Get my free book - https://www.podiatrypracticemastery.com/book This episode of Podiatry Practice Mastery focuses on podiatry practice audits and what they reveal about growth. Don shares lessons from reviewing real podiatry practices at different stages, from near-retirement solo offices to busy surgical clinics. He explains how to tell whether a practice has a patient demand problem or a profitability problem. The episode also covers Google reviews, online visibility, hiring associates, shockwave therapy, and practice growth strategy. Podiatrists and practice owners will learn how to focus on the right next step instead of trying to fix everything at once. This is a practical episode on podiatry practice management, marketing, and implementation. podiatry practice auditpodiatry practice managementpodiatry business growthpodiatry marketing strategypodiatry online reputationhow to grow a podiatry practicepodiatry profitabilitypodiatry revenue per visithiring an associate podiatristpodiatry demand constraintspodiatry supply constraintsshockwave therapy podiatrypodiatry ancillariesmedical practice auditshealthcare business systemsprivate practice podiatrypodiatry implementation strategy #Podiatry#PodiatryPractice#PracticeManagement#PracticeGrowth#HealthcareBusiness#PrivatePractice#MedicalPractice#PodiatryMarketing#GoogleReviews#SEOForDoctors#ShockwaveTherapy#PracticeAudit#MedicalEntrepreneur#ClinicGrowth#PodiatryBusiness Is your podiatry practice struggling because you need more patients, or because you are not producing enough per patient? In this episode, Don shares what he learned from reviewing several podiatry practice audits. He breaks down common patterns across practices, including low patient volume, inconsistent collections, underused ancillaries, weak online visibility, and missed opportunities to improve revenue. He also explains a simple framework: some practices are demand constrained and need more patients, while others are supply constrained and need more capacity, better pricing, or another doctor. Don also walks through practical recommendations such as building a review system, improving local search presence, using shockwave and other ancillaries more effectively, and thinking strategically about hiring. The bigger message is to stop chasing too many improvements at once. Identify the main bottleneck, fix that first, and then move to the next step with a simple implementation plan. [00:00] Intro and why Don is doing practice audits[01:20] What the first audits revealed about real practices[02:35] Audit #1: not enough patients is the main problem[04:40] Using Google reviews to improve patient demand[06:30] Referral relationships, urgent care, and paid ads[08:05] Audit #2: a strong practice with variability in collections[10:00] When hiring another doctor becomes the next step[12:00] Why ancillaries matter in surgical podiatry practices[13:35] Audit #3: seasonal demand and opportunity on Cape Cod[15:20] Reviews, email lists, and self-pay pricing opportunities[16:55] How Don uses audit data to find the real bottleneck[18:15] Why implementation is harder than ideas[19:20] Focus on one constraint instead of doing everything[20:10] SEO, reviews, referrals, and ads as patient growth channels[20:50] Final invitation to request a practice audit The best growth strategy starts with identifying your biggest bottleneck. If you do not have enough patients, focus only on demand. If you are already full, focus on profitability, capacity, and implementation. What stood out in this episode is how much clarity comes from looking at the right numbers. Once you know whether the issue is patient volume or value per visit, the next move becomes much simpler. If this made you think differently about your own practice, reflect on your main constraint right now. That is usually the place where the biggest progress starts.