Proptech Pulse

Shelley Robinson

Shelley Robinson is a seasoned strategist, leader, writer, and speaker specializing in multifamily and property technology (PropTech) solutions. Her expertise lies in helping institutional investors, property management companies, and emerging build-for-rent operators navigate the complex landscape of real estate performance, technology optimization, operational excellence as well as data driven results and outcomes.

  1. 12/15/2025

    050 - The Human Element in PropTech

    In this episode of PropTech Pulse, Shelley Robinson interviews Laura Hamilton from eResources, discussing her journey from banking to the multifamily housing industry. Laura shares insights on the importance of client relationships, the role of technology in property management, and the impact of AI on the industry. She emphasizes the need for a strong team culture and the benefits of going paperless. The conversation highlights the evolving landscape of PropTech and the significance of adapting to new technologies while maintaining a personal touch with clients.00:00 Introduction to Laura Hamilton and eResources03:41 Transitioning from Banking to PropTech06:35 The Importance of Client Relationships09:44 Technology Trends in Multifamily Housing12:45 Hiring and Team Dynamics15:44 Navigating Property Management Systems18:48 Embracing AI in Property Management21:47 Security and Governance in AI Usage24:48 Conclusion and Future Insights🔔 Click subscribe to @MultifamilyMediaNetwork on YouTube and stay up to date on our growing lineup of multifamily industry leaders and must-hear conversations! 📰 Sign up at www.multifamilymedianetwork.com to receive our newsletter and explore our library of podcasts and blogs from today’s multifamily experts!#CustomerExperience #PersonalizedService #ActiveListening #CXStrategies #EarnedProspects #CustomerSatisfaction #Referrals #MultifamilyLeadership #ResidentExperience #PropertyManagement

    27 min

  2. 11/21/2025

    49 - The Future of PropTech: Insights from Ruthy Portnoy

    In this episode of PropTech Pulse, Shelley Robinson speaks with Ruthie Portnoy, founder and CEO of Risebot, about her journey in the PropTech industry. Ruthie shares insights into the predictive models developed by Risebot that help identify the most promising real estate investment areas across the U.S. She discusses the intersection of finance and technology, the challenges of competing with established data providers, and the importance of integrating transportation planning into real estate analysis. The conversation also touches on upcoming developments at Risebot and the future of real estate investment.00:00 Introduction to Risebot and Ruthy's Journey06:55 Transitioning to PropTech: Ruthy's Aha Moment12:40 Revolutionizing Real Estate Investment with Technology19:36 The Future of Asset Management and Investment Trends28:04 Upcoming Innovations and Announcements from Risebot🔔 Click subscribe to @MultifamilyMediaNetwork on YouTube and stay up to date on our growing lineup of multifamily industry leaders and must-hear conversations! 📰 Sign up at www.multifamilymedianetwork.com to receive our newsletter and explore our library of podcasts and blogs from today’s multifamily experts!#CustomerExperience #PersonalizedService #ActiveListening #CXStrategies #EarnedProspects #CustomerSatisfaction #Referrals #MultifamilyLeadership #ResidentExperience #PropertyManagement

    32 min

  3. 11/07/2025

    48 - The Future of Multifamily Housing

    In this episode of PropTech Pulse, Jenna Tuttle from Zego shares her journey from being a high school history teacher to a product management expert in the PropTech industry. She discusses the evolving landscape of multifamily housing, the challenges faced by property management companies, and how Zego is addressing these issues through innovative technology solutions. Jenna emphasizes the importance of enhancing the resident experience, the impact of utility management on property operations, and the need for the industry to adapt to changing demands. She also shares insights on overhyped trends in PropTech and makes bold predictions for the future of multifamily housing.Jenna Tuttle transitioned from teaching to technology 28 years ago.Product management is about solving problems for clients and engineers.The PropTech industry benefits from diverse perspectives.Comfort with the status quo can hinder innovation.Technology is rapidly changing what was once impossible.The demand for affordable housing will continue to rise.Residents expect seamless, tech-driven experiences.Utility management can significantly impact NOI.Overhyped trends may distract from core resident needs.The future of multifamily housing is about flexibility and adaptability.00:00 Introduction to Jenna Tuttle and Her Journey07:07 Current Trends in Multifamily and PropTech10:17 Zego's Solutions for Property Management Challenges19:20 Utility Management and Its Impact on NOI22:57 Overhyped Trends in PropTech27:46 Future Predictions for Multifamily Housing30:16 Announcements and Closing Remarks🔔 Click subscribe to @MultifamilyMediaNetwork on YouTube and stay up to date on our growing lineup of multifamily industry leaders and must-hear conversations! 📰 Sign up at www.multifamilymedianetwork.com to receive our newsletter and explore our library of podcasts and blogs from today’s multifamily experts!#CustomerExperience #PersonalizedService #ActiveListening #CXStrategies #EarnedProspects #CustomerSatisfaction #Referrals #MultifamilyLeadership #ResidentExperience #PropertyManagement

    32 min

  4. 11/02/2025

    47 - Transforming Multifamily Management with AI

    In this episode of PropTech Pulse, host Shelley Robinson engages with Cat Allday, a seasoned technology leader, to discuss the transformative impact of AI and automation in the multifamily property management sector. They explore Cat´s journey in technology, the challenges faced by property managers, and the innovative solutions offered by RealmX. The conversation delves into the importance of operational efficiency, the role of AI in enhancing resident experiences, and the future of property management as it evolves with technology. Cat emphasizes the need for a holistic approach to property management that prioritizes both operational efficiency and resident satisfaction, while also addressing the ethical considerations of AI implementation.Cat has nearly 30 years of experience in technology, starting in hospitality.AI is seen as a key driver for operational efficiency in multifamily management.Property managers are often overwhelmed with repetitive tasks and communication.RealmX Performers offer a new approach to automation, moving beyond traditional rules-based systems.The importance of native AI solutions for better data access and contextual understanding.Contextual awareness allows AI to provide tailored responses based on historical data.Redefining roles in property management will focus more on resident engagement and community building.The future of property management will prioritize resident experience and community amenities.Responsible AI practices are crucial for ethical implementation in property management.The competitive landscape in property management is rapidly evolving with AI advancements.00:00 Introduction to PropTech Pulse00:49 Cat´s Journey in Technology and Product Management04:00 The Role of AI in Multifamily Operations06:03 Challenges in Property Management Today09:08 RealmX Performers: A New Approach to Automation10:54 Complex Workflows and Automation in Property Management13:54 Real Customer Success Stories with RealmX15:02 The Importance of Native AI Solutions18:12 Contextual Awareness in Property Management20:56 Redefining Roles in Property Management24:02 The Future of Property Management and Resident Experience30:00 Responsible AI and Its Implications33:00 Advice for Property Managers in the Evolving Landscape36:56 Vision for Property Management in 2030🔔 Click subscribe to @MultifamilyMediaNetwork on YouTube and stay up to date on our growing lineup of multifamily industry leaders and must-hear conversations! 📰 Sign up at www.multifamilymedianetwork.com to receive our newsletter and explore our library of podcasts and blogs from today’s multifamily experts!#CustomerExperience #PersonalizedService #ActiveListening #CXStrategies #EarnedProspects #CustomerSatisfaction #Referrals #MultifamilyLeadership #ResidentExperience #PropertyManagement

    43 min

  5. 10/24/2025

    045 - Proptech Trends in alternative verticals - Student and Off Campus Housing

    What happens when innovation meets real estate? In this episode of PropTech Pulse, Shelley Robinson sits down with Whitney Kidd, Senior Vice President of Innovation and Technology at Preiss, to unpack how technology is reshaping the multifamily housing industry. From AI-driven automation to reimagined staffing models and next-level resident experiences, this conversation explores the future that’s already knocking on the industry’s door.Whitney shares her inspiring journey from multifamily operations to leading innovation at a major company—offering a front-row view of the opportunities and challenges that come with embracing technological change. Whether it’s robotics, data-driven decisions, or creating cultures that champion innovation, this episode challenges every real estate professional to think: are we ready for the shift?In This Episode:Why the multifamily industry must embrace AI and automation to stay competitive.What innovation leaders can do to prepare their teams for technological transformation.The future of resident experiences will be shaped by data, automation, and Gen Z expectations.How organizations can build a culture that champions adaptability, learning, and innovation.🎧 Listen now to discover what the next chapter of multifamily innovation looks like—and how you can lead the change.👉 Click subscribe @MultifamilyMediaNetwork on YouTube and stay up to date on our vast network of multifamily professionals hosting podcasts on all the industry’s hottest topics!🌐 Visit www.multifamilymedianetwork.com to sign up for our newsletter and browse our extensive library of podcasts and blogs from today’s multifamily leaders!#PropTech #MultifamilyInnovation #AIinRealEstate #Automation #ResidentExperience #ChangeManagement #RealEstateTech #InnovationLeadership

    31 min

  6. 10/17/2025

    045 - Centralization and AI For Maintenance

    What if the secret to better resident engagement and team performance wasn’t just strategy—but smarter data? In this episode, Shelley Robinson sits down with Jindou Lee to explore how the world of specialty payments is reshaping property management. They unpack how data insights and performance metrics are transforming how property owners evaluate their teams, engage residents, and make informed decisions that drive results.As the industry continues to evolve, understanding the “why” behind every interaction—and measuring it effectively—has never been more critical. Whether you’re a property manager, investor, or PropTech enthusiast, this conversation will challenge how you think about data, performance, and people.In This Episode:Why data-driven insights are essential for improving employee performance and resident engagement.What specialty payments reveal about operational efficiency and team accountability.The impact of performance metrics on decision-making and long-term business success.How property managers can use data to create stronger resident relationships and better outcomes.🎧 Tune in now to learn how data, payments, and people come together to shape the next era of property management.👉 Click subscribe @MultifamilyMediaNetwork on YouTube and stay up to date on our vast network of multifamily professionals hosting podcasts on all the industry hot topics!🌐 Visit www.multifamilymedianetwork.com to sign up for our newsletter and browse our extensive library of podcasts and blogs from today’s multifamily leaders!#PropTech #PropertyManagement #DataDriven #ResidentEngagement #SpecialtyPayments #PerformanceMetrics #RealEstateInnovation

    34 min

  7. 10/15/2025

    044 - Proptech Pulse with Nikhil Venkatesh

    In this episode of PropTech Pulse, Shelley Robinson interviews Nikhil Venkatesh from REBA, discussing his career journey and the transformative impact of AI in the multifamily housing industry. Nikhil shares insights on the four flavors of AI, the importance of a universal data model, and how AI can enhance decision-making and future-proof operations. The conversation also touches on security concerns, job dynamics in the age of AI, and the exciting future of technology in real estate.Nobody in our industry actually plans their career path.AI should enable, control.AI is the new programming language.AI will elevate managers by making them more confident.The more proactive we can get is huge.AI has to be rethought as foundational to everything you do.We are such a people-centric industry.AI can help us get to insights.The opportunity to learn together is key.Keep innovating, keep sharing.00:00 Introduction to Nikhil Venkatesh and Revo03:37 Nikhil's Career Journey and the Role of AI in Real Estate06:37 Understanding AI: Four Flavors Relevant to the Industry09:51 The Impact of Conversational AI on Leasing12:45 Generative AI: Revolutionizing Insights in Real Estate15:51 Reba's Approach to AI and Data Management18:41 Future-Proofing with AI in the Real Estate Industry21:42 Security and Trust in AI Applications24:44 Job Dynamics: AI's Role in Employment27:43 Looking Ahead: The Future of AI in Multifamily Real Estate30:42 Concluding Thoughts and Announcements🔔 Click subscribe to @MultifamilyMediaNetwork on YouTube and stay up to date on our growing lineup of multifamily industry leaders and must-hear conversations! 📰 Sign up at ⁠www.multifamilymedianetwork.com⁠ to receive our newsletter and explore our library of podcasts and blogs from today’s multifamily experts!#CustomerExperience #PersonalizedService #ActiveListening #CXStrategies #EarnedProspects #CustomerSatisfaction #Referrals #MultifamilyLeadership #ResidentExperience #PropertyManagement

    36 min

  8. 10/03/2025

    043 - How Verifast and AI Are Shaping the Future of Renting with Jessica Tierney

    Fraud in multifamily housing isn’t what it used to be—it’s smarter, faster, and more organized. For property managers and owners, this growing challenge can mean the difference between protecting revenue or losing it. But what if technology could tip the scales back in your favor?In this episode of PropTech Pulse, we sit down with Jessica Tierney of VeriFast, who brings over 20 years of multifamily property management expertise. Jessica unpacks the rise of fraud in today’s rental market, the evolving role of AI in fraud detection, and why human oversight still matters. She also shares insights on the future of renting, the financial realities shaping applicant screening, and how property managers can stay ahead in an ever-changing market.What you’ll hear in this episode:Why fraud has become more sophisticated in multifamily housing and what it means for property managers.What VeriFast, is doing to provide configurable and transparent fraud detection solutions.The rental market is shifting as more people choose renting over buying.How AI tools and human oversight can work together for stronger fraud prevention.👉 Don’t miss this insightful conversation on protecting your properties and preparing for the future of renting.👉 Click subscribe @MultifamilyMediaNetwork on YouTube and stay up to date on our vast network of multifamily professional hosting podcasts on all the industry hot topics!🌐 Visit www.multifamilymedianetwork.com to sign up for our newsletter and browse our extensive library of podcasts and blogs from today’s multifamily leaders!#PropTech #RealEstate #Multifamily #FraudDetection #AI #PropertyManagement #RentalMarket

    31 min
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About

Shelley Robinson is a seasoned strategist, leader, writer, and speaker specializing in multifamily and property technology (PropTech) solutions. Her expertise lies in helping institutional investors, property management companies, and emerging build-for-rent operators navigate the complex landscape of real estate performance, technology optimization, operational excellence as well as data driven results and outcomes.

Information

  • Creator
    Shelley Robinson
  • Years Active
    2024 - 2025
  • Episodes
    51
  • Rating
    Clean
  • Copyright
    © Shelley Robinson
  • Show Website
    Proptech Pulse