Tunnels (06:08) - Chapter: AI Era vs. Industrial Revolution (07:30) - Chapter: When will AI reshape the services labor market? (09:20) - Chapter: Will AI progress be exponential or in S-curves? (11:08) - Chapter: Man-Machine Symbiosis (14:33) - Chapter: Will AI replace real estate agents? (15:52) - Chapter: How to prepare for the AI wave (17:49) - Chapter: Which industries are adopting AI best? (18:56) - Chapter: Joe’s opinion on the demand for jobs (20:04) - Chapter: The terrifying risks of AI (22:03) - Chapter: Joe’s hot takes (25:27) - Chapter: Final thoughts (26:11) - Outro

    27 min

  10. 06/10/2025

    Buyer Market Predictions, Private Equity at KW, Why Agents Can’t Pitch Their Value — with Gary Keller

    RealScout CEO Andrew Flachner sits down with Gary Keller, founder of Keller Williams Realty and one of the most influential thinkers in real estate/business. Gary opens up about what it really takes to succeed in today’s market—and why most agents still can’t clearly articulate their value.  He also shares his prediction for when the buyer market returns and what private equity’s growing role means for brokerages like KW. We also dive into: – KW’s new partnership with Stone Point Capital– Gary’s immersive research and AI-assisted process– The four sources of lead gen that still matter most– Why fear—not lack of skill—is what really holds agents backWhether you’re an agent, team leader, or brokerage owner, this episode offers rare access to one of the sharpest minds in the business. 🛎️ Subscribe for future episodes: @realscout🎧 Available on YouTube, Spotify, and Apple Podcasts

    54 min

  11. 05/28/2025

    Why Gino Blefari Stepped Down, Real Estate Leadership Burnout, CCP, Warren Buffet, and more

    In this inaugural episode of the Playmakers Podcast, RealScout CEO Andrew Flachner sits down with Gino Blefari, former CEO of HomeServices of America and Berkshire Hathaway HomeServices, for an unfiltered, 45-minute conversation.Gino opens up about his decision to step down, what’s changed in real estate leadership, and why he believes it’s still a great market for agents—even if it’s “no longer fun” for many at the top. We also dive into:– The impact Warren Buffett had on Gino’s career– His take on the Clear Cooperation Policy (CCP)– The habits and mindset that fueled his success– What comes next after decades in leadership Whether you’re a team leader, brokerage exec, or agent navigating today’s challenges, this episode is packed with hard-earned insight and straight talk.  Subscribe for future episodes

    41 min

  12. 04/27/2025

    Coming Soon: Playmakers with Andrew Flachner

    Playmakers: Inside the Minds—and Moves—of Real Estate’s Power Players is a new podcast featuring real conversations with the executives, entrepreneurs, and dealmakers shaping the future of real estate. No fluff. No self-promotion. Just sharp insights into the strategies and decisions driving the industry forward. Subscribe now to get inside access to the conversations shaping what’s next.

    13 sec

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Playmakers gets inside the minds—and moves—of the people shaping the future of real estate. Hosted by Andrew Flachner, co-founder of RealScout and a trusted interviewer of top industry leaders, the show features unfiltered conversations with the executives, entrepreneurs, and dealmakers behind real estate’s biggest shifts.

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