PracticeCare

Carl White
  • 5.0 (29)
  • MARKETING
  • UPDATED WEEKLY

PracticeCare is devoted to helping private practice owners in healthcare stay private. We do that via guests who offer bite-sized business experience and advice…the kind you didn’t get in school. Our guests are private practice owners and service providers who help them. If you want to know just enough about business decisions you face to make a good one, PracticeCare is for you.

  1. Vinny Sankaran on AI Voice In RCM

    3D AGO

    Vinny Sankaran on AI Voice In RCM

    AI has arrived in revenue cycle management (RCM), and now, AI voice is making inroads. Can you use it? Should you use it? My guest today is an expert in revenue cycle management and uses AI in his RCM company. He’ll tell us what he thinks. Vinod (Vinny) brings over 15 years of experience in operations, financial analysis, strategy, growth, corporate development, strategic planning, and marketing. At MBWRCM, he is involved in applying his experience to optimize revenue cycle process flows to improve our clients' profitability and performance. In this episode Carl White and Vinny Sankaran discuss: Uses of AI RCM - patients and payersPros and cons of AI voiceWhat you need to know before you implement AI voice solutionsSome examples of real life success & failures with AI voiceWant to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Vinny Sankaran https://www.linkedin.com/in/vinodsankaran/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    34 min
  2. Lisa Levesque on The First 60 Days After Buying A Practice

    FEB 3

    Lisa Levesque on The First 60 Days After Buying A Practice

    You just bought a private practice. Congratulations! Here’s the wake up call: it won’t necessarily run as well as, or even the same as, it did before you bought it. It’s your show now. How skilled are the staff? How smart and realistic is the marketing plan? Are the financials clean or a mess? These and other questions are coming your way. My guest today helps her clients absorb a practice purchase successfully, and she’ll share some thinking with us. Lisa Levesque is the principal and Business & Executive Coach at Breakthrough Business Strategies with a focus on healthcare professionals who are technically excellent but need help with the practice of business. Prior to her current business, Lisa held senior level leadership roles at Fidelity Investments, and she leverages these experiences to help her clients achieve business excellence. In this episode Carl White and Lisa Levesque discuss: Why due diligence always has gapsWhat to prioritize once you take over and what not to doWhat good looks like in the first 6 monthsWant to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Lisa Levesque www.linkedin.com/in/llevesque Video Resources Lisa Levesque Mentioned in this Episode Help with a vision statement: https://www.youtube.com/watch?v=dZShbB59giMHelp with a mission statement: https://www.youtube.com/watch?v=1xs4I349cdcConnect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    37 min
  3. Katie Nunn on Knowing Your Financials As Well As Patient Labs

    JAN 27

    Katie Nunn on Knowing Your Financials As Well As Patient Labs

    The financials of your practice are kind of like a patient’s labs – they tell you a lot about that practice’s health. Knowing your practice’s financials as well as a patient’s labs makes a lot of sense. My guest today is an owner in a private practice and knows their financials that well. Additionally, she consults with practice owners to help them do the same. She’ll help us get started on how you can, too. Katie Nunn, MBA, CMPE, provides training and coaching for healthcare leaders and their organizations on process improvement, financial optimization, and cultural transformation. Leveraging extensive experience with financial and operational turnarounds, she is a valuable advisor for an organization experiencing rapid expansion or change. With over 20 years' experience in healthcare leadership, her broad areas of expertise include practice assessments, process improvement, financial management, IT implementations, telemedicine, strategic planning, providers on-boarding, and cultural transformation. In this episode Carl White and Katie Nunn discuss: Why you don’t need an MBA or an accounting degree to know your financials wellThe handful of key financials to know about your practice and what to know about themHow to set up financial reporting to make them as easy to read as lab resultsWant to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Katie Nunn https://www.linkedin.com/company/bright-ideas-medical-consulting/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    34 min
  4. Shannon Decker on Value Based Care

    JAN 20

    Shannon Decker on Value Based Care

    Value based care has a longer history than many realize. First conceived in 1967 and focused on sick children, the term “value based care” was coined only in 2005. Now, twenty years later, value based care arrangements cover almost half of health plan payments. My guest today helps practices adopt and use value based care programs, and she’ll help us break down how you can as well. Dr. Shannon Decker is the Founder and CEO of VBC One, a consulting firm that partners with physician groups, health plans and vendors to optimize value-based care performance. With over 25 years of experience, including 17 in risk adjustment, quality and Medicare, she brings deep expertise in healthcare strategy, analytics, and operations. A published author and national speaker, Dr. Decker currently serves as a RISE fellow and on the faculty at Capella University. In this episode Carl White and Shannon Decker discuss: What Valued Based Care is and how it compares to fee for service payment modelWhat are things to consider when tackling risk and/or entering into a VBC contractHow private practices can participate in value based careWhy should practices consider engaging helpWant to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Shannon Decker https://www.linkedin.com/in/shannon-decker/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    46 min
  5. Jake Goates on Overcoming Objections

    JAN 13

    Jake Goates on Overcoming Objections

    Life would be a lot easier if patients always agreed with you, never questioned you, and just did what you say when you say it. They don’t always do that. Sometimes they object to recommendations. Sometimes they ask questions that sound like objections. Regardless, these are a fact of life, and the better you can overcome patient objections, the more successful your practice will be. My guest today helps his dental clients do just that, and he’ll tell us what he thinks. Since 2003, Jake Goates has given group seminars and training on sales and marketing. He is a Key Opinion Leader for various dental marketing companies. Since 2013, Jake has personally consulted more than 5,600 dentists nationwide on their marketing strategies and sales skills to reduce unnecessary spend while increasing collections. Jake founded GOAT Dental Marketing Consultants in early 2023, providing marketing strategy and sales coaching for dental offices across the country. Jake, with his wife and two daughters, enjoy living and playing in the mountains of Northern Utah. In this episode Carl White and Jake Goates discuss: Why objections are opportunitiesThe types of objections Jake hears from his clients, for example, clinical, office procedures, etc.How to respond to objectionsWhen not to respond to objectionsWant to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Jake Goates https://www.linkedin.com/in/jake-goates-a8908a12/ https://www.facebook.com/profile.php?id=61553719583016 Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    42 min
  6. Michelle O'Connor on Planning Your Expenses vs. Paying What Comes

    JAN 6

    Michelle O'Connor on Planning Your Expenses vs. Paying What Comes

    Expenses in business are as certain the sunrise, yet both my guest today and me meet prospective clients all the time who don’t seem to have a handle on them. If you don’t, problems are coming. Planning expenses is a natural requirement of any successful practice, and my guest today helps her clients do just that. Michelle O’Connor, a believer in following one’s dreams, has risen from an inner-city community to a life of abundance. With corporate expertise in Strategic Planning and Execution, she helps entrepreneurs achieve their goals. Michelle supports organizations through strategic processes, coaching entrepreneurs to develop action plans for success. She has facilitated Strategic Planning Retreats in Jamaica, Trinidad & Tobago, and the Dominican Republic, and reached hundreds through her Purpose Driven Conference. Her current mission is to help Medical Private Practice Owners create sustainable practices. As a wife and mother, she strives for a brighter future, motivated by the philosophy “Ad Astra Per Aspera.” In this episode Carl White and Michelle O’Connor discuss: 1. Why practice owners fail to plan for expenses 2. Why it is important to monitor expenses 3. What if expenses are more than revenue Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Michelle O’Connor LinkedIn - https://www.linkedin.com/in/michelletoconnor/ Facebook - https://www.facebook.com/successbiznessclub Instagram - https://www.instagram.com/successbiznessclub/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    45 min
  7. E.J. Cyran on Get An Offer To Sell? Buy Instead!

    12/30/2025

    E.J. Cyran on Get An Offer To Sell? Buy Instead!

    Have you gotten an unsolicited offer to buy your practice recently? You might not have realized it, but that’s a signal that your local market might be attractive for you to be a buyer. What do you do at that point? My guest today helps his clients buy practices, and he’ll tell us what he thinks. E.J. Cyran has spent over a decade as a healthcare lawyer, which means he represents physicians, dentists and their practices in negotiating vendor agreements, buying or selling their practice, handling associate buy-ins, and getting advice on their regulatory and payor issues. He knows his way around HIPAA, telehealth, Medicare and all other matters affecting healthcare practices. E.J. is a go-to lawyer for his clients. In this episode Carl White and E.J. Cyran discuss: Why take the meeting for an unsolicited offer to buy your practiceHow to tell how serious the buyers areFinancing options availableComparing terms of sale (ex: higher vs lower offer, more control, better care for patients, etc)Determining what your own non-negotiables are (ex: you do or do not want to stay on after the sale, the buyer’s approach to patient care, etc).Factors to evaluate in a good purchase offerWant to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with E.J. Cyran https://www.foxrothschild.com/edward-j-cyran Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn:  http://www.linkedin.com/in/healthcaremktg

    47 min
  8. Daniel Tribby on Handling Leads in a Cash- vs. Insurance-Based Practice

    12/23/2025

    Daniel Tribby on Handling Leads in a Cash- vs. Insurance-Based Practice

    Are the types of patients willing to pay cash for treatment the same as, or different from, those who use their insurance? Obviously they’re different, at least in some respects. If that’s the case, then attracting new patient leads, and handling them, is different as well. How do you attract cash paying patients? My guest today did it himself, and he coaches his healthcare clients on how to do it, and he’ll share his insights with us. Daniel Tribby is a healthcare provider, effective business growth strategist, award winning author, top keynote speaker with a vision to help healthcare entrepreneurs build a practice that serves it's patients and sustain profitability for the long term. In this episode Carl White and Daniel Tribby discuss: The similarities and differences between insurance-based patients and cash-based patientsThe keys to attracting cash-based patientsThe keys to converting cash-based patients into paying patientsWant to be a guest on PracticeCare? Have an experience with a business issue you think others will benefit from? Come on PracticeCare and tell the world! Here’s the link where you can get the process started. Connect with Daniel Tribby https://www.linkedin.com/in/iamdanieltribby/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn:  http://www.linkedin.com/in/healthcaremktg

    43 min
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5
out of 5
29 Ratings

About

PracticeCare is devoted to helping private practice owners in healthcare stay private. We do that via guests who offer bite-sized business experience and advice…the kind you didn’t get in school. Our guests are private practice owners and service providers who help them. If you want to know just enough about business decisions you face to make a good one, PracticeCare is for you.

Information

  • Creator
    Carl White
  • Years Active
    2022 - 2026
  • Episodes
    210
  • Rating
    Clean
  • Copyright
    © MarketVisory Group, Inc.
  • Show Website
    PracticeCare