PracticeCare

Carl White
  • 5.0 (29)
  • Marketing
  • Updated Weekly

PracticeCare is devoted to helping private practice owners in healthcare stay private. We do that via guests who offer bite-sized business experience and advice…the kind you didn’t get in school. Our guests are private practice owners and service providers who help them. If you want to know just enough about business decisions you face to make a good one, PracticeCare is for you.

  1. Mary Lou Savino on Hiring Good People As A Small Practice

    5d ago

    Mary Lou Savino on Hiring Good People As A Small Practice

    Our topic today is hiring good people as a small practice. My guest and I don’t have definitive answers, but we do have our own experiences – her as a practice owner, and me as a small business owner. Today is a discussion of our experiences and ideas. As with every episode of PracticeCare®, we hope it helps you out. Mary Lou Savino has been practicing physical therapy since 1992 and opened Be Fit PT & Pilates in 2008. She specializes in the use of Pilates as therapeutic exercise in rehab with an eclectic approach to incorporating Pilates, Dry Needling, Light Therapy and wellness modalities into treatments. Mary Lou has always been a fitness and health enthusiast, so her concept behind this integrated model was to be able to go beyond traditional PT and utilize things like light therapy, dry needling, Pilates and core strengthening, and massage therapies to be a more well-rounded practice and to be able to take PT to the next level. In this episode Carl White and Mary Lou Savino discuss: The challenges we see when hiring good people as a small practice Strategies – keeping your finger on the pulse of good people, your unique practice profile, and others as we talk it through! Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Mary Lou Savino http://www.befitpt.com https://www.facebook.com/BeFitPTinDG https://www.instagram.com/befitphysicaltherapypilates/?hl=en www.linkedin.com/in/mary-lou-savino-b2127222 Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    48 min
  2. Dr. John Ervin on Essential Ingredients of a Good Business System

    Jun 23

    Dr. John Ervin on Essential Ingredients of a Good Business System

    On this podcast we’ve had numerous guests talk about business systems – why they’re needed and why they’re valuable. You’re sold, but what goes into a good system? Today we’re tackling the essential ingredients with a consultant who helps his clients develop them. Dr. Ervin, a Fellow of Systems Wisdom, is a nurse executive, entrepreneur, legal nurse consultant, and retired U.S. Army officer with over 20 years leading complex healthcare organizations and growth-stage ventures. He serves as Adjunct Faculty at Rowan College of South Jersey, teaching entrepreneurship. A former COO and senior leader, he has driven mergers, turnarounds, and value-based care initiatives. Founder and CEO of AllNet Coaching & Consulting, he delivers medical distribution, consulting, and innovation solutions while advancing partnerships, standards, and healthcare commercialization with global impact and reach. In this episode Carl White and John Ervin discuss: The core ingredients of a good business system How a practice can tell when the system they’ve built is “good” Why business systems are never done Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with John Ervin https://www.linkedin.com/in/johnaeervin https://johnnyi123.substack.com https://medium.com/@johnaervin Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    25 min
  3. Bob Whittemore on Direct Primary Care vs. Concierge Primary Care

    Jun 16

    Bob Whittemore on Direct Primary Care vs. Concierge Primary Care

    Many physicians know about Direct Primary Care (DPC) and Concierge Primary Care on a surface level, but what about when you go under the hood? How do they work? Which model is better for you? My guest today helps his clients sort these questions out, and he’ll give us his insights. Bob Whittemore is a consultant in the Healthcare Services Group with WebsterRodgers, based in South Carolina. Bob has over three decades of experience both as a senior executive at large physician practices and as a commercial lender at some of the country’s biggest banks. Bob brings practical and insightful understanding of the regulatory, financial, and operational pressures that healthcare entities encounter. In his consulting role, Bob advises physicians and their practices in the areas of operational and financial improvement, compensation, and overall practice optimization. In this episode Carl White and Bob Whittemore discuss: Core similarities and differences between DPC and concierge primary care The upsides and headaches of each one that physicians don’t realize until they start Keys to success in opening up, and missteps to avoid Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Bob Whittemore https://websterrogers.com/industries-who-we-serve/healthcare/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    46 min
  4. Lisa Levesque on The Pros and Cons of Expanding to More Locations

    Jun 9

    Lisa Levesque on The Pros and Cons of Expanding to More Locations

    There’s a saying in business: if you’re not growing, you’re dying. I personally don’t believe it but it’s popular. One way to grow is to add more locations. Is it a good idea for you? My guest today advises her clients on how to succeed in private practice, including when growing, and she’ll share her thoughts with us. Lisa Levesque is the principal and Business & Executive Coach at Breakthrough Business Strategies with a focus on healthcare professionals who are technically excellent but need help with the practice of business. Prior to her current business, Lisa held senior level leadership roles at Fidelity Investments, and she leverages these experiences to help her clients achieve business excellence. In this episode Carl White and Lisa Levesque discuss: Pros of expanding to more locations Cons of expanding to more locations Whether or not there are good vs. bad times to start adding locations Alternative ways to grow Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Lisa Levesque www.linkedin.com/in/llevesque Video Resources Lisa Levesque Mentioned in this Episode Help with a vision statement: https://www.youtube.com/watch?v=dZShbB59giM Help with a mission statement: https://www.youtube.com/watch?v=1xs4I349cdc Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    36 min
  5. Dr. Ruth Mannschreck on Beware the Unsellable Practice

    Jun 2

    Dr. Ruth Mannschreck on Beware the Unsellable Practice

    Just because you want to sell your practice doesn’t mean anyone wants to buy it. Just because you have a price in mind doesn’t mean anyone will pay it. My guest today lived this experience herself, and now she works with clients to help them get their practice into a sellable condition. Dr. Ruth Mannschreck is a dentist, practice management strategist and Owner/Founder of Shoreline Strategies LLC. Dr. Ruth built a successful practice from the ground up and in response to a life-altering experience with her family, reduced her practice hours from 40 to 25 per week. Despite the drastic change, the practice returned to its' previous revenue production and then moved forward to exceed those levels, allowing her to be with her family during a difficult time. This shift in perspective led her to create a streamlined business model that focuses on strong systems, building a high-performing team and fostering a magnetic company culture. In this episode Carl White and Ruth Mannschreck discuss: Her story of selling her own practice What an unsellable practice looks like What practice owners can do right now to make sure your practice is in sellable condition Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Ruth Mannschreck https://www.linkedin.com/in/ruthmannschreck/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    47 min
  6. David Zetter on The Annual Practice Check Up

    May 26

    David Zetter on The Annual Practice Check Up

    Regular maintenance is a fact of life and never questioned. Annual physical. Change the oil in your car. Get your furnace checked out. Regular maintenance makes good sense. When is the last time you performed an annual check-up on your own practice? I’ll bet it’s been longer than a year. That’s not good. My guest today works with practices on all manor of operations, and he’ll tell us what to include in a practice annual check up. David Zetter is the founder and President of Zetter HealthCare, LLC in Mechanicsburg, PA and has over 24 years of operational and healthcare experience. David is nationally recognized for his speaking, presentations and healthcare business expertise. He is well versed in regulatory requirements, revenue cycle management, credentialing and contracting, compliance, coding and documentation. He is considered an expert on Medicare, not only by his clients, but also through consultant colleagues and healthcare attorneys across the country. David is an expert on ERISA regulations, which protect over 80% of the claims in the US, and he knows how to stop payor recoupments dead in their tracks and what is legal and illegal in many payor contracts. David’s firm works with healthcare professional clients and facilities coast to coast, in all areas of practice and facility management. In this episode Carl White and David Zetter discuss: The value of an annual check-up What to focus on when doing an annual practice check-up What David says to owners who say “we check in each month. We’re covered.” Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with David Zetter https://zetter.com/ https://www.linkedin.com/company/zetter-healthcare/ https://www.linkedin.com/in/djzetter/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    34 min
  7. Randall Avery on Keeping Financial Stress at Work

    May 19

    Randall Avery on Keeping Financial Stress at Work

    Running your business is stressful. Probably the biggest stressor is financial. You carry that with you, but how do you keep it at work and out of your relationships at home? My guest today is a financial advisor who works with practice owners on their business and personal finances. He sees this question in a number of his clients, and he’ll share the advice he gives to them. Randall Avery, CFP®, CFA helps professionals, practice owners, and pre-retirees turn financial uncertainty into clarity and confidence. Clients often come to him feeling overwhelmed by big decisions around retirement, investing, taxes, and cash flow — unsure if they’re making the “right” moves. Randall’s role is to simplify the noise, help clients define what financial success means to them, and create a clear plan that supports both their life and their values. In this episode Carl White and Randall Avery discuss: How often he talks with clients about this topic The dangers of bringing financial stress home What he says to clients to help them out Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Randall Avery Facebook Personal - https://deasilwm.com/brunch-amp-budgets/ Facebook Business - https://www.facebook.com/DeasilWM LinkedIn -https://www.linkedin.com/in/randallavery/ YouTube -ttps://www.youtube.com/channel/UCEasRohhwof2xaNUr209kUw Instagram - https://www.instagram.com/rsadeasil50/ Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    39 min
  8. Dr. Heather Levites on How to Measure Marketing Strategies Well

    May 12

    Dr. Heather Levites on How to Measure Marketing Strategies Well

    There’s a joke in marketing that was said a painfully long time ago yet still vexes people today, and it’s this: I know half of my marketing is working, I just don’t know which half. It doesn’t have to be that way. Marketing strategies can be tested for their effectiveness, and my guest today will share her insights on how she does it. Dr. Heather Levites is a Board-Certified Plastic Surgeon with a special interest in advanced cosmetic surgery. She earned her undergraduate degree at MIT after attending an arts high school in New York City. She earned her MD from the State University of New York at Stony Brook, and completed her plastic surgery training at Duke University. She went on to complete an additional fellowship year of specialized training in aesthetic surgery in Charlotte. Dr. Levites opened the doors to her own practice, LevityLifts, in August 2025. Additionally, Dr. Levites is Clinical Faculty at Duke University. In this episode Carl White and Dr. Heather Levites discuss: The core parts of her own marketing plan to grow her practice Her own journey to test those core parts well and what she learned Her advice to practice owners struggling with marketing effectiveness Want to be a guest on PracticeCare®? Have an experience with a business issue you think others will benefit from? Come on PracticeCare® and tell the world! Here’s the link where you can get the process started. Connect with Dr. Heather Levites https://www.instagram.com/levitylifts https://www.facebook.com/LevityLifts https://www.tiktok.com/@levitylifts?_r=1&_t=ZP-92sdlKmD62o Connect with Carl White Website: http://www.marketvisorygroup.com Email:  whitec@marketvisorygroup.com Facebook:  https://www.facebook.com/marketvisorygroup YouTube: https://www.youtube.com/channel/UCD9BLCu_i2ezBj1ktUHVmig LinkedIn: http://www.linkedin.com/in/healthcaremktg

    45 min
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5
out of 5
29 Ratings

About

PracticeCare is devoted to helping private practice owners in healthcare stay private. We do that via guests who offer bite-sized business experience and advice…the kind you didn’t get in school. Our guests are private practice owners and service providers who help them. If you want to know just enough about business decisions you face to make a good one, PracticeCare is for you.

Information

  • Creator
    Carl White
  • Years Active
    2022 - 2026
  • Episodes
    230
  • Rating
    Clean
  • Copyright
    © MarketVisory Group, Inc.
  • Show Website
    PracticeCare